What Is Working Today For People in Job Transition To Create Revenue Randy Block Career Tra
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Transcript of What Is Working Today For People in Job Transition To Create Revenue Randy Block Career Tra
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Randy BlockCareer Transition [email protected]
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Today’s Definition-- BrokenThe whole traditional employment processResponding to an advertised openingRelying on job boards and company websitesMaking full- time employment a priorityExpecting an agency to place youNegotiating before receiving the written
offerDepending on companies to follow upTaking all of this personally
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1995 Full time and contractContract
Full time
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2010 Full time and contractContract
Full time
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Traction To Make $$Success = number of networking meetingsSeek the opportunityDevelopment of a brand-- currentTalk the talk and walk the walk- social mediaKey– relationship buildingAuthenticity and transparencyAccept full project responsibilityMultiple Revenue Streams
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The End of “Bundling” ServicesThe résumé reflects all or nothingFull time is “bundling” servicesTrend: jobs are becoming “project” orientedFactoid: 46% of professionals today are
1099’sMost companies only need a part of what you
do.What you do needs to be relevant to today’s
economy
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Primary Focus on Events– not jobsInternal
Poor or stellar earnings,
New management IPO’sProduct trendsKey changes in
personnelLayoffs and
downsizingsNew and lost
customers
Externalnew lawsnatural disasterstrends impacting
customer basechanges in the
competitive landscape
New technologiesM&A’sElections??
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Mergers & AcquisitionsCreate urgent compelling needsMarketing- rebranding, product launch, PR etcIT– integration and capacity issues, web
presenceSales– channel conflicts, compensation, new
productsHR—staffing, downsizing, outplacement,
benefitsManufacturing– lean initiatives, supply chain
consolidation
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Multiple Revenue StreamsYou are a business of oneCommitment to being an entrepreneur You have unique multiple talentsTake advantage of passions, hobbies and
skillsGet creative in how you can helpTrain your mind to look for opportunities
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The headhunterBundled his services.Tough market for the turnkey business modelHis breakdown into revenue streams1.Sourcing2.Screening3.Interviewing4.Evaluation5.Reference checks6.Negotiating7.On boarding
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Success StoriesJo Smith Schroeder-- creates and licenses
illustrations, designs ornaments, provides marketing and PR consulting to small businesses and designs websites.
Barbara J. Winter-- author, freelance writing, publishing and creating seminars.
Mary Windishar-- Host of Inside China (on 30 PBS stations), Host of the Parent Club, voice over artist, actress in commercials, marketing and PR consultant to medical clients and writer of PR and advertising materials.
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An “Information Entrepreneur”Market research reportsWorkbooks and training guidesSyndicated columnsPodcastsSelf directed online tutorialsIndustry or personal interest newslettersTraining CD’sTrend analyses and/or forecastsE-books
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How Bloggers make $$Advertising Programs (Google Adsense)RSS AdvertisingSponsorship (from consumer companies)Affiliate Programs (Amazon, Linkshare,
Clickbank)BoingBoing.Net: Over $1 million per yearI Can Has Cheezburger: $5,600 per monthShoe Money: $12,000 a monthPerez Hilton: $111,000 a month
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Final ThoughtsTake full accountability for your work searchResumes hinder networking successStrategically expand your networkEconomy turnaround? Plan for the long termLook for opportunities-- not jobsStay away from toxic peopleBest way to build credibility is to listenHustle, humility and flexibility