What clients expect from a hotel marketing agency.

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What Clients Want As presented by Adriana Suao and Colleen Delaney

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Managing client expectations is an integral part of a digital marketing agency. View this side share to learn how to be great at client management. For more info visit our blog at http://www.tambourine.com/blog/

Transcript of What clients expect from a hotel marketing agency.

Page 1: What clients expect from a hotel marketing agency.

What Clients Want As presented by Adriana Suao and Colleen Delaney

Page 2: What clients expect from a hotel marketing agency.

Strategy Maker not Order Taker

•  Be a partner not a vendor

•  Big Picture

•  Proactive not reactive

Page 3: What clients expect from a hotel marketing agency.

Strategy Maker not Order Taker

•  Stop & Think

•  Best Way to Execute the Task

•  Keep Campaign Success Measurement - Top of Mind

Page 4: What clients expect from a hotel marketing agency.

Accountability

•  Answer in a Timely Manner

•  Honest

• Managing Expectations

•  Gain Respect

Page 5: What clients expect from a hotel marketing agency.

Accountability

•  Educating the Client

•  Explaining the Process

•  Deliver as promised

Page 6: What clients expect from a hotel marketing agency.

Think Like a Boss

•  Know the client’s Business Market

• Would I spend this out of my pocket?

Page 7: What clients expect from a hotel marketing agency.

Think Like a Boss

•  Stay on top of industry trends

•  Consistently testing for ROI

Page 8: What clients expect from a hotel marketing agency.

Be a Friend

•  Your client has a boss

•  Relationship Building

Page 9: What clients expect from a hotel marketing agency.

Be a Friend

•  Help them be a rockstar to their boss!

•  Friends don’t always say yes

•  Let’s get out of the office

Page 10: What clients expect from a hotel marketing agency.

Be an Expert

•  Know you niche

•  Idea Generators

Page 11: What clients expect from a hotel marketing agency.

Be an Expert

•  Continuing Education

• Never stop innovating

Page 12: What clients expect from a hotel marketing agency.

that’s all folks

Brought to you by Tambourine Hotel Marketing. For more info visit us at www.tambourine.com/blog


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