Web usability in practice: a case study from the First World War Poetry Digital Archive
-
Upload
kate-lindsay -
Category
Technology
-
view
2.140 -
download
0
description
Transcript of Web usability in practice: a case study from the First World War Poetry Digital Archive
http://www.oucs.ox.ac.uk/ww1lit
Web usability testing in practice: a case study from the First World War
Poetry Digital Archive
Kate Lindsay, Project ManagerOxford University
http://www.oucs.ox.ac.uk/ww1lit
Overview
• Background
• User Engagement
• User Testing
• The Great War Archive Initiative: engaging non web-
savvy users
• Lessons Learned
http://www.oucs.ox.ac.uk/ww1lit
Background
• 1996: JISC funded the Virtual Seminars Project
• Drew together primary materials on Wilfred Owen scattered across a
range of archives and an array of contextual resources (WOMDA)
• Web based tutorials to advance the possibilities of traditional teaching
• One of the first multimedia collections designed specifically as a
teaching resource -more than 1 million hits.
• Funding received for Apr 07 - Mar 09 and Oct 08 - Sept 09 to expand
and enhance the archive (JISC Digitisation Programme).
http://www.oucs.ox.ac.uk/ww1lit
Goals of the First World War Poetry Digital Archive
1. To make primary source material available to researchers
and students which would otherwise be difficult to access
2. To place the material in context thus widening the site’s
appeal to include history, military history, women studies,
and media studies
3. To add value by providing tools and resources for research
and education
4. Proof of concept: The Great War Archive
http://www.oucs.ox.ac.uk/ww1lit
The Archive Collections• c. 4000 digital images of primary source material (manuscripts, letters,
service records) from Edward Thomas, Robert Graves, Isaac Rosenberg,
Vera Brittain and Roland Leighton on launch.
• Online corpora of the full-texts of
the poems.
• c. 500 Multimedia objects (photographs,
audio and video) from the IWM.
• Publications of War (recruitment
posters, trench papers etc.)
• c. 7000 items submitted by the general
public of items originating from the
Great War.
http://www.oucs.ox.ac.uk/ww1lit
User Engagement and User TestingThe story of successful impact
To ensure that the archive had an impact on the research,
teaching and study of the First World War and the literature that
it inspired we needed answers to the following questions:
• Who would be the archive’s key users?
• What are the requirements of a web archive for these user groups?
• How are the users likely to find out about the archive? How would
they want to engage with it?
http://www.oucs.ox.ac.uk/ww1lit
Defining User Groups
Researchers
HE Lecturers
Teachers
The General PublicUG Students
(Who have stuff from WW1!!!)
Military Historians
School Students
Parents
Family Historians
http://www.oucs.ox.ac.uk/ww1lit
April ‘07: Building Communities
AIM: To develop a user base early on to provide requirements and
feedback throughout the development lifecycle.
• Enlisted ‘Friends of the Project’ who would disseminate our work
• To raise public awareness produced podcasts with key experts and
public figures on the First World War and released these into itunes.
• Discussion groups, Facebook, mailing lists set up early on
http://www.oucs.ox.ac.uk/ww1lit
April ‘07: The Steering Group
• Formed a user-based steering group made up of researchers,
lecturers and teachers, and technical experts.
• We gained an in depth knowledge of current research and teaching
processes for the subject area and in doing so derived requirements
and user feedback in a focus group fashion.
• Act as brokers and champions for the target user groups
http://www.oucs.ox.ac.uk/ww1lit
Nov ‘07: Teaching WW1 Literature Workshop
AIM: To understand how teachers' experience and perceive teaching,
learning of the subject, and online archives / ICTs
• Run in November 2007, before development had commenced on
the web interface or the production of educational resources.
• Focus was on literature not technology
• Collected scenarios of how First World War Literature is currently
taught and from this emerged the foundations for the design of the
archive and the types of resources that were to be developed.
http://www.oucs.ox.ac.uk/ww1lit
May ‘08 and Sep ‘08: User Testing
AIM: To collect specific feedback on the online archive interface and
functionality and act upon it.
• Phase 1: Focused on 7 researchers and looked at the more
advanced search and viewing functionalities
• Implications for metadata
• Implications for system development
• Phase 2: Focused on 10 teachers and students and looked at the
browsing functionality and educational materials
• Implications for web site design and structure
• Implications for content, especially educational resources
http://www.oucs.ox.ac.uk/ww1lit
Methodology
• Scenario-based online survey (in surveymonkey.com) guiding
participants through a series of tasks in the archive.
• Participants went through the survey with two researchers and
encouraged to ‘talk-aloud’
• Additional notes taken by the researcher
• Screen capture using Adobe Captivate
• Participants drawn from our communities, interviews lasted c. 2 hrs
and took place in the participants office / home.
• All data collected and the resulting actions documented in a public
wiki
http://wiki.oucs.ox.ac.uk/ltg-public/WW1projectUserFeedback
http://www.oucs.ox.ac.uk/ww1lit
The Great War Archive Initiative
• Run between March 08 and June 08.
• A ‘Community Collection’ to harvest
digital versions of items originating
from the Great War held by members of
the general public.
• Aim: To create a digital collection of
worth at low cost by negating the need
for institutional digitisation and
metadata creation.
• Targeted specifically at genealogists,
military collectors and enthusiasts, and
the elderly.
http://www.oucs.ox.ac.uk/ww1lithttp://www.oucs.ox.ac.uk/ww1lit
Building the submission web site• Looked at case studies of similar
initiatives.
• Simple submission process, no need for
registration.
• Contributors asked to agree to basic
terms and conditions of the JISC/HEFCE
Model license.
• Enter basic metadata and attach files /
enter a story.
http://www.oucs.ox.ac.uk/ww1lit
Reading non-technical users: submission days
• A roadshow to offer on the spot digitisation and advice.
• Held at libraries, museums and archives
across the country.
• A submission day pack was made
available for organisations who wished
to perform their own event.
http://www.oucs.ox.ac.uk/ww1lit
The Great War Archive Initiative: Outputs
• Over 6500 items collected.
• Only 1 item rejected.
• Costs came in at c. £3.50 per image
BUT we did perform digitisation on
items posted to us (we didn’t have the
heart to say no!).
• Highly commended for the THE Awards
and UCISA Award for Excellence.
• Submission software (CoCoCo) released
to the open source community.
• A Flickr Group continues to collect
items.
http://www.oucs.ox.ac.uk/ww1lit
November 11th 2009: LaunchReported in over 30 publications inc. The Telegraph, the Times Higher,
BBC Online and Radio, Guardian Books.
Overall, this is one of the most comprehensive (if not the most comprehensive) archival sites on the web. It is also one of the best attempts to navigate the museum/archive/website divide that I have seen.
I didn't expect to get so engaged with this tutorial but found it fascinating and learned a lot myself. This illustrates well how adding learning activities to content (however rich) can increase engagement at a deep level.
I will try to spend more time with this tool at a later date as I intend to use this collection to introduce the war poets to my home educated son. That's how impressed I am with this work. Well done to the team – the amount of work and passion is very
evident. Reviews in History, Jan ‘09
JISC Educational Resources ReviewOver 20,000 visits
Podcasts: 20,000 downloads
http://www.oucs.ox.ac.uk/ww1lit
User FeedbackI love the site and my students love using it - only today I had Year 13 group using it to research particular forms of writing for our own war wiki on our VLE. A couple of my students became totally addicted to deciphering Vera Brittain's handwriting and finding out what was next in her letter to Leighton and downloaded the letter to take
home!
Go and explore The First World War Digital Poetry Archive and The Great War Archive, both based at the University of Oxford. Go even if you don’t care about the First World War, just to revel in the high quality of the thought that has gone into creating such a wonderful resource. Go to have a look at the more than 6500 artefacts submitted by members of the public which are all now freely accessible and searchable. This is the thing that has made me happiest this week.
Natalie Usher, Teacher
Dan Todman, Historian
The students I demonstrated the Archive to, in a lecture in February, were very interested in it. Most students seem to find online material far more appealing than printed material, but the content of web sites is often less than academic. It's very good to be able to refer to students to a web site of such quality from a sound academic source.
Andrea Peterson, Lecturer
http://www.oucs.ox.ac.uk/ww1lit
March 09 - Sept 09: Continuing User Engagement
• Use Google Stats to analyse site traffic and act upon it!
• Two workshops with teachers and lecturers in 2009 to develop and
share educational materials using the archive’s resources.
• Collect further feedback
• Establish a strong community
• Use of social media software to take the archive to the users and
drive traffic to the site.• Twitter
• Facebook fan page
• Culture 24 page
• Flickr Group
http://www.oucs.ox.ac.uk/ww1lit
Outcomes and Lessons
• Users played a valuable part in the design of the archive’s interface.
• User engagement activities need to be built into schedules right
from the start. Early requirements gathering activities will mean
less time spend on development and alterations later on.
• Many users do not know how a technology can benefit them until
they can see its possibilities firsthand (e.g. Web 2.0) - Show them
rather than ask them!
• Think of social media as a way to take you site to users as well as
pull users to your site.
Further Information
• Kate Lindsay, Project Manager
• http://www.oucs.ox.ac.uk/ww1lit
• http://wiki.oucs.ox.ac.uk/ltg-public/WW1projectUserFeedback