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BY

Jyoti Bhamar3910045

CSE

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Cross-platform mobile messaging app

Exchange messages without having to pay for SMS

Available for iPhone, BlackBerry, Android, Window

and Nokia

Internet data plan

Introduction

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Features

PICTURES

VIDEOS

VOICE MESSAGES

AUDIO

LOCATION

CONTACT

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History

JAN KOUM BRIAN ACTON

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Innovative service Cost for the produ

Worldwide On various Smartpstores Word of mouth

4 Ps of Marketing

Product Price

Place Promotio

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2009Whatsapp was launched

November 12th, 2009 -Whatsapp Gets Updated And Is Available For FLimited Time

December 11th, 2009-WhatsApp Gets An Update, Lets You Now SendVideos And Voice Notes

January 23rd

, 2010 -WhatsApp Gets An Update : Adds Location & Con

March 30th, 2011- BlackBerry Messenger For iOS Could Arrive April 26

April 8th,2011 - Whatsapp, has just secured $8 million in financing froCapital

Timeline

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June 01st, 2011- Whatsapp Messenger Goes Free for IPhone users

November 17th, 2012- Whatsapp Messenger Updated: Adds iPhone 5, iOS 6Improvements

March 18th, 2013- Whatsapp To Adopt Annual Subscription Plan By 2013

April 09th, 2013- Whatsapp Says There's Nothing Up With Rumored Google

July 16th, 2013- Popular Whatsapp Messenger Is Now Free

August 06th, 2013- A New Push-To-Talk Messaging Feature

August 19th, 2013- Whatsapp Messenger Restores Support For Longer VideNew Video Picker

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December 2nd, 2013 - Whatsapp Messenger Finally Redesigned Fo

Updated With Broadcast Lists And More February 19, 2014- Facebook acquired WhatsApp for $19 billion

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