Welcome to content writing ver 0.26 - pdf
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Transcript of Welcome to content writing ver 0.26 - pdf
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ConnectIndia Subhasis Chatterjee (CEO), 2013
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Good old days of creating
product / service and
bring customers into it has
evaporated
Business must deliver
based on customers’
demand
Social media and cloud
enabled services
Information explosion
through internet
Companies from other
territory can impose
threats
Competitors know more
about you
Customer has become
more powerful and
informed
Custom and value for
money aligned product
and services
Customer
expectations Technology
Competition Business
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What’s IN What’s OUT
Digital media Print Media
Stick to a job! Freelancer
Work from anywhere, anytime Work 9 to 5
Work on what you LOVE Love what you have been
asked to work on
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Letter Writing Essay Writing Paragraph Writing
Story writing News byte Writing Exam paper writing
Research paper writing Legal drafting Email drafting
Each of these has content! So, how content writing is so different?
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Must be Keyword rich Smart content to be picked up by
SEO Must be succinct in volume
Reader friendly, key messages in
the front
Step-1: Create enough curiosity
Step-2: deliver the message clearly and precisely
Step-3: User should feel he/she got what he/she was looking for
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You have to win a 20 sec warfare!
Uses are not going to judge your scholar
Reverse the pyramid. Conclusion first!
Scan-able text not essay writing
Use action words. Let go passivity
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Sachin strikes the ball to the boundary and both, India and Sachis’s score increased by 4 Sachin hammered the ball to the fence pushing up team and his score by 4
The road leads through the jungle in a cris-cross fashion and we followed that We followed the road which snaked through the jungle
Our company grew handsomely last year with a huge revenue growth and tremendous profit and headcount Our company grew 30% YoY compare to 20% last year with a 5% overall increase in profit margin and headcount
Hotel riversea is placed on Puri beach and has all the modern amenities with affordable price. It also Provides services to visit the nearby places like Chilka, Konark etc. Hotel riversea is planced at the heart of puri beach at a stone throw distance from Swargadwar, with all modern amenities at a wallet friendly price with a special service to visit nearby places like chilka and konark
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This is just the trailer. Entire course & learning is further interesting
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Our 3 point
Agenda
Create moderate good and good great content writers
Create Alternate employment opportunities
Explore, participate different areas around English literature. Together!
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A strong desire to become a content writer
Must be moderate to good in English writing
Have internet connection and a desktop or laptop with skype installed
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Evaluate Individuals
Fit? Evaluate
Competency Level
L1 course for less scorers
L2 Course for average scorers
L3 course for low scorers
Yes
No
L4 course to prepare for the next level
Successfully Completed??
Get assignment from ConnectIndia or as a freelanceer
& Start earning!
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Please connect @ ConnectIndia (Contact details given in this facebook page) and learn Who can enroll
How to enroll
Course details (structure, fees, delivery medium & duration)
Expectations from individuals
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