WOMENSCHOICEAWARD.COM

HOME DEPOT BUYER’S GUIDEKITCHEN IDEASBEST FOR HOME

WOMEN’S CHOICE AWARD®

25 BEST PINS

for your kitchen

STYLE & COLOR

trends for your dream kitchen

GREAT KITCHEN SAVINGS!

Women’s Choice Award®The Voice of Women

2016

2016-2017

KitchinspirationIDEAS That Will Get You Excited

How to use the guide

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WOMENSCHOICEAWARD.COM

HOME DEPOT BUYER’S GUIDEKITCHEN IDEASBEST FOR HOME

WOMEN’S CHOICE AWARD®

25 BEST PINS

for your kitchen

STYLE & COLOR

trends for your dream kitchen

GREAT KITCHEN SAVINGS!

Women’s Choice Award®The Voice of Women

2016

2016-2017

KitchinspirationIDEAS That Will Get You ExcitedSTYLE & COLOR TRENDS FOR

YOUR DREAM KITCHEN

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2015 WOMEN’S CHOICE AWARDS

BEST FOR HOME | WELCOME

HOME IMPROVEMENT. It’s become a family endeavor. We all like to jump in and get our hands dirty, and when the job is done, we love to admire our hard work with a healthy dose of pride.

The Women’s Choice Award® Best for Home Buyer’s Guide is an easy reference tool to inspire and assist you as you strive to make your home not just a house, but a haven. What makes this guide so special? We’ve done the legwork for you. Women across the country have vetted their favorite and most relied-upon brands and awarded them with the Women’s Choice Award designation. We showcase them here—along with practical, insightful tips—so you can condense the research phase and dive right into the home-improvement fun.

The Women’s Choice Award gives a powerful voice to women and offers a selection of top products chosen by the people who use those products most often. As you peruse the pages, remember that you are viewing products and services from the top-rated brands in their categories.Let’s build it together.

All the best,

Delia PassiEditor-in-ChiefFounder, Women’s Choice Award

*Look for these clickable icons

throughout the Guide. Simple, one-click-access to discount

offers, bonus content, videos, time-saving

tools and expert tips you can use TODAY to feather your nest.

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ON U S C O N TENT

V I D E O

O F F E R S

COO L T O OLS

Yes, You Can!AT THE HOME DEPOT, we have wit-nessed the explosive growth in home-improvement projects championed by women. It only makes sense to carry Women’s Choice Award brands in our stores. Alongside these leading products, you have the backing and support of the world’s largest home improvement specialty retailer, The Home Depot.

· Attend our weekly in-store Do-It-Yourself (DIY) Workshops—and Do-It-Herself Workshops.

· Visit The Home Depot service sites for decorating, measuring, and DIY project ideas.

· Do more on the go. Get the mobile app to buy products, view inventory, read and submit product reviews or scan in-aisle to access detailed product information.

The Home Depot is your place, partner and guide for home improvement. We support and encourage women in building, creating and imagining their homes as retreats where they have placed their hearts and hard work.

More saving, more doing.

Warm regards,

Mike HogenmillerMike HogenmillerMerchandising Vice PresidentKitchen and BathThe Home Depot

2015 WOMEN’S CHOICE AWARDS

KITCHEN STORAGE & ORGANIZATION

CABINETS & HARDWARE

SINKS, FAUCETS, COUNTERTOPS

AND MORE!

contents

SMALL AND LARGE APPLIANCES

DINING & ENTERTAINMENT

KITCHEN DESIGN CORNER

SPECIAL

SECTIONS

INCLUDED

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SPECIAL

SECTIONS

INCLUDED

*SPECIAL

SECTIONS

INCLUDED

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LOOK FOR THIS SEAL!These brands have been selected by women like you!

Women’s Choice Award®The Voice of Women

2016

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Elmers WGM Women's Choice Third Page Ad_OL_FA hires with crops.pdf 1 2/23/15 2:20 PM

Stick TO ITSuccessful DIY projects often hinge on finding the

right adhesive for the job. Use this guide to make sure you have what you need—every time.

FEW THINGS CAN put a damper on a project like discovering you don’t have

the proper adhesives or tools to do it right. Fortunately, we’ve got your back—

here’s a checklist to ensure your workshop is stocked with everything you

need to get the job done.

INTERIOR WOOD GLUEWater-borne wood glues are the strongest option for wood-based gluing projects. The temperature of all components must be above 55° F when gluing. The glue starts to harden after about 10 minutes but should usually set for about 24 hours before handling.

Sample projects: indoor furniture repair, wood craft projects

EXTERIOR WOOD GLUEThis glue is designed to withstand outdoor weather elements such as temperature and moisture. The temperature of all components must be above 55° F when gluing. As with interior glue, it starts hardening after about 10 minutes but should set for roughly 24 hours.

Sample projects: exterior furniture, flower boxes, cutting boards, any wood surface exposed to moisture

MULTISURFACE GLUEUse this to attach a porous surface (wood, concrete, drywall) to a nonporous surface (met-al, glass, ceramic). Buying tip: Most multi-purpose glues are made of poly-urethane, which means during application they

produce a big, foamy mess that is hard to manage and can stain your hands. Solution: Try Elmer’s ProBond Advanced®, which provides an equal-ly strong bond with zero foaming. It’s also waterproof with a translucent, paintable finish.

Sample projects: making a bathroom-mirror frame, installing glass door panels

CRAFT GLUEThis is ideal for surfaces such as fabric, paper, cardboard, foam board and photos.

WOOD FILLERWater-borne wood fillers are

designed for filling holes and gouges, and you can find them for interior or exterior use. They come ready to use, and do not require mixing. They can be sanded, and then stained and painted with latex- or oil-based paints.

Sample projects: furniture repair and restoration; touching up baseboards, cabinets or decks

EPOXYEpoxy cement offers superior outdoor performance with structural strength. It is resilient, durable and

Ever wonder why…

…there’s a cow on the Elmer’s logo? It’s how the company got its name. It was originally part of the Borden corporation, which introduced the first commercial white glue in 1947. Borden started as a dairy company, with Elsie the Cow as its iconic corporate symbol. When Borden ventured into glues, it introduced her spouse, Elmer, as its spokesbull.

WOMENSCHOICEAWARD.COM

http://www.thomasvillecabinetry.com/

Dream KITCHENBefore you tackle your kitchen renovation, you’ve got a vital

question to answer: WHAT’S YOUR KITCHEN PERSONALITY?

YOU’RE READY TO TAKE THAT PLUNGE and make over your kitchen exactly the way you want it!

Find your design personality using our tips, tools and links.

KITCHEN DESIGN CHECKLIST What style, look or feel do you want your kitchen to create?

What do you think is most important in a kitchen?

What do you love about your existing kitchen?

What doesn’t work in your existing kitchen?

Is there a timeline for your renovations?

Keep It ClearNo matter which kitchen personality defines you, you’ll enjoy your new space much more if it’s well organized. For ingenious and discreet ideas, visit thomasvillecabinetry.com and click on the “Organization & Storage” tile. Thomasville Cabinetry, available exclusively at The Home Depot, landed the 2015 Women’s Choice Award as “America’s Best for Home Kitchen Cabinetry.”

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Can you renovate in stages or does it need to be done all at once?

Do you need FREE layout and installation help from The Home Depot team?

What is your budget?

What things are a “must” and what’s a “nice” to have

Turn the page to explore kitchen style ideas and link to how-to

BEST FOR HOME | FOR THE KITCHEN

FREE 36 PAGE GUID

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2015 WOMEN’S CHOICE AWARDS

StyleTRENDS

CONTEMPORARY KITCHENSTRADITIONAL KITCHENS

Classic. Time tested. Never out of fashion. Enjoy sophistication that never feels outdated.

Hip. Hot. NOW. Energize your kitchen with clean and sleek designs.

CASUAL KITCHENS TRANSITIONAL KITCHENS

Warm. Understated. Very laid back. Draw from the strengths of both traditional and contemporary design.

Versatile. Personal. In harmony with your existing rooms. Let the practical and beautiful co-exist.

UPDATING YOUR KITCHEN DOESN’T HAVE TO BE A TEDIOUS PROJECT. In fact, it can be a project you and a helper can

tackle in less than a day. Let us show you how to transform your kitchen and get the look you’ve always wanted for less.

WOMENSCHOICEAWARD.COM

Brought to you by

2013-2015 WINNER Women’s Choice Award Winner

AV

AILABLE OFFERS

FREE DESIGN SERVICES WITH DESIGN CONNECT Your kitchen. Our experts.

Cool tools: Virtual Kitchen; Appointment Maker; Countertop Estimator

THE APRON BLOG BY THE HOME DEPOTDIY, Décor, Organization and Entertaining ideas

WAYS TO RENOVATE YOUR KITCHEN

ADD BEAUTY, STORAGE AND FUNCTIONALITY TO YOUR KITCHEN1

3

REPLACEOur Kitchen Designers can help you find the perfect cabinets that fit your kitchen, lifestyle and budget.

REFRESH YOUR KITCHEN WITHOUT A MAJOR REMODEL2 REFACE

An affordable way to update your kitchen utilizing existing cabinets and surfaces.

THE FASTEST WAY TO MAKE CABINETS LOOK NEW3 RENEW

Repair and refinish your existing wood cabinets with N-HANCE® Revolutionary Wood Renewal™.

You can do it...

StyleTRENDS

WOMEN’S CHOICE AWARD®

BEST FOR HOME HOME DEPOT BUYER’S GUIDE

Interactive digital guide✦ Hyperlinks and videos for deeper

audience engagement, SEO optimized

Unbiased, relevant content educates consumers

✦ Change and enhance behaviors

Useful, custom editorial to drive interest and purchase

✦ Intelligent content = intelligent consumer

Reputable, Women’s Choice Award, brands sponsor lifestyle content

✦ Build brand loyalty and affinity

Drive the conversation✦ Align your content with your customer’s

goals, positioning your brand as a problem solver and thought leader

Unique OPPORTUNITY

for your brand to engage women in the project-planning and buying process!

Buyer’s Guide will be distributed through integrated media programs

PLUS sweepstakes in Social Media!

For more information CLICK HERE or contact

Delia Passi (954) 922-0846

info@womenschoiceaward.com www.womenschoiceaward.comWomen’s Choice Award®

The Voice of Women

2016

KITCHEN IDEAS

ADVERTISING & CUSTOM EDITORIAL

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Graphics: Optimum resolution is 300 dpi at 100% of final print size. Save linked graphics (line art, halftones, or images) as an EPS or TIFF.

Word CountFull page with photos: Max 400 words2/3 page with photos and 1/3 page ad: Max 300 words

TWO PAGE SPREAD | $5,000• (1) full page ad

• (1) Full page editorial

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(1) ONE-THIRD PAGE AD | $2,250

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WINTER 2016

Sales Close – January 6, 2016

Materials Due – January 18, 2016

Live Date – March 30, 2016

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