We’re social, now what?. Hoe belangrijk is social media/online?
-
Upload
ferdinand-molenaar -
Category
Documents
-
view
215 -
download
0
Transcript of We’re social, now what?. Hoe belangrijk is social media/online?
![Page 1: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/1.jpg)
We’re social, now what?
![Page 2: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/2.jpg)
![Page 3: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/3.jpg)
![Page 4: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/4.jpg)
Hoe belangrijk is social media/online?
![Page 5: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/5.jpg)
![Page 6: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/6.jpg)
![Page 7: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/7.jpg)
![Page 8: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/8.jpg)
![Page 9: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/9.jpg)
![Page 10: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/10.jpg)
![Page 11: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/11.jpg)
![Page 12: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/12.jpg)
![Page 13: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/13.jpg)
Het belang van Conversation
![Page 14: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/14.jpg)
It’s
![Page 15: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/15.jpg)
![Page 16: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/16.jpg)
![Page 17: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/17.jpg)
![Page 18: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/18.jpg)
Wat wordt er gezegd?
• Meer dan 50% van posts op “het internet” zijn positief
• Slechts 10% is negatief• 50% post reviews, eerder dan het delen
van acties, promoties,wedstrijden• 55% is gelinkt met merken en/of
instellingen.
![Page 19: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/19.jpg)
Wat willen gebruikers ontvangen?
• Diensten informatie• Acties• Cadeautjes• Nieuws• Ze willen betrokken worden in vernieuwingen,
verbeteringen,…– Het enige wat ze terugvragen is feedback– Ze zijn het beste
marketing/communicatie/consultancy bureau dat je kan inschakelen
![Page 20: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/20.jpg)
6 do’s in conversation
• Het gaat om interactie, niet om likes• Bedank mensen die constructieve kritiek
geven• Betrek iedereen die je kent• Authenticiteit is belangrijk: maak er geen
gepolijst verkoopspraatje van op het internet!
• Geef primeurs via social media• Veel werk, veel resultaat!
![Page 21: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/21.jpg)
The people vs Social Media
![Page 22: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/22.jpg)
![Page 23: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/23.jpg)
![Page 24: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/24.jpg)
![Page 25: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/25.jpg)
![Page 26: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/26.jpg)
![Page 27: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/27.jpg)
![Page 28: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/28.jpg)
![Page 29: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/29.jpg)
![Page 30: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/30.jpg)
![Page 31: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/31.jpg)
![Page 32: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/32.jpg)
![Page 33: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/33.jpg)
![Page 34: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/34.jpg)
![Page 35: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/35.jpg)
![Page 36: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/36.jpg)
![Page 37: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/37.jpg)
![Page 38: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/38.jpg)
![Page 39: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/39.jpg)
![Page 40: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/40.jpg)
![Page 41: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/41.jpg)
![Page 42: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/42.jpg)
![Page 43: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/43.jpg)
However…
![Page 44: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/44.jpg)
![Page 45: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/45.jpg)
![Page 46: We’re social, now what?. Hoe belangrijk is social media/online?](https://reader035.fdocuments.in/reader035/viewer/2022070315/5551a0ef4979591f3c8b957c/html5/thumbnails/46.jpg)
Vragen?
Tweet over @Joris_gulders voor je
bevindingen
Beoordeel deze conversatie presentatie
op Slideshare
Check in op deze presentatie op
Foursquare
Poseer met mij op Instagram
Zie waar ik de mosterd haal via Klout
Vraag extra uitleg in een live google
hangout