WCM with share point 2010 - Demystify the myths
-
Upload
troy-gerber -
Category
Technology
-
view
319 -
download
0
Transcript of WCM with share point 2010 - Demystify the myths
![Page 1: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/1.jpg)
IT’S ALL
ABOUT THE
WEB EXPERIENCE
WORLD CLASS WEBSITES WITH Microsoft SharePoint 2010
![Page 2: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/2.jpg)
WCM with SharePoint 2010: Demystify the myths
Troy Gerber
![Page 3: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/3.jpg)
WCM
Gartner defines WCM as the process of controlling the content to be consumed over one or more online channels through the use of commercial, open-source or hosted management tools based on a core repository.
![Page 4: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/4.jpg)
“Traditional Model”
Our Intranet
Our Extranet
Our website
InternetWeb Team
B2BWeb Team
InternetWeb Team
“one or more online channels; core repository”
Our Other website
Internet OtherWeb Team
![Page 5: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/5.jpg)
ECM Model
Our Intranet
Our Extranet
Our website
Content Managers
Mobile
WCM
![Page 6: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/6.jpg)
Myths
1. SharePoint is for Intranet/Records Management Portals only
2. Branding is complex, not possible really,
3. SharePoint lacks content management features
4. Building a standards compliance website is not possible
5. Its expensive to use SharePoint for WCM
6. I’ll need to hire specialist skill to maintain content
All myths has some basis in fact
![Page 7: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/7.jpg)
SharePoint is for Intranet/RM Portals only
SharePoint 2010 embodies a broad range of capabilities, particularly in collaboration, content management, search and portal. All of these factors point to a high degree of interoperability from a company that offers adjacent technologies incorporated into online strategies such as business intelligence, analytics and e-commerce. GARTNER
Myth #1
![Page 8: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/8.jpg)
![Page 9: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/9.jpg)
SharePoint is for Intranet/RM Portals only
SharePoint 2010 embodies a broad range of capabilities, particularly in collaboration, content management, search and portal. All of these factors point to a high degree of interoperability from a company that offers adjacent technologies incorporated into online strategies such as business intelligence, analytics and e-commerce. GARTNER
Myth #1
![Page 10: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/10.jpg)
Branding is complex
REALLY?
![Page 11: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/11.jpg)
Intervate
![Page 12: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/12.jpg)
Stellenbosch University – Hope Project
![Page 13: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/13.jpg)
Checkers
![Page 14: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/14.jpg)
Volvo
![Page 15: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/15.jpg)
Ferrari
![Page 16: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/16.jpg)
Branding is complex
Agency Based Designs, welcome.
No Limitations on scale, menus, jQuery, Rich Media…
Standards based code generated, means less effort to be cross browser compatible.
Myth #2
![Page 17: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/17.jpg)
Lacks content management features
Familiar content creation process, using the Ribbon UI
WCM Specific Web Parts i.e. Video, Image, Rich Text editing
Rich Media Support
Web Analytics
In page Editing
Integration connectors(BCS)
Myth #3
![Page 18: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/18.jpg)
Building a standards compliance website is not possible
StandardsWell-formed XHTML 1.0 Strict
WCAG 2.0 Level AA
WAI:ARIA
Myth #4
![Page 19: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/19.jpg)
Its expensive to use SharePoint for WCM
Compared to?
Myth #5
![Page 20: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/20.jpg)
Our Intranet Our ExtranetOur website
InternetWeb Team
B2BWeb Team
InternetWeb Team
Its expensive to use SharePoint for WCM
![Page 21: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/21.jpg)
Its expensive to use SharePoint for WCM
Our Intranet
Our Extranet
Our website
Content Managers
Mobile
![Page 22: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/22.jpg)
Its expensive to use SharePoint for WCM
If your looking at point solutions, then maybe its plausible.
If you have a ECM strategy that leverages a core platform and includes WCM as part of the strategy, the price is right.
Myth #5
![Page 23: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/23.jpg)
I’ll need to hire specialist skills to maintain content
Server Infrastructure = Windows Server Skills
SharePoint Server = Microsoft MC ITP Accreditation
Developers = C# Development (Can be certified)
Content Creators = Use a browser, work with Microsoft Office
Content Managers = Use a browser, work with Microsoft Office
Myth #6
![Page 24: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/24.jpg)
Myths
1. SharePoint is for Intranet/Records Management Portals only
2. Branding is complex, not possible really,
3. SharePoint lacks content management features
4. Building a standards compliance website is not possible
5. Its expensive to use SharePoint for WCM
6. I’ll need to hire specialist skill to maintain content
All myths has some basis in fact
![Page 25: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/25.jpg)
Conclusion
SharePoint WCM Myths are no longer relevant in SharePoint 2010
SharePoint 2010 Myths are only relevant if you don’t look at the bigger picture.
Some Myths will become real if you haven't embarked on a ECM strategy and included WCM as part of that strategy.
![Page 26: WCM with share point 2010 - Demystify the myths](https://reader034.fdocuments.in/reader034/viewer/2022052508/559621dc1a28ab79708b45f6/html5/thumbnails/26.jpg)
Intervate
http://www.intervate.com
http://www.twitter.com/intervate
Http://www.facebook.com/intervate