Why old SEO still works...sometimes.
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Why Old SEO that SHOULD fail still…works? Matthew Brown – @ MatthewJBrown
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Transcript of Why old SEO still works...sometimes.
Why Old SEO that SHOULD fail still…works?
Matthew Brown – @MatthewJBrown
New SEO is additive to the basic SEO.
Many of the same old relevancy signals are Google’s *strongest*
1: Exact and Partial Match Domains
In SERPs that don’t have a lot of branded results, EMDs/PMDs often win
Link Risk Assessment by @dyn4mik3 –http://bit.ly/1BcBgKM
Link Risk Assessment by @dyn4mik3 –http://bit.ly/1BcBgKM
Old SEO that still works:
Dominate the verticals
EMDs (with other signals)
Link building and anchor text!
No usage/brand signals is a killer
Keyword targeting is harder
Link building is now much trickier
Where Future SEO wins: