Why Should I Trust VeriSafe AVTs?

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© 2018 Panduit Corp. All Rights Reserved

Why Should I Trust VeriSafe AVTs?

Presented by:

Zach Ganster

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© 2018 Panduit Corp. All Rights Reserved.

Agenda

• Webinar Overview

• Webinar Summary Report

• Email Send Report

• LP Page Performance

• Social Media Post

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Webinar Overview

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Why Should I Trust VeriSafe AVTs?Webinar Date: 21 October 2020

(Wednesday, 11:00AM SGT)

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VeriSafe End User Webinar: Why Should I Trust VeriSafe AVTs?

In this webinar, we will cover:• Get a closer look at what an Absence of Voltage

Tester (AVT) is and is not• Understand AVT Construction• Review functional safety requirements• Compare reliability between AVTs and other

products

Presenter:Mr. Zach GansterSenior Product Manager.Panduit.

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Webinar Summary Report

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Webinar Landing Page – Site StructurePost Report: 22 Oct 2020

Marketo Database Social Media Channel

Webinar LP Page

https://pages.panduit.com/wb-

why-should-i-trust-avt.html

On Demand Webinar

https://pages.panduit.com/wb-

why-should-i-trust-avt-on-

demand.html

Requested sales callConvert into AQL

VeriSafe LP:

https://www.panduit.com/en/landing

-pages/verisafe.html

https://pages.panduit.com/wb-why-should-i-trust-avt.html

https://pages.panduit.com/wb-why-should-i-trust-avt-on-demand.html

https://www.panduit.com/en/landing-pages/verisafe.html

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Webinar Registration Funnel ReportPost Report: 22 Oct 2020

Email Invite

Sent: 744

Total Registration:

34 (14 were net-

new)

Total Attendees:

20

Requested for

sales call

(AQL):

6

• Email Invite sent to IEI database who were involved in Safety and VeriSafe related program.

• Email invite sent to ROAP + ANZ database.

• Email was sent 2 weeks before the webinar and few reminder emails were sent to those who’ve not

registered prior the actual webinar.

• Sign up rate: 4.6% • 41% of them were net-new leads.

• Turn Up rate: 59% • 75% of the attendees are Panduit Disty and Partners while 25% of the attendees are end customers.

• AQL Conversion rate: 30%

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Webinar Performance MetricsPost Report: 22 Oct 2020

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Webinar – Attendees Report Post Report: 22 Oct 2020

Distributors75%

End Customers

25%

Total Attendees: 20

• 75% of the attendees are Panduit Disty and Partners while 25% of the attendees are end

customers.

• We received 6 AQLs who requested for sales call immediately after the webinar.

Distributors67%

End Customers

33%

Total Attendees: 6 (Requested Sales Call)

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Webinar – Post Survey QuestionsPost Report: 22 Oct 2020

• Response rate: 70%

• Average rating of this webinar is 8.9/10.

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• 100% of the responses shown interest to join our upcoming webinars.

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• 43% of the responses would like to speak to Panduit Representative for further discussion.

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Email Send Report

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ANZ – VeriSafe End User Webinar #1– Email Invite

Sent on 11

Oct 2020

Sent on 19

Oct 2020

Total Members 411 349

Sent Rate410

(99.8%)

349

(100%)

Open / Sent Rate74

(18%)

27

(7.7%)

Click Through / Open Rate4

(5%)

3

(11%)

Unsubscribe Rate0

(0%)

3

(0.9%)

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ASEAN + IN – VeriSafe End User Webinar #1– Email Invite

Sent on 11

Oct 2020

Sent on 19

Oct 2020

Total Members 271 236

Sent Rate268

(99%)

235

(99%)

Open / Sent Rate47

(18%)

19

(8%)

Click Through / Open Rate10

(21%)

8

(42%)

Unsubscribe Rate0

(0%)

0

(0%)

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LP Page Performance

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LP Page for Webinar Registration FormReport as of 22 Oct 2020


Report Date: 01 Oct – 22 Oct 2020

Total Page View 111

Total Visits 92

Total Unique Visitors 76

Bounce Rate 60%

Average Time Spent 2 m 55s

Social Networks

26%

Typed/Bookmarked

57%

Other Websites

17%

Search Engine

0%

Traffic Source


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Social Media Posts

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Linkedin – Organic AdsReport as of 22 Oct 2020

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Facebook – Organic AdsReport as of 22 Oct 2020

Date Published: 09 Oct 2020

Total Reach: 207

Total Likes: 9

Total Engagement : 9

Date Published: 15 Oct 2020

Total Reach: 10,363

Total Likes: 7

Engagement: 88

Why Should I Trust VeriSafe AVTs?

Documents

Transcript of Why Should I Trust VeriSafe AVTs?