Wms 8 page brochure

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High quality content published on a regular basis is the only way to keep your brand at the top of Google. We’re here to help you create it. Welcome to Write My Site. We’ve been around since 2006, when Facebook was still an invitation-only student hang-out; blogging was mostly ignored by businesses; and web copy meant a handful of static pages. Our writers and editors are passionate about creating optimised, sharable content for your brand that’s ‘fit for purpose’ in the modern age of multi- platform digital marketing and social networking. It’s all about content The blogging explosion: 1997-2012 The term ‘weblogs’ is coined by the American writer Jorn Barger. The first blogging platform, Open Diary, is created, swiftly followed by Blogger and LiveJournal. Students Larry Page and Sergey Brin invent a new search engine called Google. Mark Zuckerberg writes code for thefacebook. com, which aims to provide a new way for Harvard University students to connect with each other online. Microsoft launches Channel 9, the first corporate blog from a major public company. Micro-blogging enters the public consciousness when Jack Dorsey, one of Twitter’s co-founders, sends the first ‘tweet’ on March 21st. On September 26th, Facebook rolls out access to everyone over 13. These developments open up new opportunities for brands to tie their blog content into a wider social media strategy. A major study reveals that company websites with blogs get 55% more traffic than those without. Websites with blogs also generate 97% more inbound links and 434% more indexed pages than those without. 1 Research from IBM reveals that 80% of corporate blogs are abandoned within the first five posts when they are written by the in-house team. 2 60% of FTSE 500 companies have a social media presence, including corporate blogs and pages on Twitter and Facebook. 3 Google releases the infamous ‘Panda’ update to its algorithm, designed to reward blogs and websites that publish fresh and original content. The number of blogs online has exceeded 100 million, having become an integral part of SEO and social media marketing. 1 Study by Hubspot 2 ‘Inspired by the Audience – A Topic Suggestion System for Blog Writers and Readers’ (http://www.research.ibm.com/social/papers/407n-geyer.pdf) 3 ‘UN Social Media and CSR Report 2011’ 1997 1998 1999 2003 2004 2006 2009 2010 2011 2012 Optimised for search Aligned with your brand Optimised for social Delivered to deadline good quality content Q U A L I T Y G U A R A N T E E

Transcript of Wms 8 page brochure

Page 1: Wms 8 page brochure

High quality content published on a

regular basis is the only way to keep

your brand at the top of Google.

We’re here to help you create it.

Welcome to Write My Site. We’ve

been around since 2006, when

Facebook was still an invitation-only

student hang-out; blogging was mostly

ignored by businesses; and web copy

meant a handful of static pages.

Our writers and editors are passionate

about creating optimised, sharable

content for your brand that’s ‘fit for

purpose’ in the modern age of multi-

platform digital marketing and social

networking.

It’s all about

contentThe blogging explosion: 1997-2012

The term ‘weblogs’ is coined by the American writer Jorn Barger.

The first blogging platform, Open Diary, is created, swiftly followed by Blogger and LiveJournal.

Students Larry Page and Sergey Brin invent a new search engine called Google.

Mark Zuckerberg writes code for thefacebook.com, which aims to provide a new way for Harvard University students to connect with each other online.

Microsoft launches Channel 9, the first corporate blog from a major public company.

Micro-blogging enters the public consciousness when Jack Dorsey, one of Twitter’s co-founders, sends the first ‘tweet’ on March 21st. On September 26th, Facebook rolls out access to everyone over 13. These developments open up new opportunities for brands to tie their blog content into a wider social media strategy.

A major study reveals that company websites with blogs get 55% more traffic than those without. Websites with blogs also generate 97% more inbound links and 434% more indexed pages than those without.1

Research from IBM reveals that 80% of corporate blogs are abandoned within the first five posts when they are written by the in-house team.2

60% of FTSE 500 companies have a social media presence, including corporate blogs and pages on Twitter and Facebook.3 Google releases the infamous ‘Panda’ update to its algorithm, designed to reward blogs and websites that publish fresh and original content.

The number of blogs online has exceeded 100 million, having become an integral part of SEO and social media marketing.

1 Study by Hubspot2 ‘Inspired by the Audience – A Topic Suggestion System for Blog Writers and

Readers’ (http://www.research.ibm.com/social/papers/407n-geyer.pdf)3 ‘UN Social Media and CSR Report 2011’

1997

1998

1999

2003

2004

2006

2009

2010

2011

2012

Optimised for search

Aligned with your brand

Optimised for social

Delivered to deadline

good quality content

QUALITY

G

U A R A NT

EE

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contentwriting

Web Copywriting

To achieve the greatest potential from your website as a sales tool, you

need compelling content. It’s as simple as that. Working with your selected

keywords, we will assign a writer with experience in your industry to

produce optimised web pages, white papers, e-books, e-newsletters, case

studies, html meta data and any other content your website needs.

E-Commerce Content

The return-on-investment of good quality e-commerce content is clear

to see: it increases sales, reduces customer service costs, improves your

Google ranking, and gives your brand the opportunity to interact with

customers on Twitter and Facebook. Our e-commerce content specialists

will work with you to structure and implement the best content strategy for

your brand.

We have been using Write My Site since day one of launching our blog and are very pleased with the quality of the content and the professionalism of the writers. We agree a content plan and then we just know it will be refreshed regularly, keeping it interesting for both the reader and the crawlers!”

Seb Villien, E-Commerce Manager, Kaleidoscope

We can write content about any subject, in any style.

Here’s a snapshot of what we offer:

Blog Writing

Finding the time to keep a blog updated with unique, sharable content

can be a real burden for the in-house team. In fact, a recent study by IBM

revealed that 80% of corporate blogs are abandoned after fewer than

five posts. Hand your blog over to us and we’ll upload fresh, on-brand

content as often as you like.

SEO Article Writing

Google’s Panda and Penguin algorithm updates have turned the

concept of article marketing upside-down. Poor quality keyword-stuffed

articles loaded into syndication software have been banished from the

search results, and articles offering genuine value to readers have taken

their place. Our SEO articles are well-written, engaging pieces of content

that do your brand justice.

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?FAQ

Who are your writers?

Our team comprises

UK-based professional

copywriters, journalists and

bloggers. No interns, no

offshoring and no shortcuts

that compromise the high

standard of the content

we write for you. We even

have specialist writers for

industries requiring technical

knowledge, such as I.T. and

financial services.

How do you know what to

write?

We have a thorough briefing

process to help us learn all

about your organisation,

industry and competition.

We then produce an initial

draft of your content, and

consult with you in order to

fine-tune it.

What quality controls are in

place?

At least two pairs of eyes

will check every piece of

content before we send it to

you: the writer who created

it and one of our hawk-like

editors. If there’s anything

at all that you’re not happy

with we’ll revise it until it’s

perfect, as per our Quality

Guarantee.

Can you publish the content

for me?

Certainly! We can work with

Wordpress, Joomla, Drupal

or your own CMS. If you

need help linking into your

on-site content from social

media platforms we can do

that too.

Our Clients

This sample from our client list illustrates the range of industry sectors we can

write for:

Write My Site consistently provides us with engaging and topical content based on our brief and we would have no hesitation in recommending the team if you are looking to offload the 24/7 task of keeping your online content current and fresh.

Kristian Wright, Managing Director, Inbay