Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.
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Transcript of Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.
![Page 1: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/1.jpg)
Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon
![Page 2: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/2.jpg)
Big Q & Specific Q
• Does the views of the opposite sex effect ones decision
• Would females tend to buy a certain dress more, if they are informed that guys prefer it better?
![Page 3: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/3.jpg)
Tentative hypothesis
• YES THEY WILL!
• Many girls will tend to pick a certain dress out of the 5 dresses given, if they are informed that, males prefer the certain dress.
![Page 4: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/4.jpg)
Procedure1
• -Put 5 dresses on a board and ask 25 girls (5 girls each from age 14 to 18) to put a sticker on which dress they would buy.
• (14 year old: yellow 15year old:red 16year old:blue 17 year old: black 18year old: green)(This is to make it easier to analyze data)
![Page 5: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/5.jpg)
Dress1 Dress2 Dress3 Dress4 Dress5
![Page 6: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/6.jpg)
procedure 2
• Make a same board with the same 5 dresses, BUT this time below the dresses, show the percentage of how many guys prefer the certain dress. Than, repeat the same procedure in part1
![Page 7: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/7.jpg)
Dress45%
Dress35%
Dress220%
Dress115%
Dress555%
![Page 8: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/8.jpg)
ISA Results
Pay attention to dress 5!
![Page 9: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/9.jpg)
KIS results
Pay attention to dress 5!
![Page 10: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/10.jpg)
Compare
• In Korea: Before informed-4, After informed-9
• In Texas: Before informed- 0 After informed-7
• In both groups, there was an increase of choice of dress#5.
• (Korea:20%, Texas:35%)
![Page 11: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/11.jpg)
Analysis
• Females are influenced by the views of males, and are willing to change their decisions based on what males would think of them.
![Page 12: Which Dress will you buy? Christine Song(11),Jasmyne Marshall, Morgan cannon.](https://reader036.fdocuments.in/reader036/viewer/2022070414/5697c00c1a28abf838cc8b7e/html5/thumbnails/12.jpg)
Flaws
• Girls may have truly thought that the certain dress was more attractive
• Not taken seriously(conversation among friends while decision)
• Minor miscommunication with group members