Web Design/Internet Essentials

16
Web Design/Internet Essentials Search Engines and Searching the Web

description

Web Design/Internet Essentials. Search Engines and Searching the Web. Search Engines. Search Engine Basics Formulating Searches. The Web and E-mail. 2. Search Engine Basics. - PowerPoint PPT Presentation

Transcript of Web Design/Internet Essentials

Page 1: Web Design/Internet Essentials

Web Design/Internet Essentials

Search Engines and Searching the Web

Page 2: Web Design/Internet Essentials

Search Engines• Search Engine Basics

• Formulating Searches

The Web and E-mail 2

Page 3: Web Design/Internet Essentials

Search Engine Basics• A Web search

engine is a program designed to help locate information on the Web by formulating simple keyword queries.

Page 4: Web Design/Internet Essentials

Search Engines• A search engine is helpful in locating information

for which you may not know the exact web address on– web pages on various topics– locating specific web pages– images – videos

• There are thousands of search engines available.

Page 5: Web Design/Internet Essentials

Search Engines & Types

Google Search engineLycos DirectoryAlta Vista Search engineYahoo DirectoryWebCrawler Search engineExcite Search engineMSN DirectoryAOL DirectoryHotBot Search engine

Page 6: Web Design/Internet Essentials

The Different Types of Search Engines

• Although the term "search engine" is often used indiscriminately to describe: – Web crawler search engines– human-powered directories– everything in between

• they are not all the same.

• Each type of "search engine" gathers and ranks listings in radically different ways.

Page 7: Web Design/Internet Essentials

How do search engines work

• Contains four parts – a web crawler– an indexing utility– a database– a query processor

• Web crawler: combs the web to gather data• Indexing: processes the information gather by the

crawler• then stores key terms and URL’s in a database• Query processor: allows you to access the database by

entering keyword

Page 8: Web Design/Internet Essentials

Web Crawler • Crawler-based search engines such as

Google, compile their listings automatically

• They "crawl" or "spider" the web, and people search through their listings

• Spiders scour the web on a regular basis.• Listings are what make up the search

engine's index or catalog• The index can be defined as a massive

electronic filing cabinet containing copies of every web page the spider finds

Page 9: Web Design/Internet Essentials

Directories

• Directories depend on human editors to compile their listings– Webmasters submit an address, title, and a

brief description of their site, and the submission is reviewed

• After a web site makes it into a directory it is generally very difficult to change its search engine ranking

Page 10: Web Design/Internet Essentials

Hybrid search engines

• Some search engines offer both crawler-based results and human compiled listings called “hybrid search engines”.

• They typically favor one type of listing.• Yahoo usually displays human-powered

listings. – It also draws secondary results from Google– which may display crawler-based results for

more ambiguous queries

Page 11: Web Design/Internet Essentials

Search Engine Basics

• Search engines require you to enter a word or phase, “search text” or “keyword” that describe the item you want to find

• They often respond with results that include thousands of results, whose content varies based on the information you are seeking.

Page 12: Web Design/Internet Essentials

Formulating Searches• Most search engines are not case sensitive

(Shift key usage not necessary)

• Search engines ignore common words like:(and, a, & the) there is no need for them.

• To search for an exact phrase, enter it in quotation marks.

• When you enter multiple terms the query processor assumes you want to see web pages that contain all of your terms.

• The asterisk (*) is referred to as the wildcard charter.

Page 13: Web Design/Internet Essentials

13

Boolean Search• A Boolean operator is a word or symbol that

describes a relationship between keywords, – Helps you create a more focused query

Ex.1 poverty and crime Ex.2 poverty and crime and gender

Ex.3 cats not dogs Ex.4 cats or felines

Page 14: Web Design/Internet Essentials

Boolean Logic

Example 1: +dyslexia    +adults

Example 2: radiation    -nuclear

Page 15: Web Design/Internet Essentials

Key word SearchMost search engines work with keyword queries in which you enter one or more words

Ex. Mountain Bike

Search results

Page 16: Web Design/Internet Essentials

Open your browser and go to the website below and watch:

The Animated Internet: How Search Engines Work

http://www.learnthenet.com/ENGLISH/animate/search.html