WHY WOMEN - The Leadership Imperative to Advancing Women and Engaging Men

WHY WOMEN –

The Leadership

Imperative to

Advancing Women

and Engaging Men

Twitter @ywomen

WHAT ARE THE

TOP 3

BUSINESS

CHALLENGES

FACING YOUR

ORGANIZATION

TODAY

© YWomen.biz May not be reproduced or redistributed

Twitter @ywomen

“We’re operating in a

slow-growth, highly

competitive

environment, which

places even greater

importance on strong

innovation and

productivity

improvement.”

– Procter & Gamble

CEO A.G. Lafley


Twitter @ywomen

More Women on Boards• Return on Equity: On average, companies with the

highest percentages of women board directors

outperformed those with the least by 53 percent.

• Return on Sales: On average, companies with the

highest percentages of women board directors.


• Return on Invested Capital: On average, companies

with the highest percentages of women board directors


http://www.catalyst.org/© YWomen.biz May not be reproduced or redistributed

Twitter @ywomen

Women in Tech Companies

Total

Employees

Percentage

Women

Women in Tech

Roles

Women in

Leadership Roles

Google 55,527 30% 15% 22%

Twitter 4,100 34% 13% 22%

Facebook 10,082 32% 15% 23%

Amazon 117,300 37% N/A 25%

Microsoft 128,000 28% 17% 18%

Apple 100,000 31% 22% 28%

LinkedIn 7,600 42% 18% 30%

28% to 42% 13% to 22% 18% to 30%

Source: Company reports & The WSJ's Diversity in Tech


In the 8 largest tech companies women’s tech positions

are growing 238% faster than men http://www.coupofy.com/blog

Twitter @ywomen

The Leadership Imperative

Move leaders and the organization

from conceptual understanding

of a women’s leadership strategy

to a deeply internalized and

operational strategy

executed with a sense of urgency


Twitter @ywomen

─ 56% of men vs. 39%of women think women have

made considerable progress in

the last 10 years

The Sponsor Effect


Male Leader Gender Fatigue

Twitter @ywomen

─ 58% of men say progress has

been by companies trying harder to promote women

─ 57% of women credit their

own performance and educational credentials

The Sponsor Effect



Twitter @ywomen

Men are less likely to recognize gender bias

─ 49% of women think

gender bias is alive and well today,

only 28% of men agree

The Sponsor Effect



Twitter @ywomen

Only Four Business Reasons

─ Grow Revenue

─ Improve Operating Profit

─ Enhance Company Reputation

─ It’s What Great Companies Do!

─ What it’s not – a journey, a nice

thing to do, a women’s thing,

men lose/women win


Twitter @ywomen

What? – 5 Things Leaders Can Do

1. Develop and talk about your departments

business case

2. Manically manage talent

3. Ask the tough questions, hold people

accountable

4. Develop your cultural competency

5. Symbolic gestures & systemic changes

- Become a champion


Twitter @ywomen

Baseline Business Case


80/80/80

Twitter @ywomen

80/80/80


All

consumer

purchases

… 83%

Financial Services 89%

Houses…91%

D.I.Y. (major “home projects”) … 80%

Women in the US Buy or Influence:

Health/Medical Services…80%

Fara Warner – Power of the Purse


Twitter @ywomen



80/80/80

By 2020

• 20,000,000 New Jobs Created

• 32,000,000 Jobs Vacated

• 52,000,000 Positions to be Filled

• 29,000,000 Potential New Employees

• 23,000,000 Employee Gap

• Only 15% of freshman women

plan to declare a STEM major,

compared to 29% of menUS Census/Dept of Labor

Twitter @ywomen



80/80/80

Engagement = Productivity

78% of business leaders rate

retention and engagement as

urgent or important, but only

15% believe they are ready to

address it. Deloitte’s 2014 Global Human Capital Trends

Twitter @ywomen

Sr. Leadership(The Leadership

Imperative)

Reve

nu

e

Operating Profit/Effectiveness

Operations, Sales and

Supply Chain(The Field Factor)

Sales and Marketing

(The $7 Trillion Niche)

Human

Resources(The HR Paradox)

YWomen Integrated Leadership Framework

Company

Reputation

Integrated Communications

Locally Relevant

80/80/80

Business Case


Twitter @ywomen

Engaging Male Champions


Twitter @ywomen

Male Cultural Norms =

Corporate Cultural Norms

•Avoid all things feminine

•Be a winner

•Be strong

•Be a man’s man


Twitter @ywomen

Engaging Male Champions

•Strong sense of ‘fairness’

•Non-biased view of ‘talent’

•Deep understanding of the

business case, education &

dialogue

•Personal connection


Twitter @ywomen

The Father of Daughter's Initiative

•Ten simple things men can do to advocate

for women

•Go to www.ywomen.biz/father-of-

daughter-initiative

•Agree to do a minimum of one thing

•Print it out, put your daughters name on it

•Post it in your office


http://www.ywomen.biz/father-of-daughter-initiative

Twitter @ywomen

www.ywomen.biz/father-of-

daughter-initiative

Examples

Seek to Understand.

Mentor and Sponsor.

Create a Business

Case.

Champion Gender

Pay Equity.

Set An Example to

Correct Bias.

Support Workplace

Flexibility.

Offer

Encouragement

Twitter @ywomen

Summary - The Leadership Imperative

Move leaders and the organization

from conceptual understanding

of a women’s leadership strategy

to a deeply internalized and

operational strategy

executed with a sense of urgency


Twitter @ywomen

WHY WOMEN –

The Leadership

Imperative to

Advancing Women

and Engaging Men

WHY WOMEN - The Leadership Imperative to Advancing Women and Engaging Men

Technology

Transcript of WHY WOMEN - The Leadership Imperative to Advancing Women and Engaging Men