What Does Information Have to do with Activism?
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Transcript of What Does Information Have to do with Activism?
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Susannah Vila@susannahvila
What does information have to do with
activism?
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Movements.org
•Case Studies•How To Guides•Blog•Live Streams•Debate Center•Activist Map•Video Center
Resources for activists looking to use digital technologies to increase their impact.
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You could attend a protest without a bullhorn, but why would you?
Harnessing every tool at advocates’ disposal as much and as best as possible
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A jailed Egyptian blogger…C A S E
S T U D Y# 1
Movements.org/kareem
And how his supporters• used every tool available• built an overarching strategy where efforts on any given platform supported efforts on all the other platforms
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Blog
Blogging
C A S E S T U D Y
# 1
Using new technologies in concert with one another.
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• “We made sure that our messages were really personal. I presented him as my friend, an actual human, and I targeted people who were like him: other students and bloggers. And then they started contacting their networks, and membership grew.”
-Esra’a al Shafei
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Keeping audiences engaged over time.
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An unpopular new law…
C A S E S T U D Y
# 2
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Tapping into the excitement and discussion that’s happening organically and channeling it for impact.
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Pairing your audience and your goal with the most appropriate tool
C A S ES T U D Y
# 2
LEGISLATORS
PUBLICADVOCATES
…And repealing a law
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What do we now know about what works and what doesn’t work in the use of Twitter for
advocacy?
Learning from case studies…
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mmmkmlm
C A S E S T U D Y
# 3
Media and activism in repressive environments
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Changing the public sphere
C A S E S T U D Y
# 3
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C A S E S T U D Y
# 3
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A groundswell against
corruption in India?
C A S E S T U D Y
# 4
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C A S E S T U D Y
# 4
A new model of training: Connecting more traditional NGOS to digital leaders.
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@susannahvila
Thanks for Listening!