[Webinar] Increase the Value of your Recruitment Business - CRM as a USP
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Transcript of [Webinar] Increase the Value of your Recruitment Business - CRM as a USP
CRM as a USP? Oh Yes!
we make recruiters more successful
We support recruitment leaders to grow their businesses
See ROI from Awards Events (without even entering?!)
USP – Unique Selling Point
UnnecessarySalesProfit-drainer?
Let us SELL your CRM back to you!
SPIN - Situation
S = Situation
S = Situation
SPIN - Situation
S = Situation
S = Situation
S = Situation
S = Situation
86% of you say that
new technology will help you grow
Don’t you have enough already?And how well are you actually using it?
P - Problem
P = Problem– this is what you tell us
P = Problem– this is what we see
P = Problem– this is what we see
I - Implication
… and what is the point of the CRM?
I = Implication = Money!
I = Implication = Time!
I = Implication = Time!
I = Implication = Loyalty!
I = Implication = Recruiter Loyalty!
I = Implication = Security!
N – Need (Pay Off)
N = Need (Pay-off)
People / Process / Technology
N = Need (Pay-off)
N = Need (Pay-off)
N = Need (Pay-off)
Generate Addiction
Get a “CRM First” process
Protect your Data
Build a Culture Where Data is Key
Create Speed Dating by Skill coding
Analyse your data
For Contract Recruiters, create a list of the best 100 contractors
Practical Tips to USP your CRM