Web Layout
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Layout Think about your audience!
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Transcript of Web Layout
LayoutThink about your audience!
Devine ProportionThe Golden Ratio
It does exist…
Rule of Thirds
Consider your users
Consider your usersPeople are attracted to faces
Users have expectations
Place elements where users expect to find them Jomc.unc.edu
Text should be easy to read
Not too wide Not too narrow
Old Web layouts: 960 grid
New models
1 column or fluid center
2 column fluid
3 column fluid
Standard Web layouts1 col2 col3 col
The problem
What’s wrong with this?
Responsive web designDesigning in a way that automatically adjusts the layout of a web site for different screen sizes by using fluid, proportion-based grids.
General Layout tips
Successful designers Consider their users
Sketch layout on paper before going to Illustrator
Get feedback
Follow design principles
End up with a clean, aesthetically pleasing, usable website
Unsuccessful designers Don’t consider their users
Design without intention
Don’t get feedback
Don’t consider design principles
End up with a site that is cluttered, confusing, and not pleasant on the eye
Design template for project 1Mobile screen and desktop screen
“Above the fold”Commonly 1024px by 768px
Homework
Work on wireframes and color comprehensive layouts
Read articles posted on class website
Read Beautiful Web Design Ch. 5
