Public Relations & Marketing

Media Relations | Social Media|Crisis Management

VIDA COMMUNICATIONS GROUP

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

THE LEADERSHIP TEAM

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

Dominique Anderson

Publicist | Crisis Manager• 15 Years of Experience

• Specialties: Community outreach &

Engagement, Media Placement, Brand

Management, Crisis Training &

Management, Media Training, Bilingual

Campaigns, Fluent in Spanish

Timothy C. Anderson

Marketing | Visual Branding• 18 Years of Experience

• Specialties: Visual Branding &

Design, Brand Development,

Strategic Advertising &

Marketing Design, Campaign

Research

Maurice RiveraDigital Marketing | Media Consulting

• 20 Years of Experience

• Specialties: Social Media Planning

and Management, Digital Marketing,

SEO, Content Management,

Community Building, Media Planning

& Buying, Multicultural

WHAT WE DO

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

Public Relations• Media Placement

• Community Outreach

• Events

• Writing

• Strategic Partnerships

• Customer Experience

Hispanic Communications• Spanish Media Engagement

• Community Relations

• Advertising & Marketing

• Dual Language Websites

• Dual Language Social Media

Digital/Social Media• Campaign Planning &

Maintenance

• Digital Marketing & Ads

• Content Creation

• Community Building

• Training & Consulting

Crisis Management• Crisis Planning &

Training

• Crisis Management

• Digital, Media &

Community Crisis

• Multicultural | Diversity

Crisis

We wake up every day to build passionate brands that inspire others through creative,

strategic and multicultural campaigns. We are equally passionate about taking excellent

care of our client family by listening to, and proactively meeting their needs.

WHY WE’RE GREAT AT WHAT WE DO

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

From our 90 day, brand building incubator for entertainers & athletes (Star Power), to our bilingual &

bi-cultural digital ad, digital marketing & social media division (Habla! Digital Creative), to our 90 day

intensive process for crowdfunding (Crowdfunding Path to Success), we stay ahead of the crowd, to give

our client’s the best of what’s next.

ONLY AT VIDA

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

HOW OUR SERVICES HELP YOUR

BRAND

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

Media Placement• Print, Radio, TV, Blogger pitching & placements

• Press releases and media alerts

• Spokesperson Training & Representation (in

English & Spanish)

Increase revenue and brand recognition

via media placements, stories, and

editorials

HOW OUR SERVICES HELP YOUR

BRAND

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

Marketing and Branding

• Visual Branding

• Graphic Design

• Website and Social Media Page Design

Develop the Story Behind Your Brand, Convey Your

Message, and Create the Visuals to Match.

• Event Visual Design

• Overall Brand Maintenance and Consulting

HOW OUR SERVICES HELP YOUR

BRAND

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

Social Media and Digital Marketing• Social Media Pages Concept and Maintenance

• Social Media Analytics

• Search Engine Optimization

• Content Creation and Management

• Training & Consulting

Design Campaign to Encourage Online Engagement,

Social Media Reviews, and enhance customer service-

Bilingual & Bi-Cultural

HOW OUR SERVICES HELP YOUR

BRAND

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

Crisis Communications Anticipate All Possible Crisis Situations, Develop Crisis Plan, Train Team to Handle A Crisis,

Represent Your Brand During a Crisis.

• Crisis Plans and Training

• Immediate Response Crisis Management

• Social and Traditional Media Crisis Management

• Spokesperson Training & Representation

• Responses in Spanish or English

• Quick. Quiet. Connected.

• 24/7 Availability

Public Relations

• Event Creation

• Press Release & Media Kit

Development and Distribution

• Media Representation and Outreach

• Maintain Brand in All Digital and

Traditional Media

• Community Outreach

• Maintain Internal Communications

Sharing Your Passion With Your Ideal

Clients, Internal Team, and the Media.

Making All Parties Passionate About

Your Brand.

HOW OUR SERVICES HELP YOUR

BRAND

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

The Return On Investment For PR/Marketing Can Be Measured By:• Media placements and increased business from that media

• Calculating the amount saved in a certain media outlet vs running an advertisement

• Increased traffic to website and social media sites during campaign

• Conversion of social media visitors and viewers to in person customers

• Amount saved in legal fees, negative publicity, and payments to victims during a crisis

• Access to the fiercely brand loyal Hispanic community with a TRILLION dollars in sending power

WHAT’S THE ROI?

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3

We appreciate your time. We look forward to working with you.

Contact Us:

901-236-5298 inquiries@onevida.com

WHAT NOW?

5 1 6 T E N N E S S E E S T | S U I T E 1 3 1 | M E M P H I S , T N 3 8 1 0 3