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1 1

SourceLinkDallas: Linking Entrepreneurs to Answers

Economic Development Committee September 17, 2012

2 2 Purpose

• SourceLinkDallas implementation update • Outline proposed governance, funding

strategy and performance measurement system

• Explain SourceLinkDallas role in GrowSouth

• Recommend EDC approval for Council consideration on September 26th to: – File organizational documents – Seek 501c3 status – Create fiscal sponsorship with Communities

Foundation of Texas (CFT) – Encumber funding to support previously

approved SourceLinkDallas program

3 3 SourceLinkDallas implementation

• What is SourceLink? • Award winning process and software developed

with funding from Kauffman Foundation in 2003 • Two aspects to the program

– Online – One-stop shop to improve entrepreneur’s access to service organizations: service matching tool, training and event calendar, business start up guides and checklists

– Offline – Hotline staffed by economic development professionals to help entrepreneurs with custom needs and direct them to Dallas programs that support entrepreneurs

4 4 SourceLink process

Resource Partners: Nonprofits,

government organizations, universities

SourceLink Dallas

Funding Partners: Government organizations foundations, corporations

Service requests

Service referrals

Businesses: Prospective entrepreneurs,

startup businesses, growth phase businesses

Service delivery

Strategy & funding Impact

reporting & gap analysis

Service follow-up,

measurement

5 5 SourceLink networking

Chambers

SBDC

Micro Lenders

Colleges

Partners still have their focused, core missions, but SourceLinkDallas provides coordination and a common focus on communitywide improvement of entrepreneur services

6 6 March 28, 2012 Council action

• Appropriated $750K appropriation for the Source Link fund from Public Private Partnership funds

• Directed the Controller to encumber and disburse $115K for interlocal agreement to support program

• Directed the City Manager to – Execute a 3 year interlocal agreement with the University

of Missouri Kansas City for software and technical support

– Develop a plan and documents to create a nonprofit – Identify and secure contributions from outside groups – Create a system of performance measurement

7 7 Status update

• Formed advisory team • Recruited resource partners • Held partner network kickoff meeting • Initiated asset mapping project to identify key

entrepreneurship organizations and networks in Dallas

• “Soft-launch” of www.SourceLinkDallas.org

8 8 Advisory team

• To provide technical guidance to City staff on: mission, performance measurement, funding strategy, nonprofit governance and to facilitate connections and partner recruitment

• Entrepreneurs and representatives from key institutions: – U.S. Small Business Administration – North Texas Small Business Development Center

Network – Startup Texas – United Way of Metropolitan Dallas – Federal Reserve Bank of Dallas – Citi – Executives in Action – Boone Family Foundation

9 9 Partner recruitment

• City staff met with approximately 70 organizations

• 50 partners officially recruited* • Focused on key early stage services:

– Business counseling – Training and technical assistance – Networking

• With soft launch shifting to key remaining service clusters – Finance – Procurement – Facilities – Talent / workforce

*Listed in Appendix A

10 10 Partner network kickoff meeting

• First network partner meeting • August 6th at Bill J. Priest Campus of El

Centro College • Fifty attendees from partner agencies

and U.S. SourceLink

11 11 Kickoff meeting, August 6th

12 12 Strategic asset map meeting

• August 29th, SourceLinkDallas convened a dozen of the largest institutions and network groups in the area to begin an inventory of programs, data and other assets in Dallas that support entrepreneurs

• The group agreed to develop a citywide entrepreneurial ecosystem asset map

13 13 Asset map meeting, August 29th

14 14 SourceLinkDallas.com

• Soft launch August 15th

• Testing complete • Staff are referring clients to website

but not actively marketing yet

15 15 Program Governance: New SourceLinkDallas Entity

• Dallas Entrepreneur Network (DEN) • Seven to fifteen member board*

– Appointed by City Manager – Approved by Council – Provides basic oversight, policy and technical

guidance

• Council approves board members and bylaw changes while City is the primary funder

• City staff will operate SourceLinkDallas programs and support the nonprofit board

*Board candidates and bios in Appendix B

16 16 Why create a nonprofit?

• To facilitate fundraising (501c3 status) • To brand the program as a neutral party in

the community • To create an entity that represents all

groups supporting entrepreneurship and small businesses

• To encourage more participation by certain isolated groups than is possible in a government run initiative

• Fiscal sponsorship is needed to begin immediate fundraising

17 17 What is a fiscal sponsorship?

• A way to accelerate fundraising for SourceLinkDallas

• An IRS 501c3 corporation can more easily raise funds for entrepreneurship activities, but designations are taking 18 to 24 months

• New nonprofit awaiting designation operates under the 501c3 status of a an existing nonprofit and uses its donation process

18 18 Fiscal sponsorship framework

• Fiscal sponsor maintains a separate, dedicated fund to receive donations on behalf of the nonprofit

• Fiscal sponsor grants payments from the fund to cover approved uses

• Fiscal sponsor assesses administrative fee on donations received to support SourceLinkDallas

19 19 Communities Foundation of Texas (CFT) • CFT is a logical fiscal sponsor for

SourceLinkDallas • Track record of City partnerships:

GrowSouth fund, Latino Cultural Center, Dallas Police Department

• Collaborative opportunities – Entrepreneurs for North Texas – Focus on working poor families and asset

poverty • Donor Bridge, Giving Day and other

dedicated platforms to channel funders to SourceLinkDallas

20 20 Fiscal sponsorship process

• Contract is between DEN and CFT • Application process and sponsorship

agreement identifies approved uses of the fund

• Dedicated SourceLinkDallas fund created at CFT

• City disburses $125,000 to CFT to open the fund to support SourceLinkDallas

• Once IRS issues 501c3 status for DEN, close fiscal sponsor fund and disburse to DEN or convert it to DEN designated fund

21 21 SourceLinkDallas funding opportunities • Earned revenue from sponsorships

and social enterprise opportunities (value-added services for partners or others)

• Philanthropic contributions • Bank Community Reinvestment Act • Founding sponsor identified with

announcement pending formation of DEN / fiscal sponsorship – announcement at October 2nd launch

22 22 Performance measurement system • Critical for funding partnerships and

operational guidance • SourceLinkDallas advisory team

recommended multi-year strategy: – Establish baseline data – Focus on qualitative satisfaction

indicators in year one – Build collaborative tracking and reporting

process to demonstrate collective impact of the network* *Indicators in Appendix C

23 23 Integral component of GrowSouth

• SourceLinkDallas has been identified as a GrowSouth initiative from the beginning

• Sustainable southern Dallas redevelopment must include more business formation and faster growth in each community

• Year one’s proactive marketing will focus on southern Dallas

24 24 Roll out strategy

• Launch October 2nd Eastfield Campus in Pleasant Grove

• Community engagement teams – City departments – Neighborhood partners – Other key community connectors

• All GrowSouth focus areas engaged within ten months – Partner and neighborhood events – Awareness campaign with for profit

service providers

25 25 Next steps

• Recommend for full Council consideration on September 26th – Authorization for:

(1) Creation of non profit corporation, named Dallas Entrepreneur Network (DEN) (2) Approval of DEN’s bylaws and filing of certificate of formation with Texas Secretary of State (3) Controller to reimburse Office of Economic Development up to $635,000 related to Source Link operations; accept and deposit funds received from outside sources; and additional transfers/reimbursements for cost related to Source Link program

26 26 Appendices

A. Official SourceLinkDallas partners B. Dallas Entrepreneur Network board

candidates C. Proposed performance measures D. SourceLinkDallas mission and vision

statements E. Source Link programs nationally F. Proposed disposition of City Source Link

appropriation

27 27 Appendix A: SourceLinkDallas Partners (as of September 12th)

Best Southwest SBDC· Brookhaven College · BAC 1 · BAC 2 · BAC 3 · BAC 4 · BAC 5 · BAC 6 · BAC 8 · Caruth Institute SMU · BDPS - CoD · Cedar Valley College · Collin SBDC · Cynthia Nevels.com · DFW Minority Supplier Dev. Council · Dallas Public Library · Dallas SCORE · Dallas SBDC · Eastfield College of Continuing Ed. and Workforce Dev. · Economic Development CoD · El Centro College Corp. Solutions · Executives in Action · Federal Reserve Bank of Dallas · Grayson SBDC · Greater Dallas Indo American Chamber of Commerce · Greater East Dallas Chamber of Commerce · ICDC · International SBDC, Kilgore SBDC · Kilgore SBDC · McLennan SBDC · Mountain View College Economic and Workforce Development ·

28 28 Appendix A: SourceLinkDallas Partners (as of September 12th) Continued Navarro SBDC · North Central Texas College SBDC · North Dallas Chamber of Commerce · Northeast Texas SBDC · Paris SBDC · Risk Management SBDC · SBDC for Enterprise Excellence · South East Dallas Hispanic Chamber of Commerce · Stemmons Corridor Business Association · Tarrant SBDC · Technology Commercialization SBDC · The Center for Government Contracting SBDC · The Murphy Center for Entrepreneurship · Trinity Valley SBDC · Tyler SBDC · University of Texas at Dallas · West Dallas Chamber of Commerce

29 Appendix B: DEN Board Candidates

• Michele Bobadilla, UT-Arlington • Trey Bowles, Startup Texas • Jasmin Brand, BrandPoint • Albert Bryant, Alb + Blair Architects • Effie Booker-Dennison, Vendor Resource Management • Steve Lafredo, Citi • Sharon Lyle, TEDxSMU • Victor Ornelas, Ornelas, Inc. • Lee McKinney, City of Dallas • Karl Zavitkovsky, City of Dallas

30 Michele Bobadillo

Ms. Bobadilla has been with the University of Texas at Arlington since 1996 and is currently Senior Associate VP for Outreach Services and Community Engagement and Assistant Provost for Hispanic Student Success. Previously she was a teacher and administrator with Dallas Independent School District. She is a native Dallasite with a thirty-five year career in education and civic engagement. Ms. Bobadilla has served as a Director on thirty-five boards including: LULAC National Member, Education Service Centers, Inc., Center for Community Cooperation, Hispanic 50, Greater Dallas Community Relations Commission, Greater Dallas Hispanic Chamber of Commerce, Young Women’s Christian Association, LUPUS Foundation, Greater Dallas Mental Health Association, Dallas Women’s Foundation, The Dallas Commission for International Cultural Affairs, Consejo Hispano PAC, The Science Place, Dallas Opera, University Crossroads, Junior Players, the Dallas Concilio, Community Council of Greater Dallas, Dallas ISD Community Advisory Board, Hispanic 100 Executive Committee, North Texas Latino Leadership Coalition Executive Board and Education Chair, Blueprint for Leadership

Advisory Board of the United Way of Metropolitan Dallas, Inc., Planning/Steering Committee for the National College Board Forum, Chicago, IL, Consul General of Mexico’s Editorial Board, Dallas Summer Musicals, The Girl Scouts Tejas Council and Dallas ISD’s Irma Rangel Young Women’s Leadership School. Ms. Bobadilla has received numerous awards including most recently 2012 Woman of Distinction Award from the Texas Association of Mexican American Chambers of Commerce; 2011 Martha H. Salmon Leadership Award presented by the Southwestern Regional College Board; the 2010 Ultimate Latina – Community Service Award from the US Hispanic Chamber of Commerce and the 2010 Outstanding Woman in Texas Government in Community Involvement.

31 Trey Bowles

Mr. Bowles is currently the Chair of Startup America: Texas Region. Trey most recently led the turn-around and sale of Big Jump Media Inc. when he was added as Chief Executive Officer in July 2009. As CEO, Trey’s primary focus was guiding the global vision of the social media website(s) tangle.com and GodTube.com while overseeing all strategic, developmental, revenue-generating and expansion initiatives. Prior to his role as CEO, Trey was hired as Chief Marketing Officer where he was responsible for managing all music and media strategies for the social network, ensuring the continued success of a social interactive community. Mr. Bowles has significant experience with building and running technology based media companies including Morpheus, World Digital Media Group. He started in Internet marketing in 1998 as one of the first employees hired at Musicforce.com, an online retailer of Christian music, which was sold to Gaylord Entertainment in 1999.

He is an Adjunct Assistant Professor Southern Methodist University and affiliated with Tech Wildcatters a leading entrepreneurship seed accelerator and organized Mayor Michael Rawlings’ Star Council. Mr. Bowles served on the SourceLinkDallas advisory team.

32 Jasmin Brand

Ms. Brand is CEO of BrandPointe a privately held management consulting company. She was named as one of Dallas’ Top Ten Entrepreneurs to Watch in 2012 by YFS Magazine. BrandPoint provides online community engagement using innovative marketing, branding & social solutions, strategic planning, content development, publicity and liaison work for organizations. Some of Brandpointe’s clients include: Mockingbird Station, YMCA, Elfa, the Greek Food Festival of Dallas, Oak Cliff Cellars, Reading Partners, UNT Dallas and the Junior League of Dallas Prior to founding BrandPointe, Ms. Brand was Director of Marketing and Sales for Protocols, LLC, was Quality Analyst with Nationwide Insurance where she created their national customer service training program. Ms. Brand holds a Masters degree in Education & Adult Training from the University of Phoenix and a B.A. in Political Science and International Studies

from Southern Methodist University.

She is a 2011 graduate of the Dallas Regional Chamber's program, Leadership Dallas and is first recipient of the Young Professional Leadership ATHENA Award presented by the Dallas Regional Chamber and KPMG. Giving back to the community has always played an integral role in Jasmin’s life. She devotes many hours to serving at various nonprofits throughout the city including the Junior League of Dallas, the Urban League of Greater Dallas Young Professionals, Dallas Children’s Advocacy Center and The Aberg Center for Literacy.

33 Albert Bryant

Mr. Bryant is a Principal of alb+Blair Architects and Associates with over 23 years experience in facilities programming, design, construction document preparation, contract administration and value engineering. His experience includes commercial, correctional, public and educational facilities up to $70 million. Al is also highly experienced in the preparation of SD, DD & CD documents on AutoCAD and Intergraph CADD systems. He has served as a member of the Hearts & Hammers Planning Council and was Captain of a Hearts & Hammers Team that renovated several homes for low income homeowners who could not afford to make the improvements themselves. He has also worked with Habitat For Humanity in the planning and building of a church facility in South Dallas.

His professional affiliations include Architectural Registration, Texas and the National Organization of Minority Architects. He has been a member or officer of Archineers, Toastmasters Club of Dallas and Hearts & Hammers. Mr. Bryant has a B.S. in Architecture from Lawrence Tech University

34 Effie Booker-Dennison

Effie Dennison is Senior Vice President of Strategic Development for Vendor Resource Management and PCV Murcor. In her present capacity, she is responsible for new Business Development growth strategies for both VRM and its’ affiliate valuation company PCV Murcor. Prior to joining VRM, Mrs. Dennison was Senior Director of REO Operations for CoreLogic, formerly First American. Additionally, Mrs. Dennison was Director of FannieMae’s Community Business Center for the North Texas Region responsible for a twenty-three billion dollar five-year corporate goal in loan originations and multi-family investments throughout North Texas. She was Senior Vice President at Wells Fargo Bank and Senior Asset Manager of the Owned Real Estate (ORE) Division with the Federal Deposition InsuranceCorporation (FDIC). Mrs. Dennison has a diverse background and extensive experience in real estate. She is a licensed real estate broker for the State of Texas and has a Certified Property Manager (CPM) designation.

Mrs. Dennison has served on numerous non-profit boards including The Family Place and KERA Public Broadcast. She is the recipient of several prestigious awards including the Profiles in Leadership Award presented by Southern Methodist University, as well as a 2010 recipient of the Maura Awards presented by The Dallas Women’s Museum. In addition to her role in the corporate arena, Mrs. Dennison has been a successful entrepreneur of two full service car wash and Texaco Express Lube facilities which she founded and operated for twelve years.

35 Steve Lafredo

Mr. Lafredo is the North Texas Business Banking Director for Citibank and a 27 year veteran of the bank. He currently leads the Business Banking team for DFW and a portion of West Texas. His experience is varied with a background in operations, technology, business strategy, credit, product, corporate, and retail. The majority of his career has been spent in emerging markets. He currently manages a team of Business Bankers in the North Texas marketplace, where he has lead multiple innovative partnerships including the recent micro-lending portfolio acquisition with Accion Texas, the first of it’s kind in the US. He has been involved with the communities across the US and World for more than 30 years. He currently serves as a member of the Greater Dallas Hispanic Chamber of Commerce Board, serves as a Board Member for the Dallas Convention and Visitors Bureau and is the Board Vice Chair of the Association of Enterprise Opportunity. He is very involved with poverty and economic development issues especially around business creation and asset building. His work with United Way has won him “Volunteer of the Year” for 2010. He served on the SourceLinkDallas advisory team.

36 Sharon Lyle

Ms. Lyle is the President of Dallas IdeaSpace and Creative Director and Producer of TEDxSMU and TEDxKids @SMU. With a passion for community engagement, education and art, her work aims to foster dialogue around the open exchange of ideas and to spur investment in seed-stage socially conscious businesses. Dallas IdeaSpace works to positively impact the intellectual infrastructure and creative capacity of Dallas through investing in ideas and curating experiences. Prior to running TEDxSMU, Sharon worked at Russell/Shaw, an integrated marketing firm. Working predominately with the portfolio of nonprofit clients at Russell/Shaw, Sharon oversaw projects and ongoing marketing initiatives for clients including Ballet Austin, University Medical Center at Brackenridge, Capital Area Food Bank, H-E-B and Oxford Commercial. She has also woked with the CE Group Communications & Events as the Austin Office Director of Business Development and Marketing, Development Associate with San Antonio Academy.

Ms. Lyle’s Community involvement includes board service with KIPP: DFW, Dallas IdeaSpace, Booker T. Washington School for the Performing & Visual Arts Advisory, Trinity University National Alumni Board and the Art Alliance Austin. Ms. Lyle has an MBA from the University of Texas McCombs School of Business and a BA, Business from Trinity University.

37 Victor Ornelas

Mr. Ornelas is Executive Coach and Consultant with Ornelas, Inc., an Executive Coaching and Consulting practice where he coaches and guides entrepreneurs and corporate executives to the success they want to achieve. He is recognized as one of the pioneers in Latino marketing in the U.S. Prior to launching Ornelas, Inc., Victor founded Ornelas & Associates, one of the largest Latino-owned marketing communications agencies in the U.S. Clients included Anheuser-Busch, Inc., Blockbuster, Verizon, Nissan, Mobil, and Pepsi-Cola. Ornelas and Associates was the recipient of the American Association of Advertising Agencies’ O’Toole Award for Multicultural Advertising and won numerous industry awards for their work. Prior to founding Ornelas & Associates, Victor was National Manager of Consumer Promotions for the Seven-Up Company and Director of Hispanic Marketing for Anheuser-Busch, Inc. Mr. Ornelas began his corporate career at Levi Strauss & Co., where he was Director of Domestic Community Affairs and managed the domestic charitable contributions program for the Levi Strauss Foundation.

He has served on the Board of Directors of the United Way of Metropolitan Dallas and the YMCA of North Texas. He was a member of the Board of Regents of The University of the Pacific and was the Secretary-Treasurer and member of the Board of Directors of the American Association of Advertising Agencies. He was named Entrepreneur of the Year by Hispanic Business and was the recipient of Hispanic Magazine’s prestigious Adelante Award for his entrepreneurial achievements. Mr. Ornelas is a graduate of the University of the Pacific.

38 Lee McKinney

Lee McKinney is an Assistant Director in the Office of Economic Development for the City of Dallas. She is responsible for small business initiatives for the city and economic development initiatives in Southern Dallas. Ms. McKinney was formerly a Senior Vice President and manager with Bank One (now JPMorgan Chase) in Dallas, retiring in January 2004. She was responsible for creating the Dallas Community Banking Group, a division of the bank that had responsibility for meeting the banking needs of businesses and residents in Historically Underserved Markets in North Texas with a special focus on economic development in Southern Dallas and low/moderate income areas. She held several positions with the bank including District Manager for all branches in southern Dallas County. She has been a branch manager, small business loan officer, a commercial and real estate loan officer and a mortgage loan originator.

Actively involved in the Dallas community, she serves on the board of the YMCA of Metropolitan Dallas, St. Philips School and Community Center Foundation, the Dallas Black Dance Theatre, the National Urban Financial Services Coalition Foundation and the Advisory Board of the Urban Financial Services Coalition – Dallas Chapter. Ms. McKinney is a Leadership Dallas graduate and formerly served on the boards of the Oak Cliff Chamber of Commerce, the North Texas Housing Coalition and the Southern Dallas Development Corporation. Ms. McKinney attended Indiana University/Purdue University at Indianapolis and is a graduate of the Stonier Graduate School of Banking at the University of Delaware. She is a member of the Antioch Fellowship Missionary Baptist Church where she is a Trustee, Chair of the Finance Committee and a member of the church’s Projects Leadership Team.

39 Karl Zavitkovsky

Karl Zavitkovsky is Director of the Office of Economic Development for the City of Dallas, Texas. Mr. Zavitkovsky worked for Bank of America’s Real Estate Group for 16 years, prior to his retirement in June, 2005. He was Managing Director and Commercial Real Estate Division Executive for the Central United States. He also supervised the Commercial Real Estate Advisory Group, where he facilitated investment banking transactions with Public Finance and the Real Estate Investment Bank. Mr. Zavitkovsky began his banking career with the International Charter Mortgage Corporation and subsequently Citicorp in San Juan, Puerto Rico, focusing primarily on workouts. In 1978, he moved to Caracas, Venezuela where he led Citicorp’s real estate lending activities in Northern South America (Venezuela, Columbia, Ecuador) and the Caribbean. In 1984 Zavitkovsky moved to Dallas to head the Citicorp Real Estate’s Southwest Region with offices in Dallas, Houston, and Denver.

Mr. Zavitkovsky graduated from William and Mary where he majored in economics. He also earned a masters degree from Georgetown’s School of Foreign Service, after which he served as a Captain in the U.S. Marine Corps and a Peace Corps Director in Bolivia. Actively involved in the real estate industry, Mr. Zavitkovsky serves as an Urban Land Institute Governor and Trustee and is a former member of the Executive Committee. He also participates on the Trust for Public Land Real Estate Advisory Council. He previously served on the boards of North Texas Affordable Housing Coalition, the South Dallas Development Corporation, and the National Multi Housing Council. He is past chairman of the Dallas Real Estate Council, the North Texas Affordable Housing Coalition, and the Dallas Ballet. Zavitkovsky recently received the 2011 Community Spirit Award from The Real Estate Council.

40 40 Appendix C: Proposed performance measures 1. Jobs created (self employment and payroll) 2. Revenue growth (by some interval or percentage category) 3. Commercial real estate used (sq. feet) 4. Qualitative accounts of operating improvements and challenges overcome

(stories)* 5. Overall satisfaction with SourceLinkDallas (satisfaction scale)* 6. Clients referred by SourceLinkDallas* 7. Clients served by network partners (by type of service)* 8. Network partner collaborative successes that resulted in operating

savings, increases in service capacity or increased revenue (stories)* 9. Asset map of network partners, services and referrals. 10. Economic and fiscal impact of SourceLinkDallas and its partners.

* Recommended by advisory team as first year measures to provide operational

program feedback.

41 41 Appendix D: Mission and vision

• The mission of SourceLinkDallas is to connect entrepreneurs to the services they need to start, improve and grow their businesses.

• Vision: Dallas entrepreneurs have fast, easy access to the most responsive and effective entrepreneurial support community in America. This will help businesses start sooner, grow faster and survive longer. In turn, entrepreneurship becomes an assumed solution in Dallas for innovation, value creation and individual opportunity.

42 42 Appendix E: Source Link programs nationally Existing Affiliates: Tri Cities Business Builder (Washington State) · Alaska SourceLink · NetWork Kansas · SourceLink Tulsa · Central Iowa SourceLink (Des Moines)· Kansas City SourceLink · Missouri Rural Enterprise and Innovation Center · Missouri SourceLink· Missouri Technology Corporation · St. Louis SourceLink · Arkansas SourceLink · Metro New Orleans SourceLink · New Orleans Business Resource & Entrepreneurship Center· State of Ingenuity SourceLink (Southern Wisconsin/Northern Illinois) · MyBiz-Mississippi Entrepreneur Alliance · Michigan Business OneStop · Cincinnati Economic Empowerment Center · Cleveland Entrepreneurship · KYBizInfo (Kentucky) · Jacksonville Entrepreneurship Center (Florida) · Atlanta Entrepreneurship Center · Growing American Throughout Entrepreneurship (North Carolina)· In Start-up Phase:

Iowa SourceLink · Loudoun SourceLink (Virginia) ·SoMNSourceLink (S. Minnesota)

43 43 Appendix D: Disposition of City funds

• In March, Council authorized $750,000 in Public Private partnership funds to create a Source Link fund on the City’s accounts

• $115,000 was encumbered for U.S. SourceLink software, training and technical assistance for three years

• FY 2013 – Source Link fund at City (Fund 0744) will have a starting balance of $635,000 – Disbursement not to exceed $125,000 on behalf of DEN to

Communities Foundation of Texas – Reimbursement to Office of Economic Development for staff to

run SourceLinkDallas program and support DEN board • FY 2014 anticipated opening balance of Source Link fund at

City at $370,000 • Subsequent years through FY 2016 will reimburse OED for

staff to run the program and support the DEN board the program

• Discussions with potential funders reveals keen interest in the program and sustainability should be possible by 2016

Dallas TOD: HUD Challenge Grant Planning Update

Economic Development

Committee September 17, 2012

1

Background • City was awarded a $2.225 million grant

under the HUD Sustainable Communities Challenge Grants program in 2010.

• Grant funds are available for planning and pre development assistance related to affordable housing and TOD during a three-year period

• Fregonese Associates was selected from 12 firms to carry out the planning activities related to the grant.

2

Grant Study Areas

There are five separate plans being developed:

1. Vickery Meadow

(Walnut Hill and Park Lane Stations)

2. MLK 3. Hatcher 4. Lancaster Corridor (VA

Medical and Kiest Stations)

5. Buckner

3

Project Process

Existing Conditions

and Visioning

January - May

Plan Development and Strategies

April - August

Draft and Final Plan

September - December

Implementation

1 2 3 4 1

4

First Phase (Completed) January – May 2012

• Draft the Public Engagement Plan • Create Public Involvement Toolkit • Conduct Stakeholder Interviews • Conduct Developer and Broker Interviews • Evaluate Station Area Existing Conditions • Develop Guiding Principles • Develop Library of Feasible Buildings and

Development Prototypes • Evaluate Policy Framework and Local Market

5

Second Phase May – December 2012

• Conduct a Community Visioning Workshop • Workshop Results and Major Ideas Open House

Events • Existing Conditions Analysis, Findings and

Market Feasibility Study Findings • Develop and Compare Draft Scenarios • Create 2-D and 3-D Visualizations to

Communicate the Scenarios • Redevelopment Feasibility Analysis • Develop Station Area Visions • First Five Year Implementation Strategy

6

Overview of Approach for Each Station Area

–Land Use Concept Plan –Strategic Near-Term Opportunities –Catalytic Projects

• Conceptual Site Plans • Visualizations • Development Programs and Proforma

Analysis 7

Draft

9

Draft

Draft

10

VA Med Center Station

Kiest Station

Adaptive Reuse Concept

Lancaster Urban Village

Opal TOD Concept

Draft

11

Catalyst Sites

Catalytic Projects in the Lancaster Corridor

1. Lancaster Opal TOD Concept

2. Adaptive Reuse Concept

12

Lancaster Opal TOD

Mixed-income apartments, housing for veterans, housing for special needs, neighborhood retail, service office and restaurants. A: 3 and 4 Story Phase One Mixed-Use Building B: 2 and 3 Story Phase Two Residential Units 13

Existing Building

Draft 14

Lancaster Opal TOD Concept

15 Draft

Adaptive Reuse Concept – Old Payless Shoe Store

Adaptive Reuse Opportunity - Before

16

Draft

Lancaster Adaptive Reuse Opportunity– After

17

Draft

Draft

19

Draft 20

Hatcher Station

Hatcher Square


Draft

21

Scyenne Road

Catalyst Sites

Catalytic Projects in Hatcher

1. Hatcher Square

2. Adaptive Reuse Concept on Second Avenue

22

23 Draft

Hatcher Square Conceptual Site Plan

24 Draft

Adaptive Reuse Concept Opportunity

Hatcher 2nd Ave Catalyst Development Opportunity Site - Before

25

Hatcher 2nd Ave Catalyst Development Opportunity Site - After

26

Draft

Draft

28

Draft

29

MLK Station

Station Development Concept


30

Catalyst Sites

Catalytic Projects in MLK

1. MLK Station Area Development Concept– artist lofts, apartments and small retail

2. Adaptive Reuse Concept

31

32 Draft

MLK Station Concept

33 Draft


MLK Adaptive Reuse Concept - Before

34

Draft

35

Draft

MLK Adaptive Reuse Concept - After

Draft

37

Draft

38

DART Station

New Commercial Development Concept

Commercial and Residential Development Concept

39

Catalyst Sites

Catalytic Projects in Buckner

1. DART Station parking lot redevelopment concept

2. Residential and Commercial Development concept at Buckner and Elam

40

41 Draft

Residential and Commercial Development Concept

42 Draft

Buckner and Elam Mixed Use Development Concept

43 Draft

Buckner Station Retail Development Concept

DART Parking Lot Development Catalyst Development Concept – Before

44

Draft

DART Parking Lot Development Catalyst Development Opportunity – After (Phase A)

45

Draft

Draft

47

Draft

48

Walnut Hill Station

Site Plan Concept for old Sam’s Club Area


Park Lane Station

49

Mixed Use Library Concept

Catalyst Sites

Catalytic Projects in Vickery Meadow

1. Mixed Use Library Development Concept

2. Site Plan concept for old Sam’s Club site and surrounding area

3. Adaptive reuse concept of liquor store building at Five Points

50

51

Conceptual Drawing for Mixed Use Library Project - draft

Draft

Mixed Use Library Concept

52

53 Draft

Site Plan Concept for old Sam’s Club site and surrounding area

54

Draft


Next Steps • Developer roundtable in later this week to obtain Dallas

developer feedback on catalyst project feasibility • Focus groups planned for October for additional

community input • Catalyst projects will be designed to be complete

development proposals with financial and design considerations

• Present opportunity sites, transportation enhancements for better DART access and area plans to public in October meetings – Obtain additional feedback prior to presentation to

Dallas City Council in December/January • Upon completion of area plans, City will issue Call for

Projects to solicit study area projects seeking grant funding for preconstruction and land acquisition

55

October – Roll out the Projects to the Public

56

Visit the project website: www.dallastod.com

Fregonese Associates - www.frego.com 1525 SW Park Avenue, Suite 200, Portland, OR 97201

57

Office of Economic Development WWW.DALLAS- ECODEV.ORG

1

Davis Street Market Project (Davis Garden TIF District)

Economic Development Committee

September 17, 2012


2

Purpose

Review the Davis Street Market project proposal for TIF funding in the Davis Garden TIF District.

Obtain Economic Development Committee approval for consideration of the project by City Council on September 26, 2012.


3

Davis Garden TIF District Overview: Background

The Davis Garden TIF District was created June 13, 2007.

The TIF District contains commercial property along Davis Street, several large vacant parcels where aging apartment complexes were demolished and the 200 acre Canyon area, located between I-30 and Fort Worth Avenue west of Westmoreland Road.


4

Davis Garden TIF District Overview: Background (continued)

The District expires on December 31, 2039 or when approximately $286.8 million has been collected. TIF funding is used to offset the infrastructure and other development costs in an effort to encourage redevelopment of the area.

Both the Davis Street corridor and the Canyon area provide great potential for redevelopment.


5

Sub-District A –The Canyon

Sub-District B –Davis Garden

Davis Garden TIF District Boundary Map


6

Davis Garden TIF District Overview: Budget

Davis Garden TIF District Projected Increment Revenues to Retire TIF Fund Obligations Category TIF Budget Allocated Balance

Infrastructure Improvements $94,266,832 $8,082,206 $86,184,626

Environmental Remediation/Demolition $9,635,310 $3,313,246 $6,322,064

Affordable Housing $32,330,314 $4,671,197 $27,659,117

Historic Façade Restoration $5,495,954 $86,535 $5,409,419

District Wide Improvements - Parks, Open Space, Trails, Trolley/Streetcar $12,329,769 $3,088,145 $9,241,624

The Canyon in Oak Cliff Improvements $128,875,756 $69,808,000 $59,067,756

Administration and Implementation $3,832,657 $354,438 $3,478,219

Total Project Costs $286,766,592 $89,403,767 $197,362,825

** All values are estimated expenditures based on Annual TIF Project Costs and Debt Service schedules. These values depend on timing of projects and will fluctuate. An interest rate of 5% is used throughout the TIF term.


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Davis Street Market Project

Project Location • The site consists of

1.69 acres located off of West Davis Street between North Vernon Avenue and North Van Buren Avenue.

• Located approximately ½ mile west of the Bishop Arts District.


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Davis Street Market Project (continued)

Project Description

• The project will consist of one 5-story mixed-use building that will consist of 68,000 – 96,000 square feet of retail and office space, approximately 150 residential units totaling 150,000 square feet and 345 structured parking spaces for all uses.

• The estimated private investment for the project is $32,700,000.

• The recommended TIF subsidy for the project is $4,000,000.

• 20% of the project’s apartment units will meet affordable housing requirements.

• On-site amenities for the project include a leasing office, business center, fitness center, rooftop pool and public plaza.


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Davis Street Market Project – Renderings


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Davis Street Market Project – Renderings (continued)


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Davis Street Market Project – Funding Sources & Uses

Funding Sources and Uses • Owner/Developer (Private Equity) – Equity • New Market Tax Credit Equity – Equity • Debt from Senior/Mezzanine Lenders – Construction Loan

Funding Source Amount Use Owner/Developer (Private Equity) $3,850,000 Equity

New Market Tax Credit Equity $4,000,000 Equity

Debt from Senior/Mezzanine Lenders $25,850,000 Construction Loan

Total $33,700,000


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Davis Street Market Project – Summary

* Developer fee reflects the administration fee that is required to administer the project’s tax credits over a 10 year period

Total square footage required A) Residential Units B) Residential Rental Space C) Commercial (office and/or retail) space

N/A Approximately 150

150,000 square feet 68,000 square feet

Developer fee 3.75% Required private investment – site acquisition and hard costs of construction $20,000,000

Total project costs including site acquisition, hard costs of construction and all soft costs. $33,700,000

TIF Reimbursement Funding $4,000,000 % TI F funds to total project cost 11.87% Return on Costs with TIF funds 5.69%

Return on Costs without TIF funds or other public assistance 5.01%

Deadline to finalize acquisition of properties February 15, 2013 Deadline to complete environmental remediation activities May 31, 2013 Deadline to complete and receive a Certificate of Occupancy December 31, 2014 Deadline to complete public infrastructure improvements December 31, 2014


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Previous Actions

On May 18, 2012, the City Design Studio reviewed the conceptual Site Plan and Renderings for the Davis Street Market project. The urban design comments from the project’s design review are provided in Appendix 3 (please refer to pages 20-24).

On June 4, 2012, the Davis Garden TIF Board of Directors reviewed and approved TIF funding for the Davis Street Market project in an amount not to exceed $4,000,000.


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Recommendations

The following actions are recommended:

• Approval of a Development Agreement with Davis Street Market, LP for a $4M TIF reimbursement for the Davis Street Market project.


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Appendices


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District Development Goals

• Encourage needed horizontal improvements and site preparation in the District – 6 sites comprising 1,503 units have been demolished and cleared for future redevelopment.

• Utilize TIF funding to encourage the needed redevelopment of the large area (approximately 200 acres) located southwest of the intersection of Interstate Highway 30 and North Westmoreland Road.

– SLF’s The Canyon project was approved by City Council on June 8, 2011. The project‘s build out could potentially create up to $700 million in private investment for the area.

• Create additional taxable value attributed to new private projects in the Davis Garden TIF District and appreciation totaling approximately $1.7 billion

– The total appraised value of property in the District has increased by $2,325,832 since its creation.

• Attract new private development by replacing approximately 2,100 residential units with a more sustainable mix of for-sale and rental units; add approximately 6,600 residential units to increase the area’s population density; and redevelop approximately 1,908,300 square feet of commercial and retail space.

– 6 sites have been prepared for redevelopment activities, including the Cliffwood Assembly where Wood Partners is currently constructing approximately 207 apartment units.

– Upon completion the Wood Partners’, Taylor Farms (160 units) and Hillside West (130 units) projects will provide approximately 500 new rental units.

Appendix 1: Davis Garden TIF District Development Goals


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• Diversify housing options by increasing homeownership opportunities while maintaining an affordable housing component of 20% of all new units built.

– GFD Opportunity I, LLC’s Taylor Farms project was approved by Council on November 9, 2009. 146 of the project’s 160 units will be affordable housing units.

– GFD Opportunity II, LLC’s Hillside West project was approved by City Council on April 28, 2010. Each of the project’s 130 units will be affordable housing units.

– 176 of the approximate 500 new rental units in the District will be affordable housing units.

• Maintain the stability of local schools while redevelopment activities occur within the area’s neighborhoods by encouraging strong communication between the Dallas Independent School District and area developers

– Staff is working closely with neighborhood schools to coordinate redevelopment activities with school needs.

• Diversify commercial and retail uses in the District by restoring historic commercial buildings and finding redevelopment options for commercial structures that are architecturally less significant.

– The Settles and Kemp Garages on West Davis Street are properties with historic significance that have been converted for commercial use since the District’s creation.

– The Kessler Theater renovation project was approved by Council on November 9, 2009. – New tenants in renovated buildings include Bolsa, the Kessler Entertainment Group, Bags n Things,

Southern Maid Donuts and Lucky Dog Books.

Appendix 1: Davis Garden TIF District Development Goals (continued)


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• Encourage the redevelopment of properties along the Davis Street, Fort Worth Avenue, and Hampton Road corridors for new residential and commercial uses that feature enhanced urban design standards which are complementary to the historic and conservation districts in the immediate area.

– Redeveloped properties along the Davis Street corridor include the Settles and Kemp Garages, Kessler Theater and Wood Partners’ multi-family housing development.

• Improve recreational opportunities and connections to City trails and open space within the District while providing better connections to County trails and other recreational amenities in the area.

– The Twelve Hills Nature Center’s Urban Prairie Trailhead improvements have been completed.

• Generate approximately $103.7 million (2008 dollars) in increment over 32 years of collections.

– To date $231,137 in tax increment has been generated for the District. Increment collections began with the 2009 tax year.

Appendix 1: Davis Garden TIF District Development Goals (continued)


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Appendix 2: Davis Garden TIF Increment Chart


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Appendix 3: Davis Street Market – Design Review

Urban Design Comments

1. Provide parallel parking and sidewalk improvements on Fouraker Street – as proposed, reverse-angle parking will disrupt the single family neighborhood across the street with glare from headlights. Parallel parking with street curb extensions and trees in a planting strip on both sides of the street provides a more appropriate character for this local neighborhood street.

2. Prioritize pedestrians at driveways – pedestrian oriented areas of our City require thoughtful

design. Sidewalk areas should be carefully designed to provide an interesting, comfortable, and safe walking environment. De-emphasizing the auto entry opening by setting it back and raising the level of the driveway to the adjacent sidewalk prioritizes the pedestrian rather than the car.

3. Design strong building relationship to street - the first two building levels are the primary

contributors to the areas along streets to which the public has open access. The vertical face of a building, a building’s mass, how that mass is broken-up, ground level entries and storefront windows, the use of quality materials and architectural details should be used to promote pedestrian activity and enjoyment of the street. Second level windows should read as recessed windows and not storefront windows to fit within the context of this area


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Appendix 3: Davis Street Market – Design Review

Urban Design Comments

4. Create neighborhood complementary building elements – the covered public sidewalk on the north facade is not necessary to protect from the sun and should be eliminated in favor of bringing the building face out to the street. Individual entries to residential units and windows should engage the street here. A low raised porch or front garden is encouraged to define usable space as a transition from public to private space.

5. Adjust building scale and visual expression on Fouraker Street facade - to create a more

harmonious area between the building and the vehicular and/or parking lanes on Fouraker Street, stepping-back the face of the building beginning on the third level would relate better with the scale of the existing one story homes across the street. This setback can accommodate patio space for the third level residential units.

6. Make the building’s corners active - careful consideration of the driveway location on N.

Vernon Avenue should be considered to free-up space for the design of this corner to allow for leasable space and an important contributor to the areas along streets to which the public has open access.


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Appendix 3: Davis Street Market – Design Review (continued)


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Appendix 4: Davis Street Market, LP

Rick P. Garza is the sole member of the Davis Street Market, LP

• Rick P. Garza – founding principal and owner of RPGA Design Group, Inc. Architects. He also owns and manages numerous other entities related to his real estate development, rehabilitation and management endeavors. The Davis Street Market is the second development project that he will oversee. His initial project is Live Oak Crossing, a 53 acre multi-use development that is under construction approximately 71 miles south of San Antonio, Texas.

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