Where might we find persuasive...
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Where might we find persuasive techniques?
Transcript of Where might we find persuasive...
Where might we find persuasive techniques?
A.F.O.R.E.S.T.
Alliteration
Facts
Opinion
Repetition
Emotive language
Statistics
Three (rule of)
Alliteration
This is when more than one word in a row starts with the same letter:
‘Tango will make your tastebuds tingle’
Create an alliteration phrase to describe something you did at the weekend. Example: I ate a tasty tuna tartlet.
What effect does alliteration create?
Where have you seen alliteration used in everyday life?
Facts/Opinion
Fact: Coca-Cola is the most popular soft drink in the world.
Opinion: Coca-Cola is the most delicious soft drink there is.
Create a fact and an opinion to describe your favourite TV show.Example: Fact: Hayley died on Coronation Street.
Opinion: Hayley’s death on Coronation Street was the most tragic moment of the year.
What effect does a fact have?What effect does an opinion create?
Which is more persuasive: a fact or an opinion? Why?
Repetition
Which words are repeated in this advert? Why?
What is the effect of the use of repetition in this advert? (other than being incredibly annoying ☺)
Think of an example of repetition that you have seen/heard in everyday life?
Emotive language
Use emotive language to describe a puppy abandoned on the side of the road. Example: Its eyes filled with tears as it howled in agony, the loneliness he felt was horrific.
What is the intended emotion in this song? How do you know this?
What is the effect of using emotive language?
Statistics
Use a statistic to describe something you feel strongly about. Example: 80% of children would rather play computer games than attend school.
Why are statistics used?
Are some statistics more effective than others? Why?
Three (rule of)
‘Disneyland is the most exciting, wonderful, unbelievable theme park.’
‘Delicious pizza, delicious pasta, delicious everything!’
Use rule of 3 to describe your favourite holiday destination?Example: The pure, clean, crystal blue water lapped at my feet.
What effect does the rule of three create?
Which other technique is being used in this example?
