Women's Business Lounge
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Transcript of Women's Business Lounge
Women’s Business Lounge
Rotterdam, March 12 2013Andreas Willemse
• Who has a LinkedIn account? Stand up!
• Who has a LinkedIn account? Stand up!
• Since when? Longer than a year? Keep standing!
• Who has a LinkedIn account? Stand up!
• Since when? Longer than a year? Keep standing!
• Longer than two years? Keep standing!
• Who has a LinkedIn account? Stand up!
• Since when? Longer than a year? Keep standing!
• Longer than two years? Keep standing!
• Longer than five years? Keep standing, you rockstars.
WHY A STRATEGY? AND A POLICY? JUST LET IT GO...!
WELL....
SO. A POLICY.
1.Your contribution is important!
1.(Remember: you’re not the official spokesperson for the organization. Don’t pretend your opinion is the official opinion of the company)
Your contribution is important!
2.Be proud of your company
2.(But remember that some success stories contain confidential information. Don’t just throw it all online!)
Be proud of your company
3.Feel free to react on anything!
3.(But keep a distance when it comes to legal or financial matters, concerning Ernst & Young or customers)
Feel free to react on anything!
4.Respect your audience
4.(But don’t lose your sense of humour :)
Respect your audience
5.Think, before posting a message
5.(What are the consequences? Am I mentioning customers? Am I being offensive?)
Think, before posting a message
6.Be open and honest!
6.(But take responsibility for your own words as well. Made a mistake? Acknowledge and correct it yourself)
Be open and honest!
7.Use your networks!
7.(But don’t overshare. Too much info will irritate people in your network)
Use your networks!
8.Be a brand ambassador!
8.(Share your contributions about the company and relevant issues in an open, positive and honest way!)
Be a brand ambassador!
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