What do the US and Australia have in common?. Similar Shelter Statistics Save Rate Deaths per 1,000...
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Transcript of What do the US and Australia have in common?. Similar Shelter Statistics Save Rate Deaths per 1,000...
What do the US and Australia have in
common?
Similar Shelter Statistics
Save Rate Deaths per 1,000
Australia 53% 8
US 60% 10
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Saving allhealthy and treatable
shelter dogs and catsin the US by 2015
is not only possible,it’s probable
Today, U.S. shelters are killing
3 million dogs and cats
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Our Challenge: To save the 2.3M healthy and treatable shelter
pets euthanized annuallyThis translates to 4 additional adoptions per group per week!
There are 4,000 shelters and 8,000 non-shelteredadoption organizations in the U.S.
U.S. shelter deaths have plummeted since 1970
Shelter Pet Deaths Save Deaths per (Millions) Rate Thousand People
1970 24 19% 115
1985 18 75
1995 6 42% 23
2011 3.0 60% 10 Expected
2015 700,000 90% 2 Projected
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National ProgressPetPoint Data
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Data collected from 884 US shelters; Q4 2010 comparedto Q4 2009 (October through December)
0
50,000
100,000
150,000
200,000
250,000
300,000
350,000
400,000
Intake Adoptions Euthanasia
2009
2010
Strategies That Work
Adoptions• Model programs• Marketing
Shelter Medicine Transparency and accountability
• Unified database collection system; common definitions & tables; public reporting
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Live Release Deaths Per Human Rate 1,000 People Population
NW Colorado (4 counties) 97% 0.6 153,728Berkeley, CA (4 cities) 94% 0.8 139,401Tompkins County, NY 93% 1.5 101,564Washoe County, NV 93% 2.7 421,407 Albemarle County, VA 92% 2.2 142,445San Francisco, CA 88% 1.3 805,235Lynchburg, VA 84% 4.0 67,720Dane County, WI 82% 2.1 488,073Richmond, VA 79% 6.5 192,913New York City, NY 77% 1.2 8,214,426Erie County, NY 77% 3.8 919,040
A growing number of communities are proving it can be done
Adoptions: Model Programs
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In 2010
Adoptions: Marketing
The Shelter Pet Project: a national public service ad campaign to promote shelter pet adoptions
• Key research findings– Only 21% of US pet owners adopted from shelters or rescues in 2004– Undecided swing voters aren’t adopting due to fear and uncertainty (shelter pets are damaged goods)
The campaign aims to target swing voters and overcome their fear and uncertainty by smashing negative stereotypes and proclaiming: there’s nothing wrong with shelter pets
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Maddie’s® Matchmaker Adoptathon
Adoptions: Marketing
2,204 pets placed in 2 days in 2 counties
Shattering Myths• Too many pets, not
enough homes• People won’t adopt
older or treatable animals
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Shelter Medicine
• Ten years ago, there was only one shelter medicine program
• Today, 24 out of 28 U.S. veterinary schools have shelter medicine programs
• The number of veterinarians specially trained to keep healthy shelter pets well and treat shelter pets who are sick and injured is growing by leaps and bounds
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Transparency and Accountability:Asilomar Accords
• Unified database collection system; common definitions
& tables
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Transparency and Accountability:Maddie’s Comparative
Database• Public reporting of statistics
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Heidi
• Collaborations• Marketing• Shelter Medicine• Shelter Statistics
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