FutuRetail is a unique one-day event that brings together senior forward-thinking individuals from across the retail space in technology, ecommerce, operations, property and design, along with innovators and strategists to shape and inspire the future of the industry.

The focus is on the collision between on-line and in-

store providing an Omni-channel or ‘customer centric’

view of the future of retail. Digital, in-store experiences

are set to change dramatically as ‘big data’ collides

with real time, location aware technologies that will

challenge and change customer interactions. An

Omni-channel approach will allow new thinking for the

design and operation of retail spaces, whether main

street or shopping mall. And as behaviours change in

the physical world, so new paradigms for customer

interaction on-line will emerge. This event considers

both the physical and digital retail realms and looks at

innovation as these two worlds come together.

Rory SutherlandVice Chairman, Ogilvy Group UK

Marco MariaHead of Business Development,Carlo Ratti Associati

Thomas Sevcik Co-Founder and CEO of Arthesia

Justin TaylorHead of Retail, C&W

Nick BrackenburyCo-Founder & CEO at NearSt

Sean McKeeDirector of Ecommerce and Customer Experience Schuh

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2017

WHAT IS THE FUTURE OF THE RETAIL INDUSTRY?

CONFERENCESea Containers House, London

22nd February 2017

KEY NOTE SPEAKERS

LEAD SPONSOR

EVENT SPONSOR

HOSTED AT

MEDIA PARTNER

SPONSORS

STRATEGY TECHNOLOGY PROPERTY INNOVATION

THEMES FOR THE DAY

Global, environmental, economic trends shaping retail

Social and tech trends affecting retail

Placemaking

Brand engagement and experience

Adapting to the new retail age

IT and technology influencing how we shop

2017PROGRAMME 22ND FEBRUARY 2017

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09:15 WELCOME FROM MODERATOR

GLOBAL, ENVIRONMENTAL, ECONOMIC TRENDS SHAPING RETAIL

09:20 AS WRONG ABOUT RETAIL AS WE WERE ABOUT BREXIT? Rory Sutherland, Vice Chairman, Ogilvy Group UK

10:05 HANGOUT

TECHNOLOGY SHAPING RETAIL

10:20 RETAIL LIGHTING – BEYOND ILLUMINATION - UNLOCKING THE VALUE OF RETAIL APPS THROUGH LIGHTING Darren Smith, Systems Architect – Retail Lighting, Philips Lighting

10:40 COFFEE

MIXOLOGYThe science of mixed use in retail

11:10 THE END OF RETAIL? Thomas Sevcik, Co-Founder and CEO of Arthesia

11:30 A MULTI-USE BUILDING’S ECOSYSTEM: WORK, SHOP, PLAY, REST Justin Taylor, Head of Retail, Cushman & Wakefield Thomas Sevcik, Co-Founder and CEO of Arthesia Craig White, Retail Project Director Argent Group Plc Juliette Morgan, International Partner, Global Technology Group & Head of Futures Group, Cushman & Wakefield.

12:00 BRANDS AND BUILDINGS, DESTINATIONS AND EXPERIENCES Ben Reed, Head of Brand Silvertown

12:15 THE ART OF PLACEMAKING IN AN OMNICHANNEL WORLD Mark Davy, Founder and CEO, Futurecity

12:35 LUNCH

13:35 CONTEMPLATION

ADAPTING TO THE NEW RETAIL AGE

13:45 UBERISING THE RETAIL EXPERIENCE Philip Ross, CEO and Founder, UnWork

14:00 RE-DIRECTING THE DEMAND Nick Brackenbury, Co-Founder & CEO at NearSt 14:15 REINVENTING RETAIL Sophie Albizua, Co-founder eNova Nick Brackenbury, Co-Founder & CEO at NearSt Sean McKee, Director of Ecommerce and Customer Experience Schuh James Bidwell , CEO Springwise Maxime Taieb, Head of Solutions & Innovation at Carrefour E-commerce

BRAND ENGAGEMENT AND CUSTOMER EXPERIENCE

14:45 THE PEAKS OF SHOPPING: CREATING A ROLLERCOASTER OF EMOTIONS Alasdair Lennox, Creative Director, FITCH

15:00 COFFEE BREAK

15:20 HANGOUT

15:25 FUTURE RETAILERS - FROM SHOP KEEPERS TO CUSTOMER KEEPERS Suzy Ross, Founder, Ross & Company

15:35 NOT ALL CUSTOMERS ARE CREATED EQUAL Suzy Ross, Founder, Ross & Company Colin Greenwood, User Experience Director, Wolff Olins, Matt Lindop, Head of Service design, Whitbread Martin Bartle, Founder and MD Arthur Ridley Esq

15:55 SHOPPING IN THE FUTURE: DO GOOD, FEEL GOOD Rana June, CEO, Lightwave Inc.

DESIGNING THE NEW WAY OF SHOPPING

16:10 THE SUPERMARKET OF THE FUTURE Marco Maria Pedrazzo, Head of Business Development, Carlo Ratti Associati

16:35 CLOSING REMARKS & NETWORKING DRINKS

Today’s connected shoppers are driving new in-store experiences. Research shows: “nearly

half of retail sales are initiated via mobile, social media and the web”, but almost 90% of transactions still happen in a physical store. With 8 out of 10 shoppers using their mobile phones inside a store, the opportunities for digital engagement are great and the need for the in-store experience to complement a shopper’s online interactions is crucial. The Internet of things is transforming smartphones into the retail tools of the future and connecting lighting systems are key to unlocking the potential.

Philip is founder and CEO of UnGroup. He will look at the five forces disrupting commerce as

well as the impact of smart technology and smart buildings on retail in an age of ‘real time real estate’. Authenticity, experience and activated buildings will be illustrated through global case studies.

Rory shares a provocative view and questions whether we’ve been predicting it wrong all

along? Now that Amazon are opening shops, maybe it’s time to admit Argos was right? People enjoy ‘shopping shopping’, e-commerce is not that efficient and the Future of Retail won’t differ much from today.

How do retail business models need to adapt to survive and thrive in the new retail age?

The future of retail is all about a land grab for high value customers. Retailers must orient the entire business proposition around high value customers and attracting a new generation of a

similar profile and to have a compelling value proposition for the tail. In essence, retailers must cease to think of themselves as shopkeepers and instead become keepers of customers - with compelling product, brand and service propositions.

Retail has a big role to play in mixed-use buildings alongside offices, homes, leisure and entertainment. We look at why ‘mixed-use’ is the future and how this will affect physical stores for Retail.

Mark Davy founded Futurecity in 2007 as a culture and placemaking consultancy and a platform for

the culture-driven development of our urban centres. He has established a pioneering initiative, Future\Pace, which forms “galleries without walls” to bring large-scale, digital and immersive installations into the urban realm. He will share key strategies that landlords, retailers and developers need to implement.

Ebay’s ultimate feel good shopping pop up before Christmas used Lightwave technology

to measure and visualize the emotional buying decision. Hear how with new technology we can now measure facial motions, micro-expressions and subconscious reactions to understand how consumers react to products at point of sale.

We’re in a position where the demand for what we offer is already exploding. NearSt connects

shoppers to find and buy products near them, by making the inventory in local shops searchable.

For many years stores have enjoyed stable growth in retail revenues. But profound

changes in demographics, a poorer middle class, as well as the rise of online retail will challenge this. It might be the end of ‘easy’ retail as we know it. What will a new world of retail look like?

Jeremy Myerson, Director of WORKTECH Academy & Research Professor at Helen Hamlyn Centre for Design

We’ve witnessed the way technology has opened up new and easier ways to shop.

But technology has also closed down the emotional connection a consumer needs from a brand to evoke moods and elicit feelings. This session looks at how brand spaces are becoming an immersive vehicle for brands to connect on an emotional level and to surprise and delight consumers.

These days, the real challenge for retailers is to find focus in an ever growing omnichannel

landscape. What if we decide to create a rollercoaster of emotions and connect the power of memories to revenues at retail?

Differentiating and delivering exceptional service propositions based on lifetime profitability

Owen King, Senior Consultant, UnWork

Future grocery stores will be full of smart technology. The team at CRA share latest

thinking based on prototypes developed at the Milan’s World Expo. With 6,000 products displayed on interactive tables and smart shelves, motion sensors, real time data visualizations, they detect presence and activate digital displays creating a seamless augmented reality experience for the shopper without need for a separate device or additional action. All the shopper of the near future needs to do is reach for what they want, then look up.