WELCOME CYLISTS NETWORK...WELCOME CYLISTS NETWORK Louisa Mursell, Project Manager For More...
Transcript of WELCOME CYLISTS NETWORK...WELCOME CYLISTS NETWORK Louisa Mursell, Project Manager For More...
WELCOME CYLISTS NETWORK
Louisa Mursell, Project Manager
For More InformationPhone: 416-338-5083 or 1-866-333-4491 Email: [email protected]
www.welcomecyclists.ca© 2010 Transportation Options
What is the
Welcome Cyclists Network?
• Goal is to create a network of cycle friendly businesses that together enhance the regions cycle tourism product
• Comprehensive program
• Individual business profile / collective profile
• Economic development
• Target end users – visiting cycle tourists and local cyclists
Who Can Participate?
• Accommodations
• Food service providers
• Tourist attractions
• Cycling related businesses
• Other interested organizations
Project Background
• Project Coordinators
• Project Background
• Project Partners
•Project Scope
Welcome Cyclists Network Partners
Project Partners
• Regional CFDC’s
• Friends of the Greenbelt Foundation
• Province of Ontario
• TIAO
Regional & Event Partners
• Niagara: Tourism Niagara, Niagara Region, Niagara-on-the-Lake Chamber of Commerce, Twenty Valley Tourism Association, Inn on Twenty
• Frontenac: Rideau Heritage Route Tourism Association, Land O’LakesTourist Association, Wolfe Island Tourism Association
• Greenbelt: Hamilton, Halton, Peel, York, Durham, Northumberland
Supporting Partner Lead Organization
Welcome Cyclists Workshops
• 6 workshops to date
• Niagara & Frontenac
• 6 in Southern Ontario Greenbelt areas
• Toronto & more
• 2 hour workshop
Welcome Cyclists Workshop Agenda:
1. Introduction & Overview
2. Why Welcome Cyclists?
3. Why Your Region?
Guest Speaker/s
4. Who Are Cycle Tourists?
5. Industry Standards & Criteria Checklist
6. Quality Assurance & Staff Training
7. Promotional & Marketing Opportunities
8. Break Out Group Session
9. Evaluation
10. Networking
Industry Standards & Criteria Checklists• Secure bike lock-up area
• Local cycling information
• Use of basic bicycle repair tool set
(accommodations only)
• Healthy, local food options (where served)
• Rest area and water (attractions)
NETWORK MEMBERSHIPRegistration AvailableAt Workshops or On-Line
Options: a) Free Membershipb) Paid Membership
Welcome Cyclists Network Benefits• Tool Kit, tailored to region
• Product knowledge
• Group promotional & marketing opportunities Logo & decals. Communications & website. Regional group marketing. Package development.
• Access to growing cycle tourism market
• Formation of a larger network in region
www.welcomecyclists.ca
www.welcomecyclists.ca
Welcome Cyclists Network Benefits• Tool Kit, tailored to region
• Product knowledge
• Group promotional & marketing opportunities Logo & decals. Communications & website. Regional group marketing. Package development.
• Access to growing cycle tourism market
• Formation of a larger network in region
Photo Credit: Martin Reis, I Bike TO Photo Credit: Allan Stokell
Photo Credit: Martin Reis, I Bike TO Photo Credit: Allan Stokell
GERMANY
Welcome Cyclists Network
Looking Ahead:
• Network Expansion
• 2010 / 2011
-Thank You –www.welcomecyclists.ca
Louisa Mursell, Project ManagerFor More Information
Phone: 1-866-333-4491 Email: [email protected]
© 2010 Transportation Options