Vitra Design Museum, Charles-Eames-Straße 2, 79576 Weil am Rhein, Germany T +49.7621.702.3200, F +49.7621.702.3590, info@design-museum.de, www.design-museum.de

PRESS CONFERENCE 6 February 2020, 2 pm Fire Station, Vitra Campus PRESS IMAGES www.design-museum.de/press_images OPENING TALK Johanna Agerman Ross, Arno Brandlhuber and Joseph Grima in conversation with Jochen Eisenbrand 7 February 2020, 6 pm, Fire Station FINISSAGE Tell me how you live and I will tell you who you are! 23 August 2020, 6 pm, Fire Station

Home Stories 100 Years, 20 Visionary Interiors 8 February – 23 August 2020, Vitra Design Museum Our homes are an expression of the way we live, they shape our everyday routines and fundamentally affect our well-being. With the major exhibition »Home Stories: 100 Years, 20 Visionary Interiors« the Vitra Design Museum aims to reopen the conversation about the contemporary private interior and its evolution. In a captivating narrative leading visitors backwards in time, the exhibition will highlight important societal, political, urban, and technical shifts that have shaped the design and the use of the Western interior over the last 100 years. From current issues facing the domestic domain – such as the efficient use of dwindling urban space to the blurring of work-life boundaries – the journey includes our fascination with loft-living in the 1970s, the shift from formal to informal dwelling in the 1960s, the rise of household appliances in the 1950s, and the introduction of open-space planning in the 1920s. The exhibition is organized around 20 iconic interiors by architects such as Adolf Loos, Finn Juhl, Lina Bo Bardi, and Assemble; artists like Andy Warhol or Cecil Beaton, as well as interior designer Elsie de Wolfe. Today, interior design for the home sustains a giant, global economy of furniture, textiles, decoration, and lifestyle accessories. Both past and present trends from the world of domestic interiors feed an entire branch of the media, including magazines, television programming, blogs, and social media channels. However, while the question of housing has become the topic of lively public debates, the domestic interior is found to be increasingly lacking in serious discourse. This is even more surprising since interiors reflect some of the most pressing issues of our time. It is time to review the interior design of our homes.

Vitra Design Museum, Charles-Eames-Straße 2, 79576 Weil am Rhein, Germany T +49.7621.702.3200, F +49.7621.702.3590, info@design-museum.de, www.design-museum.de

In presenting iconic interiors as well as examples that are not necessarily universally known, the exhibition »Home Stories« wants to reignite the fundamental discourse about the discipline of interior design. With works by outstanding designers, architects, and artists, »Home Stories« will reflect on how interior design has always been inspired, enriched, and shaped by other disciplines, including not only architecture and product design, but also the fine arts and stage design. Contrasting the repetitive DIY - and Instagram-inspired look of modern Western living that often includes the same design icons, colour palettes, and furniture arrangements, the exhibition constitutes a compelling sensorial journey through the recent history of the domestic sphere, including models, drawings, furniture, films, and other media. Space, Economy and Atmosphere: 2000 – Today The exhibiton starts with a look at a few selected contemporary interiors which reflect the radical shifts in private interiors that we are currently experiencing. As an answer to rising property prices and the resulting shortage of affordable living space, micro-housing design utilizes built-in and convertible furniture. This can be seen in »Yojigen Poketto« (which translates to 4D pocket), an apartment designed by the architecture studio Elii in Madrid (2017). At the same time, innovative conversion projects, such as Arno Brandlhuber’s »Antivilla« near Berlin (2014) – which uses textiles as movable space dividers – offer strategies for efficiently optimizing space and reflect a new definition of comfort and luxury which is based on simplicity and the language of material. Another societal change which is reflected in interior design is the increasing relevance of the sharing economy. One example for this is the project »Granby Four Streets Community Housing« in Liverpool (2013 – 17) initiated by the multidisciplinary collective Assemble. In close collaboration with the prospective inhabitants, Assemble saved a Victorian terrace of houses from urban decay, gutted and redesigned the interiors for contemporary needs, and helped establish a workshop that reuses building materials to create furnishings for the new spaces. Internet platforms like Airbnb, Instragram, and Pinterest have all fuelled the perception of the private interior as a commodity that can be displayed and capitalized at any moment. However, the imagery and display strategies in many private interiors today can still be traced back to pre-modern or even vernacular dwelling traditions. This can be seen in a slide show by Jasper Morrison exclusively commissioned for the exhibition, which explores how the arrangement of objects fundamentally affects the character and the atmopshere of a private space. Rethinking the Interior: 1960 – 1980 The second section of the exhibition looks at the radical shifts in interior design from the 1960s to the 1980s. With the spread of postmodernism, designers began to reflect on the symbolic meaning of furnishings, patterns, and decorations, most famously embodied in the works of the design group Memphis. A passionate collector of Memphis designs, fashion designer Karl Lagerfeld turned his apartment in Monte Carlo into a postmodern Memphis showroom in the early 1980s. During the two previous decades, the era’s general social upheavals were reflected in the private interior. In collaboration with philosopher Paul Virilio, architect Claude Parent introduced the concept of »the oblique« to interiors to counter the predominant neutral, cube-like spaces prevalent at the time. Parent furnished his own apartment in Neuilly-sur-Seine, France (1973) with built-in, multifunctional

Vitra Design Museum, Charles-Eames-Straße 2, 79576 Weil am Rhein, Germany T +49.7621.702.3200, F +49.7621.702.3590, info@design-museum.de, www.design-museum.de

inclined planes that could serve interchangeably as seating, dining or workspace, or a daybed. Andy Warhol’s New York Silver Factory (1964 – 67) evolved as a prime example of early loft-living and became an almost mythical symbol of the artist’s studio as an ideal combination of living- and workspace. At the same time, the furniture manufacturer and retail company IKEA was set to revolutionize the industry with its agenda of providing modern furniture to the masses. IKEA’s rise to becoming the world’s largest furniture manufacturer and retailer has contributed to the groundbreaking shift in how we perceive furniture now—from an object that is passed on from generation to generation, to the short-lived, disposable, and rapidly superseded consumer product it is today. Two works in the exhibition that present the radical ideas of 1960s and ’70s interior design can be accessed by visitors. Verner Panton’s legendary »Fantasy Landscape« (1970) consisted of upholstered elements in different colors that formed a cave-like tunnel. As an extension of the exhibition outside the museum building, a reconstruction of this spectacular installation is presented in Zaha Hadid’s Fire Station building on the Vitra Campus. In front of the museum, George Candilis’ »Hexacube« micro-house (1971) demonstrates how prefabrication, modularity, and mobility shaped notions of domesticity. Nature and Technology: 1940 – 1960 Another decisive era in the formation of the modern interior were the post-war years, when the modern interior design style that had been developed before World War II entered the domestic realm of an increasing number of people in the Western world. During the Cold War, the political competition between East and West crystallized around the question of living standards, culminating in the famous »kitchen Debate« between Richard Nixon and Nikita Khrushchev that took place in an American prefabricated house displayed in Moscow in 1959. Leading up to this, the mid-twentieth century saw the language of the modern interior become more refined, and approaches to interior design emerged that are still relevant today. The »House of the Future« designed by Peter and Alison Smithson for the Ideal Home Exhibition in London in 1956 embraced prefabrication methods and household automation, including the latest kitchen appliances and a self-cleaning bath. Much more sceptical of technological progress and funtionalist design, Jacques Tati staged the Villa Arpel in his film »Mon Oncle« (1958) as an aseptic home with a mind of its own, dominating its inhabitants. By combining modern forms and materials with a feeling of »homeliness«, Scandinavian interiors became increasingly influential around the world, as exemplified by the private residence of architect Finn Juhl and his house in Ordrup, Denmark (1942). Juhl used his own home to test the furniture he designed, to explore how it would work as part of an interior. Moreover, »living with nature« and the »fluid boundaries« between indoors and outdoors became key topics for architects like Lina Bo Bardi and her Casa de Vidro in São Paolo, Brazil (1950/51). Bernard Rudofsky, another architect to contemplate the relationship between the private dwelling and its natural surroundings, took inspiration from vernacular building traditions to promote houses with outdoor rooms. Together with the artist Costantino Nivola he created an outdoor living space known as »Nivola House-Garden« in Long Island, New York (1950).

Vitra Design Museum, Charles-Eames-Straße 2, 79576 Weil am Rhein, Germany T +49.7621.702.3200, F +49.7621.702.3590, info@design-museum.de, www.design-museum.de

The Birth of the Modern Interior: 1920 – 1940 The 1920s and ’30s saw the emergence of several key concepts of domestic space and interior decoration that still dominate our interiors today. In these early years of modern design, much different from today, the private interior stood at the centre of architectural debate. This is exemplified on a very large scale by the public housing programme »Das Neue Frankfurt« (1925 –30). Directed by architect Ernst May it included not only the famous Frankfurt kitchen by Margarete Schütte Lihotzky (1926) but also affordable furniture designed by Ferdinand Kramer and Adolf Schuster. While May pursued a strong social agenda, other architects radically reinvented the distribution and versatility of domestic space. In his Villa Tugendhat in Brno, Czech Republic (1928 – 30), Ludwig Mies van der Rohe created one of the first houses based on an open-plan concept, with fluid spaces in which carefully placed furnishings and textiles created islands for different uses. Adolf Loos advocated the »Raumplan«, a concept of spatial planning that could not be understood in two dimensions because of its three-dimensional complexity. His Villa Müller in Prague (1929 – 30) features a carefully choreographed sequence of spaces at different levels and of different heights, which exceed the standard notion of single-plane floors. Fellow Austrian, architect and product designer Josef Frank introduced the concept of »accidentism«, whereby interiors would grow organically over time and look as if composed by chance. Contrary to these modernist positions some of their contemporaries embraced ornamentation as a means of expression. Elsie de Wolfe, who published her book »The House in Good Taste« in 1913, is often regarded as one of the first professional interior decorators. De Wolfe advocated the interior as a representation of the identity of the person living in it. This was also true for the interiors created by photographer and interior designer Cecil Beaton who used his domestic settings as a means of self expression. For his »Ashcombe House« (1930 – 45) he drew inspiration from the arts, the theatre, and even the circus. Throughout the twentieth century, the debate on interior design evolved between those polar opposites of standardization, functionalism, and formal reduction on the one hand and individualization and ornamentation on the other, both of which continue to shape our homes to this day. The exhibition »Home Stories« revisits some of the decisive moments of this evolution and thus raises the question for today: How do we want to live? A comprehensive publication includes contributions by Joseph Grima, Alice Rawsthorne, and Penny Sparke as well as interviews with Nacho Alegre, Adam Charlap Hyman, Ilse Crawford, Sevil Peach, and others. The Vitra Design Museum’s presentation will be accompanied by a multifaceted programme of lectures, talks, and panels as well as workshops and other events.

Vitra Design Museum, Charles-Eames-Straße 2, 79576 Weil am Rhein, Germany T +49.7621.702.3200, F +49.7621.702.3590, info@design-museum.de, www.design-museum.de

Publication Our homes are an expression of how we want to live; they shape our everyday routines and fundamentally affect our well-being. Interior design for the home sustains a giant global industry and feeds an entire branch of the media. However, the question of dwelling, or how to live, is found increasingly to be lacking in serious discourse. This book sets out to review the interior design of our homes. It discusses 20 iconic residential interiors from the present back to the 1920s, by architects and designers such as Assemble, Arno Brandlhuber, Lina Bo Bardi, and Josef Frank and by artists such as Cecil Beaton and Andy Warhol. Including historic and recent photographs, drawings and plans, the book explores these case studies as key moments in the history of the modern interior. Penny Sparke provides a concise history of the discipline of interior design, Alice Rawsthorn investigates the role of gender, and Mark Taylor discusses the discourse on interior design in the twenty-first century. Adam Štěch offers insights into the use of colour in residential interiors and Matteo Pirola offers a detailed and richly illustrated chronology of significant events in the history of interior design. In a portfolio of photographs selected exclusively for this book, Jasper Morrison explores what makes a good interior. In addition to interviews with contemporary interior design practitioners, experts in the fields of the sociology of living and psychology provide further insight. This book a valuable resource for anyone interested in interior design. With contributions by Jochen Eisenbrand, Joseph Grima, Anna-Mea Hoffmann, Jasper Morrison, Matteo Pirola, Alice Rawsthorn, Timothy Rohan, Penny Sparke, Adam Štěch, and Mark Taylor; interviews with Nacho Alegre, Charlap Hyman & Herrero, Ilse Crawford, Sevil Peach, among others.

Home Stories 100 Years, 20 Visionary Interiors

Editors: Mateo Kries, Jochen Eisenbrand Softcover with flaps Inside pages with paper cut-outs 25 × 25,5 cm 320 pages, approx. 500 images 02/2020 978-3-945852-38-5 (English) Art.-No. 200 226 02 978-3-945852-37-8 (German) Art.-No. 200 226 01 59,90 € (DE)

Vitra Design Museum, Charles-Eames-Straße 2, 79576 Weil am Rhein, Germany T +49.7621.702.3200, F +49.7621.702.3590, info@design-museum.de, www.design-museum.de

TALKS | EVENTS | WORKSHOPS How to Live? Johanna Agerman Ross, Arno Brandlhuber and Joseph Grima in conversation with Jochen Eisenbrand OPENING TALK (EN) | 7 February 2020 6 pm, Fire Station To mark the opening of the exhibition »Home Stories: 100 Years, 20 Visionary Interiors«, curator Jochen Eisenbrand will talk with Johanna Agerman Ross, curator at the V&A and founder and director of design journal Disegno, as well as architect Arno Brandlhuber and Joseph Grima, Creative Director of the Design Academy Eindhoven. They will discuss key questions raised by the exhibition and concerning interior design in general: How are we influenced by the interiors we live in? What are the challenges confronting interior designers today? And what are the marks of a good interior, anyway? Free admission, registration required by 31 January at events@design-museum.de Ilse Crawford – The Interior as a Collage? TALK (EN) | 20 February 2020 6:30 pm, Vitra Schaudepot The British interior designer Ilse Crawford has had a significant influence on contemporary interiors. Her designs famously include »Soho House« in New York and the »Ett Hem« hotel in Stockholm, but she also created concepts for Airbnb. Crawford’s work is characterized by her nuanced use of colours and textiles and an eclectic approach to styles and epochs yielding warm, welcoming environments. In her talk, she will discuss her work as an interior designer. Free admission Interior Design or DIY? How Interiors Are Made TALK (DE) | 19 March 2020 6:30 pm, Vitra Schaudepot Nowadays it is rare for domestic interiors to be designed by a professional – in the era of IKEA and Pinterest we can all be interior design experts. How has this development affected our private interiors? Host Oliver Herwig will speak with interior designers Ester Bruzkus and Peter Greenberg, designer Van Bo Le-Mentzel, who developed the famous »Hartz IV Furniture« series and Enie van de Meiklokjes, presenter of a home makeover reality TV show. Free admission Koolhaas Houselife Film screening and talk with film directors Ila Bêka & Louise Lemoine SPECIAL (EN) | 26 March 2020 6:30 pm, Vitra Schaudepot The »House in Bordeaux« (1998) is one of leading contemporary architect Rem Koolhaas’s most important works. In their film »Koolhaas Houselife« (2013), directors and artists Ila Bêka and Louise Lemoine meticulously document the house's architecture and interiors – from a housekeeper’s perspective. One of the best-known architecture films of the last decades, their work offers a subversive and amusing homage revealing both the harmony and the clashes between architecture and reality. The directors will be present to introduce their work before screening; popcorn will be provided. Free admission, registration: events@design-museum.de

Vitra Design Museum, Charles-Eames-Straße 2, 79576 Weil am Rhein, Germany T +49.7621.702.3200, F +49.7621.702.3590, info@design-museum.de, www.design-museum.de

Edwin Heathcote – The Meaning of Home TALK (EN) | 9 April 2020 6:30 pm, Vitra Schaudepot Edwin Heathcote is the design and architecture critic of the »Financial Times« and author of a number of books about architecture and design. In »The Meaning of Home«, he examines the semiotic history of interior architecture and the symbolism of domestic objects. In his talk, Heathcote will draw on mythology, film, and psychoanalysis while searching for clues to the meaning of the places we live in. Free admission Private or Public? Interiors and the Media TALK (EN) | 30 April 2020 6:30 pm, Vitra Schaudepot Ranging from glossy magazines like »House Beautiful« or »Apartamento« to social media platforms publicizing the private, media play a central role in the emergence and spread of interior design trends. How do media impact our personal taste? Do they foster variety, or do they serve, mostly, to boost the turnover of the furniture industry? How much influence do »influencers« and bloggers really have on today’s interior design? These are the questions Nacho Alegre, photographer and co-founder of »Apartamento«, Antje Wewer, lifestyle journalist and editor for the »Salon« magazine, and Oliver Jahn, editor-in-chief of the journal »AD«, will discuss. The talk will be hosted by curator Jochen Eisenbrand. Free admission »Home Stories: 100 Years, 20 Visionary Interiors« WEDNESDAY MATINEE (DE) | 27 May 2020 10 am, Vitra Design Museum Curator Jochen Eisenbrand guides visitors through the exhibition »Home Stories«, explaining its fundamental idea, background, preparation, and development. € 10.00 per person Sabine Marcelis – Fashioning the Interior TALK (EN) | 4 June 2020 6:30 pm, Vitra Schaudepot The Dutch designer Sabine Marcelis is one of the shooting stars of the design scene. Her poetically purist style is characterized by colours and transparent materials which she combines in pieces of furniture, installations, lamps, and commercial interiors. One of her best-known designs is »Dawn Lights« (2015), a series of lamps for which Marcelis drew inspiration from the natural light of early morning. In her talk, Marcelis will discuss her design approach and her work as a designer of objects and interiors. Free admission Adam Nathaniel Furman – Joyful Deviance! TALK (EN) | 16 July 2020 6:30 pm, Vitra Schaudepot Breaking with the conventions of interior design, the London based artist and designer Adam Nathaniel Furman describes his spaces as being filled with passion, wit, and queerness. Furman’s opulent, extravagant spaces and objects show the influences of pop and postmodernism as well as integrating colourful folk art elements. Furman will talk about his work and his inspiration and discuss contemporary trends and developments in interior design. Free admission

Vitra Design Museum, Charles-Eames-Straße 2, 79576 Weil am Rhein, Germany T +49.7621.702.3200, F +49.7621.702.3590, info@design-museum.de, www.design-museum.de

The Dandy Dinner Exhibition Tour and Dinner in the Style of Cecil Beaton SPECIAL (DE) | 1 August 2020 6 pm, Vitra Design Museum The English interior designer, stage designer, and socialite Cecil Beaton was a notorious dandy, one of the Bright Young Things startling 1920s London. The exhibition »Home Stories« also presents the extravagant interior of his home, which became an icon of interior design. The evening begins with a tour of the exhibition and fascinating insights into the world of Cecil Beaton, followed by a stylish dinner at the Depot Deli. Enjoy the tasty offerings of American and English cuisine, accompanied by strains of music from the 1920s and 30s! € 65.00 per person Registration here Finissage: Tell me how you live and I will tell you who you are! SPECIAL (DE) | 23 August 2020 6 pm, Fire Station Our home is the mirror of our personality. Taking this truism literally, we will mark the end of the exhibition »Home Stories« with a playful blend of psychoanalysis, home makeover consultation, and platform debate. Two expert professionals will analyse images of interiors and domestic objects which guests can submit prior to the event or bring along to it. If you are interested in an analysis, please send photos of your home to events@design-museum.de prior to 25 July. Spatial psychologist Uwe Linke and Till Weber, Creative Director VitraHaus, will conduct a strict (or humorous) analysis of your home. To recover from all these Jungian insights, we will conclude the evening with drinks and music. Free admission

Vitra Design Museum, Charles-Eames-Straße 2, 79576 Weil am Rhein, Germany T +49.7621.702.3200, F +49.7621.702.3590, info@design-museum.de, www.design-museum.de

Fact Sheet: Exhibtion title: Home Stories: 100 Years, 20 Visionary Interiors Curator: Jochen Eisenbrand Assistant curator: Anna-Mea Hoffmann Exhibition design Space Caviar Press conference: 6 February 2020, 2 p.m. Opening: 7 February 2020, 6 p.m. Duration: 8 February – 23 August 2020 Opening hours: daily 10 a.m. – 6 p.m. Hashtag: #VDMHomeStories Press images: www.design-museum.de/press_images Press contact: Vitra Design Museum

Lara Schuh, Head of Communications T +49.7621.702.3153 E communications@design-museum.de BUREAU N Stefanie Lockwood T +49.30. 62736.104 E stefanie.lockwood@bureau-n.de

Vitra Design Museum, Charles-Eames-Straße 2, 79576 Weil am Rhein, Germany T +49.7621.702.3200, F +49.7621.702.3590, info@design-museum.de, www.design-museum.de