While You Were Sleeping - Friday Social Media + Marketing News Roundup - Konnect Digital

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Fake Nelson Mandela quote gains traction whilst the world mourns the loss of one of its best known politicians and activists. Justin Bieber's selfie app a giant flop for the music (and social media) wunderkind. Sydney law firms warns Australian businesses may be at risk of breaking the law with native advertising.

Transcript of While You Were Sleeping - Friday Social Media + Marketing News Roundup - Konnect Digital

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The beloved revolutionary died on December 5, 2013. he was 95 years old.

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Social media platforms are awash with those tweeting and Facebooking their respects.

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Fake Nelson Mandela Quote Makes the Rounds on Twitter .

And like most things social media, the good, the bad and the good intentions executed with bad judgement are all at play on this historic day.

The editor at Future Tense, Torie Bosch noticed that this quote was being tweeted out in memoriam of the politician and activist: “Our deepest fear is not that we are inadequate, our deepest fear is that we are powerful beyond measure.”

However, Mandela never said that. American self-help writer, Marianne Williamson did.

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Boy wonder, Justin Bieber invested $1 million into photo app, Shots of Me.

Essentially a less interesting version of Instagram, Shots of Me features endless selfies with none of the ability to use the filters Instagram users love so much. TechCrunch’s Josh Constine wrote a crazy positive review for the app when it first hit in early november. Find a snippet from Constine’s review on the slide.

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However, online tech journal VALLEYWAG report that the Beibz’ app is sitting at #128 in the Apple app store - a pretty miserable runnings for something backed by the dude who was only recently dethroned as the King of Twitter by the Princess of Pop, Katy Perry.

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What’s app with Bieber’s app?

Selfies — photos you shoot of yourself, often with the front-facing camera. That's what you do on Shots of Me. Take selfies. Share selfies to the app's Instagram-style internal social network or to Twitter (with Instagram sharing coming soon). Like Selfies from other people. The premise is that simple, but it hides the amount of work and detail that went into Shots of Me.

Josh Constine, November 2013,

TechCrunch.

A source speaking to VALLEYWAG, said:

128 free is about 10k downloads in the US only. Outside top 300 is probably 3-4k.

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