WebTomorrow - The marketer of the future in an algorithm driven world

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Transcript of WebTomorrow - The marketer of the future in an algorithm driven world

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The marketer of the future in an algorithm driven world

@THoM_news

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Technology and the human touch should always go hand in hand

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The Next Rembrandt: art or science?

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The cognitive dress: the ultimate pairing of man and machine

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Our biggest fear should be that humans start replicating machines

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Machines are missing soft skills

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The CMO will have an orchestrator role…

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…and will become the Chief Customer Officer

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Which competencies do you need to be future-proof?

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Marketing fundamentals

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Connecting the dots

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Not everyone in marketing needs to be a tech nerd

Just as not everyone in marketing needs to be creative

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Collaborative

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Persuasive power

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Agility

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Entrepreneurial mindset

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How to break the algorithm?

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Building strong brands

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Breaking new grounds

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Sophie Van Orden

[email protected]

Karolien Vanhelden

[email protected]

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