Where do I put Keywords on my website
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Michael Spencer
Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
Where do I put KEYWORDS
on my website
![Page 2: Where do I put Keywords on my website](https://reader035.fdocuments.in/reader035/viewer/2022070510/58ab75c91a28abb54e8b63bb/html5/thumbnails/2.jpg)
Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
Where do I put KEYWORDS
on my website
![Page 3: Where do I put Keywords on my website](https://reader035.fdocuments.in/reader035/viewer/2022070510/58ab75c91a28abb54e8b63bb/html5/thumbnails/3.jpg)
Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
What are keywords?
Keywords are the words and phrases that people type into a search engine to find websites that match what
they are looking for.
![Page 4: Where do I put Keywords on my website](https://reader035.fdocuments.in/reader035/viewer/2022070510/58ab75c91a28abb54e8b63bb/html5/thumbnails/4.jpg)
Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
Not a lot of people know this
Web pages SHOULD have a
structure
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Anatomy of a web page 1
Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
URL = Domain + folders + page
Meta data
Content
Keywords = Very High Value
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Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
Domain +folders + page
Domain
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Anatomy of a web page 2
Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
URL
Meta data
Content
= Title = YesKeywords = Ignore Keyword MetaDescription = Yes…
Title = Very High Value
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Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
Title
Description
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Anatomy of a web page 3
Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
URL
Meta data
Content = Semantic Markup = gives weight to pieces of text content
Keywords must be in content
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Semantic Markup
Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
• Main Page Heading• First Paragraph• Links• Sub Headings• Bullets• Paragraphs (Bold +)• Images (Alt tags)Semantic elements are elements with a meaning.
Importance
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New Semantic Markup
Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
• Header, Nav, Aside, Footer
• Main• Section• Article• Details• Summary
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More Information:
Epsilis Web Designers | telephone: 01462 674840 | email: [email protected] | website: www.epsilis.co.uk
Article: • Optimising your content for search engines
This PDF infographic gives my interpretation of the most important places to put keywords in your copy. It provides relative scores to give a rough guide – it is not definitive.• Anatomy of a web page – semantic markup