Who we are and what we do

Every day we are making forestry, gardening and construction easier for people in more than 100 countries.

Are you one of them?

More than 320 years of innovation

1918Lawn mowers

320years

2009

Weapons foundry

1689

1959Chainsaws

2006Listed on Nasdaq OMX Stockholm

1978Part of Electrolux

Husqvarna today

The world´s largest producer of outdoor power products for forestry, gardening and construction and European leader in watering.

Sales

Europe & Asia/ Pacific

Americas

Construction

49%

8%

43%

Operating income

Europe & Asia/Pacific

Americas

ConstructionGroup common costs

82%

29%

SEKt

-5000

5001,0001,5002,0002,500

• Sales SEK 34 Billion• Operating income

SEK 2 Billion • 15,000 employees• Listed on NASDAQ OMX

Stockholm

Financial data

Data refers to full year 2009, excluding restructuring charges

Husqvarna today

Our strengths

Strong brands

Broad product offering

Efficient global distribution network

Flexible supply chain

Our strong brand portfolio

Core Brands

Tactical Brands

Regional Brands

9

Leading market positions

Global no.1Chainsaws

Global no.1Other petrol-powered, handheld products

Global no.1-2Garden tractors

Global no.1Lawn mowers

Global no.1Diamond tools for construction and stone industries

European no.Watering – consumer market 1

Our global presence

Sales offices or distributors

Major production facilities

Distribution network

End usersHomeowners / Landowners / Professional forest & tree care /

Professional landscape & ground care / Construction

DealersRetailers

Innovation is our heritage and future

55% of capital expenditures in 2009 reffered to new products.

R&D centers in US, Europe, Japan and China.

Primary development for exploring new technologies.

Battery-driven cultivator Soil moisture sensor

Innovative technologies

Wire saw

X-TORQ® technology AutoTune™ technology Automower ® Solar Hybrid

Core values

Our core values

Customers firstIn our actions

ProfessionalismFor “best in class” performance

TeamworkWith open minds

Always with passion and a sense of urgency

Ownership structure*

Others

Sweden

USA

UK

79%

6%

4%

11%

*Source: SIS Ägarservice as of 31 July 2010.

Largest shareholders Share of capital %

Share of votes %

Investor AB 15.7 29.6

Alecta Pensionsförsäkring 9.4 6.7

Swedbank Robur Investment funds 6.2 2.0

LE Lundbergföretagen AB 5.0 14.7

AMF Insurance & Pension funds 2.7 2.2

Supply Chain

Products & Marketing

Europe & Asia/Pacific Americas Construction

Thomas Andersson Martin Bertinchamp Hans Linnarson Michael Jones Anders Ströby

Communication & IRBoel Sundvall

Human ResourcesLars Worsøe-Petersen

Finance & ITBernt Ingman

Legal AffairsOlle Wallén

PresidentMagnus Yngen

Organization

More about us - www.husqvarna.com

Other slides

Below slides are clickable underslides to the organization chart (slide 16)

Right PEOPLE in right jobsmake great RESULTS

Our Code of Conduct

By applying the Code in your daily work, you are helping to ensure that our business is conducted in a responsible and sustainable way.

Our Code of Conduct

Husqvarna believes in fair treatment of people and honest business relations based on our Code of Conduct.

Opportunities for individual growth

We promote our employees and help them to develop.

Talent management ensures that the right person with the right talent is in the right position.

We encourage mobility between functions, business units, countries and regions.

CEO comments on talent management

Talent is one of Husqvarna´s key strategic assets. Getting the right people and building the best teams is fundamental for growing Husqvarna´s business. We offer a stimulating environment, great career develop-ment opportunities and new challenges.

Welcome to our team!Magnus YngenPresident and CEO

Europe & Asia/Pacific

• Sales & services, Demand chain, Trade marketing and Product care.

• Approximately 24% market share in the region.• Approximately 60% of sales are under the

Husqvarna and Gardena brands.• Distribution network

• 20,000 dealers• Retail chains such as Bauhaus, bauMax,

Homebase, castorama, Kesko, OBI etc.

Sales, 2009 Operating income*, 2009

*Excluding restructuring charges.

Brands

49%82%

Share of Group

Americas

• Sales & services, Demand chain, Trade marketing and Product care.

• Leading market positions, especially for chainsaws.

• Distribution network• 5,000 independent dealers• Sears, Lowe’s, Walmart and Home Depot.

Sales, 2009 Operating income*, 2009

*Excluding restructuring charges.

Brands

Share of Group

29%43%

49%

Construction

• Sales & services, Trade marketing, R&D and manufacturing.

• Global leading market position with approximately 13% market share.

• Equipment and diamond tools for construction and stone industries.

• Distribution network• Direct sales to construction contractors,

construction retailers, rental companies and specialized dealers.

Brands

Share of Group sales, 2009

8%

Production value by geographical area, 2009

Supply Chain

North America

31% Europe 61%

Rest of the world8%

• Global function for• Manufacturing• Purchasing• Logistics• Product quality.

• Industry specific challenges• Delivery accuracy, efficient and flexible

manufacturing in a seasonal environment with short lead times.

• A global platform for lean manufacturing and continuous improvements is one of the key priorities (Husqvarna Operating System, HOS). Major production facilities

Products & Marketing

”Taming the wild”

• Global function for• Brand management• Marketing• Product design• Product development (R&D).

• End users` needs, consumer trends, convenience, eco-friendliness and automated solutions are our guiding stars.

Global brands

Global marketing campaign