Byte-Sized Potential: Can Compassion & Citizenship Go Viral?
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Transcript of Whatisgooglewebmaster, howwebmasterworksforseopurpose
How To Use
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To Grow Your Website
This will help webmasters discover:
What it is
What reports it shows you
How to track your website through Webmaster Tools
The Webmaster Tools: A set of tools and
resources designed the help website owners monitor and analyze
their website to make it as search engine and
user friendly as possible.
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Find out how Google crawls,
indexes and ranks your site
Receive alerts in your inbox when
your site has malware or generates
errorslink to your site
Check who links to you.
Track links from all over the web, and see who
added a link to your site
Analyze search data including how much traffic you got from Google search data
Submit Sitemaps and see how many pages Google have
indexed
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And the best part?
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What reports does it show you?
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Search Queries Report
Shows Top keywords your site is ranking for
and which ones lead to the most click
throughs to your site.
TipGot a high ranking
for a keyword but low click through rate? Try altering your
Title Tag and Description.
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External Links Report
Summarizes statistics on the sites
are linking to your web pages i.e. which
pages have the highest external
links, the phrases on your page that others
are linking.
TipTry to include
promotional offers throughout your site
(Promotions are often what people are most interested in = more
links).
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Keywords Report
Showsyou what keywords your site is showing
up for in search results.
TipYou can use this to see if Google isn’t ranking you for
important keywords and improve your
site so it does.
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Internal Links Report
Shows you the amount of
links within your site from one page to another. Why is it
important? It helps visitors explore more sections of your site
TipHave more links
pointing to important pages such as your order page. Include “Buy Now” or “Click here for prices” that
link to your order page on product
pages.
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Subscriber Stats Report
Shows you how many people
use Google’s RSS reader to receive
alerts when something new is added to your site.
TipYou need to have an RSS feed to see this.
Remember to continuously update
your web pages so people have a reason
to subscribe!
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Unreachable URLsURLs timed out
URLs restricted by robots.txt
URLs not followed
Not found
HTTP errors
Malware
HTML suggestions
Crawl stats for the past 90 days
Crawl errors
Diagnostics Report
Discover errors that Google encountered when indexing and crawling your site
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Action This Information Report
Google will highlight issues that it believes you should work on to help increase your
visibility in its search results, as well as increase user experience.
There are 3 sections:
Meta description Title tag
non-indexiblecontent
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* The Search Impact report helps you see how +1‘s
affect your organic search traffic.
*The Activity report shows how many times your pages
have been +1’d
*The Audience report provides geographic
and demographic info about the people who’ve
+1’d your pages.
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Google+1 Button Search Impact Report
How do you track yourwebsite through
Webmaster Tools?
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Sign up for a
By going to https://www.google.com/accounts/Login
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Sign into
By going to www.google.com/webmasters/tools/
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On the homepage, click “ ”
..and enter your URLPowered by: http://bestdigitalmarketseosmoindelhi.blogspot.in/
You need to verify that the site is yours via the recommended method..
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..or an alternative method
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Now you will be able to access
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This presentation was brought to you by:
King of Digital Marketing
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