Websites for Insurance Agents
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![Page 1: Websites for Insurance Agents](https://reader035.fdocuments.in/reader035/viewer/2022062617/54c0c6284a7959bf648b4612/html5/thumbnails/1.jpg)
Building an Insurance Agency Website
presented by:
Christen Kelley, Marketing Specialist
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Shift in Consumer Knowledge Sources
Source: 2011 Technoligence, LLC.
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What Makes an Effective Website
• Attract Visitors• Administrative tools• Interactive functions
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Attract Visitors• Your Online office location• Designed to your brands look and feel• SEO• Informative Insurance content• Carrier Information
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Branded
Interactive
Site Map
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Headline
Sub-head
URL /Title
Pictures
Body content
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Outside your site• Online directories• Linking campaigns• Social Media/Blogging
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Administrative tools
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Interactive functions • Contact and Request forms• Quoting forms• Third-party Integration– Online Bill Pay Integration– Live chat
• Mobile Optimized• Client Access
• Self-Service• On-Demand
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Go Mobilewww.artizan.comwww.haylor.comwww.bmb-inc.comwww.milford.com
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What is Online Customer Service?
• On-Demand accesso CertificatesoAuto IDsoReal-time certificate holder update
capabilitieso Policy change requests o Inquiryo Fleet managemento FNOL – First Notice of Loss
• On-Demand• 24/7 Availability
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…it’s not
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What it can be
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Features you can offer your clients• Secure messaging• Document storage and management• Personal information view and update requests• Agency Contacts• Custom forms• News and Information• Integration of third-party services– Online payment options– Links to carriers– Access to client-only blogs
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866-351-9861www.artizan.com
www.facebook.com/ArtizanInternetServices