Webinar: How To Get Started Training Your Customers
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Transcript of Webinar: How To Get Started Training Your Customers
THE UN-WEBINAR
@billcush /in/billcushard
Bill CushardHead of Training
ServiceRocket
@SEBMarketing
Sarah E. Brown(moderator)
Learndot
Where in the World?
#TrainingIs Customer Success SeriesTopic: Date:Getting Started March 31, 2015Keeping Content Up With Software Changes April 21, 2015Data-Driven Approach to Training May 19, 2015Training in Pre-Sales to Help Sell Product June 16, 2015Target Right Training to Right Audience July 14, 2015
Principles of the Un-Webinar● A Conversation● Light (well, almost) on Slide Content● Q&A Throughout● Educate and Entertain● Participants Help Drive the Content
Agenda● Assess Current State● Determine Need(s)● Identify Roles● Define Measurements● Build Roadmap● Get Started
A Story of How Marakana Created Courses Quickly
http://bit.ly/Marakana
Poll
Step 1: Assess Current State
Poll - Type Your Response into Questions
Step 2: Determine Need● What training do customers ask for?● What is the most asked question of Support?● What business problems that need to be solved?
○ Free trials are not converting ○ Features not used○ Long on-boarding, etc.
Step 3: Roles● Training Content Development● Training Delivery● Training Coordination● Training Management
Step 4: Success Measurements● Learner Satisfaction● Knowledge Acquisition● Behavior Change● Results / Outcomes● Return on Investment
Step 5: Create Roadmap
Step 6: Get StartedCouchbase launched
an LMS in 19 days.
http://bit.ly/CouchBase19Days
Remember the Marakana StorySee if it sticks
Build a cool exampleCreate a game plan
http://bit.ly/Marakana
Rocket Recap● Assess Current State● Determine Need(s)● Identify Roles● Define Measurements● Build Roadmap● Get Started
AboutServiceRocketServiceRocket partners closely with selected fast growing software companies, becoming product experts and ultimately delivering the highest quality support, training and implementation services possible on a global basis. Our platform, TrainingRocket, is a highly effective cloud-based, on-demand learning platform that powers the online universities at many of today’s hottest startups.
LearndotLearndot is a new breed of learning management system (LMS) and rapid eLearning authoring tool designed for the modern business. Learndot offers a full suite of beautiful eLearning, quizzing, and certification tools that enable organizations to run fully hosted universities, academies, and knowledge centers for employees, customers, and partner networks.
The Next Un-Webinar...Tuesday, April 21 10am PT
Moving at the Speed of Software: How to Train Customers When Your
Software Changes Every Week
Software Development Times:http://bit.ly/SpeedOfSoftware
Thank you
learndot.com@Learndot
servicerocket.com@ServiceRocket