What professional events can learn from the Arab Spring. Presented at The Fresh Conference,...
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What professional events can learn from the Arab Spring Martin Ferro-Thomsen Founder & CEO, Conferize @ferrogate @conferize Let me know if I used any images without permission and I’ll adjust.
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A pecha cucha style presentation given at The Fresh Conference, Copenhagen 2014 at a session on the future of events. I'm not really interested in politics, but have always been fascinated by movements and the avantgarde. It turned out to be a fun reminder of what good professional events are actually about - meaningful human encounters centred around a purpose. I also wrote a related blog post about the same topic http://www.thefreshconference.com/5-ways-the-arab-spring-could-revolutionize-the-meetings-and-events-industry/
Transcript of What professional events can learn from the Arab Spring. Presented at The Fresh Conference,...
What professional events can learn from the Arab Spring
Martin Ferro-Thomsen Founder & CEO, Conferize
@ferrogate @conferize
Let me know if I used any images without permission and I’ll adjust.
Revolutions & movements = life/society changing events
Remember your best event? It changed your life
Bottom-up power structure!
⌁ Open Space & UnConference
The law of the two feet = Power to the people
But taken to an extreme! No venue, no program, no host
Just purposeful participation
And a sense of belonging
“I am the content.”
Extending the life cycle of an event
From days to months!
Expanding the place of an event - virtually!
“The Revolution Will Not Be Televised”
Use your vulnerability: Ask what people want
Be the change you want to see
Be completely transparent about everything
Undersell. Overdeliver.
Good technology = as little technology as possible
