What leader must do
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What Leaders Must Do?
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What Leaders Must Do?
Develop a culture that nurtures creativity and innovation
Establish the strategic direction within which innovation should take place
Be active participants in the process that runs from idea generation to commercialisation
Be open to new ideas but
maintain scientific
skepticism
Improve the idea to commercialization process
Think of ideas and project in terms of a portfolio with distinct risk and return dimensions
Put the right people in charge