Why have a website

Credibility

- An appropriate name

- Clean design

- Great content

- Pictures / Video

- Portfolio /Case studies

- Awards

- Affiliations

- Testimonials

- News / press coverage

- Clients

- Team / People

- Blog

- Knowledge

- Easy contact

- No errors

http://credibility.stanford.edu/guidelines/

Visibility

- Email ids

- Visiting card

- Blog / News letter

- Email campaigns

- Social media

- SEO

- PPC

- SMM

Visibility +

Credibility =

CONTENT is KING

- Original

- Current

- Error free

- Well structured

- Compact

DESIGN is QUEEN

- Balance / Grid

- Color

- Graphics

- Typography

• Multi browser compatibility

• Responsive – device compatible

• Content management

• W3C compatibility

• Load times

• Analytics

Further discussion –aroy@aapnainfotech.comor call @ 9899500454