DIPLOMA IN DIGITAL ANIMATION

DNM 113 – COLOR STUDIES

NAME : NG NYEN HOONG

ID : 2014050044

GROUP : GROUP 1

LECTURER : MR SYAFIQ HARIZ

Contents

1. WHAT IS COLOUR2. HISTORY OF COLOUR3. COLOUR THEORY

3.1 COLOUR PROPERTIES3.1.1 COLOUR WHEEL3.1.2 PRIMARY COLOUR3.1.3 SECONDARY COLOUR3.1.4 TERTIARY COLOUR

4. COLOUR HARMONIOUS 4.1 ANALOGOUS 4.2 COMPLEMENTARY4.3 SPLIT COMPLEMENTARY4.4 TRIAD4.5 TETRAD

5. ACHROMATIC COLOUR6. MONOCHROMATIC COLOUR

6.1 SHADES6.2 TONES6.3 TINTS

7. COLOUR PSYCHOLOGY7.1 WHAT IS COLOUR PSYCHOLOGY7.2 USES OF COLOUR PSYCHOLOGY7.3 COLOUR PSYCHOLOGY AS THERAPY7.4 COLOUR IN MY CULTURE

8. WHAT IS COLOUR GOOD FOR9. REFERENCES10. COLOUR THAT REFLECTED MYSELF

1. WHAT IS COLOURColour is the visual perceptual property corresponding in humans to the categories. Actually, colour is simply light of different wavelengths and frequencies. It composed of many colour such as red, orange, yellow, green, blue, and violet. We can identify the colour of the objects because of the objects absorb certain wavelengths and reflect others back to the viewer.In our everyday lives, colour will be a part of us, and affect us. For example, when you look at red, it does increase your heart rate. It is because red is the hot, crazy girl of colours, it also represent evoking powerful emotions such as fear, anger and passion.

2. HISTORY OF COLOURColour has been investigated and used for more than 2000 years. Through the record, we knew that many different civilizations have experimented and learned how to use colour.Egypt is the earliest time that have been recorded that have been using the colour. The ancient Egyptian looked at the nature and copied it in many aspects of their lives. For examples, the floors of their temples were often green because the grass which then grew alongside their river, the Nile. Besides that, blue was a very important colour to the Egyptians too because blue colour is the colour of the sky. Later on in history, Greeks considered colours only as a science. Hippocrates was concentrating only on the scientific aspect.On the other hand, Aristotle studied the theories about light. He discovered that by mixing two colours to form another colour. Through the experiment, he mixed yellow and blue colour to get green colour.

3. Colour TheoryIn the visual arts, colour theory is a body of practical guidance to colour mixing and the visual effects of a specific colour combination. There are also definitions of colours based on the colour wheel: primary colour, secondary colour and tertiary colour.

3.1 Colour Properties 3.1.1 Colour Wheel

A colour wheel or colour circle is an abstract illustrative organization of colour in a circle that shows relationships between primary colours, secondary colours, and tertiary colours.

3.1.2 Primary Colour

The primary colours normally used are red, yellow, and blue. These three colours also known as subtractive colours. Subtractive colours are colours that are associated with reflected light. If all three of the subtractive primary colours were combined together, they would produce black.

3.1.3 Secondary Colour

Secondary colours are produced by mixing two other primary colours (Red, Yellow, and Blue) together. When these colours are mixed, they produce three other secondary colours. These are violet, orange and green.

3.1.4 Tertiary Colour

Tertiary colours are combinations of primary and secondary colours. There are six tertiary colours which are red-orange, yellow-orange, yellow-green, blue-green, blue-violet, and red-violet.

4 Colour Harmonious4.1 Analogous Colour

Analogous colour schemes use colours that are next to each other on the colour wheel. They usually match well and create serene and comfortable designs.

4.2 Complementary

Colours that are opposite each other on the colour wheel are considered to be complementary colours (example: red and green).

4.3 Split Complementary

The split-complementary colour scheme is a variation of the complementary colour scheme. In addition to the base colour, it uses the two colours adjacent to its complement.

4.4 Triad

A triadic colour scheme uses colours that are evenly spaced around the colour wheel.

4.5 Tetrad

The square colour scheme is similar to the rectangle, but with all four colours spaced evenly around the colour circle.

5 Achromatic Colour

'Achromatic' means' without colour'. All neutral tones from pure white, all shades of pure grey to pure black are achromatic, but they are not properly called colours.

6 Monochromatic Colour

Monochromatic colours are all the colours (tints, tones, and shades) of a single hue.

6.1 Shades

Adding black to a pure hue

6.2 Tones

Adding grey to a pure hue

6.3 Tints

Adding white to pure hue

7 Colour Psychology7.1 What is colour psychology

Colour psychology is to study and determine the behaviour of human. Colours are depending on culture. Colours are form of non-verbal communication. Each colour has many aspects but we still can easily understand the language of colours.

7.2 Uses of colour psychology

We must have a concept of how colour affects our conscious and subconscious mind. It is because this can change our life. Colours can inspire us to understand more about ourselves and to know who you really are. Colours are powerful tool to reflect ourselves. From choice of clothing colours, the favourite colour of ourselves and so on. These will affect on our emotions, our mood and our well-being. Besides, colours also depend on culture. For example, we will not choose black colour in a wedding party. It is because black colour relates to the hidden, the secretive and unknown, and mystery. If we use black colour in a wedding party will make people feel uncomfortable and it is not suitable for it.

On the other hand, colours also are useful tool in all our business activities too. It is because every large corporation will select the best colour for their business branding, business name card, promotional material, their products and their packaging to attract customers.

If we discovered the knowledge of colours, we can empower and enrich our own life giving us self-confidence and self-understanding. It is able to inspire us to reach our highest potential.

7.3 Colour psychology as therapy

Colour therapy known as chromo therapy, is a type of healing that uses the light and colour to affect a person’s mood and physical or mental health. As we know, colours can affect our brain and emotional. For example, blue colour able to calm down our mind but red colour have the opposite effect

. Next, green colour can be used to relax people who are emotionally unbalanced.

7.4 Colour in my culture

Colour in Chinese culture refers to the colours that are considered auspicious and inauspicious. For examples, res colour represent auspicious colour and black colour represent inauspicious colour. In Chinese culture, we normally use red colour during Chinese New Year and wedding party. It is because red colour symbolizes good fortune and joy. Besides that, red colour is a traditionally symbolic colour of happiness.

8 What is colour good for Attracting attention Improve image quality Giving us self-confidence Giving us self-understanding Inspire us to reach our highest potential Useful for business activities Relax our mind

9 References

http://miy.masters.com.au/sites/default/files/images/colour_wheel.jpghttp://whitecottageboutique.com/wp-content/uploads/2012/05/Primary-Colors.jpghttp://moonleafstudios.wordpress.com/category/artworks/http://www.tigercolor.com/Images/Analogous.gifhttp://www.tigercolor.com/Images/Complementary.gifhttp://www.tigercolor.com/Images/SplitComplementary.gifhttp://www.tigercolor.com/Images/Triad.gifhttp://www.archiducation.com/wp-content/uploads/2014/03/tetrad.jpghttp://www.colourtherapyhealing.com/colour/http://www.huffingtonpost.com/2011/11/27/how-color-affects-our-moo_n_1114790.htmlhttp://www.colourtherapyhealing.com/colour/colour_history.phphttp://www.empower-yourself-with-color-psychology.com/meaning-of-colors.htmlhttp://www.empower-yourself-with-color-psychology.com/http://www.arttherapyblog.com/online/color-therapy-healing-an-introduction/#.VDlZAvmSy2E

10 Colour That Reflected Myself

“The Ugly Duckling “written by Hans Christian Andersen is a well-known fairy tale and I convinced that everybody had read this. The story tells us a homely little bird born in a barnyard who suffers abuse from the others around him until he matures into a beautiful swan. This greatly reflects the community. Most of the time, we have to put a greater effort to achieve goal. Due to this reason, I came out an idea. Everybody know that black symbolized inauspicious colour and dislike it. In contrast, everyone like white colour because it symbolized clean and honest.“The Ugly Duckling” inspired me to find out the colour really can reflect my own. The colour is black colour. Black is intimidating, unfriendly and unapproachable because of the power it exudes. Therefore, I choose black swan as the main character in this painting and it also represented me. Because of its black feathers, it is different from the others. So that, the others push it away. We can see it clearly from the painting, the two white swans left the black swan alone.On the other hand, black colour also implied self-control and discipline, independence and a strong will, and giving an impression of authority and power. It’s really reflect what I felt now. Because of something bad happened to me, so that I have to stand strong and get stronger from every scars. Because I know that being great at something is going to change it, being a part of something special makes you special. I believe in myself is special from the others. Besides, the obvious contrast from this painting is the sky. I separated it in two parts which are sunny day and cloudy day. As we know, sunny day implied we’re in good mood but cloudy day will make us feel depressed. Too much black can cause depression and mood swings and create a negative environment.

Furthermore, we can see there’s a lot of blue in the painting. Actually, blue colour also can reflect myself. Blue is a helper, rescuer. It is defined by the quality and quantity of its relationships. It is a giver. It likes to build strong trusting relationship but it becomes deeply hurt if that trust is betrayed. This is exactly me. Comes to the end, this painting with several colour reflected myself.