Well-being and Productivity in a Globally Connected...

04.29.14

Well-being and Productivity in aGlobally Connected World

mediaX 2014 ConferenCe

Well-being and Productivity in a Globally Connected World

mediaX 2014 ConferenceStanford University

April 29, 2014 #mediaX2014

Cordura Hall | 210 Panama Street, Stanford, CA 94305 | mediaX.stanford.edu

WelCome

Let me share thoughts I encountered on a recent flight and NYC café conversation. They hint to a new fusion of virtual and physical and are relevant to the intersection of people and technology. A new breed of daring adventure tourists pay top dollar to be the prey in a simulated citywide manhunt. According to Kevin Reeve, founder of Point Tactcal’s Escape and Evasion course, “It’s an adult version of hide and seek that appeals to people who sit in a cubicle 10 hours a day.” Through a sequence of physical, emotional and transactional experiences, people like you and me immerse themselves in a thrill ride for three days. They learn the ins and outs of smartphones and camera systems for urban security and survival, tap into their hero fantasies, then take to the city streets to complete their assignments without being discovered or kidnapped.

In this and other curated immersive experiences, such as PunchDrunk and Secret Cinema, participants’ experiential space is extended and expanded into a new context. Mindset creates a virtual world within a physical context. Frank Rose, journalist and speaker at the February 2014 mediaX Conference on the Future of Content, calls this the new immersive experience; it cuts across physical and virtual spaces. Participants describe the experience as a “total change in the way you see the world.”

Mindset shapes perception, behavior, belief and identity. And mindset is powerfully influenced by the instrumented ecosystem of personal media that surrounds each of us. Sensors, computational systems and their data track us in zeros and ones. Through interactive interfaces and formulaic algorithms, they take active social roles in the relationships between our physical and digital selves. We’re increasingly dependent on resources that require consistent connectivity, and we’re learning to be comfortable with the personal transparency that connectivity expects from us.

Technology enables connections on a personal yet global scale. We innovate faster. Niche groups take on geographic dimensions. We instantaneously tap into the original intelligence of others to access information that is curated for our unique personal interests. We are experiencing a simultaneous proliferation and convergence of opportunities to engage and connect. Activity zones – work, home, transportation, leisure, athletic – and their informed sensor environments anticipate - and form - our behaviors, our relationships, our contexts. People become walking, breathing filters on exponentially expanding data as we multitask ourselves into a variety of narratives and mindsets that are purpose-driven: learning, work, commerce, entertainment.

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WelCome

How can this abundance empower us?

I want to be empowered. I want my applications to understand me as well as my best friends do, be as loyal as my dog, and be as uniquely personal as my thumbprint or retina. I want my devices to optimize my experiences and enable me to do more, do better. I want my data services to respect and empower the continually changing blend of my physical and digital identities. I want to feel smarter, enjoy health and intellectual rewards, and tap into the larger social mechanism made available my network of relationships and my collection of personal digital assistants.

On the other hand, the intentional and curious persona in each of us does not want to be manipulated. We want our connected devices, linked data and computational systems to enable our natural behaviors and personal intentions, to respect as well as empower us. We want our smart sensors, smart data, and smart systems to enhance our well-being and productivity, without constraint.

When mediaX initiated the research theme on measuring and improving knowledge worker productivity, our strategic partners and members recognized the complexity of the issue. The worlds of knowledge-based work, knowledge-based services, knowledge-based industries have continued to expand; yet productivity measures are poorly understood. The productivity of enterprises is measured quarterly for stockholders. The metrics used for team accomplishments are specific to assignments. Knowledge workers may or may not have performance reviews, and their personal metrics may address knowledge outcomes indirectly through attitudinal expressions, physical activity, breathing patterns, or other forms of psychophysiological measures. Enabled by gifts from our partners and members, mediaX research projects have explored insights along many of these themes, probing deeply into fundamental science and iterating quickly with tests of relevance.

Along the journey of this inquiry, researchers from our partner organizations have participated in framing the context, refining the questions, and validating the results of the research. New knowledge has been vetted by the global scientific community and shared in high impact scientific publications. New expertise and insights have been transferred to our partners through meetings, seminars, workshops and conferences such as this one. Several new companies have been established as graduates and visiting scholars translated laboratory insights into products and services. Researchers from partner organizations

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WelCome

have transferred the insights into their own labs for scenario planning and technology enhancements. New questions – questions we did not know to ask several years ago – have evolved out of answers to the questions framed by our collaborative discovery.

In this Conference, Stanford researchers share the deep dives they’ve taken to probe these questions – and reveal the new frontiers that have emerged. Our members and partners share their insights on the research theme and describe new issues on their horizons. Beginning with a technology perspective that envisions a trillion sensors by 2020 and ending with a human science perspective that reveals how people are motivated and inspired, we present a continuum of inquiry that leverages both human sciences and information technology to provide deep insights and broad relevance.

The research theme presented at the mediaX 2014 Conference, “Well-being and Productivity in a Globally Connected World,” is one of several mediaX research themes underway at Stanford University. mediaX is a membership organization. New themes are defined in response to the interests of our partners and members through relationships for discovery collaborations that are established with our member organizations:

Accel Partners, ACERP, Big Bonsai, BitTubes, Bluescape, Good.co, Hong Kong University of Science and Technology, ITRI, Konica Minolta Laboratory USA, Inc., Nissan, Omron, Orange at VBP, Philips, Sábia Experience, Samsung, Savantas Policy Institute, Sense Observation Systems, SESI/CNI, Skolkovo, Stans Foundation, Sprockit of the National Association of Broadcasters, Tampere University of Technology, THNK, Tokyo Gas Company, University of Hong Kong, WiseTech.

mediaX members are global – from Brazil, China, Finland, Japan, The Netherlands, Russia, Taiwan, and the USA. They include organizations of many different sizes, and in the past year, mediaX memberships have expanded to include several startup companies.

The mediaX 2014 Conference presents perspectives on innovation that will allow the inquiring mind to see deeper, see farther. We are immersed in a culture that fosters innovation, at an institution that expects excellence and with colleagues that treasure collaboration. As a community, we celebrate the ability to collaborate through world class inquiry with relevancy that matches

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the pace of change. We share an appreciation of intellectual curiosity and open-minded inquiry. And we all work to create an environment that welcomes educated curiosity and embraces rapid iteration as an opportunity for feedback. Together, we engage in connected thinking to link deep science to product and service opportunities that are relevant for customers. The mediaX experience is an immersive experience in an experiential space that includes your labs and Stanford’s; the more you engage, the more you benefit. In our shared experiences, we seek to enlarge our perceptions of opportunity. We seek to expand each other’s capacity for innovation through research that evokes insights and inspiration that empowers new thinking.

Together, we are doing something that we could not do alone.

Welcome to mediaX at Stanford University.Martha G. Russell, Executive Director

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SChedule

9:00 - 9:15am WelcomeMartha Russell - Executive Director, mediaX at Stanford University

9:15 - 9:45am Quantified Us, the Fusion of Sensors, Internet of Everything and Exponential OrganizationsJanusz Bryzek - Fairchild Semiconductor

9:45 - 10:30am Sensors, Screening and SignalingModerator: Naja Nielsen - HSTAR Visiting Scholar, Danish Broadcasting News Paul Saffo - mediaX Distinguished Visiting Scholar, Singularity University, Discern Analytics Rick Rommel - mediaX Distinguished Visiting Scholar, The Sprosty Network Timothy Kasbe - mediaX Distinguished Visiting Scholar, Gloria Jeans Company

10:30 - 10:45amBreak

10:45 - 11:45amUbiquitous Sensing and Interconnected SecurityModerator: Naja Nielsen - HSTAR Visiting Scholar, Danish Broadcasting NewsJoris Janssen - mediaX Visiting Scholar, Sense Observation Systems Phil Levis - Stanford Computer Science Greg Dibb - NissanShyam Pillalamarri - Samsung

11:45 - 12:00pmWhen The Internet of Everything Includes the Sun, Tilapia, and YouLarry Leifer - Stanford Center for Design Research, Mechanical Engineering Introduced by: Lisa Watanabe - mediaX Visiting Scholar, Tokyo Gas Company

Well-being and Productivity in a Globally Connected World mediaX 2014 Conference Agenda

Tuesday, April 29, 2014 | Li Ka Shing Center

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SChedule

12:00 - 12:45pm Lunch

12:45 - 2:15pmMetrics for Productivity and Creativity

The Neuroscience of Creativity Manish Saggar & Allan Reiss - Stanford Center for Interdisciplinary Brain Sciences Research (CIBSR) Teammate Awareness in Remote CommunicationsRenate Fruchter - Stanford Project Based Learning Laboratory, Department of Civil and Environmental Engineering, Center for Integrated Facilities Engineering Detecting Mindstate and EmotionJeremy Bailenson - Stanford’s Virtual Human Interaction Laboratory, Department of Communication, The Woods Institute for the Environment Introduced by: Haisong Gu - Konica Minolta Laboratory USA, Inc.

2:15 - 2:30pm Break

2:30 - 2:45pm The Art of Self-SurveillanceLaurie Frick - Data Artist Introduced by: Harlan Kennedy - VBP Orange

2:45 - 4:00pm Personal Feedback for Self-RegulationModerator: Naja Nielsen - HSTAR Visiting Scholar, Danish Broadcasting NewsNeema Moraveji - Spire, Stanford Calming Technology Lab Mark Zdeblick - Proteus Digital Health Marcel Guimaraes - Sabia ExperienceHiroshi Nakajima - Omron 4:00 - 5:00pmMindset as Context for the Internet of EverythingCarol Dweck - Stanford Psychology, Stanford Education

5:00 - 6:00pmReception


JEREMY BAILENSON

Jeremy Bailenson is Founding Director of Stanford University’s Virtual Human Interaction Lab, Associate Professor in the Department of Communication at Stanford, and a Senior Fellow at the Woods Institute for the Environment. He earned a B.A. cum laude from the University of Michigan in 1994 and a Ph.D. in cognitive psychology from Northwestern University in 1999. Bailenson was a Post-Doctoral Fellow and an Assistant Research Professor at the Research Center for Virtual Environments and Behavior at UCSB. Bailenson’s main area of interest is the phenomenon of digital human representation, especially in the context of immersive virtual reality. He designs and studies virtual reality systems and explores the manner in which these systems change the nature of verbal and nonverbal interaction. In particular, he explores how virtual reality can change the way people think about education, environmental behavior, and health. His findings have been published in over 90 academic papers, his work has been funded by the National Science Foundation, and he also receives grants from various Silicon Valley and international corporations. Bailenson consults for government agencies including the US Army and Air Force, the Department of Defense, the Department of Energy, the National Research Council, and the National Institute of Health on policy issues surrounding virtual reality.

JANUSZ BRYZEKJanusz Bryzek is considered one of the pioneers of MEMS. He cofounded nine Silicon Valley MEMS companies: Sensym (now Honeywell), ICSensors (now Elmos/MSI), NovaSensor (now General Electric), Intelligent MicroSensor Technology (now Maxim), Transparent Networks (now Intel), LVSI (now Atmel), Jyve (now Fairchild Semiconductor), BN Ventures (Strategic Consulting) and the TSensors Summit, as well as due diligence for VC firms, including USVP, Mayfield, Benchmark, Morgenthaler and Panorama. He has served as an Advisor or Board member for over 40 companies. In 2013, Bryzek started the TSensors (Trillion Sensors) initiative, accelerating the development of new sensor types to support the Abundance movement, targeting the elimination of major global problems in one generation. In 1994 he was awarded the Lifetime Achievement Award by Sensors Magazine and in 2003 by MANCEF. Bryzek has delivered over 250 presentations and papers, written sections of four books, organized and chaired many international conferences and has been issued 23 US patents. He started sensor standardization efforts, including AAMI Disposable Blood Pressure Transducers and IEEE-1451 Smart Sensor Communication. Bryzek is an Advisory Board Member of The Global Medical Microtechnology Association and a member of the IEEE-MEMS Program Committee. Bryzek received his MSEE and Ph.D. from Warsaw Technical University, Poland.

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GREG DIBBGreg Dibb is Senior Manager, Strategy and Operations at Nissan Motor Company. He is responsible for operations and strategy at Nissan’s research center in Silicon Valley, developing future automotive technologies. His work is focused on Autonomous Vehicles, Connected Vehicles, and HMI Human Machine Interaction -- including research in artificial intelligence, machine learning, and big data. Dibb is also the Founder of Silicon Valley Autonomous Vehicle Enthusiasts meetup group. Dibb has an MBA from the MIT Sloan School of Management and an SM in Mechanical Engineering from MIT.

CAROL S. DWECK

Carol S. Dweck is a leading researcher in the field of motivation and is the Lewis and Virginia Eaton Professor of Psychology at Stanford. Her research focuses on why students succeed and how to foster their success. More specifically, her work has demonstrated the role of mindsets in success and has shown how praise for intelligence can undermine students’ motivation and learning. She has also held professorships at Columbia and Harvard Universities, has lectured to education, business, and sports groups all over the world, and has been elected to the American Academy of Arts and Sciences and the National Academy of Sciences. She recently won the Distinguished Scientific Contribution award from the American Psychological Association, one of the highest awards in Psychology. Her work has been prominently featured in such publications as The New Yorker, Newsweek, Time, The New York Times, and The London Times, with recent feature stories on her work in the San Francisco Chronicle and the Washington Post, and she has appeared on such shows as Today, Good Morning America, NPR’s Morning Edition, and 20/20. Her bestselling book Mindset (published by Random House) has been widely acclaimed and has been translated into over 20 languages.

Photo Credit: Linda A. Cicero / Stanford News Service © 2012 Stanford University


LAURIE FRICKLaurie Frick is a data artist. She uses self-tracking data to construct hand-built works and installations to imagine a time when sensors not only measure but also predict our behavior. She holds an MFA from the New York Studio School, an MBA from the University of Southern California and studies at New York University’s ITP program. Using her background in engineering and high-technology, she explores the future of the quantified-self where smart phones and gadgets gather and present patterns of stress, mood and bio-function digitally recorded and physically produced as intelligent wallpaper. Frick recently was awarded residencies by the Neuroscience Research Center, University of Texas, the Headlands, Yaddo and the Bemis Center. Frick’s talks and publications include The Huffington Post, Nature Publishing Group, Los Angeles Times, New Scientist, NPR, Creative Mornings and a TED talk at TEDxAustin. This past year she had solo exhibitions at Texas State University, Oklahoma Contemporary and Marfa Contemporary. She is represented by Edward Cella in Los Angeles.

RENATE FRUCHTER

Renate Fruchter is the Founding Director of Stanford’s Project Based Learning Laboratory (PBL Lab), established in 1993. She is also lecturer in the Department of Civil and Environmental Engineering, and Senior Research Engineer thrust leader of “Collaboration Technologies” at the Center for Integrated Facilities Engineering (CIFE), at Stanford. She leads a research effort to develop collaboration technologies for multidisciplinary, geographically distributed teamwork, and e-Learning. Her interests focus on R&D and larger scale deployment of collaboration technologies that include Web-based team building, synchronous and asynchronous knowledge capture, sharing and re-use, project memory, corporate memory, and mobile solutions for global teamwork and e-Learning. Her research team also studies the impact of technology on learning, team interaction, and assessment. She is the leader and developer of the innovative “Computer Integrated Architecture/Engineering/Construction Global Teamwork” course launched in 1993 at Stanford, engaging university and industry partners from US, Asia, and Europe. Fruchter received her Engineering Diploma from the Institute for Civil Engineering in Bucharest, Romania (1981), her MSc. (1986) and Ph.D. (1990) from Technion, Israel Institute of Technology.

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HAISONG GUHaisong Gu is Division Manager of the IT Research Division at Konica Minolta Laboratory USA, Inc. and has been a mediaX Visiting Scholar at Stanford University. Gu obtained his Ph.D. from Osaka University in Japan in 1994. Gu’s research includes sensing technology, pattern recognition and machine intelligence. Since then, he has been working with several companies and universities in both Japan and the U.S., including Osaka University, Panasonic and USC. For his achievement in pioneering a stereo vision-based robot system in the field of factory automation, he received the “Automation Technology Award” in Japan. He is the first author of more than 30 research papers and owns numerous patents. Most recently, he has been exploring advanced IT solutions for higher education, healthcare and productivity improvement for individuals and groups.

MARCELO GUIMARÃES

Marcelo Guimarïes is co-founder and Chief Executive Officer of Sçbia Experience, a Brazilian social and technology innovation company dedicated to fostering HSE (Health, Safety and Environment) culture in industry workforce. He holds a Master of Science degree in Metrology and Instrumentation and he was a guest researcher at NIST (National Institute of Standards and Technology) in the USA. He participated in many executive courses at Sloan School of Management - MIT and at Stanford Business School - Stanford University. He is co-inventor of many patented technologies and products related to mechaoptoelectronic devices and systems used for training groups of workers in hostile industrial environments, typically found in Oil&Gas, Mining and Construction Industries.



JORIS JANSSENJoris Janssen has a background in Human Computer Interaction, holding a Ph.D. for research on physiosocial technology and affective computing from Eindhoven University of Technology (cum laude), and M.Sc. in Artificial Intelligence from the Radboud University Nijmegen (cum laude). He is currently a Sr. Researcher at Sense Observation Systems, specializing in using unobtrusive sensing for coaching people, and a Visiting Scholar at mediaX at Stanford University. Previously held positions include a prior term as a mediaX Visiting Scholar at Stanford University and research scientist at Philips Research. Written output of his work can be found in 30 leading peer-reviewed journals and conference publications as well as 8 patent applications. Janssen’s main research interests revolve around machine learning, signal processing, behavior change, persuasive technology, social connectedness, affective computing, and context awareness.

TIMOTHY KASBE

Timothy Kasbe is Chief Operating Officer of Gloria Jeans Company, largest vertically integrated fast-fashion apparel retailer in the Russian Federation. Gloria Jeans Company, based in Rostov On Don, has experienced break-neck growth in the past five years with 48 factories and 692 stores across 11 time zones of the Russia Federation and Ukraine. Prior to Gloria Jeans Company, Timothy served as the Chief Information Officer at Sears Holdings, in Chicago, IL and was responsible for a technology driven transformation of the retailer from bricks and mortar to online properties for ecommerce, social, and a loyalty program for all Sears’s businesses. Before Sears, Timothy was CIO for Reliance Industries Limited in Mumbai, the largest Indian company across oil & gas, pharma, retail and other businesses. Prior to Reliance, Timothy had a long career in IBM and served in many roles there in software, retail and services sectors. He started his working life at Westpac Banking Corporation in Sydney, Australia as a money market dealer. Timothy Kasbe holds several degrees in Technology, and Theology. He is currently completing his doctoral studies in Theology at Duke Divinity School, Durham, NC. Kasbe also serves on the board of Seriosity Inc., Palo Alto, CA and DataTamer, Inc.

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LARRY LEIFER

Larry Leifer is Professor of Mechanical Engineering Design and founding Director of the Center for Design Research (CDR) at Stanford University. He has been a member of the faculty since 1976. His teaching-laboratory is the graduate course ME310, “Industry Project Based Engineering Design, Innovation, and Development.” Research themes include: 1) creating collaborative engineering design environments for distributed product innovation teams; 2) instrumenting that environment for design knowledge capture, indexing, reuse, and performance assessment; and 3), design-for-sustainable-wellbeing. His top R&D priorities in the moment include the Hasso Plattner Design-Thinking-Research Program, d.swiss, and the notion of a pan-disciplinary PhD program in Design. Leifer leads the Stanford team for the DOE-sponsored Solar Decathlon competition in 2015.

HARLAN KENNEDYHarlan Kennedy is the Director of Strategy at VBP Orange, a brand innovation consultancy housed within the San Francisco advertising agency Venables, Bell & Partners. Kennedy has been helping clients with strategic challenges since 1995. Orange clients include Audi, Barclays, mediaX at Stanford University, the March of Dimes and ZER01. In addition to this role, Harlan continues to serve as the strategic lead on Barclays, Russell Investments, and Conoco Phillips at VBP. Prior to working at Venables Bell & Partners, Harlan was VP of Strategic Planning at McCann-Erickson New York, where, in addition to launching the original Xbox for Microsoft, he headed up strategic planning efforts on Dentyne Ice, Bass Ale, and Agilent Technologies.

Larry Leifer leads the Stanford team for the US Department of Energy sponsored Solar Decathlon competition in 2015.

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NEEMA MORAVEJINeema Moraveji is Co-founder of Spire and Director of the Stanford Calming Technology Lab, studying how interactive products can mitigate the effects stress has on our physical and mental health, cognition, attention, relationships, productivity, and life purpose. Earlier, Moraveji was a researcher with Microsoft Research Asia in Beijing, where he invented Microsoft Mouse Mischief. He studied Computer Science at the University of Maryland HCI Lab (B.S.) and at the HCI Institute at Carnegie Mellon University (M.S.). Moraveji defended his Ph.D. dissertation, Augmented Self-Regulation, at Stanford University in 2011.

PHIL LEVIS

Phil Levis is Associate Professor in the Computer Science and (by courtesy) Electrical Engineering Departments of Stanford University, where he researches operating systems, networks, and software design, especially wireless networks, sensor networks, and embedded systems. Levis heads the Stanford Information Networking Group (SING) and holds the Fletcher Jones Faculty Development Chair. Levis is the author of over 60 peer reviewed papers, several of which have received best paper or most influential paper awards. He has been awarded an NSF CAREER Award and a Microsoft New Faculty Fellowship. Levis co-founded Kumu Networks to commercialize research from SING on full duplex wireless.

Photo Credit: Ian Terpin / University Communications ©Stanford University

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NAJA NIELSENNaja Nielsen is a Visiting Scholar with HSTAR at Stanford, as well as Head of TV and Executive Editor of Danish Broadcasting News, an independent provider of news and current affairs via TV, Radio, Mobile and Online. Nielson is the winner of several television awards, and has over 20 years of experience in news media - as a reporter, television presenter, producer, editor and host of political debates. She holds a BA in Journalism from Danmarks Journalisthøjskole, and degrees and certificates in Executive Education, Journalism and Management from the Kellogg School of Management, Medill School of Journalism, the Stanford Research Institute, and the Wharton Business School.

HIROSHI NAKAJIMAHiroshi Nakajima received a B.Eng. degree in System Engineering from Kobe University, Japan, in 1985 and Ph.D. degree in Systems Information Science from Kumamoto University, Japan, in 2004. He is currently Senior Technology Specialist at Omron Corporation. In addition to a long-term career in industry, Nakajima has also been a Distinguished Lecturer for IEEE SMC, a part-time lecturer at Kyoto Saga University of Arts, and a Graduate School of Science GP Fellow and Affiliate Professor at Osaka Prefecture University. Nakajima has applied sensory inspection and computational intelligence to focus on general solutions for improving health in humans, machines and energy consumption. He has published over 70 journal and conference papers. He received the Best Paper Award from Interaction’99 in 1999, the Best Author Award from Information Processing Society of Japan in 2000, the Industrial Outstanding Application Award from International Fuzzy Systems Association in 2007, the Best Paper Award from Japan Society for Fuzzy Theory and Intelligent Informatics in 2009, and the Biomedical Wellness Award from SPIE in 2011.

Photo Credit: ©Stanford University


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SHYAM PILLALAMARRIShyam Pillalamarri is SVP of Technology and CTO of Samsung, SDS. Prior to Samsung, Pillalamarri co-founded Azul Systems, building fully supported, standards-compliant Java runtime solutions that help enable real time business. Shyam also held management and engineering positions at Nortel Networks and Shasta Networks, ZietNet/Cabletron and Hewlett Packard. Shyam holds a MSCS degree from Stanford University and a bachelor’s degree from IIT, Madras, India. He has been granted 12 patents in high performance computing and communications.

RICK ROMMELRick Rommel is a mediaX Distinguished Visiting Scholar, and is a respected and entrepreneurial industry leader who has built innovative businesses in the consumer electronics, retail and aerospace industries. Most recently, Rommel created Best Buy’s Global Private Label CE business, the company’s most profitable internal start-up initiative. Prior to that, Rommel helped lead Best Buy’s New Business Consumer Solution Group to create, incubate, and accelerate new global business opportunities. Rommel’s career has spanned management roles in a $4B retail business and a $10M startup; and consumer product development for Best Buy and Kodak. He has served in General Management, Product Development, Sales, IT, Business Development, Marketing and Operations roles and began his career launching satellites at Hughes.

ALLAN REISSAllan L. Reiss, M.D. is the Howard C. Robbins Professor in the Department of Psychiatry and Behavioral Sciences and Director of the Center for Interdisciplinary Brain Sciences Research (CIBSR) at Stanford University School of Medicine. He recieved his B.A. in Psychobiology from Swarthmore College, and his M.D. from George Washington University in Washington D.C. Reiss uses advanced research methods and tools such as neuroimaging, genetic analyses and neurobehavioral assessment to focus on neurodevelopmental and neurogenetic disorders of childhood onset. In particular, he studies how genetic and environmental factors affect brain structure and function, and how this ultimately impacts the development and function of persons with these disorders. Dr. Reiss has worked extensively with individuals affected by neurogenetic disorders that increase risk for serious psychopathology including fragile X syndrome, Turner syndrome, Williams syndrome and velocardiofacial syndrome.

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PAUL SAFFOPaul Saffo is a forecaster with over two decades experience exploring the dynamics of large-scale, long-term change. He is Managing Director of Foresight at Discern Analytics, teaches at Stanford University and is a researcher through mediaX at Stanford University. Saffo serves on a variety of not-for-profit boards including the Long Now Foundation, and the Bay Area Council Economic Institute. Saffo’s essays have appeared in a wide range of publications including The Harvard Business Review, Fortune, Wired, The Los Angeles Times, Newsweek, The New York Times, and the Washington Post. Saffo holds degrees from Harvard College, Cambridge University and Stanford University.

MARTHA G. RUSSELLMartha Russell is Executive Director of mediaX at Stanford University, Senior Research Scholar at Stanford’s Human Sciences and Technology Advanced Research (H-STAR) Institute and a Senior Fellow at IC2 (Institute for Innovation, Creativity & Capital) at The University of Texas at Austin. Russell is an organizational-interface activist, specializing in technology transfer between academic and industry researchers. She has established collaborative research initiatives in technology leadership and information sciences for national science agencies, technology companies, cross-sector initiatives and technology innovation for regional development. Russell studies innovation ecosystems using data-driven visualization methods for systems analysis. Her current research focuses on network analysis of relationship capital and interfirm relationships to identify patterns in emerging business sectors, investor networks and global business development. She founded the Innovation Ecosystems Network, whose papers have won Best Paper Awards from the Society of Professional Innovation Managers and the International Conference on Mobile Business. Russell serves on the editorial board of the Journal of Technology Innovation and Social Change.



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MARK J. ZDEBLICKPrior to co-founding Proteus Digital Health, Mark Zdeblick served as the chief technology officer for the optical switch group at K2 Optronics. Zdeblick is also founder, director and past chief technical officer of Redwood Microsystems, developer of the world’s highest performance microfabricated valves and electro-fluidic integrated circuits. While working in Professor Calvin Quate’s engineering group at Stanford, Zdeblick invented the microfabricated cantilever beam with an atomically sharp tip that enabled atomic force microscopy. He holds a B.S. in civil engineering (Tau Beta Pi, Phi Eta Sigma) and a B.A. in architecture, both from the University of Illinois, and an M.S. in aeronautics and astronautics, and Ph.D. in electrical engineering from Stanford University.

Mark J. Zdeblick, Ph.D. Co-Founder, Chief Technology Officer

Prior to co-founding Proteus Digital Health, Mark Zdeblick served as the chief technology officer for the optical switch group at K2 Optronics. Dr. Zdeblick is also founder, director and past chief technical officer of Redwood Microsystems, developer of the world’s highest performance microfabricated valves and electro-fluidic integrated circuits. While working in Professor Calvin Quate’s engineering group at Stanford, Dr. Zdeblick invented the microfabricated cantilever beam with an atomically sharp tip that enabled atomic force microscopy. He holds a B.S. in civil engineering (Tau Beta Pi, Phi Eta Sigma) and a B.A. in architecture, both from the University of Illinois, and an M.S. in aeronautics and astronautics and Ph.D. in electrical engineering from Stanford University.

LISA WATANABE Lisa Watanabe is a mediaX Visiting Scholar from the Tokyo Gas Company, one of Japan’s leading energy companies. She earned her Masters from the Graduate School Keio University Science and Technology, Tokyo Japan.

MANISH SAGGARManish Saggar is a Postdoctoral Scholar in Psychiatry Department at the Stanford University School of Medicine, and is working with Dr. Allan Reiss in the Center for Interdisciplinary Brain Sciences Research (CIBSR). Saggar’s research focuses on the intersections of cognitive science, neuroimaging, and computational modeling, with the goal of developing novel experimental designs and computational analyses to better understand typical and atypical brain functioning. Saggar’s currently projects include: (a) finding the neural correlates of creativity and its enhancement across lifespan; (b) developing multi-person neuroimaging paradigms to assess the neural correlates of social interaction; and (c) constructing methods to characterize and model the dynamics of brain’s intrinsic activity. Saggar is also part of Stanford’s d.school teaching team, where he is actively involved in teaching design thinking principles and their relation to mental health. Saggar received his Ph.D. in Computer Science from the University of Texas at Austin. As part of his doctoral work, he developed a computational model of brain processes underlying meditation training. He holds a Masters in Computer Science from the University of Texas at Austin and a Bachelors degree in Information Technology from the Indian Institute of Information Technology, Allahabad (India).

Biosketch Manish Saggar is a Postdoctoral Scholar in Psychiatry department at the Stanford University School of Medicine. He is working with Dr. Allan Reiss in the Center for Interdisciplinary Brain Sciences Research (CIBSR). His research focuses on the intersections of cognitive science, neuroimaging, and computational modeling. The goal of his research is to develop novel experimental designs and computational analyses to better understand typical and atypical brain functioning. He is currently working on several projects including (a) finding the neural correlates of creativity and its enhancement across lifespan; (b) developing multi-person neuroimaging paradigms to assess the neural correlates of social interaction; and (c) constructing methods to characterize and model the dynamics of brain’s intrinsic activity. Manish is also part of Stanford’s d.school teaching team, where he is actively involved in teaching design thinking principles and their relation to mental health. Manish received his Ph.D. in Computer Science from the University of Texas at Austin. As part of his doctoral work, he developed a computational model of brain processes underlying meditation training. He holds a Masters in Computer Science from the University of Texas at Austin and a Bachelors degree in Information Technology from the Indian Institute of Information Technology, Allahabad (India). Title of talk Finding the neural correlates of creativity and its enhancement Description Given the vital role of creativity in our lives and the fact that creative capacity could decline during early childhood development, finding new ways of fostering creativity across lifespan and identifying the associated neural correlates of such enhancement are essential for developing efficient interventions. To that end, we have recently conducted a randomized control trial using healthy adults, where half the participants received creativity training for 5 weeks, while the other half received parallel language training for the same duration. I will be sharing behavioral and neuroimaging results from this study and will provide a sneak-peek of our upcoming projects to assess creativity in children as well as in team-settings.

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SpeakerS eXhibitS

Laurie FrickArtist Statement

The art of self-surveillanceI’ve been experimenting with a future in which everything about us can be instantly measured and significantly added to our daily regimen to develop a patterned vocabulary and language for self-tracking. Steps walked, calories expended, weight, sleep cycles, time-online, activities, location, daily mood, micro-journal of food ingested are all part of my daily tracking -- simple and easy to collect using smart phones and gadgets that point toward a time in which complete self-surveillance is the norm.

Numbers are abstract concepts but we recognize pattern intuitively. I’m experimenting with wall size patterns that anticipate the condition of our daily-selves. Very soon walls and spaces we occupy will be filled with easy to decode patterns – a visual record of how we feel, stress level, mood, bio-function captured, digitally recorded and physically produced using 3D printers and lasercutters. Human data portraits transcribed as pattern from the all the sensor data collected about us.

Will it kill the mystery of being human, simply magnify our defects, or will sensors and a mass of measurements acknowledge and present patterns of self-examination that lure us into a future of self-quantification that is irresistible?


Walk 42cut paper on panels, 72” x 72”

Walk 52, laser cut drawing, 16” x 20”

Walk 51, laser cut panels, 8’ x 10’

Images Used by Permission©Laurie Frick, 2014.

mediaX Research Themes enable researchers from member companies to collaborate with Stanford researchers on leading-edge questions that have a time horizon of three to seven years and often revolve around complex issues that are not yet well defined.

Strategic partners work with the mediaX leadership team to articulate a research challenge, which is then issued broadly throughout Stanford’s research community. mediaX seeks concept-proving projects that focus on a well defined critical question for a big idea. Proposals are reviewed, and projects are selected for funding. Graduate students studying in Stanford’s open innovation and entrepreneurial environment support the faculty teams. Researchers from mediaX member companies often come to Stanford as visiting scholars tocollaborate on the research projects, providing all the benefits of first-hand information.

Results of mediaX research projects are ultimately intended to contribute to journal papers. Sometimes the projects validate a new question or method, leading to significant funding from public or private resources, or a new lab. Interim results are shared with visiting scholars and mediaX members to augment scenario planning and enhance technology development.

The mediaX Research Theme program is distinct from internal corporate R&D initiatives. It taps the intellect of Stanford research leaders, most of whom are already well funded, on questions that have not been articulated before. The combination of Silicon Valley’s entrepreneurial culture, actively engaged industry partners, Stanford thought leadership, and the energetic creativity of bright motivated graduate students and post-doctoral students infuses the mediaX Research Theme program with unique possibilities that draw upon the full technological, cultural and intellectual resources at Stanford University.

New Research Themes are added on a rolling basis through dialogue with mediaX Members and Strategic Partners. Fifteen Research Themes have been sponsored by mediaX. Current mediaX Research Themes include:

Measuring and Increasing Knowledge Worker ProductivityKnowledge is the fuel of technology-based organizations - and there is a difference if that fuel is used for waste heat or rapid acceleration. The corporate arena is competitive and has been continually reshaped by technological change. The Internet has leveled the playing field for access to information, and the innovation frontier has shifted to knowledge use and creativity. A serious

mediaX reSearCh themeS

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mediaX reSearCh themeS

productivity gap exists between available knowledge and how it is used. Like a hole in a bucket, a “knowledge gap” causes significant loss of resources and competitive advantage.

Publish on DemandAcross media ecosystems in both education and entertainment, new technologies and new uses are creating a “sea change” in publishing. Interdisciplinary approaches examine how overlapping factors that will influence publish-on-demand, exploring “signals of change,” structural dynamics, legal implications, and user experiences in publish-on-demand for learning, work and leisure.

Future of ContentNew services that provide personalization and assure integrity, trust, security and authenticity are being developed for individuals and organizations. These changes impact media content in learning environments of all types – higher education, K-12, continued education, and workplace education. They transform the way individuals and organizations create, consume and curate media content, for education and for industry.

Other mediaX Research Themes Include: Form Factors Image, speech and language processing Human-Machine Interaction and Sensing Participation, collaboration, interaction and immersion Creativity and Innovation

We welcome new Research Themes that will tackle the 21st Century’s most important questions on people and technology.

Scan to see Videos from the mediaX Conference on The Future of Content In a Publish on Demand World


Why should my organization join mediaX to form relationship at Stanford University?Programs at Stanford University through mediaX focus on how the relationship between people, media and technology can be enhanced, augmented and improved. mediaX takes its strength from Stanford’s thought leadership — the faculty, students, courses, and the research programs that receive support from federal agencies and private foundations. At Stanford, we are able to explore deeper and farther than is practical for most companies.

What type of organizations are a good fit for a relationship with mediaX at Stanford University?ALL organizations that want to expand their thinking about the future are an excellent match. Companies that thrive with mediaX have top executives who appreciate the sustainable advantage of open innovation and new ways of thinking.

What are my membership options for joining the mediaX and Stanford Community?There are multiple ways to get involved with mediaX. From Strategic Partnerships to Associate or Affiliate Memberships to Visiting Scholars, there’s a program for every organization that wants to participate.

What are the benefits of being a Strategic Partner?Becoming a mediaX Strategic Partner provides the opportunity to establish discovery relationships with Stanford faculty and students. mediaX Strategic Partners engage Stanford thought leaders and their labs through Research Themes. Strategic Partners work with the mediaX leadership team to articulate research challenges. These are then fielded throughout Stanford University as Requests for Proposals (RFP).

The mediaX RFPs seek concept-proving projects that focus on critical questions with a three to five year time horizon. Professors, researchers and labs from multiple disciples propose innovative research approaches to the challenge. Through a Research Theme, your organization participates in creating opportunities for discovery collaborations on novel research. You leverage the Stanford network to enhance existing expertise and identify needs for new expertise.

You also leverage current research methods and results at Stanford, stimulating new insights on your company’s questions. This process identifies novel research pathways and new ideas about how to pursue critical issues, while lowering your risk of exploration. With rapid iteration on the mediaX Research Themes at Stanford, you can externalize that risk and know what will work, sooner.

mediaX memberShip benefitS

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mediaX memberShip benefitS What are the benefits of being an Associate Member?As an Associate Member you’ll be able to attend mediaX conferences, symposia, and formal presentations by faculty and students on new and ongoing research. This provides an opportunity for informal idea exchanges among industry representatives and mediaX affiliated researchers. You’ll also have facilitated access to mediaX-sponsored research and formal presentations by faculty and students on new and ongoing research.

To become an Associate Member, the first step is to identify a mediaX Liaison from your organization as a primary contact for planning the engagement with Stanford through mediaX. A mediaX Liaison is a senior person in your organization with significant research experience, a solid understanding of the organization’s priorities and uncertainties, and a high credibility with both top management and technical/research leaders.

The mediaX Liaison conveys your organization’s interests to mediaX, and in turn, communicates Stanford activities to your organization. S/he engages in a two-way, reciprocal exchange of interests, issues and insights. Your organization will benefit most from a Liaison responsible for long-term technical or research activities, someone who recognizes which teams or individuals will get the best value from the information exchanged.

What are the benefits of being an Affiliate Member?The Affiliate Membership is a great way for Start-Ups and Non-Profits to join the community of mediaX at Stanford University. As an Affiliate member you’ll have great access to attend events from a year-round calendar of workshops, symposia, and conferences. You’ll have networking access to the mediaX community.

What are the benefits of being a Visiting Scholar?This program enables a researcher from your organization to be hosted by a mediaX affiliated lab at Stanford. This relationship is generally established for a year, although in many cases the scholar comes and goes for various periods during that time.

The program is intended to build relationships for collaboration through mutually beneficial intellectual exchanges. Teams in the Stanford host labs anticipate learning from mediaX Visiting Scholars, as well as sharing knowledge from their labs.

A Visiting Scholar is a recognized position at Stanford, and includes a Stanford ID card, which allows the visitor to enjoy the privileges of regular Stanford employees.

When can my organization get started?Memberships are annual and they can begin at any time. Let’s do something together that neither of us can do on our own.Contact: [email protected]


thankS

ROY PEARoy Pea is Faculty Director for mediaX at Stanford University. He is David Jacks Professor of Education and the Learning Sciences at Stanford University, Co-Founder and Director of the H-STAR Institute, Director of the PhD Program in Learning Sciences and Technology Design, and Professor, Computer Science (Courtesy). Since 1981, Dr. Pea has been exploring how information technologies can support and advance the scientific understanding and practices of learning and teaching, with particular focus on topics in science, mathematics, and technology education and their associated symbolic and communicative interchanges that are integral to learning.

JASON WILMOT Jason Wilmot is the Communications Manager for mediaX at Stanford University. He specializes in building awareness for globally reaching campaigns and projects using multi-platform distribution to increase customer engagement. Spending 13 years of his career managing and running commercial broadcast stations in the United States, he’s familiar with what it takes to gain attention from consumers in the “instant gratification what have you done for me lately world” we currently live in. He’s a hands-on creative manager who believes in seeing a project through from concept to seamless execution.

ADELAIDE DAWESAddy Dawes is Program Manager at mediaX at Stanford University, and also supports the H-STAR Institute Directors. Dawes, originally from England, worked there with the Civil Service for 25 years. She came to California in 1999. With more than 13 years of experience at Stanford University, she supports the many events and needs of mediaX and the H-STAR Institute. She ensures that the work of mediaX programs continues unhindered by administrative trivia, and that our company partners, researchers and faculty have all they need to build their ground-breaking research partnerships.

VideographyFORA.tvRocNoir, Matt Rutherford

WebsiteVBP Orange

Special thanks to VBP Orange for program graphic design, to David Mosko for layout and to Michelle Christierson (Trifecta Events Group) for conference logistics. And many thanks to our Conference volunteers!

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Dragan Boscovic Elizabeth Churchill David Evans Walter Greenleaf Miriam Heller Chuck House Timothy Kasbe Kimihiko Iwamura Neil Jacobstein

Martin Lee Davis Masten Neerja Raman Rick Rommel Paul Saffo Marc A. Smith Michael Steep Esther Wojicki

thankS

mediaX Visiting Scholars Rahul Basole Nei RubensJukka Huhtamäki Kaisa Still Joris Janssen Lisa Watanabe YoungYoon Lee

mediaX Postdoctoral Scholar Karina Alexanyan

mediaX Distinguished Visiting Scholars

ContaCt mediaXFor Membership and ParticipationMartha [email protected]

For Administration and DirectionsAdelaide [email protected]

For CommunicationsJason Wilmot650-924-6601

[email protected]

For AcademicsRoy Pea

[email protected]


Notes

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Notes


Notes

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mediaX.stanford.edu

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