WELCOME & AGENDAimage3.zibster.com/197/20170531101532_233792.pdf · 2018-02-06 · TOP 4 REASONS...
Transcript of WELCOME & AGENDAimage3.zibster.com/197/20170531101532_233792.pdf · 2018-02-06 · TOP 4 REASONS...
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WELCOME & AGENDA
Please turn Phones to Silent or Vibrate
Facilitator & Introductions
Follow the Facebook page
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Complete Evaluations
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WHY DO YOU NEED A PLAN?
4 REASONS TO COMPLETE YOUR
BUSINESS PLAN
1. Road Map
2. Clear Vision of your Business
3. Clear Understanding of Roles & Needs
4. Gain Financing or Office Space
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WHY HAVEN’T YOU
COMPLETED A BIZ PLAN
TOP 4 REASONS YOUR BUSINESS
PLAN IS NOT DONE
1. Time
2. Not Sure What to put in the Plan
3. Not Comfortable with the Financials
4. Didn’t Feel Like you NEEDED a Plan
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BUSINESS PLAN IN 10 STEPS
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EXECUTIVE SUMMARY
✓ Create a name or reevaluate the name
of your business.
✓ Does it integrate well with what you are
selling?
✓ Is it easy to spell and remember?
✓ Is it a name that can be well branded
over time?
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Mission MISSION
Defines what your business does.
What activities it performs?
What is unique about your business?
Stands out from competitors.
Why are you necessary?
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BACKGROUND
Education
Experience in the field
Years Established
Management Team
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PRODUCT & SERVICE
What do you sell?
Write a description.
What are you top 3 products/services
based on revenue?
How much are your products?
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Traditional Marketing
Word of Mouth
Flyers /Brochures
Business Cards
Newspaper/Magazines
Billboards
Website
Print Newsletter
Future Oriented Marketing
Social Media
Text Messaging
Mobile App
Mobile Site
Landing Page
Videos
Email Newsletter
Online Newspapers
CHOOSE YOUR TOP 3
MARKETING
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Library Databases
Reference USA
Simply Map
Competitive strengths and weaknesses
Risks and hurdles
Industry Trends
Assessment of the market
COMPETITION
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SWOT ANALYSIS
Build on your strengths
Resolve your weaknesses
Exploit opportunities
Avoid threats
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OPERATIONS
Strategy for implementing the business plan. Use assumptions developed here in the financial sections:
Marketing Strategy Production Plan Personnel Customer Support Future research & development
plans Plan to stay technically current
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FINANCIAL PLANNING
Create budgets to achieve
business objectives
Control of your cash flow
Accounts Receivable/Payable
Due Dates/Loan Payments
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TIMELINE
Clearly define what you want to
achieve with your business
Make sure they are quantifiable and
set to specific time lines
Set specific goals for each of your
products or services.
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