WHAT WE ARE?

101 Media Solutions is a Lahore based 101 Media Solutions is a Lahore based media solutions provider company.media solutions provider company.

Having office at 87-J Gulberg-111,Lahore. Having office at 87-J Gulberg-111,Lahore. Ph 042-5884217-18Ph 042-5884217-18

24/7 Help line 24/7 Help line 0321-7-101-1010321-7-101-101

With a vast experience of over 9 years, the With a vast experience of over 9 years, the company specialized in outdoor media, company specialized in outdoor media, sales promotions, offset printing and sales promotions, offset printing and public relation tools.public relation tools.

With a branch office in Karachi, we cover With a branch office in Karachi, we cover the entire network of Pakistan.the entire network of Pakistan.

OUR FOCUS

101 Media Solutions is a quality focused 101 Media Solutions is a quality focused company.company.

We strive for customer services excellence.We strive for customer services excellence.

Innovation is our tradition; execution is our Innovation is our tradition; execution is our stance.stance.

We believe in compatibility, serviceability, We believe in compatibility, serviceability, adaptability, flexibility and continuous adaptability, flexibility and continuous advancements. advancements.

OUR SPECIALTIES

Outdoor Media. Outdoor Media.

Truck Floats.Truck Floats.

Sales Promotions.Sales Promotions.

Vehicle GraphicsVehicle Graphics

Give AwaysGive Aways

Flex PrintingFlex Printing

Offset PrintingOffset Printing

WHAT CAN YOU EXPECT FROM US?

Excellent customer services.Excellent customer services.

Innovative, unique & practical ideas.Innovative, unique & practical ideas.

Cost effective execution.Cost effective execution.

Professional approach.Professional approach.

Services based on Empathy.Services based on Empathy.

24/7 services. Help line 0321-7-101-24/7 services. Help line 0321-7-101-101101

Proper feedback & control Proper feedback & control mechanism.mechanism.

WE BELIEVE IN……….

OUR CLIENT’S SUCCESS … IS OUR SUCCESSOUR CLIENT’S SUCCESS … IS OUR SUCCESS

OUR CLIENTS (Brief List)

Ufone (Pak Telecom Mobile Ltd.)Ufone (Pak Telecom Mobile Ltd.)Ghani Group of Companies.Ghani Group of Companies.ZIC Synthetic Oil.( S.K Energy Korea)ZIC Synthetic Oil.( S.K Energy Korea)Zipex Sensible Lubrication. (Pertamina Zipex Sensible Lubrication. (Pertamina Indonesia)Indonesia)Sony Erricson MobilesSony Erricson MobilesSamsung DWP Group.Samsung DWP Group.Ali Akbar GroupAli Akbar GroupMurree Brewery Co. LtMurree Brewery Co. LtCity District Government Lahore.City District Government Lahore.City Traffic Police LahoreCity Traffic Police LahoreDHA Lahore.DHA Lahore.Model Town Cooperative Society.Model Town Cooperative Society.Alokozay Tea.Alokozay Tea.

Waves Ltd.Waves Ltd.

PLAN FOR VALUABLE CLIENTS

We shall basically be focusing on Outdoor We shall basically be focusing on Outdoor Media Planning, in particular.Media Planning, in particular.

Public Relations, give aways and offset Public Relations, give aways and offset printing, in general.printing, in general.

INTRODUCTION AND BACKGROUND

For outdoor media, all available tools will be For outdoor media, all available tools will be focused. focused.

Optimized plan is being suggested, in presence Optimized plan is being suggested, in presence of huge giants in the lubricants sector.of huge giants in the lubricants sector.

Hoardings, steamers campaign, floating Hoardings, steamers campaign, floating activities, give aways, DDC, road side mirrors, activities, give aways, DDC, road side mirrors, transit media advertising, Daewoo stops, Zoo, transit media advertising, Daewoo stops, Zoo, Public Parks and railways station exclusive Public Parks and railways station exclusive branding, free tuning of cars, and certain branding, free tuning of cars, and certain similar activities are being suggested.similar activities are being suggested.

OBJECTIVES OF THE CAMPAIGN

New brand hard launch. New brand hard launch.

Brand building, brand awareness, brand Brand building, brand awareness, brand recall and recognition facilitation.recall and recognition facilitation.

Short term initial sales boost.Short term initial sales boost.

Building a base for long term initiatives Building a base for long term initiatives for sales consistency.for sales consistency.

STRATEGIES TO FOLLOW

Push/PullPush/Pull

ATL/BTLATL/BTL

DDC – DDC – door to door door to door counseling.counseling.

BUDGET AVAILABLE

All the campaign’s executive summary is All the campaign’s executive summary is being proposed.being proposed.

The detailed mechanics, etc. will be The detailed mechanics, etc. will be provided after the budget availability is provided after the budget availability is confirmed from the company.confirmed from the company.

FOCUS ON 4TH ‘P’ OF MARKETING - PROMOTIONS

Packing

MARKETINGMARKETING

PRODUCTPRODUCT PRICEPRICE PLACEPLACE PROMOTIONPROMOTION

Packaging

Advertising Publicity Public Relations Personal Selling Sales Promotions

Print Media Outdoor MediaElectronic

Media Transit Media

MMU Stalls DDC

Consumer Sales Promotions

Trade Sales Promotions

SUGGESTED TOOLS

HoardingsShop Signs

(for exclusive sellers of Zipex Lubricants)

Steamers’campaign

Road Mirrors, Road Directions,

Traffic police Chowks, canopies,

Road barriers, exclusive branding

POS Material for dealers(Lubricants dispensors, container

Holders, etc.)

•For flex printing: We offer high quality MMT printing on Jeteye 10 feet printer basedFor flex printing: We offer high quality MMT printing on Jeteye 10 feet printer basedon Korean technology. For indoor printing, we offer Roland Printer – 6 feet – Japanese.on Korean technology. For indoor printing, we offer Roland Printer – 6 feet – Japanese.

SUGGESTED TOOLS

Brochures Branded Posters Branded folders Bunting, mobiles, etc.

SUGGESTED TOOLS

MMUs(Mobile Marketing Units)

Stalls (Promotional)

DDC(Door to Door counseling)

Stalls in Exhibitions Within our

product category

SUGGESTED TOOLS

Consumer Sales Promotions

Trade Sales Promotions

• Initiatives to be undertaken from the company to give a Initiatives to be undertaken from the company to give a boost to short term sales as a part of push strategy to boost to short term sales as a part of push strategy to support the pull strategies being undertaken by us support the pull strategies being undertaken by us through the outdoor media and the public relations and through the outdoor media and the public relations and sales promotions.sales promotions.

SUGGESTED TOOLS

Corporate/exclusiveGift items

Middle cadre Gift items

General purposeGift items

• We have expertise in developing various give aways like We have expertise in developing various give aways like branded T shirt, caps, ball point pens, branded clock, branded T shirt, caps, ball point pens, branded clock, watches, color changing mugs, branded mugs, exclusive watches, color changing mugs, branded mugs, exclusive crystal items, shields, wallets, writing pads, shalwar suits, crystal items, shields, wallets, writing pads, shalwar suits, etc.etc.

SUGGESTED TOOLS

Complete Shop Branding

(Zipex branding for main dealers)

Branding of Public Places

Branding of Round abouts

& chowks

Dealers & Customers Conventions/

Get Together in 3 – 5 Star hotels.

YOU CAN TRUST ON OUR FLOATS.

We can provide you truck float with Car Tracking number so you can check the truck float status 24/7.

LETTER OF THANKS We are thank full to our respectable

Clients for give us the opportunity to work with them.