Work Samples

34
Cammy Tyler Production Artist Work Samples

description

Some examples of my production artist work over the last 9 years.

Transcript of Work Samples

Page 1: Work Samples

Cammy TylerProduction Artist

Work Samples

Page 2: Work Samples

Dockers

Print Packaging POS Outdoor

Page 3: Work Samples

Print Spread

PUBLICATION LISTINGPRODUCTION NOTES

FOOTE, CONE & BELDING SAN FRANCISCOFILE

NAMEJOBNO.IMAGENAMEDATE & TIME OFLAST REVISION

VERSION

UNIT

BLEED

TRIM

LIVE

GUTTER

SCALE

COLORS

ECD

CREATIVE DIRECTOR

ART DIRECTOR

COPYWRITER

DIGITAL ARTIST

PRINT PRODUCER

ACCT MANAGER

ART BUYER

PROJECT MANAGER

LEGAL

CLIENT

TOM O’KEEFE

BRIAN BACINO

ROBERT LUSSIER

JENNIFER LARSON

JAN LINDEN

JENNIFER ROURKE

LISA KERSCHNER

BROOKE BLAKSLEE

CTYLER

HELVETICA, HELVETICA 75 BOLD, TRADEGOTHIC, TRADEGOTHICBOLDCONDTWENTY, HELVETICA 55 ROMAN, TRADEGOTHIC BOLD,TRADEGOTHIC CONDEIGHTEEN, TRADEGOTHIC LH EXTENDED,CHARCOAL

A SPREAD

16.25" x 11.125"

15.75" x 10.5"

15" x 9.75"

N/A

1:1

4 COLOR

PR

OJE

CT

PE

RS

ON

NE

L

2/12/023:36 PM

M1323.DOCK.PEOPLE.SPRD.A-M.PA

AP

PR

OV

AL

S

FONTS USED

ALL ART IS FPO PEOPLE

APRILS P E C I F I C AT I O N S

DOCK.DCKR.M1323

PRINTOUT IS 100% OF MECHANICAL SIZE

5801.A01

BLEED

TRIMTR

IM

LIVE

BLEE

D

LIVE

Sho

rts

and

tan

k. d

ocke

rs.c

om a

nd 8

00 D

OC

KE

RS

.© 2

002

Levi

Str

auss

& C

o.JCPenney

WOULDN’T IT BE NICE TO BE AS COMFORTABLE IN YOUR OWN SKIN AS YOU ARE IN YOUR FAVORITE SHORTS?DOCKERS

®

Z033180 12.00

P23639702A_compAx6.sct

P23639702Ax5

PUBLICATION LISTINGPRODUCTION NOTES

FOOTE, CONE & BELDING SAN FRANCISCOFILE

NAMEJOBNO.IMAGENAMEDATE & TIME OFLAST REVISION

VERSION

UNIT

BLEED

TRIM

LIVE

GUTTER

SCALE

COLORS

ECD

CREATIVE DIRECTOR

ART DIRECTOR

COPYWRITER

DIGITAL ARTIST

PRINT PRODUCER

ACCT MANAGER

ART BUYER

PROJECT MANAGER

LEGAL

CLIENT

TOM O’KEEFE

BRIAN BACINO

ROBERT LUSSIER

JENNIFER LARSON

JAN LINDEN

JENNIFER ROURKE

LISA KERSCHNER

BROOKE BLAKSLEE

CTYLER

HELVETICA, HELVETICA 55 ROMAN, HELVETICA 75 BOLD,TRADEGOTHIC, TRADEGOTHIC BOLDCONDTWENTY, TRADEGOTHICBOLD, TRADEGOTHIC CONDEIGHTEEN, TRADEGOTHIC LH EXTENDED

A SPREAD

16.25" x 11.125"

16" x 10.5"

15" x 9.75"

N/A

1:1

4 COLOR

PR

OJE

CT

PE

RS

ON

NE

L

12/7/011:30 PM

M1323.DOCK.REDBOOK.SPRD.A-M

AP

PR

OV

AL

S

FONTS USED

ALL ART IS FPO REDBOOK

APRILS P E C I F I C AT I O N S

DOCK.DCKR.M1323

PRINTOUT IS 100% OF MECHANICAL SIZE

5302.AC01

BLEED

TRIM

TRIM

LIVE

BLEE

D

LIVE

KOHL’SMERVYN’SGOODY’SSEARS

WOULDN’T IT BE NICE IF YOU AND YOUR DREAM MAN RAN AWAY TO CAPRI?DOCKERS®

Str

etch

cap

rian

d e

last

ic c

uff

top

.

d

ocke

rs.c

om a

nd 8

00 D

OC

KE

RS

.© 2

002

Levi

Str

auss

& C

o.

Z0323

80 12

23639705Ax4_comp.sct_Lores

P23639705AX5

Page 4: Work Samples

Packaging

inspired by wwii us militaryspecifications, dockers®

authentic k-i khakis are strong and durable,not stiff.

they’re constructed from comfortable, broken-in100 percent cotton twill and crafted to work hard, play hard and live hard.

the finish applied to these khakisis intentional.

800 dockers/dockers.comdockers® is a registered trademarkof levi strauss & co.© 2005 levi strauss & co.0000-00

authentic k-i khaki

relaxed fitstraight legbutton fly

these dockers® khakis are bootcut and sit slightly lower on the waist. they also have a pressed-in crease to lend a bit of that urban appeal. the slightly wider leg opening perfectly hugs a pair of boots or sits nicely on top of a pair of your favorite shoes or sneakers.

the finish applied to these khakisis intentional.

800 dockers/dockers.comdockers® is a registered trademarkof levi strauss & co.© 2005 levi strauss & co.0000-00

authentic bootcut khaki

sits slightly lower on waistpressed-in crease

these dockers® khakis havea new modern fit - a little narrower through the seat& thigh. they are worn-in so they look perfectly vintage and perfectly modern.the exact combination of what it takes to become an authentic modern khaki.

the finish applied to these khakisis intentional.

800 dockers/dockers.comdockers® is a registered trademarkof levi strauss & co.© 2005 levi strauss & co.0000-00

authentic modern khaki

modern fitnarrower through seat & thighstraight leg

Page 5: Work Samples

Print Single

THE IRON FREE COTTON KHAKI

jcpenneyjcpenney.com/dockers

S: 7 in

S: 10 in

T: 7.875 in

T: 10.75 in

B: 8.5 in

B: 11.125 in

THE ICONIC KHAKI

S: 7 inS: 10 in

T: 7.875 inT: 10.75 in

B: 8.5 inB: 11.125 in

THE FINE WOOL BLEND PANT

S: 7 in

S: 10 in

T: 7.875 in

T: 10.75 in

B: 8.5 in

B: 11.125 in

THE GOLF PANT

800 D

OC

KE

RS

©200

6 Levi Strauss &

Co.

DockersStore.com

S: 7 in

S: 10 in

T: 7.875 in

T: 10.75 in

B: 8.5 in

B: 11.125 in

Page 6: Work Samples

Outdoor

DockersStore.com

©20

06

Levi

Str

auss

& C

o.

WEEKENDWORK DRESS GOLF

S: 28 in (140 in)

S: 5.2 in (26 in)

T: 28.8 in (144 in)

T: 6 in (30 in)

B: 28.9 in (144.5 in)

B: 6.1 in (30.5 in)

Page 7: Work Samples

Print Spreads

Macys.com | Dockers.com

Dockers®

KhakiS at Macy’s

©201

0 Le

vi s

trau

ss &

co.

Dock

ers®

Kha

kiS

at K

ohl’s

Koh

ls.c

om |

Doc

ker

s.co

m

©201

0 Le

vi s

trau

ss &

co.

Page 8: Work Samples

Macys.com | Dockers.com

D1 SLIM at Macy’s

©201

0 Le

vi s

trau

ss &

co.

KHAK

I DIEM

KHAK

I DIEM

KHAK

I DIEM

KHAK

I DIEM

KHAK

I DIEM

KHAK

I DIEM

KHAK

I DIEM

JCP.com | Dockers.com

THE Soft Khaki at JCPENNEY ®

©201

0 Le

vi s

trau

ss &

co.

Print Single + 1/3

Page 9: Work Samples

Station Domination: 2-sheets, Pillar wrap, Floor graphic

macys.com | dockers.com

THE Soft Khaki at MACY’S

©201

0 Le

vi S

trau

ss &

Co.

DOC

KERS

.COM

©201

0 Le

vi S

trau

ss &

Co.

DOC

KERS

.COM macys.com | dockers.commacys.com | dockers.commacys.com | dockers.commacys.com | dockers.commacys.com | dockers.commacys.com | dockers.commacys.com | dockers.com

D1 slim D1 slim D1 slim D1 slim D1 slim D1 slim D1 slim atatatatatatat MACY’S MACY’S MACY’S MACY’S MACY’S MACY’S MACY’S

©201

0 Le

vi S

trau

ss &

Co.

DOC

KERS

.COM

©201

0 Le

vi S

trau

ss &

Co.

DOC

KERS

.COM

2-sheet PW-2-02, PW-2-06, PW-2-08, PW-2-12, PW-2-14, PW-2-18, PW-2-20, PW-2-24, PW-2-26, PW-2-30, PW-2-32, PW-2-35, PW-2-37, PW-2-41, PW-2-43, PW-2-47, PW-2-49, PW-2-53, PW-2-55, PW-2-59, PW-2-61, PW-2-65, PW-2-69, PW-2-71, PW-2-72, PW-2-74, PW-2-77, PW-2-79, PW-2-81, PW-2-90, PW-2-92, PW-2-111

dockers.comdockers.comdockers.comdockers.comdockers.comdockers.comdockers.com

©201

0 Le

vi S

trau

ss &

Co.

DOC

KERS

.COM

dock

ers.

com

dock

ers.

com

dock

ers.

com

dock

ers.

com

dock

ers.

com

dock

ers.

com

dock

ers.

com

©201

0 Le

vi S

trau

ss &

Co.

DOC

KERS

.COM

Page 10: Work Samples

Levi Strauss Signature

Print Packaging Branding

Page 11: Work Samples

Print Single

INSERTION NOTES

Helvetica 45 Light, Helvetica 65 Medium, Helvetica 55 Roman, Akzidenz Grotesk BE Bold, Akzidenz Grotesk BE Md, Akzidenz Grotesk BE, Helvetica 75 Bold

fonts used

printout is 100% of mechanical sizeprintout is 100% of mechanical size

Client APPROVAL:F o o t e C o n e & B e l d i n gS a n F r a n c i s c o

file namE

Job#

date of last Revision

version

unit

bleed

trim

live

Gutter

scale

Colors

ECD

CREATIVE DIRECTOR

ART DIRECTOR

COPYWRITER

DIGITAL ARTIST

PRINT PRODUCER

ACCT MANAGER

ART BUYER

PROJECT MANAGER

PROOFREADER

LEGAL

BRIAN BACINO

ERIC RINDAL

MICHELLE ALLISON

KCOPEN

JAN LINDEN

ALLISON SCHULTZ

LISA NEIGHBORS

GLORIA CHAN

ANITA IRWIN

A

PAGE

8.625" x 11.125"

7.875" x 10.5"

7.25" x 9.75"

N/A

1:1

CMYK

M1682_WOMEN_PARTY_AGRISGRIS-0100-M1682

image name

image notes

color notes

Levis Signature logo: 0c,100m,65y,28k0

Good HouskeepingSept 05 ......................... 6/15

04/22/05

M1682-1

Jen wears Mid Rise Straight Jeans, her sisterSonia is the life of the party in Austin Bootcuts, and sister Savanna has on Low Rise Bootcuts with the Austin Blazer.

Find your signature fit.

FROM OUR FAMILY TO YOURS.

© 2

00

5 L

EVI

STR

AU

SS

& C

O.

42726

FCB

A

5.19.05

4

JE

Available at

or visit us online at LeviStraussSignature.com or call 888-411-LEVI.Austin Bootcut Jean available in selected stores.

and

Page 12: Work Samples

Packaging

Page 13: Work Samples

Branding

AUTHENTIC PATENTRIVETED CLOTHING

There was a time when a signature was a pledge. Like a handshake. It

meant you stood behind your work and were proud of it. In 1873, when

people saw the Levi Strauss name on a pair of jeans, they knew they

were looking at quality and durability. More than 130 years later, his

signature still guarantees the same thing.

WHAT’S A SIGNATURE WORTH?

U.S. PATENT MAY 20, 1873

C PATENTCLOTHING

AUTHENTIRIVETED

Levi Strauss & Co. invented denim jeans

These men needed high-quality, incredibly

and the country have changed quite a

incredibly durable clothes: men, women,

is going to supply them.

for the American worker of the 1800s

durable clothes. Since then, the times

bit. These days everybody needs those

kids. And once again Levi Strauss & Co

.

.LEVI STRAUSS & CO. JEANSMINERS IN ORIGINAL

Jeans were originally made for hard work. You wore them if you had to

bust a tunnel through bedrock, or pick your way through a cactus

patch on the back of a mule. Like most things in the West, they were

tough or they were left behind. Decades later jeans were adopted by

Hollywood icons like James Dean. They realized these copper-riveted

denim duds of the working man looked dead cool. In a world growing

plastic and fake, jeans became a symbol of independence and

authenticity. They were real. It’s our job to make tough jeans. And if

some people think that’s cool, well, we’re not going to argue.

MENS JEANS

U.S. PATENT MAY 20, 1873

REGULAR FITSTRAIGHT LEG

,

RIVETESTRE

D FORNGTH

U.S. PATENT MAY 20, 1873

BOOTCUTLOW RISE SLIM FIT

Levi Strauss didn’t set out to make the world’s most sensuous garment

It just turned out that way. Built for strength, denim jeans hug the

contours of the body. They reveal without being revealing. They are the

ultimate American fashion. Everybody has a pair, but they look unique

on every body. When you’re in your jeans you feel: “This is me.” Your

difference comes out. Your walk. Your rhythm. Your signature.

WOMENS JEANS.

EXTRA-12.5 OZ

STRONG. DENIM

Real. Trusted. In style. Sociable.

Levi Strauss Signature™ jeans. They’re

we make, from a belt loop to a Web

Inclusive. The bedrock characteristics of

not empty words. They drive everything

site, to the label on our pockets.

JEANS MAKER, CIRCA 1880sHEADQUARTERS OF THE ORIGINAL

When constructing a pair of Levi Strauss Signature™ jeans, we start with a

50 to 400 pound bolt of open-end spun, indigo denim cotton cloth. Denim

weights range from 10 ounces to a full 14.5 ounces, depending on the style

It’s never pretty when someone’s pants come apart at the seams. Our

sideseams are secured with a 5-thread safety stitch to prevent just such

a misfortune. The inseam, seatseam and back yoke seams are flat-felled

with all raw edges fully enclosed, so they sit comfortably against the body

Wallets, novels, apples, wrenches, love letters—people put all sorts of

treasure in their back pockets. So we make ours to hold. Our reinforced

back pockets are set with two rows of lock stitching. We then double

reinforce the top corners with a 36-stitch bartack plus a second angled

stitch, ensuring the pocket stays put. Period. And we use uptwisted

glazed thread with a continuous filament poly-core, which is impervious

to mildew in case you need to go traipsing around a swamp or you get

thrown in the pool.

Have you ever wanted to carry 65 pounds of change in your pockets

Neither have we. But just in case, our rivets are cold-headed from

approximately 13-gauge copper or aluminum and tested to meet or

exceed a direct pull of 65 lbs. for fabrics of 10 oz. or higher, 48 lbs. for

fabrics under 10 oz.

There may be easier ways to make a pair of jeans. But those jeans won’t

be carrying Levi Strauss’s signature.

NOT A STITCH WASTED

© 2003 Levi Strauss & Co.

,

?

.

.

AUTHENTIC PATENTRIVETED CLOTHING

Page 14: Work Samples

Hilton Family of Hotels

Hilton, Waldorf-Astoria, Doubletree, Homewood Suites

Page 15: Work Samples

The Hilton Family: Print

Page 16: Work Samples

The Hilton Family: Station Domination

Page 17: Work Samples

Waldorf-Astoria: Branding

In 1932, Conrad HIlton sCrawled “tHe greatest

of t Hem al l” on to a pHotog rap H of tHe

wal dor f = a s tor I a® Hotel In new York C ItY

I t wa s H I s drea m to ow n I t. todaY, tHe

wal dor f = a s tor I a rema Ins a Hot e l ICo n

embl em at I C of grand events, glamour and

g raC Ious l I v Ing. It Is also tHe Insp Irat Ion

and Cen tral jewel In a Crown of beaut Iful

d IsCr Im Inat Ing, and l IvelY Hotels and resorts

.

,

,

.

this page from top left: a botero sculpture at the grand wailea

resort Hotel & spa, the lobby entrance at the la Quinta resort

& Club, the ballroom elevators at the waldorf=astoria.

from bottom left: the biltmore grill at the arizona biltmore resort

& spa, tiled steps at the la Quinta resort & Club, the famous lobby

clock at the waldorf=astoria.

page at right: the glorious mural in the Haleakala ballroom at

the grand wailea resort Hotel & spa.

following page: la Casa Courtyard at the la Quinta resort & Club.

tHe waldorf = astor Ia Col leCt Ion Is luxurIous

but moves wel l beYond luxurY Into tHe real m

of tota l guest engagement. from exC ItIng

adven t ures and e xp l or at Ions of t He l oCa l

env I ronmen t to Qu Ie t Int el leCtual esCape

tHe Col leCt Ion C rea tes p eak e x p e r I e nCes

enCompass Ing a l l poss Ible pur su I ts wI tHIn

tHe Inter nat I ona l l andsCape. eaCH Hot e l

I s s Ingul ar – separate Yet uneQualed – and

eaCH Is a sole treasure tHat wIll del IgHt and

InspIre a sense of dIsCoverY In tHe most sopHIs

t ICated guest. all are bound bY tHe sa me

m Iss Ion: mak Ing t He l eg a C Y of t He f I rs t

wa l d orf = as tor I a Come al Ive for todaY and

tomorrow’s guest.

,

,

-

Page 18: Work Samples

Doubletree: Print

The right hotel can make all the difference. That’s why we create an atmosphere where you can truly relax. After all, if you’re not completely comfortable, you’re not completely on vacation.

Calm. Cool. relaxed.

1-800-222-TREEdoubletree.com

Official Sponsor

Proud Sponsor

Official Sponsor

Proud Sponsor

©2008 Hilton Hotels Corporation

InsertIon notes

engravers Gothic Bt, Centaur Mt, times new roman, times, Helvetica neue

fon

ts

ClIent APProVAl:

VersIon

unIt

Bleed

trIM

lIVe

Gutter

sCAle

Colors

eCd

Art dIreCtor

CoPywrIter

dIGItAl ArtIst

PrInt ProduCer

ACCt MAnAGer

Art Buyer

ProjeCt MAnAGer

ProofreAder

dPs

MAtt reInHArd

erIC rIndAl

none

sfodrf-dMX6081

jAn lInden

rAquel nAVArro

julIe MAXHAM

seVIA newCoMB

elAIne MerrIll

Ken CoPen

none

PB4C

none

11.5 in x 10.5 in

none

none

1:1

CMyK

N1924_V_Day_USa_V4.iNDDfile Name

IMAGe notes

Color notes

lInKs

InKs

11044_d-tree_V-day_r6#B8Ad6.pdf usA_logo_Variations_Ko.eps

CMyK

F o o t e C o n e & B e l d i n g S a n F r a n C i S C o

USA TodayDate: 2/4/08Material Close: 2/1/08 ext

lAst reVIsIon: 1-30-2008 5:26 PM doCuMent PrInted At: none

Spark your partner’s passion with our Sweet Romance Getaway® Package*. Escape with deluxe accommodations, sparkling wine and complimentary breakfast for two. It’s everything you need to make that special someone feel special.

*Subject to state and local laws. Must be of legal drinking age. Full breakfast served in room (where applicable) or in the hotel restaurant. For complete terms and conditions, visit doubletree.com/romance. ©2008 Hilton Hospitality, Inc.

spend valentine’s day with doubletree.

Official Sponsor

Proud Sponsor

Official Sponsor

Proud Sponsor

1-800-222-TREEdoubletree.com

mAke-good

T:11.5 in

T:10.5 in

Page 19: Work Samples

Doubletre: Hotel Collateral

LOCATIONThe Doubletree by Hilton™ Beijing, anupscale property that is a new mem-ber of the Hilton Family brand in Asia,will be opening in May 2008. This chic22-floor hotel is located in the south-west part of the capital city, just 38kilometers away from the Beijing Cap-ital International Airport. The contem-porary hotel is the perfect retreat forleisure or business travel.

FACILITIES & SERVICES• 547 guest rooms, including 110suites and 8 family suites • 24-hourBusiness Centre

• Wireless high-speed internet accessin all public areas

• ATM• Multilingual staff• Same-day laundry valet service• Safe deposit boxes and in-roomsafes

ALL ROOMS FEATURE• High-speed wireless internet accessand remote guest-room printing

• 32" LCD Television with premiumchannels (HBO®, CNN®, ESPN®)

• Individual climate control• Daily newspaper delivery

ALL ROOMS FEATURE• All-day dining• Chinese restaurant with 12 private• All-day dining• Chinese restaurant with 12 private

RECREATION• Doubletree Fitness by Precor-cardioequipment, with personal TVscreens, free weights and roomto stretch

• 4 spa treatment rooms

DINING & ENTERTAINMENT• All-day dining• Chinese restaurant with 12 privaterooms

• Lobby lounge• In-room dining available 24 hours aday

eADVANTAGEThis powerful online program providesa custom booking portal for youremployees, offers easy access to yourlocally negotiated rates and providesreal-time online reports to help keeptrack of employee spending andtravel. To enroll, visitwww,hiltonfamilyeadvantage.com

PERSONALIZED GROUPWEB PAGEProvides your guests with an OnlineGroup web page that is customizedfor their event. This allows groupattendees to book their reservationsonline 24/7. Ask your sales person fordetails.

SURROUNDING ATTRACTIONS• Financial Street (4.5 KM)• Tiananmen Square (7 KM)• The Forbidden City (7 KM)• Beijing Zoo, Panda Garden and Bei-jingAquarium (7 KM)

• Temple of Heaven (8 KM)• Wangfujing Shopping Area (9 KM)• Beihai Park / Hutong Tour (9 KM)• Silk Market (12 KM)• Sanlitun Bar Street (13 KM)• World Park (14 KM)• The Imperial Garden Yuanming Yuan(16 KM)

• Summer Palace (18 KM)• Ming Tombs (50 KM)• Great Wall Badaling (70 KM)

HILTON HHONORS®• Points & Miles® and No BlackoutDates. Hilton HHonors is the onlyhotel guest reward program to offerit all, at more than 2,900 hotelsworldwide.

• With the Hilton HHonors EventPlanner program, event plannerscan earn Points & Miles® for qualify-ing events. Ask your sales personfor details.Doubletree by Hilton Beijing

168 Guang An Men Wai AvenueXuan Wu DistrictBeijing 100055, P.R. ChinaEmail: [email protected]

doubletree.com1-800-222-TREE

Warm chocolate chip cookiesawait you at over 200 Doubletree

locations around the world.

Hilton HHonors® Event Planner bonus is valid for new event bookings only and is awarded at the discretion of the hotel and may not be awarded on all group business events. Other restrictions may apply. For com-plete Event Planner Terms and Conditions, visit hiltonhhonors.com. Hilton HHonors® membership, earning of Points & Miles® and redemption of points are subject to HHonors Terms & Conditions.

B R E A K FA S T M E N U

In Room Dining Menu

DT_Menu_Charlotte_Southpark.qxd:Layout 1 3/19/08 3:11 PM Page 1

TYPE OF CALL RATES (*)Direct Dialed - bill-to-the-roomRoom-to-Room . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . No Charge911 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . No ChargeLocal. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $1.00 + 10 per minute after 60 minutes.800/888/8xx Toll Free . . No Charge under 60 minutes; 10 per minute after 60 minutes.Long Distance Domestic . . . . . . . . AT&T Operator Assisted Rate, less 50% of SurchargeInternational . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . AT&T Operator Assisted RateDirectory Assistance Local . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $1.00

Long Distance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $2.00

Calls billed to calling cards, credit cards, collect and third party, etc.Calling Card, Credit Card, Collect, &

Third Party. . . . . . . . . . No Charge under 60 minutes; 10 per minute after 60 minutes.Local and Long Distance Telephone

Company Operators . No Charge under 60 minutes; 10 per minute after 60 minutes.Other Common Carriers &

1010xxx 0+ . . . . . . . . . No Charge under 60 minutes; 10 per minute after 60 minutes.

(*) Applicable taxes will be added. Rates are subject to change.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Hotel Operator. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Dial 0Room to Room Call . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Dial 2 + 3 Digit Room NumberFloors 10 & 11 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Dial Direct Room NumberPlease contact the Front Desk about 310 and 424 area codes . . . . . . . . . . . Touch 4501

Local long distance or international calls will be billed to your account only if the calledparty answers.

You may obtain free rate information at any time by dialing 9 or 8 + 00 and ask the Op-erator for AT&T's Operator Assisted Rate. Doubletree subscribes to AT&T Long Distanceand AT&T Operator Services. Broadwing Communications is our local carrier. You havethe right to reach other long distance carriers from this telephone and you may do so bydialing the access code provided by that carrier.

Direct Complaints to: Federal Communications CommissionFCC Enforcement DivisionCCB Room 6202Washington, D.C. 20554

California Public Utilities Consumer Affairs107 S. Broadway, Room 5109Los Angeles, CA 900121-800-649-7570

Complaints for Broadwing Communications may be directed to 9 + 1 + 888-362-2522.Complaints for AT&T may be directed to 9 + 1 + 800-225-5388.

TELEPHONE DIALINGInformation and Rates

We want to provide outstanding service. For anything you like, simply dial XXXX

for immediate action.

CARELinE

S:3.625 in

S:4.125 in

T:4 in

T:4.5 in

B:4.25 in

B:4.75 in

F:2.

9375

inF:

1.56

25 in

•Comb

•Toothbrush

•Toothpaste

•Razor

•Showercap

•Shavingcream

•Deodorant

•Sewingkit

Forget something?Pleasecontactthefrontdeskforcomplimentary:

S:3.625 in

S:4.125 in

T:4 in

T:4.5 in

B:4.25 in

B:4.75 in

F:2.

9375

inF:

1.56

25 in

S:2.375 in

S:2.375 in

T:2.75 in

T:2.75 in

B:3.75 in

B:3.75 in

Page 20: Work Samples

Homewood: Print

homewoodsuites.com 1-800-CALL-HOME®

This summer book a 3-day weekend for a chance To win a 7-nighT vacaTion.

endless summer weekends are here!

Just book a 3-day weekend stay between May 21 and September 7, 2009, to save 10% on

our weekend rate.* You’ll automatically be entered to win a 7-night vacation for 4 at select

Hilton Family of Hotels. There’s plenty to do for the whole family, so bring the kids. Who

knows where your weekend getaway could take you next?

Offer is subject to availability at participating hotels. Valid for Thursday through Saturday, or Friday through Sunday stays completed from May 21, 2009, through September 7, 2009. Must book in advance with credit card. Excludes promotional and other rates. Additional restrictionsmay apply. See “http://h1.hilton.com/a/hBKJB9jAYJIPGB7uAv9BP06JXny/one4” terms and conditions for more details. NO PURCHASE NECESSARY. Open to legal residents of the U.S. and Canada who have reached the age of majority. Void in Puerto Rico and the Province

of Quebec and where prohibited by law. Starts May 21, 2009, at 12 a.m. CST and ends September 7, 2009, at 11:59 p.m. CST. Sponsored by Hilton Hotels Corporation. “http://h1.hilton.com/a/hBKJB9jAYJIPGB7uAv9BP06JXny/one4” Official rules available here.

MAKE IT HOMEWOOD FOR THE HOLIDAYS.®

Save 15% off every two-night stay Thursday through Sunday between 11/1/09 and 1/31/10.

Every suite comes with a daily hot breakfast, your own kitchen and available movies for

the kids. Plus you’ll be entered for a chance to win one of five $1,000 Visa gift cards.

So don’t just stay in a hotel, Make Yourself at Home.® Book now at homewoodholidays.com.

Daily hot breakfast High-speed internet access Kitchen with full-size fridge

*Offer subject to availability at participating hotels. The Homewood for the Holidays rate is available for any Thursday–Sunday night stay (2 night minimum) completed between November 1, 2009, and January 31, 2010. Must book in advance with credit card. Excludes promotional and other rates. Additional restrictions may apply. See terms and conditions for more details. NO PURCHASE NECESSARY. Open to legal residents of the U.S. and Canada who have reached the age of majority. Void in Puerto Rico and the Province of Quebec and where prohibited by law. Starts 11/1/09 at 12:01am CST and ends 1/31/10 at 11:59pm CST. Homewood for the Holidays Sweepstakes sponsored by Hilton Worldwide. 36 USC 220506.

Dallas-Frisco, TX

Choose your suite location at any Homewood Suites hotel online before you arrive. A lot like choosing a seat on an airplane, Suite Selection puts you in charge of your own travel plans. It’s just another way we help you Make Yourself at Home.®

Book now at homewoodsuites.com or 1-800-CALL-HOME.

*Evening meal with beverages available Monday through Thursday. Subject to state and local laws. Must be of legal drinking age. Points & Miles® and No Blackout Dates. Only from Hilton HHonors. ©2009 Hilton Worldwide. 36 USC 220506.

High-speed internet access Evening meal with beverages*Daily hot breakfast Kitchen with full-size fridge

LuckiLy, there’s no such thing as the middLe suite.

Page 21: Work Samples

Museums

DeYoung, SFMOMA

Page 22: Work Samples

DeYoung: Posters

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

Stanislav Libensky, Cross Head, 1996. Fine Arts Museums of San Francisco, Partial and promised gift of Dorothy and George Saxe.

Hunting Spirit, Yimam people, Upper Karawari River, Middle Sepik, 19th century, Fine Arts Museums of San Francisco, museum purchase, Mrs. Paul L. Wattis Fund

Poster image based on: Green and Greene, American, Side Chair for the Robert R. Blacker House, Pasadena, California, 1907, Fine Arts Museums of San Francisco, museum purchase, Roscoe and Margaret Oakes Income Fund

Poster image based on: Yves Saint Laurent for Christian Dior, Evening Dress, 1958, Fine Arts Museums of San Francisco, the Eleanor Christensen de Guigné Collection (Mrs. Christian de Guigné III), Gift of Ronna and Eric Hoffman

Poster image based on: Standing Figure, Lega people, eastern Zaire, 19th century, Fine Arts Museums of San Francisco, museum purchase, gift of Mrs. Paul L. Wattis and the Fine Arts Museums Foundation

Poster image based on: Mel Ramos, Superman, 1961-1962, Fine Arts Museums of San Francisco, Dr. Leland A. and Gladys K. Barber Fund and American Art Trust Fund

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

Stanislav Libensky, Cross Head, 1996. Fine Arts Museums of San Francisco, Partial and promised gift of Dorothy and George Saxe.

Hunting Spirit, Yimam people, Upper Karawari River, Middle Sepik, 19th century, Fine Arts Museums of San Francisco, museum purchase, Mrs. Paul L. Wattis Fund

Poster image based on: Green and Greene, American, Side Chair for the Robert R. Blacker House, Pasadena, California, 1907, Fine Arts Museums of San Francisco, museum purchase, Roscoe and Margaret Oakes Income Fund

Poster image based on: Yves Saint Laurent for Christian Dior, Evening Dress, 1958, Fine Arts Museums of San Francisco, the Eleanor Christensen de Guigné Collection (Mrs. Christian de Guigné III), Gift of Ronna and Eric Hoffman

Poster image based on: Standing Figure, Lega people, eastern Zaire, 19th century, Fine Arts Museums of San Francisco, museum purchase, gift of Mrs. Paul L. Wattis and the Fine Arts Museums Foundation

Poster image based on: Mel Ramos, Superman, 1961-1962, Fine Arts Museums of San Francisco, Dr. Leland A. and Gladys K. Barber Fund and American Art Trust Fund

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

Stanislav Libensky, Cross Head, 1996. Fine Arts Museums of San Francisco, Partial and promised gift of Dorothy and George Saxe.

Hunting Spirit, Yimam people, Upper Karawari River, Middle Sepik, 19th century, Fine Arts Museums of San Francisco, museum purchase, Mrs. Paul L. Wattis Fund

Poster image based on: Green and Greene, American, Side Chair for the Robert R. Blacker House, Pasadena, California, 1907, Fine Arts Museums of San Francisco, museum purchase, Roscoe and Margaret Oakes Income Fund

Poster image based on: Yves Saint Laurent for Christian Dior, Evening Dress, 1958, Fine Arts Museums of San Francisco, the Eleanor Christensen de Guigné Collection (Mrs. Christian de Guigné III), Gift of Ronna and Eric Hoffman

Poster image based on: Standing Figure, Lega people, eastern Zaire, 19th century, Fine Arts Museums of San Francisco, museum purchase, gift of Mrs. Paul L. Wattis and the Fine Arts Museums Foundation

Poster image based on: Mel Ramos, Superman, 1961-1962, Fine Arts Museums of San Francisco, Dr. Leland A. and Gladys K. Barber Fund and American Art Trust Fund

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

museum re-opensoctober 15, 2005

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

golden gate park san franciscowww.deyoungmuseum.org 415.863.3330

Stanislav Libensky, Cross Head, 1996. Fine Arts Museums of San Francisco, Partial and promised gift of Dorothy and George Saxe.

Hunting Spirit, Yimam people, Upper Karawari River, Middle Sepik, 19th century, Fine Arts Museums of San Francisco, museum purchase, Mrs. Paul L. Wattis Fund

Poster image based on: Green and Greene, American, Side Chair for the Robert R. Blacker House, Pasadena, California, 1907, Fine Arts Museums of San Francisco, museum purchase, Roscoe and Margaret Oakes Income Fund

Poster image based on: Yves Saint Laurent for Christian Dior, Evening Dress, 1958, Fine Arts Museums of San Francisco, the Eleanor Christensen de Guigné Collection (Mrs. Christian de Guigné III), Gift of Ronna and Eric Hoffman

Poster image based on: Standing Figure, Lega people, eastern Zaire, 19th century, Fine Arts Museums of San Francisco, museum purchase, gift of Mrs. Paul L. Wattis and the Fine Arts Museums Foundation

Poster image based on: Mel Ramos, Superman, 1961-1962, Fine Arts Museums of San Francisco, Dr. Leland A. and Gladys K. Barber Fund and American Art Trust Fund

Page 23: Work Samples

SFMOMA: Gift paper/Catalog

Page 24: Work Samples

Kikkoman

Print

Page 25: Work Samples

discoverpanko.com

Versatile and delicious, Panko bread crumbs add a distinctive crunch to recipes of all types. Panko is baked to the exact specifications of master chefs for a crispy coating with a subtle, nutty taste. Try Panko and add a new dimension to your sweet, savory, baked, or fried creations.

Light. Crispy. Crunchy. Tasty.

©20

09 K

iKKo

ma

n s

ale

s u

sa, i

nc

.

discover

Versatile and delicious, Panko bread crumbs add a distinctive crunch to recipes of all types. Panko is baked to the exact specifications of master chefs for a crispy coating with a subtle, nutty taste. Try Panko and add a new dimension to your sweet, savory, baked, or fried creations.

Light. Crispy. Crunchy. Tasty.

om

an

sa

les

usa

, in

c.

discoverumami.com

Discover the fifth tasteThere is sweet, salty, bitter, sour and then there is Umami, the fifth taste. This unique taste is a natural flavor

enhancer that brings depth and balance to everything you create. Rich with Umami, the Kikkoman

family of products offers endless possibilities and inspiration to awaken and excite your taste buds. Visit

discoverumami.com to learn more about the fifth taste, find original recipes and expand your culinary horizons.

©20

08 K

iKKo

ma

n s

ale

s u

sa, i

nc

.

Print

Page 26: Work Samples

PG&E

Direct mail

Page 27: Work Samples

InsertIon notes

DIN, Times

font

s

ClIent APProVAl:

VersIon

unIt

bleed

trIm

lIVe

VIewIng

gutter

sCAle

fInAl trIm sIze

fInAl dPI

eCd/Cd

Art dIreCtor

CoPywrIter

dIgItAl ArtIst

PrInt ProduCer

ACCount teAm

Art buyer

ProjeCt mAnAger

ProofreAder

dPs

none

stott

hong

sfodrf-dmX6230

bormAnn

blAndford

yu

gIllette

merrIll

Ken CoPen

none

none

8.75” x 11.25”

8.5” x 11”

8.25” x 10.75”

8.5” x 11”

none

1”:1”

8.5” x 11”

none

E2080SP_PGWK_PrcBIl_v1.INDDfIlE NamE

ImAge notes

Color notes

lInKs

InKs

PGE_639/137_reverse.eps GettyImages_71927666.jpg

CmyKPms 639 CPms 137 C

NoneDate: Nonematerial Close: none

lAst reVIsIon: 4-22-2009 11:57 Am doCument PrInted At: none

QC sPell CheCK

• San FranciSco • 415-820-8000

threeProtección de Factura y Precios

No pague nada más. Garantizado. El Plan de Precios de Verano SmartRate está diseñado para ahorrarle dinero en sus facturas de verano. Esto es lo que usted necesita saber:

Protección de Factura AutomáticaPara asegurar que usted no pagará más con el Plan de Precios de Verano, usted recibirá una protección de factura automática durante su primer verano completo en el plan. Así es como funciona:

◊ Cadames,ustedpagarásufacturadeenergíadePG&Ecomoloharíanormalmente.

◊ AlfinaldelatemporadadelPlandePreciosdeVerano,PG&Eevaluarásusahorrosyrecargosmensualesparadeterminarsisuparticipacióngeneróahorrosensusfacturas.

◊ SisuscostoscumulativosbajoselPlandePreciosdeVeranoexcedieronloqueustedhubierapagadoensuplandepreciosresidencialregular,lereembolsaremosladiferenciaatravésdeuncréditoensuestadodecuentadeenergíadelmesdenoviembre.

LuegodehabercompletadosuprimeratemporadaenelPlandePreciosdeVerano,yanoaplicarálaproteccióndefactura.Ustedrecibirádosnotificacionesantesdelafechadevencimientodesuproteccióndefactura.

UstedpuededejardeparticiparenelPlandePreciosdeVeranoencualquiermomentoyvolverasuplandepreciosresidencialregularllamandoal1-866-PGE-0263.

“PG

&E”

refe

rs to

Pac

ific

Gas

and

Ele

ctri

c C

ompa

ny, a

sub

sidi

ary

of P

G&

E C

orpo

ratio

n. ©

200

9 Pa

cific

Gas

and

Ele

ctri

c C

ompa

ny. A

ll ri

ghts

rese

rved

. PG

ELTR

004

Nosólonoslibróderecibirfacturaseléctricasmensualesaltascuandoestabaamásde100grados,sinoquetambiénrecibimosunarecompensa

–RandelThompsonclientedeSmartRate™

Ò

Ó

FRONT

s:8.25”

s:10.75”

t:8.5”

t:11”

b:8.75”

b:11.25”

three

Bill Protection and Pricing

Pay nothing more. Guaranteed. The SmartRate Summer Pricing Plan is designed to help you save money on your summer energy bills. Here’s what you need to know:

Automatic Bill ProtectionTo ensure you won’t pay more with the Summer Pricing Plan, you’ll receive automatic bill protection for your first full summer on the plan. Here’s how it works:

◊ Eachmonth,youwillpayyourPG&Eenergystatementasyounormallywould.

◊ AttheendoftheSummerPricingseason,PG&Ewillevaluateyourmonthlysavingsandsurchargestodetermineifyourparticipationresultedinoverallbillsavings.

◊ IfyourcumulativecostsundertheSummerPricingPlanexceedwhatyouwouldhavepaidonyourregularresidentialpricingplan,thedifferencewillbereimbursedtoyouwithacreditonyourNovemberenergystatement.

Afteryou’vecompletedyourfirstfullSummerPricingPlanseason,billprotectionwillnolongerapply.Youwillreceivetwonotificationsbeforeyourbillprotectionexpires.

YoucanoptoutoftheSummerPricingPlanatanytimeandreverttoyourregularresidentialpricingplanbycalling1-866-PGE-0263.

“PG

&E”

refe

rs to

Pac

ific

Gas

and

Ele

ctri

c C

ompa

ny, a

sub

sidi

ary

of P

G&

E C

orpo

ratio

n. ©

200

9 Pa

cific

Gas

and

Ele

ctri

c C

ompa

ny. A

ll ri

ghts

rese

rved

. PG

ELTR

004

Itnotonlysavedushighmonthlyelectricbillswhenitwasover100degrees,butitwasalsorewarding.–RandelThompsonSmartRate™customer

ÒÓ

Welcom kit: English and Spanish versions

What’s in this Welcome Kit

Getting StartedGet an overview of PG&E’s SmartRate™ Summer Pricing Plan, what you need to know about SmartDays,™ and how to get started with My Account.

one

Helpful TipsUse these simple tips to maximize your savings on SmartDays.

twoBill Protection and PricingLearn more about savings, surcharges, and automatic bill protection.

three

“PG

&E”

refe

rs to

Pac

ific

Gas

and

Ele

ctri

c C

ompa

ny, a

sub

sidi

ary

of P

G&

E C

orpo

ratio

n. ©

200

9 Pa

cific

Gas

and

Ele

ctri

c C

ompa

ny. A

ll ri

ghts

rese

rved

. PG

ELTR

001

InsertIon notes

DIN

font

s

ClIent APProVAl:

VersIon

unIt

bleed

trIm

lIVe

VIewIng

gutter

sCAle

fInAl trIm sIze

fInAl dPI

eCd/Cd

Art dIreCtor

CoPywrIter

dIgItAl ArtIst

PrInt ProduCer

ACCount teAm

Art buyer

ProjeCt mAnAger

ProofreAder

dPs

none

stott

hong

sfodrf-dmX6230

bormAnn

blAndford

yu

gIllette

merrIll

Ken CoPen

none

none

8.75” x 11.25”

8.5” x 11”

8.25” x 10.75”

8.5” x 11”

none

1”:1”

8.5” x 11”

none

E2080SP_PG_WK_WhtSIN_v1.INDDfIlE NamE

ImAge notes

Color notes

lInKs

InKs

PGE_639/137.eps

CmyKPms 639 CPms 137 C

NoneDate: Nonematerial Close: none

lAst reVIsIon: 4-22-2009 11:23 Am doCument PrInted At: none

QC sPell CheCK

• San FranciSco • 415-820-8000

Qué contiene este Paquete de Bienvenida

Para EmpezarObtenga un resumen general del Plan de Precios de Verano SmartRate™ de PG&E, lo que necesita saber sobre los días SmartDays™, y cómo empezar con “Mi Cuenta”.

uno

Consejos ÚtilesUtilice estos simples consejos para maximizar sus ahorros en los días SmartDays.

dosProtección de Factura y PreciosAprenda más sobre ahorros, recargos y protección de factura automática.

tres

“PG

&E”

refe

rs to

Pac

ific

Gas

and

Ele

ctri

c C

ompa

ny, a

sub

sidi

ary

of P

G&

E C

orpo

ratio

n. ©

200

9 Pa

cific

Gas

and

Ele

ctri

c C

ompa

ny. A

ll ri

ghts

rese

rved

. PG

ELTR

001

front

s:8.25”

s:10.75”

t:8.5”

t:11”

b:8.75”

b:11.25”

Your SmartRate™ Summer Pricing Plan Welcome Kit

“PG&E” refers to Pacific Gas and Electric Company, a subsidiary of PG&E Corporation. © 2009 Pacific Gas and Electric Company. All rights reserved. PGEPF001

Page 28: Work Samples

Direct mail

InsertIon no

tes

DIN

, Wingdings, W

ebdings, Monotype Sorts, H

elvetica

fonts

ClIent APProVAl:

VersIon

unIt

bleed

trIm

lIVe

VIewIng

gutter

sCAle

fInAl trIm sIze

fInAl dPI

eCd/Cd

Art dIreCtor

CoPyw

rIter

dIgItAl ArtIst

PrInt ProduCer

ACCount teAm

Art buyer

ProjeCt m

AnAger

Proo

freAder

dPs

none

stott

hong

sfodrf-dmX6291

ertlett

duffIn

yulAnteIgne

merrIll

Ken CoPen

self mAIler

none

23.875” x 9.25”

23.625” x 9”

23.375” x 8.75”

23.625” x 9”

0” X 0”

1”:1”

23.625” x 9”

none

E2212_PGE_TINyBIllMaIlEr_v12r1.INDD

fIlE N

aME

ImAge no

tes

Colo

r notes

lInKs

InKs

PGE_PM

S_spotlightColor.eps recycled-Soy Ink 80K.eps PM

S130_glow.ai

Hand_Bill.psd

BarCodeK.tif

CmyK

Pms 639 C

Pms 130 C

NoneDate: Nonem

aterial Close: none

lAst reVIsIon: 6-4-2009 11:57 Am

doCum

ent PrInted At: none

QC

sPell CheCK

• San FranciSco • 415-820-8000

“PG&E” se refiere a Pacific Gas and Electric Company, una subsidiaria de PG&E Corporation. © 2009 Pacific Gas and Electric Company. Todos los derechos reservados.

Service ID Number: 9999999999Meter Number: 9999999999Reference ID: 9999999999

John Q. Sample123 Main St.Bakersfield, CA 93304-0000

Ple

ase

deta

ch, f

old,

moi

sten

on

the

thre

e si

des

and

seal

.

We need at least one email address or phone number in order to notify you and other household members of a SmartDay™. By not providing an email address or phone number below, you are declining to receive courtesy notification from PG&E of SmartDay events.*

Email:

Additional Email:

Phone: ( )

Additional Phone: ( ) Note: The information you provide will not alter your PG&E account contact information. Choose language preference for future Summer Pricing Plan communications/ Elija su idioma: ¡ English ¡ Spanish/En Español

Additional Information: ¡ Yes, I’d also like to receive ongoing information via email to help me to be

successful on the Summer Pricing Plan.

¡ Yes, I’d also like email communication from other PG&E programs that may help me save money and/or energy. I understand that my information will not be shared outside of PG&E and I will be able to opt out at any time.

*�Receipt�of�courtesy�SmartDay�event�notification�is�the�responsibility�of�the�participating�customer.�PG&E�will�make�best��efforts� to� notify� all� active�SmartRate�Summer�Pricing�Plan� participants� of� a� SmartDay� event.�However, it is the customer’s responsibility to receive notification information by monitoring www.pge.com/smartrate to�see�if�a�SmartDay�event�has�been�activated�and�ensure�that�their�SmartDay�notification�information�is�accurate�and�current.�PG&E�does�not�guarantee�the�receipt�of�notification�by�the�notification�system,�telecommunications�system,�the�email�system,�or�Internet�site�by�which�the�customer�receives�notification.

RATE-E2212-SM-01

¡ Please sign me up for the SmartRate™ Summer Pricing Plan.

4

Pacific Gas and Electric CompanyAttn: SmartRateMail Code: N3ZPO Box 770000San Francisco, CA 94177-0001

There’s a new way to power down your energy bill. Ahora hay una nueva manera de achicar su factura.

PRSTD FIRST CLASSU.S. POSTAGE

PAIDPERMIT 646ORANGE, CA

OU

TSIDE

Now using less energy isn’t the only way to shrink your bill.

Magenta�K

eylines�indicate�fold/perforation�and�do�not�print��Keyline�indicates�trim

�and�does�not�print

John Q. SampleResidential Offer, English123 Main St.Bakersfield, CA 93304-0000

Inscríbase en el Plan de Precios de Verano SmartRate™; una opción inteligente para ahorrar dinero este verano.El Plan de Precios de Verano SmartRate™ de PG&E es un plan de precios de electricidad voluntario que le da el control de su factura de energía. Durante un máximo de 15 días entre el 1 de mayo y el 31 de octubre, lo que llamamos días SmartDays,™ el plan le motiva a controlar su consumo de energía entre las 2 p.m. y 7 p.m., moviendo quehaceres como el lavado de ropa para las mañana o las noches. Cuando designemos un día SmartDay,™ usted será notificado el día laborable anterior por teléfono, correo electrónico o ambos.

Para más información o para saber cómo inscribirse, por favor visite www.pge-smartrate.com/espanol2 o llame al 1-877-743-2448.

El Plan de Precios de Verano es voluntario; usted puede decidir no participar en cualquier momento.

Los participantes reciben protección de factura durante el primer verano completo que participen en este plan. A lo largo de la temporada, si los cargos de electricidad del Plan de Precios de Verano son mayores a los que hubiera tenido con su plan residencial regular, le reembolsaremos la diferencia en noviembre de 2009.*

Nota: Bajo la ley actual, la tarifa que PG&E le cobra por su consumo de energía en el primer y segundo nivel no puede ser incrementada al menos que usted dé su consentimiento. Al elegir este nuevo plan de tarifa, usted acuerda aceptar tarifas eléctricas más altas que las del nivel que protege esta ley por hasta 15 días durante el periodo de participación debido a los recargos de los días SmartDays.™ Como resultado, usted podría tener una o dos facturas de verano más altas de lo que serían bajo las tarifas que protege esta ley. Si sus facturas en conjunto durante el periodo de participación de 2009 son más altas de lo que hubieran sido sin los recargos y créditos de SmartRate, PG&E le reembolsará la diferencia en noviembre de 2009.

*s:23.375”

s:8.75”

t:23.625”

t:9”

b:23.875”

b:9.25”

fold 5.75”fold 5.875”

fold 6”fold 6”

micro perforation

remoist gluein pink

sco

re

InsertIon no

tes

Helvetica, Tim

es, DIN

, Webdings, M

onotype Sorts

fonts

ClIent APProVAl:

VersIon

unIt

bleed

trIm

lIVe

VIewIng

gutter

sCAle

fInAl trIm sIze

fInAl dPI

eCd/Cd

Art dIreCtor

CoPyw

rIter

dIgItAl ArtIst

PrInt ProduCer

ACCount teAm

Art buyer

ProjeCt m

AnAger

Proo

freAder

dPs

none

stott

hong

sfodrf-dmX6291

ertlett

duffIn

yulAnteIgne

merrIll

Ken CoPen

self mAIler

none

23.875” x 9.25”

23.625” x 9”

23.375” x 8.75”

23.625” x 9”

0” X 0”

1”:1”

23.625” x 9”

none

E2212_PGE_TINyBIllMaIlEr_v12r1.INDD

fIlE N

aME

ImAge no

tes

Colo

r notes

lInKs

InKs

PMS130_glow

2.ai E2093 Clock.ai H

and_Bill.psd PG

E_PMS_spotlightColor.eps

recycled-Soy Ink 80K.eps PO

_611330.eps 95161-9956.eps

CmyK

Pms 130 C

Pms 639 C

NoneDate: Nonem

aterial Close: none

lAst reVIsIon: 6-4-2009 11:57 Am

doCum

ent PrInted At: none

QC

sPell CheCK

• San FranciSco • 415-820-8000

INSID

E

How do I save on my bill? With the Summer Pricing Plan, using less energy isn’t the only way to save money. Here are the basics:

• On a regular day: You actually pay a lower rate. • On a SmartDay: There’s a surcharge from 2 p.m. to 7 p.m. • Bottom line: No more than 15 SmartDays are called each

summer, so if you control your SmartDay energy usage, you’ll be saving money the majority of the time.

What happens on a SmartDay? They don’t happen every day—SmartDays are called on especially hot days between May 1 and October 31. They only happen on weekdays and never on a holiday. Here’s what to expect:

• Receipt of courtesy SmartDay notification by phone, email, or both, the business day before.

• Reduce your energy use between 2 p.m. and 7 p.m. • No more than 15 SmartDays will be called each season.

See how easy it is.The Summer Pricing Plan is voluntary—you can opt out at any time. Once you’re enrolled, we’ll send you a welcome kit that includes helpful energy and money saving tips to get you started.

You have two easy ways to join:

2 MAIL IN

Complete and mail the enclosed postage-paid card.

1 GO ONLINE

Enroll at www.pge.com/tinybill

The SmartRate™ Summer Pricing Plan: Savings and Surcharge*

• Savings: Participants will receive a discount of $0.02992/kWh on their energy usage from June 1 to September 30, except from 2 p.m. to 7 p.m. on a SmartDay. No more than 15 SmartDays will be called between May 1 and October 31.

• Savings: Participants will receive an extra discount of $0.01/kWh for energy usage being billed at tiers 3, 4, or 5 during all hours from June 1 to September 30.

• Surcharge: Participants will be billed a $0.60/kWh surcharge, additional to your current rate, for just 5 hours (from 2 p.m. to 7 p.m.) on no more than 15 SmartDays between May 1 and October 31.

• Bill Protection: Participants will receive bill protection for the first full summer on this plan. Over the season, if the electricity charges on your Summer Pricing Plan energy charges are more than they would have been on your regular residential pricing plan, we will reimburse the difference in November 2009.

For more information about the SmartRate Summer Pricing Plan, visit www.pge.com/tinybill

* Note: Under current law, PG&E’s charges for your energy usage in the first and second tiers cannot be increased unless you consent. By choosing this new rate plan, you agree to accept higher electric charges than the level protected by this law on up to 15 days during the participation period due to the surcharges on SmartDays. As a result, you could have one or more summer bills higher than they would be under the rates protected by that law. If your bills in aggregate during the 2009 participation period are higher than they would be without the SmartRate surcharges and credits, PG&E will reimburse you for the difference in November 2009.

Magenta�K

eylines�indicate�fold/perforation�and�do�not�print��Keyline�indicates�trim

�and�does�not�print

Introducing the SmartRate™ Summer Pricing Plan:A smart way to save money this summer. PG&E’s SmartRate Summer Pricing Plan is a voluntary electric pricing plan that puts you in control of your energy bill. For no more than 15 days during the Summer Pricing season—what we call SmartDays™—the plan encourages you to manage your energy use between 2 p.m. and 7 p.m. Small changes can make a big difference on SmartDays, such as raising your thermostat setting by 4 degrees and doing chores like laundry in the morning or evening.

Questions? Just visit www.pge.com/tinybill for answers to frequently asked questions and more. Or call 1-877-743-2448. Questions? Just visit www.pge.com/tinybill for answers to frequently asked questions and more. Or call 1-877-743-2448.Questions? Just visit www.pge.com/tinybill for answers to frequently asked questions and more. Or call 1-877-743-2448.Questions? Just visit www.pge.com/tinybill for answers to frequently asked questions and more. Or call 1-877-743-2448.

The Summer Pricing Plan at a glance:

Sign up for the Summer Pricing Plan online or by mail.

JOIN ALERT MANAGE SAVEGet courtesy notification of a SmartDay™ by phone or email the business day prior.

On a SmartDay, control energy usage between 2 p.m. and 7 p.m.

Look for savings on your monthly summer bills.

1 2 3 4

4

The

Smar

tRat

e™ S

umm

er P

rici

ng P

lan:

It’s

the

sim

ple

way

to s

hrin

k yo

ur b

ill.

“PG&E” refers to Pacific Gas and Electric Company, a subsidiary of PG&E Corporation. © 2009 Pacific Gas and Electric Company. All rights reserved.

PACIFIC

GAS AN

D ELEC

TRIC

CO

MPAN

YPO

BOX 611330

SAN JO

SE CA 95161-9956

BU

SINESS R

EPLY MA

ILFIR

ST-CLASS M

AILPO

STAGE W

ILL BE PAID BY AD

DR

ESSEE

PERM

IT NO

. 310 SAN JO

SE CA

NO

POSTAG

EN

ECESSARY

IF MAILED

IN TH

EU

NITED

STATES

FO

R A

DD

ITIO

NA

L IN

FO

RM

AT

ION

PL

EA

SE

CO

NT

AC

T T

HE

US

PO

ST

AL

SE

RV

ICE

RE

PR

ES

EN

TA

TIV

E B

EL

OW

:

Alv

in J

on

es

Mailp

iece D

esig

n a

naly

st

1675 7

Th

St R

m 1

00M

-10

Oakla

nd

CA

94615-0

00

2P

ho

ne (5

10) 8

74-8

61

0F

ax (5

10) 4

33-7

67

5alv

in.jo

nes@

usp

s.g

ov

Da

te: A

pril1

2, 2

00

9

BR

M P

erm

it # 3

10

in S

an

Jo

se

CA

Bu

sin

es

s R

ep

ly M

ail 1

oz le

tters

On

lyP

lease D

o N

ot R

ed

uce o

r En

larg

e

Ple

ase D

o N

ot m

ake a

ny c

han

ges

to th

e a

dd

ress fo

rmat. T

han

k Y

ou

.

AL

IGN

WIT

H

UP

PE

R

RIG

HT

CO

RN

ER

AL

IGN

WIT

H

LO

WE

R

RIG

HT

CO

RN

ER

CA

UT

ION

:

US

E O

NL

Y F

OR

AD

DR

ES

S B

EA

RIN

G T

HE

ZIP

+4

CO

DE

AB

OV

E. S

EE

PU

BL

ICA

TIO

N 3

53 F

OR

PR

INT

ING

RE

QU

IRE

ME

NT

S.

TH

IS P

OS

ITIV

E P

RE

PA

RE

D F

OR

:P

G&

EP

O B

OX

61

13

30

SA

N J

OS

E C

A 9

51

61

-99

56

TO

BE

US

ED

ON

LY

WIT

H F

IM - C

(Bu

sin

es

s R

ep

ly M

ail)

AN

D Z

IP C

OD

E:

95161-9

956 C

K=

9

(c) 1

98

9-2

00

9 E

nve

lop

e M

an

ag

er v

ers

ion

3.0

11

.00

6. C

rea

ted

Ap

ril 2, 2

00

9 2

:26

PM

Use

En

ve

lop

e M

an

ag

er's

DA

Zzle

De

sig

ne

r to c

rea

te a

co

mp

lete

co

urte

sy o

r bu

sin

ess re

ply

mail a

rtwork

in m

inute

s!

ww

w.E

nvelo

peM

an

ag

er.c

om

(800) 5

76-3

27

9

**********************************************************************************

SIZ

E: F

IM &

BA

RC

OD

E A

RE

AC

TU

AL

SIZ

E: D

O N

OT

EN

LA

RG

E O

R R

ED

UC

E!

PL

AC

EM

EN

T: S

pe

cia

l ca

re a

lso m

ust b

e ta

ke

n to

en

su

re F

IMs a

nd

ba

rco

de

s a

re p

lace

d p

rop

erly

on

the

ma

il pie

ce

. Imp

rop

er s

ize

or

pla

ce

me

nt e

nsu

res th

e m

ail p

iece

will n

ot m

ee

t US

PS

reg

ula

tion

s a

nd

de

fea

t the

ir pu

rpo

se

of a

uto

ma

tion

co

mp

atib

ility.

**********************************************************************************

FO

R A

DD

ITIO

NA

L IN

FO

RM

AT

ION

PL

EA

SE

CO

NT

AC

T T

HE

US

PO

ST

AL

SE

RV

ICE

RE

PR

ES

EN

TA

TIV

E B

EL

OW

:

Alv

in J

on

es

Mailp

iece D

esig

n a

naly

st

1675 7

Th

St R

m 1

00M

-10

Oakla

nd

CA

94615-0

00

2P

ho

ne (5

10) 8

74-8

61

0F

ax (5

10) 4

33-7

67

5alv

in.jo

nes@

usp

s.g

ov

Da

te: A

pril1

2, 2

00

9

BR

M P

erm

it # 3

10

in S

an

Jo

se

CA

Bu

sin

es

s R

ep

ly M

ail 1

oz le

tters

On

lyP

lease D

o N

ot R

ed

uce o

r En

larg

e

Ple

ase D

o N

ot m

ake a

ny c

han

ges

to th

e a

dd

ress fo

rmat. T

han

k Y

ou

.

AL

IGN

WIT

H

UP

PE

R

RIG

HT

CO

RN

ER

AL

IGN

WIT

H

LO

WE

R

RIG

HT

CO

RN

ER

CA

UT

ION

:

US

E O

NL

Y F

OR

AD

DR

ES

S B

EA

RIN

G T

HE

ZIP

+4

CO

DE

AB

OV

E. S

EE

PU

BL

ICA

TIO

N 3

53 F

OR

PR

INT

ING

RE

QU

IRE

ME

NT

S.

TH

IS P

OS

ITIV

E P

RE

PA

RE

D F

OR

:P

G&

EP

O B

OX

61

13

30

SA

N J

OS

E C

A 9

51

61

-99

56

TO

BE

US

ED

ON

LY

WIT

H F

IM - C

(Bu

sin

es

s R

ep

ly M

ail)

AN

D Z

IP C

OD

E:

95161-9

956 C

K=

9

(c) 1

98

9-2

00

9 E

nve

lop

e M

an

ag

er v

ers

ion

3.0

11

.00

6. C

rea

ted

Ap

ril 2, 2

00

9 2

:26

PM

Use

En

ve

lop

e M

an

ag

er's

DA

Zzle

De

sig

ne

r to c

rea

te a

co

mp

lete

co

urte

sy o

r bu

sin

ess re

ply

mail a

rtwork

in m

inute

s!

ww

w.E

nvelo

peM

an

ag

er.c

om

(800) 5

76-3

27

9

**********************************************************************************

SIZ

E: F

IM &

BA

RC

OD

E A

RE

AC

TU

AL

SIZ

E: D

O N

OT

EN

LA

RG

E O

R R

ED

UC

E!

PL

AC

EM

EN

T: S

pecia

l ca

re a

lso

mu

st b

e ta

ke

n to

en

su

re F

IMs a

nd

ba

rco

de

s a

re p

lace

d p

rop

erly

on

the

ma

il pie

ce

. Imp

rop

er s

ize

or

pla

cem

en

t en

sure

s th

e m

ail p

iece

will n

ot m

ee

t US

PS

regu

latio

ns a

nd

defe

at th

eir p

urp

ose o

f au

tom

atio

n c

om

pa

tibility

.

**********************************************************************************

s:23.375”

s:8.75”

t:23.625”

t:9”

b:23.875”

b:9.25”

fold 6”fold 6”

fold 5.875”fold 5.75”

perforation

Page 29: Work Samples

Del Monte

Pup-peroni, MilkBone, 9lives

Page 30: Work Samples

Our Pups know how to speak to us.And with more real beef* and a mouthwatering aroma, only Pup-Peroni® has the irresistible flavor that lets them know we’re listening.

*than the leading Soft & Chewy competitor. ©Del Monte Foods. All Rights Reserved.

Our Pups know how to speak to us.And with more real beef* and a mouthwatering aroma, only Pup-Peroni® has the irresistible flavor that lets them know we’re listening.

*than the leading Soft & Chewy competitor. ©Del Monte Foods. All Rights Reserved.

Our Pups know how to speak to us.And with more real beef* and a mouthwatering aroma, only Pup-Peroni® has the irresistible flavor that lets them know we’re listening.

*than the leading Soft & Chewy competitor. ©Del Monte Foods. All Rights Reserved.

on any one (1) bag of Pup-Peroni® dog snacks

(4.8 oz or larger)

®®® ®®®

Treat your Pup with this great deal on Pup-Peroni® dog snacks.

Save $1.00

Consumer: Coupon good only in the USA on purchase of brand/size indicated. Void if copied, transferred, prohibited or regulated. Retailer: Del Monte Foods will reimburse you for face value of this coupon plus 8¢ handling if redeemed in compliance with our redemption policy (available upon request). Cash value 1/100¢. Send coupons to: Del Monte Foods, P.O. Box 880101, El Paso, TX 88588-0101. LIMIT ONE PER PURCHASE. ©2009 Del Monte Foods. All Rights Reserved.

DigiCode® Data FileACCOUNT : 6283 ORDERED BY : P.O. NUMBER : INVOICE NO. : ( AI via EMAIL )

Created on 4-16-09 at 16:23:01by

SYMBOLOGY, INC.Maple Grove, Minnesota, 55369

763-315-8080

NOTICE: This DigiCode® file is considered original artwork. It must be inspected and approvedby the purchaser. Use of this file confirms acceptance. Any modification of this file through scalingor distortion is prohibited. See back of the Symbology invoice for Limitation of Warranty.

Encode: 8110100791000521623100110992SYMBOL HEIGHT 0.9129 NBAR 0.0104 BWA -0.0020PTS Pupperoni 06/07/09 FSI

5 79100 99276 3

0079100-052162

Manufacturers Coupon Expiration Date: 8/02/09

Pup-peroni: Print

Page 31: Work Samples

MilkBone: Print

©Del Monte Foods. All Rights Reserved.

Fortified for strong teeth and overall fitness Powerful antioxidants and nutrients

Promote your dog’s optimal health.Milk-Bone® Essentials Plus

Learn more at MilkBone.com

Tasty everyday snacks—chewy treats, biscuits & long-lasting chews

©Del Monte Foods. All Rights Reserved.

Fortified for healthy joints and overall fitness Powerful antioxidants and nutrients

Promote your dog’s optimal health.Milk-Bone® Essentials Plus

Tasty everyday chewy treats, biscuits & long-lasting chews

Learn more at MilkBone.com

Learn more at MilkBone.com

Look inside for an exclusive offer for PetSmart® PetPerks® members.

Vendor Art Vendor Art

Score

Score

19601 N. 27th Ave. Phoenix, AZ 85027

PRSRT STDU.S. POSTAGE

PAIDPetSmart

An exclusive offer for PetSmart® PetPerks® members.

Look inside for an exclusive offer for PetSmart® PetPerks® members.

2 ( T

WO

) CO

UPO

N V

ERSI

ON

U.S

. O

NLY

Page 32: Work Samples

9lives: Print

©Del Monte Foods. All Rights Reserved.

©Del Monte Foods. All Rights Reserved. ©Del Monte Foods. All Rights Reserved.

Page 33: Work Samples

California Credit Union

Print

Page 34: Work Samples

Print