Growth Hacking Presentation - 1-hour Workshop on Growth Hacking
What is Growth Hacking?
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Transcript of What is Growth Hacking?
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What is Growth Hacking?
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First of all, what is a “startup”?
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Why do we call it a “startup”?
Because it’s a company that is just starting out?
Because it develops “software”?
Because it has been invested in?
Startup = Growth
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Why do we call it a “startup”?
Because it’s a company that is just starting out?
Because it develops “software”?
Because it has been invested in?
Startup = Growth
![Page 5: What is Growth Hacking?](https://reader031.fdocuments.in/reader031/viewer/2022021922/58ef4a471a28ab30318b462b/html5/thumbnails/5.jpg)
In order to define a company as a “startup”:
It needs to be addressing the problem(s) of a large client/customer base.
It needs to be solving that problem by using software and in a scalable manner.
Startup = Growth
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Every company needs a website. Let’s say that our startup aims to solve this problem for them.
An Example in Review
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You are developing unique solutions for your clients by setting up sales and
development teams.
Solution 1 Solution 2
Everyone who uses your product is able to create their own webpage and put it
online.
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You are developing unique solutions for your clients by setting up sales and
development teams.
Solution 1 Solution 2
You are developing unique solutions for your clients by setting up sales and
development teams.
![Page 9: What is Growth Hacking?](https://reader031.fdocuments.in/reader031/viewer/2022021922/58ef4a471a28ab30318b462b/html5/thumbnails/9.jpg)
You are developing unique solutions for your clients by setting up sales and
development teams.
Solution 1 Solution 2
You are developing unique solutions for your clients by setting up sales and
development teams.
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Satış ve geliştirme ekipleri kurarak müşterilere özel çözümler
geliştiriyorsunuz.
1. Çözüm 2. Çözüm
Geliştirdiğiniz ürünü kullanan herkes, kendi internet sitesini yaratıp, hayata
geçirebiliyor.
Large client base Large client base
A standard, unscalable solution A solution that is scalable with software
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Internet startups target a (potentially) large market and approach it with technologically scalable
methods.
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In order to approach a large market with technologically scalable methods, the problems that needs to be resolved as well as the ways with which
to resolve them differ greatly from standard practises.
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Growth Hacking entails the development of innovative methods to discover the problems in the growth processes of internet startups
and creating solutions for them.
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Find Out More!
Learn More By Reading“Introduction to Growth Hacking”
www.introductiontogrowthhacking.com