Windows Server Virtualization Overview and the Microsoft Azure Opportunity
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Transcript of Windows Server Virtualization Overview and the Microsoft Azure Opportunity
Windows Server Virtualization Overview and the Microsoft Azure Opportunity
Microsoft Cloud Opportunity Overview
US SMB Customer Opportunity
Growing your Practice with Microsoft Capitalizing on the Windows Server End of Life Opportunity
Demo
Microsoft Partner Confidential 2
Microsoft Cloud Opportunity Overview
US SMB Customer Opportunity
Growing your Practice with Microsoft Capitalizing on the Windows Server End of Life Opportunity
Demo
Microsoft Partner Confidential 3
“We are the company and the ecosystem that will build productivity experiences and
platforms for the mobile-first, cloud-first world… We're going to empower every individual and every organization to do more and achieve more. That's our singular mission. That is something that's unique to us.“
-Satya Nadella, CEO, Microsoft
We are in a new era of computing
Internet EraConnecting servers, PCs, and networks
On-demand productivity and hybrid flexibility
Cloud Era
A PC on every desktop
PC Era
Microsoft Partner Confidential 5
Worldwide Microsoft cloud adoption Now outpacing On Premises
Anticipate 400% Azure
US SMB Growth YoY
100%+ Office 365 Growth YoY
Cloud products Office 365 Microsoft
Azure CRM Online Windows
Intune
Microsoft Partner Confidential 7
On-Premises Infrastructure
Servers
Cloud-Based Infrastructure
Hosted Servers
Virtualization
Desktop Virtualization
Server Virtualization
Storage Virtualization
92%
12%
29%
51%
19%
13%
27%
22%
26%
21%
24%
3%
4%
7%
1%
12%
18%
13%
13%
15%
The hybrid opportunity is hereSMBs are focused on moving to the cloud and virtualizing on-premises servers
Medium Business
Currently use Plan to start Using/Upgrade Note: based on leading countries surveys
Small Business
8Source: Worldwide SMB Trends and Transformation, AMI-Partners, 2014.
Microsoft Partner Confidential
Microsoft Cloud Opportunity Overview
US SMB Customer Opportunity
Growing your Practice with Microsoft Capitalizing on the Windows Server End of Life Opportunity
Demo
Microsoft Partner Confidential 9
Grow your businessWhile helping customers protect theirs
Issues of strategic importance cited by worldwide SMBs3
Hosted back-up & disaster recovery
On-prem back & disaster recovery
On-prem security
Hosted security
38%
60%
44%
32%
43%
63%
63%
55%
SB MBof SMBs cite concerns with inadequate technology recovery, backup, and resiliency2
• Deliver high-margin data protection services on top of product resale/upgrade
• Make backup and DR affordable to SMBs while earning ongoing services revenue
• Leverage incentives/self-service training to improve profitability
Business opportunity
of SMBs need help navigating cloud security concerns149%
24%
1 Forrsights Hardware Survey, Forrester Research, Q4 2013. 2 Forrsights Hardware Survey, Forrester Research, Q4 2013. 3 AMI ICT Tracking Studies, AMI-Partners, 2014.
10Microsoft Partner Confidential
Customer scenario:Keep your data and your business protected
Employees access their files and apps from off-site mobile devices, just as they left them
A fire destroys a firm’s on-site line-of-business applications and employee PCs
The LOB applications and sensitive data are restored in minutes from an off-site server
Windows Server 2012 R2 (Hyper-V Replica), Microsoft Azure
Office 365 (OneDrive for Business), Windows devices
11Microsoft Partner Confidential
How do I support my mobile employees and keep them productive?
Am I ready for a disaster? Will I lose my data?
Partner role
Partners are shifting to a more consultative role Gaining a deeper
understanding of the customer’s business
Helping customers make the right strategic decisions
Assisting customers in evaluating which technologies and services to purchase and deploy
How do I ensure uptime for my apps?
How do I save money on infrastructure? Do I need the cloud?
The game is changing for partnersSMBs are looking for partners who can translate business needs into technology solutions
Microsoft Partner Confidential 14
Partner quadruples margins with managed services on Microsoft cloud
PARTNER PROFILEYears in business: 20+
Central location: Racine, Wisconsin
Employees: 60
Target customer: non-profits/SMB
Website: www.ccbtechnology.com
CCB’s transformation from reseller to solution provider began two years ago when they started recommending Office 365. Today, they offer a wide range of cloud services, including VMs, applications, and websites on Azure.
The managed services model keeps CCB in close contact with customers, enabling them to identify needs and sell value-added solutions.
“We used to ship a server, get 5% and not see the client again for 7 years. With Azure we get more margin on the product, then add setup, migration, and managed services on top. Our services margin is around 60%.”
-Patrick Booth, President, CCB, Inc.Increased margins from 5% on hardware and software resale to 20% on Azure1
Shortened deployment time thanks to Azure templates and automation, improving customer satisfaction
More consistent contact with customers uncovers opportunities and increased solution sales
151 20% is the Azure Circle Partner margin.
Hear from Patrick Booth: http://1drv.ms/U8TgR2
Microsoft Partner Confidential
Your path to success
16
Offer a breadth of solutions across server and cloud, desktop and mobile device
Deliver solutions your customers need
Build and deploy fast on a consistent, familiar platform; on-premises, cloud, or hybrid
Get to marketquickly
Evolve into new services and business models, and expand your role as a trusted advisor
Grow your business andyour profits
Microsoft Partner Confidential
Microsoft cloud for business
GLOBAL-CLASS FLEXIBLE BY DESIGN PEOPLE-FOCUSED| |
Platform
Business Apps
Productivity
Microsoft Partner Confidential 17
“Microsoft has a vision of infrastructure and platform services that are not only leading stand-alone offerings, but also seamlessly extend and interoperate with on-premises Microsoft infrastructure...”
“The IaaS and PaaS components within Microsoft Azure feel and operate like part of a unified whole…”
“Microsoft's brand, existing customer relationships, history of running global-class consumer Internet properties, deep investments in engineering , and aggressive road map have enabled it to rapidly attain the status of strategic cloud IaaS provider”
Microsoft a Leader in Gartner Magic Quadrant (IaaS, PaaS and Cloud Storage)
Gartner Cloud Infrastructure as a Service (IaaS) Magic Quadrant, May 2014
Azure momentum
Microsoft Partner Confidential 18
The best of server and cloud
Just the right balance of simplicity, flexibility, and cost for specific business needs.
Our partners and customers can choose to host applications in the way that best suits their business, whether on-site, in the cloud, or both.
Customers reduce costs as they grow by running more apps on the same server with virtualization built-in to Windows Server 2012 R2.
Host and access applications in the cloud with Microsoft Azure and Microsoft Office
365.
Microsoft Hybrid Cloud, The right balance.
19
Growing your business with Microsoft AzureMicrosoft helps you to expand your role as a service provider and business advisor
• Enables partners to differentiate by bundling their own IP alongside other cloud offerings
• Cloud software is easier to develop, test, and take to market
• Lowers the barriers to entry to offer managed services
• Reach new customers• Upsell to existing customers.
Cross sell within a single platform
• Enable and advise your customers as they evolve their business in the cloud
• Recurring revenues establishes long-term relationships with your customers
• Margins increase as partners learn how to offer fixed-fee engagements with optimized delivery and higher levels of services
• Efficiently sell into SMBs leveraging the skills that you already have
Microsoft Partner Confidential 20
$
21
Introducing ModernBiz Microsoft’s flagship SMB campaign for fiscal year 2015
Microsoft Partner Confidential
Integrated, multi-million dollar campaign focused on SMBs.
Spans multiple products on the Microsoft platform – from server to cloud, desktop to mobile devices.
Addresses key SMB challenges with a breadth of Microsoft solutions that enable the modern business.
Complete set of SMB customer-centric marketing and sales materials.
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ModernBiz Pillars and Customer Scenarios
Increase yoursales
Get the most out of your
technology
Adapt to change
Be prepared for the
unexpected
Protect and control your data
Work together
easily
Get yourwork doneanywhere
Understand your
customer
Grow efficiently
Safeguard your business
Business anywhere
Connect with customers
Campaign materials include: Sales Presentations Email Templates Brochures Case Studies Digital Assets: Banner Ads/Social Video Animation Telesales Guides Web Content Campaign Landing Pages
Learn more
Microsoft Cloud Opportunity Overview
US SMB Customer Opportunity
Growing your Practice with Microsoft Capitalizing on the Windows Server End of Life Opportunity
Demo
Microsoft Partner Confidential 23
Microsoft Azure conversation starts with Windows Server
8M
North America
South America
Europe Asia
Pacific
1 Source: Microsoft Research Jan 2014, estimate only that may be revised based on updated research | 2 Estimate of the % of SMB instances still running WS 2003 – organizations <500 employees
22M
MEA
53%
PHYSICAL INSTANCES | Share of Windows Server 2003
VIRTUAL INSTANCES | Share of Windows Server 200347%
1
Windows Server 2003 represents a major opportunity in software, cloud, hardware, migration & development services
July 14, 2015 | Windows Server 2003 EOS
Total estimated Windows Server 2003 instances
running worldwide
It is estimated that 44% of all Windows Server instances in small & medium businesses are still running Windows Server 2003 (SMB <500 seats) 2
1 in 6SQL Server 2005
Windows Server 2012 R2
Microsoft Azure
Cloud OS Network
TARGET
Office 365
Microsoft Partner Confidential 25
Start planning your migration and transforming your datacenter today
Discontinued support for many applications
Nowis the time to act
Increased operations costs
Impact on Microsoft Small Business Server 2003
Impact on both physical and virtualized servers
Nosafe haven
Nosafe haven
Windows 2003/R2 servers will not pass a compliance audit
Nocompliance
Nocompliance
37 critical updates released in 2013 for Windows Server 2003/R2
Noupdates
Noupdates
Lack of PCI compliance could mean that Visa and MasterCard will no longer do business with your organization
26
What end of support means
Microsoft Partner Confidential
27
Windows Server 2012 R2
Microsoft Partner Confidential
Hybrid applications
Enterprise-class scale and performance
Shared nothing live migration with Remote Direct Memory Access
Hyper-V Network Virtualization
Windows PowerShell 4.0
Low-cost, highly available file-based storage
Backup and recovery Simplified, feature-rich Virtual Desktop Infrastructure (VDI)
>_
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Opportunity to transform your customer’s network
Microsoft Partner Confidential
Hybrid cloud
Cloud optionson demand
Reduced costand complexity
Rapid responseto business
Datacenterwithoutboundaries
Cloud innovationeverywhere
Dynamic applicationdelivery
Microsoft Azure Windows Server 2012 R2
Microsoft SQL Server Microsoft System Center
BenefitsSpeedResilienceCost-efficiencySecurity
Microsoft Azure beyond Windows Server
Two of every five Windows Servers 2003 also come with SQL 2005 or 2008, both products are ready to be upgraded: When customers run SQL Server, you can offer a
fast, easy way to back up on-premises databases to the cloud with Microsoft Azure.
SQL Server 2014 makes it simple to migrate your customer’s on-premises SQL database into a Window Azure VM.
Office 365 is Microsoft’s fastest growing cloud services. The more customers on O365 you have the more you have a chance to: Simplify User Access and Management with Azure
Active Directory. This features provides a robust set of capabilities to manage users and groups and help secure access to applications including Microsoft online services and a multiplicity of non-Microsoft SaaS applications.
While Windows server upgrades do not forget other important attach opportunities:
Microsoft Partner Confidential 29
Partner uses Microsoft platform to grow business efficiently and adapt to changing customer needs
PARTNER PROFILEYears in business: 15
Central location: Madison, WI
Employees: 51+
Target customer: 250 seats
Website: www.appliedtech.us
“We do a lot of migrations from older servers to Windows Server 2012 and move customers to Office 365. This has been the standard migration for us over the last 12-15 months. Hyper-V stacked up really well against VMware. They really simplified the licensing, and you don’t have the extra cost of VMWare.”
-Kurt Sippel, President, Applied Tech
Leverages the Microsoft hybrid platform to deliver a portfolio of solutions that span on-premises, cloud, and mobile scenarios
Building on familiar, consistent technology and tools means Applied Tech can continue to grow its expertise for its customers
With Windows Server 2012, replaced VMware and related licensing costs to increase profitability and simplify licensing
Applied Tech has continued to grow through major technology transitions by focusing on deep expertise in Microsoft solutions.
In 2005 they refocused their business on an end-to-end managed services model. Today they are experiencing robust growth by building deeper, long-term customer engagements that span from infrastructure, to business intelligence and communications platforms.
30Microsoft Partner Confidential
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Migration process steps
Microsoft Partner Confidential
MigrateMake the move
4TargetIdentify your destination(s)
3AssessCategorize applications andworkloads
2DiscoverCatalog your software and workloads
1
Windows Server 2012 R2
Microsoft Azure
Cloud OS Network
Evaluate options for each application and
workload
32
Target your destination
Microsoft Partner Confidential
33
Partner service opportunities abound to build a hybrid destination
Microsoft Partner Confidential
IDM Application Owner
Server role
Microsoft app
Third-party app
Custom app
Retire
Marginal
Important
Critical
Complexity (1–3)
Risk (1–3)
Windows Server 2012
Microsoft Azure
MicrosoftOffice 365
Cloud OS
Network
Migrate as is
Upgrade version
Switch app vendor
Virtualize or shim app
Repair, rewrite, or refactor
00001 Exchange Denise Smith
X X 1 1 X X X X
00002 Web Server Qiong Wu X X 2 2 X X X X X
00003 Shipping Services Naoki Sato
X X 2 1 X X X
00004 Quick Quarter Close Daniel Roth
X X 2 2 X X X
00005 Lucerne Publishing Document Converter
Andrea Dunker
X X 3 2 X X X
00006 Trey Research Lookup Tool Eric Gruber
X X 2 3 X X
00007 A. Datum Index Oliver Kiel X X 3 3
00008 Inventory Key Robin Counts
X X 2 2 X X X X
Discover Assess Target (destination and journey)
37
Don’t forget the hardware opportunity
Microsoft Partner Confidential
Windows Server 2012 R2 requires more powerful hardware
Relocate to the cloud
Virtualize on other server
Replace server hardware
or or
Resources to assist with each step
Determine which apps and workloads are running on Windows Server 2003
Choose a migration destination for each, datacenter or in the cloud
Categorize each by type, importance and degree of complexity
Assess TargetDiscoverBuild your migration plan –yourself, collaborate with a partner or use a service
Migrate
Download the toolkit - Assessment & Planning
Download the Windows Server 2012 R2 trial
Upgrade your skills to Windows Server 2012
Download the Deployment Toolkit
• Windows Server 2003 Roles Migration Process
• Read the IDC whitepaper: Why you should get current
• Watch: WS 2003 End of Life: Infrastructure Migration
• Download the System Center 2012 R2 Trial
• Get the Azure 1 month trial
• Start your free Office 265 trial
• Re-architecting with Windows Server & System Center 2012
• Reimagining & Migrating Your Active Directory
• Networking Infrastructure and Management
• Fileservers and Storage Options
• Migrating to Windows Server 2012 training
• Move to hybrid cloud with System Center & Azure
• Azure for IT Pros jumpstart
• Office 365: Make a smooth move to Cloud Services
Microsoft Partner Confidential 51
Windows Server 2003 End of Service Resources
52
Migration Planning Assistant
Microsoft Partner Confidentialhttp://migrationplanningassistant.azurewebsites.net/
Microsoft Cloud Opportunity Overview
US SMB Customer Opportunity
Growing your Practice with Microsoft Capitalizing on the Windows Server End of Life Opportunity
Demo
Microsoft Partner Confidential 53
Microsoft Confidential 54 US SMB Partner
Demo Migration Planning Assistant
55
Get started
• Get started now with the latest incentives and promotionsCapitalize on current incentives
• Find Windows Server 2003 Customers• Use the Windows Server EOS Ready-to-Go campaign to reach
out to your Windows Server 2003 customers
Power up your marketing and sales
Microsoft Partner Confidential
• Utilize the Migration Customer website for step-by-step guidance
• Visit the Azure SureStep website • Visit the Office 365 SureStep website• Download the Migration Assessment and Planning Toolkit
Tap resources to start the migration process