Webstream Dynamics Presentation Slides - Local Business Listings

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description

Presentation slides on understanding online, local business listings along with some business listing examples that I used at recent Las Vegas Trade Show event.

Transcript of Webstream Dynamics Presentation Slides - Local Business Listings

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Key To Google Local Search RankingRelevance + Prominence + Distance

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Organic (Natural)Search Results

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• Improves your businesses visibility thru Citations (name, address, phone, web address)

• Improves your Google Places store status• Improves your Website’s Link Popularity• Local store listings in Google, Yahoo & Bing• Listings in all major local business directories• Includes descriptions, categories, photos, etc• A must for all local businesses today to compete

What This Does for Stores

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Business Directories and Search Engine Local Listings show store listings based off of the town/city you are located in that match the city the visitor has requested.

For example: Person searches for “carpet Milwaukee, WI”, only carpet Businesses that are located in Milwaukee area have a “chance” of showing up in the results. The farther out in Milwaukee you are the farther down the results you will appear. By claiming and validating your listing you have better chance of appearing. Also, making sure the listing has you as a “carpet & rug dealer” helps tremendously. There is more to it but this should help you get the idea.

If you want to show in Google results for cities/towns you are not physicallylocated in we have to create a separate web page on your website to helpget you listed in Google results for people searching for stores in the city.See next page for an actual example…

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