Wellness Programs for Better Lives and Better Business
-
Upload
maritz-motivation-solutions -
Category
Documents
-
view
773 -
download
1
description
Transcript of Wellness Programs for Better Lives and Better Business
Proprietary and Confidential © 2013 Maritz 1
WELLNESSBetter Lives. Better
Business.
WELLNESSBetter Lives. Better
Business.
Amy Kramer, Solution Design Strategist
Proprietary and Confidential © 2013 Maritz 2
Why are wellness programs important?
• 3rd largest expense for companies is benefits
• $4.6 trillion in healthcare costs by 2020
• 19.8% of GDP
• 125 billion in national absenteeism costs annually
Proprietary and Confidential © 2013 Maritz
• Erosion of corporate profitability• Individuals are disengaged from their own care• Direct correlation between lifestyle and healthcare claims• Shifting employee health behavior from treatment to prevention• Employee disengagement – low ROI on wellness initiatives
due to lack of participation and engagement
Current healthcare environment
3
How do we get better wellness outcomes?
Develop a sense of personal responsibility.
A B
CD
PROPRIETARY AND CONFIDENTIAL © MARITZ 2011 4
Proprietary and Confidential © 2013 Maritz
Extraordinary Measures: A study on impacting workplace wellness
• What is the impact of rewards on wellness behavior?
• What is the impact of having a choice of wellness activities?
• What is the impact of social support?
Proprietary and Confidential © 2013 Maritz 6
What have we found successful in wellness programs?
• Rewards = an average of 1 mile more per day
• Rewards = completion of journaling tasks 25 percent more often
• Choice = higher goal completion
• Social support = increase in average daily steps
*Maritz Research Study, 2012
Proprietary and Confidential © 2013 Maritz
•1 of 3 participants reported weight loss
•1 in 2 reported more energy
•>50 % reported a more positive mindset.
More results
7
Proprietary and Confidential © 2013 Maritz 8
How do we design a more effective program?
Based on the work of Paul Lawrence and Nitin Nohria at Harvard Business School ©2011 The Maritz Institute. All rights reserved.
• Understand and apply human sciences
• Understand and apply wellness best practices
• Align with your culture and organizational values
• Executing the right program components
Proprietary and Confidential © 2013 Maritz
Tap into the drives of people
9
create
bond
defend
acquire
choice
Proprietary and Confidential © 2013 Maritz 10
Apply wellness best practices
• Make it personal• Apply insights and knowledge of your participants to drive more
meaning• Connect to organization’s culture and lead from the top• Make is fun, make it easy
Proprietary and Confidential © 2013 Maritz 11
How do we incorporate wellness into existing employee/member experience?
One platform. One currency. One engaging experience.
RecognitionSales
Incentives
ServiceAnniversary
Safety
Training
Innovation
WellnessTop
Performer
RewardsPlatform
Proprietary and Confidential © 2013 Maritz
Executing the “right” program elements
Strategy& DesignStrategy& Design
Program Management
Program Management
TechnologyTechnology
RewardsRewards
Education
Communications
Education
Communications
Measurement& Feedback
Measurement& Feedback
Model Behaviors
Model Behaviors
Improved Performance
Improved Performance
Proprietary and Confidential © 2013 Maritz
Goal: Drive Advocacy and Influence
Awareness
Participation
Commitment
Influence
Creating interest in the program and the concept of wellness
Enabling enrollment and encouraging initial activity
Driving active and sustained commitment to program objectives and personal health
Achieving brand alignment and program advocacy
Proprietary and Confidential © 2013 Maritz 1414
How does this translate into economic value?
3:1 ROI
Well-Being Improves
Performance Increases
$254 billion
Total Healthcare Cost Decreases
$68 billion27%
$60 billion
Total Economic Value Increases
Source: *University of Michigan, 2007 ** Milken Institute, 2007
Proprietary and Confidential © 2013 Maritz 15
What other values are we creating?
Organization
Employee
Transparency
Communication
Trust
Engagement
Trust
Advocacy
Proprietary and Confidential © 2013 Maritz
Amy Kramer, CRPWellness Subject Matter Expert
Solution Design Strategist636.827.4839
http://maritzmotivationsolutionsblog.com/ @wellnessdynamo
Thank you.