Webinar: How to Implement Desktop Videoconferencing without Plug-ins and Without Killing Your...

An Enterprise Connect Webinar:

How to Implement Desktop

Videoconferencing without Plug-ins,

and Without Killing Your Network

November 9, 2016

Moderator:

Michelle Burbick, Associate Editor, No Jitter;

Program Coordinator, Enterprise Connect

Sponsored by

Logistics:

• Enable pop-ups within your browser

• Turn on your system’s sound to hear the streaming presentation

• Questions? Submit them to the presenters at anytime on the console

• Technical problems? Click “Help” or submit a question for assistance

Sponsored by

Speakers:

Irwin Lazar, Vice President and Service Director, Nemertes Research

Kris Hopkins, Chief Strategy Officer, CaféX Sponsored by

How to Implement Videoconferencing

without Plug-ins and Without Killing

your Network

Irwin Lazar

Vice President and Service Director

[email protected]

@nemertes @imlazar

mailto:[email protected]

5

Agenda

Introductions

Video Conferencing Trends

WebRTC to the Rescue, or Not…

Emerging WebRTC Alternatives

Recommendations

© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100

6

About Nemertes


Research & strategic consulting firm analyzing the

business impact of emerging technologies

• Founded in 2002

• Founded by IT professionals, for IT professionals

• Emerging Technologies

• Focus on communications,

cloud, security

• Trusted Advisor criteria,

challenges, benefits for both

vendors and IT leaders

Topics we cover

• Benchmarks: Live discussions

with IT leaders

• Surveys: Industry-leading data

integrity methodology

• Vendor discussions: Product,

technology analysis

Research we conduct

• Research advisory service

• Strategy & roadmap consulting

• Vendor & technology

assessment

• Cost Modeling

• Annual conference

Services we provide

7 © Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100

Video Conferencing Trends

8

The Digital Transformation Era Arrives

Innovative Application

of Technology

Improves something

To Drive Value

• Cloud

• Mobility

• IoT

• Analytics

• Collaboration

• Security

• Insurance claim filed

via iPhone with photo,

electronic form

• Car tells you what’s

wrong, schedules

service call

• Sensors vs. people

monitor remote oil rigs

• Employees use digital

whiteboard & video to

meet

• Improved customer

experience

• Reduced cost

• Improved productivity

• Higher sales


9

Video is Core DT Component


Improve Customer

Experience Mobile apps

Video collaboration

Security

Analytics

Cloud platforms

Video = highest

correlation:

Cloud video:

• 50.6% using,

planning to use

• 33% evaluating

Video streaming:

• 44% using,

planning to use

• 33% evaluating

10

Video Also Driving Improved Collaboration


50% Increasing Room Systems

• Cheaper

• Growing awareness of video’s benefits

• Consumer familiarity

User Demand Biggest Driver

• Half say users want more video

• Just 19% cite travel reductions as the primary video driver

Utilization Increasing

• 42% say it’s going up

• Nobody says its falling

11

Majority Uses Desktop Video Conferencing


12

And Expect Higher Utilization


Drivers:

• Employee demand

• Improved ease of use /

performance

• Integration with room

systems

13

But Most Don’t Measure Utilization


Average weekly utilization,

measured as “what percent

of your employees use it at

least twice a week”

Measuring utilization =

40% higher success than

not measuring

14

Those Who Do, See it Falling


13.80%

9.90%

8.30%

0.00%

2.00%

4.00%

6.00%

8.00%

10.00%

12.00%

14.00%

16.00%

2015 2016 2016

Desktop Video Conferencing Utilization (2014-16)

Desktop

Utilization

defined as

using at least

2x per week

15

Split in Desktop / Room System Vendors


16

Desktop Replacing Room Use in Nearly 1/4


Use Cases for Desktop

Instead of Room:

• 1:1 meetings

• Job interviews

• Virtual and distributed

workers

• Quick, ad-hoc conferences

17

Most With Different Room / Desktop Don’t Interwork


Why?

• Too expensive

• Too difficult to implement

and manage

• Too difficult to use

• Lack of demand

• Insufficient IT resources

• Future plans to

consolidate to a single

vendor


WebRTC to the Rescue…Or Not

19

What is WebRTC?

• Nothing to install

• Nothing to update

• Nothing to download

• It’s just there

A built-in, browser-based capability to support voice, video, and potentially other services such as screen sharing

• HTML5-based, javascript

• Any-to-any connectivity (any WebRTC client can communicate directly with any other)

• Able to interface with other UC applications (voice, video)

• Leverages much of the work already done for SIP (Session Description Protocol, ICE for NAT, encryption, etc.)

• G.711, Opus, and RFC4733 tones/signaling for voice

• VP8 for video, H.264 with open source codecs, but no

Key characteristics


Plug-Ins

Apps

Flash

20

Some WebRTC Business Cases


Remote customer support

Virtual worker

desktops Guest access

Kiosks Telemedicine

21

WebRTC Has Failed to Catch-On


0.00% 0.00%

9.10% 6.80%

4.00%

4.50%

24.20%

32.00% 31.80%

69.00%

64.00%

54.50%

0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

70.00%

80.00%

2014 2015 2016

WebRTC Adoption Trends

Using Planning Evaluating No Plans

22

Technical Challenges Remain


• Google pushing VP8

• Cisco pushing H.264

No standard video codec

• WebRTC needs to know its public IP address, requires STUN/TURN/ICE

NAT traversal is hard

• Chrome/Firefox/Opera – Yes

• Edge – Sort of

• IE / Safari – Not yet

Browser Support

• No support yet for VP9 / H.265 / SVC

Network Impact

• WebRTC vs ORTC vs WebRTC 2.0

Standards battles

23

WebRTC Business Case Still Lacking


Challenge

/Opportunity:

• Accomplish

WebRTC goals

(plug-in less

access to UC)

without WebRTC

challenges

• Drive new

business cases


Emerging WebRTC Alternatives

25

Emerging Alternatives


CaféX Chime

• Javascript based

• Eliminates NAT issues

• Allows endpoints to cluster for reduced network impact

• Dynamically downloadable codecs

• Can eventually support emerging standards

Genband Omni Client

• Runs a WebRTC-compliant browser in a container

• Requires download

Temasys WebRTC Plug-in

• Meant to be a universal browser plug-in for WebRTC, but it’s a plug-in


Recommendations

27

Recommendations

IT leaders should

• Continue to expect increasing demand for desktop video conferencing, not just for collaboration but also for digital transformation

• Focus on ease of use, integration, and reducing network impact to drive adoption / use

• And measure utilization!

• Explore WebRTC and emerging alternatives to ease desktop video conferencing deployments, address previously discussed constraints, and enable integration with room-based systems

• Don’t be constrained by lack of browser support, NAT issues, codec support, or other WebRTC issues!



Thank you! [email protected]

@imlazar @nemertes



Achieving the Vision of Pervasive Collaboration

©2016 CaféX Communications | www.cafex.com|[email protected]

Kris Hopkins

Chief Strategy Officer & SVP Product

30

We make Together Happen.

Our software makes it simple for companies to transform online customer engagement and workforce collaboration.


©2016 CaféX Communications | www.cafex.com|[email protected] 31

2014

2015

2016

Go to market expansion

#1 digital customer engagement

Disrupt video conference market with Chime

$21M Series B

Global channel

expansion

19 Global

2000 Enterprises

deploy CaféX

4x YoY

growth

TOP 3 CC vendors

use CaféX

74% of CC market

1st

WebRTC SDKs

6 of Top 10 Banks deploy CaféX

Announce

Expand global

channels

Expand

OEMs into cloud CRM providers

for pervasive

collaboration

Win EC 16 Best of Show

Formed in September 2013 105 employees (NY, UK and Boston)

Pervasive collaboration – the vision

“Make multi-party collaboration available to everyone within an enterprise by removing obstacles to adoption”

32

Reduce Cost • Less WAN usage

• Less hardware usage

• Less training

• Less upgrade complications

Reduce Infrastructure • Simple firewall traversal

• Reduced server equipment

• Less variations

Reduce Complexity • Limit MCU growth

• Reduce SBCs

• Reduce custom end points

Improve Access • All browsers

• No custom end points

• All platforms

Pervasive Collaboration


WebRTC’s rough edges for the enterprise


The

forgotten

browsers

Max. 4-party

peer

conferencing

Complex

Architectures

Signaling

Gateway STUN

TURN

Media

Server

MCU / SFU

.

.

.

.

33

Introducing Chime


Reach everyone! (mobile & web)

Quick to start

Essential collaboration

• Voice, video & chat

• Document & presentation sharing

Beautifully intuitive app

Simply connects into pre-existing Telepresence

Simplicity. Powered by a bit of magic.

Chime Roundtable

Mode


Chime Full Screen

Mode with Chat

Enterprise benefits

Meetings start on time: No download or install; no failures

right before an important meeting.

Reach everyone securely: connects people outside the

enterprise securely into Skype or Cisco via ANY browser or

mobile app.

Connect more reliably: Participants reach every meeting,

every time.

Ideal for Enterprise IT: Less end user head-aches; simple

architecture; Use existing web security policies; more network

benign; fits with existing telepresence


38

Ubiquitous Employee Access

In-app Collaboration

Connect Every Guest

How Chime is used in the Enterprise

• External access remains difficult

• Meetings late; downloading update or can’t connect

• Edge VoIP elements often complex & require:

• 9 month approvals for DMZ

• Different security policies for voice, video & web

• Broad UDP port ranges represent security risk

• Constant security revalidation with fixes, updates

#3 #2 #1

• Connect first time

• Traverse firewalls easily

• Single security policy

• Nothing in the DMZ

• No plugins required

• Enables 3rd parties that can’t

install (no admin rights)

• Guests may be standardized on Adobe, Zoom, Gotomeeting, PGi, WebEx, etc.

• Today’s installs, downloads & plugins:

• Delay meetings

• Cause tickets & require IT help

• Frustrate

• Users sometime can’t install plugins or apps because they lack admin rights

• WebRTC implementations are often limited only to Chrome (ex. Polycom, Cisco, BJN)

• Embed voice, video &

collaboration with app (web &

mobile)

• Use ANY browser to get to meetings

• No 2nd app! Embed in existing web app or mobile app.

• Use browsers accessible on any laptop or app on mobile

• One click to enter class or meeting

• Downloads and installs are a massive burden on scarce IT staff


RP

Chime software overview

Media (Voice/Video) SIP HTTP

UC Telepresence & Phone

MCU

Voice, Video, Chat,

Sharing

Remote / Wi-Fi Employees

Enterprise Guests

40 ©2016 CaféX Communications | www.cafex.com|[email protected]

Enterprise Employees

Virtual Server

1 2

3

4

5

6 7

Every desktop browser… no new install!

We fixed what WebRTC missed.

• Microsoft Internet Explorer & Apple Safari remain dominant fixtures inside the Fortune 1000

• Microsoft Edge market share now at 5% (doubled since Oct. 2015) & likely to continue

Chime is pervasive Chime = 100% browser coverage

41 ©2016 CaféX Communications | www.cafex.com|[email protected] 41

SAVINGS! - a single MCU port per pervasive cluster

Reduce MCU utilization by 50% - 80%

Up to 75% reduction in WAN bandwidth

Premise or cloud arch

Compatible with Cisco Telepresence & Microsoft Skype for Business

42

Virtual Server


Simple for the Enterprise

43

Architecturally simple. • No TURN server • Nothing in the DMZ • A single VM or cloud instance

No new software. • IT uses approved browsers • No updates to re-certify & deploy

Scales easily. • No transcoding or media server

• H.264 AVC in Chrome today • H.264 AVC in Edge today

• ¼ of the MCU ports • ¼ of the WAN bandwidth

52% Savings

> 25%

33%

16%

Savings

> 50%

Savings

> 75%

SOURCE: Fortune 1000 customer survey, N=144 (12/2015)

How much savings would you

need to realize before switching?


Q & A


Visit us at www.cafex.com or contact us at [email protected].

http://www.cafex.com/


Thank you.

Download the FREE report at:

http://info.cafex.com/whitepaper-nemertes


Visit us at www.cafex.com or contact us at [email protected].





http://www.cafex.com/


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