www.UnitedFresh.org#PowerOfFreshOne voice is often lost, but a group of voices can drive long-term change!

WASHINGTON CONFERENCEThe Power of Fresh

SEPTEMBER 12-14, 2016 | WASHINGTON, D.C.

The Power of Fresh

The Power of Fresh In 2002, Chairman of the Senate Agriculture Committee Tom Harkin asked attendees for help in developing a small 4 state program to provide a free fresh fruit and vegetable snack to school children. Today, the program is in all 50 states and provides four million students in our nation’s lowest income elementary schools with a fresh fruit or vegetable snack every day. Since 2008, over $1 billion has been invested in helping kids make healthy choices for a lifetime.

For over 20 years, United Fresh has brought leaders of the fresh produce industry together in our nation’s capital to address the industry’s most pressing public policy matters.

Whether increasing access to more fresh fruits and vegetables for children or confronting food safety challenges, United Fresh has driven many of the policy and regulatory victories that have helped advance the competitiveness of our industry in a world marketplace. One constant over time is the power of the industry coming together to bring a united message to our elected officials. We call this the Power of Fresh.

The Washington Conference is the industry’s annual gathering for strategic, face-to-face dialogue with key members of Congress, their staff and top regulatory officials. Attendees engage directly with top political and policy experts on the issues of the day. And members interact with and learn from fellow industry leaders, offering a unique value to high-potential industry employees as part of our Rising Leaders Program.

Add your voice to the Power of Fresh. Register for the 2016 Washington Conference today at www.unitedfresh.org.

REGISTER TODAY AT WWW.UNITEDFRESH.ORG

The Power of Fresh AdvocacyOne voice is often lost, but a group of voices can drive long-term change!

Every avalanche starts with a single snowflake. In today’s volatile political climate, more people than ever are clamoring to make their voices heard. Your engagement with your personal members of Congress during our annual March on Capitol Hill amplifies the importance of keeping fresh produce on the country’s agenda. With hundreds of simultaneous Congressional visits by people just like you, our voice will ring loud with our elected officials just six weeks before one of the most critical elections of our lifetime.

“We all attend a number of events throughout the year. The Washington Conference is the only platform in which we discuss policy in depth and can bring our message directly to members of Congress. We can express the critical nature of their vote and how their decisions directly impact the future of the fresh produce industry” - Jose Rossignoli, General Manager, Tropical Category, Robinson Fresh

The Power of Fresh PoliticsWe are now witnessing the most unprecedented presidential election in history. Regardless of who ends up on top, both House and Senate races are unsettled for both parties. Your personal outreach to your local members of Congress has never been more important, and that means calling on them personally here in Washington, D.C.

“I know how easy it is to focus solely on our own businesses and forget about the impact that policies set in Washington have on our day-to-day operations. The reality is that federal legislation will have a major effect on all of us in the produce industry now and for years to come. We need to talk directly with our lawmakers and government officials to show them how federal policies affect our business.” - Ron Carkoski, President & CEO, Four Seasons Family of Companies

REGISTER TODAY AT WWW.UNITEDFRESH.ORG

The Power of Fresh Engagement Participants at The Washington Conference do more than listen to speeches – you actually engage personally with our nation’s leaders and hundreds of industry leaders across the supply chain. We’ll kick off the event this year with an opening reception at the beautiful National Portrait Gallery, networking with colleagues among the historic paintings of every U.S. President. The following night brings our United FreshPAC Election Celebration, featuring the biting satire of the nationally known Capitol Steps comedy troupe.

The Power of Fresh For more than a decade, United Fresh advocated for the addition of fruits and vegetables to the Special Supplemental Nutrition Program for Women, Infants and Children, better known as WIC. Today, more than 8 million at risk, low-income pregnant/breastfeeding women, their infants and young children participate in WIC. The value of the fruit and vegetable vouchers totals $700-800 million per year in new produce purchases.

“It’s unique teambuilding for the produce industry, because there aren’t a lot of other opportunities where we can all get together focused on policies to enhance farming, production agriculture, and the food industry in our country.” – Caitlin Antle Wilson, Tanimura & Antle

The Power of Fresh by the Numbers No matter what business segment, what career level, or what professional discipline, members across the industry find value in the Washington Conference.

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ATTENDEES BY COMPANY TYPE

Grower-Shipper................................. 32%

Allied Association.............................. 16%

Wholesaler-Distributor...................... 16%

Service Provider................................ 14%

Fresh-Cut Processor......................... 8%

Retail-Foodservice............................ 5%

Government/Academic..................... 5%

Media/Press...................................... 4%

ATTENDEES BY TITLE/LEVEL

C-Suite............................................. 29%

SVP/VP............................................. 22%

Director............................................. 21%

Manager............................................ 20%

Other................................................. 8%

ATTENDEES BY DISCIPLINE

Executive.......................................... 27%

Sales/Marketing................................ 27%

Government/Industry Affair............... 11%

Operations........................................ 10%

Food Safety...................................... 9%

Procurement/Purchasing.................. 5%

Other................................................. 8%

Finance/HR....................................... 3%

The Power of Fresh Experience The Washington Conference is an experience. Hands-on education sessions drive thought on critical issues impacting your business. Policy experts and industry leaders debate divergent viewpoints that illuminate your own political choices. Our March on Capitol Hill takes you to places of power and prestige, where as a constituent from home, you are the most important person in the room.

The Power of Fresh In 2002 the Washington Conference launched our industry’s demand to reshape the Farm Bill, calling for federal policy to drive increased produce consumption, open international market access, fund food safety research, and develop the tools necessary for a profitable and successful produce industry.

The 2002 Farm Bill began more than a decade of progress advancing progressive and positive agriculture policy to address the unique needs of the fruit and vegetable industry. Our work together has led to over $3 billion invested in the produce industry in the 2014 Farm Bill.

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Source: United Fresh

3M Food Safety • 4EARTHFARMS • Agrian • Albert’s Organics • Allen Lund Company • Almond Board of California • Alpha 1 Marketing • Alpine Fresh • AMC Direct • Amcor Flexibles • American Mushroom Institute • Amerifresh • Andrew & Williamson Fresh Produce • Andrew Smith Company • Apache Produce Imports • Apio • Associated Grocers • Avendra • Avocados From Mexico • B & W Quality Growers • Backyard Farms • Baldor Specialty Foods • Bard Valley Medjool Date Growers Association • Basciani Mushroom Farms • BASF • Basin Gold Cooperative • Bayer • Beachside Produce • Bee Sweet Citrus • Belair Produce • Big Y Foods • BJ’s Wholesale Club • Black Gold • Bland Farms • Blue Book Services • Bonipak Produce Company • Booth Ranches • Brookshire Grocery Company • Bunzl • Buurma Farms, Inc. • C.H. Robinson Worldwide • Cabbage • Caito Foods Service • California Avocado Commission • California Citrus Mutual • California Fresh Fruit Association • California Giant Berry Farms • California Strawberry Commission • Cal-Organic Farms • Canadian Horticultural Council • Canadian Produce Marketing Association • Capital City Fruit Company • Capitol City Produce • Castellini Company • Central American Produce • Certified Greenhouse Farmers • Charleston/Orwig • Charlie’s Produce Company • Chartwells School Dining Services • Chelan Fresh Marketing • CHEP • Chick-fil-A • Chiquita Brands International • Christopher Ranch • Church Brothers • Ciruli Brothers • Coastal Sunbelt Produce • Coborn’s • Colorado Fruit & Vegetable Growers Association • Compass Group • Costco Wholesale • CropLife America • Crunch Pak • Danaco Solutions • Darden • D’Arrigo Brothers of California • Deardorff Family Farms • Del Monte Fresh Produce • Delhaize America • DiMare Company • Direct Advantage • Diversified Restaurant Systems • DMA Solutions • DNE World Fruit Sales • DNO • Dole Food Company • Dollar General Markets • Domex Superfresh Growers • Dow Chemical Company • Driscoll’s • Duda Farm Fresh Foods • Eagle Eye Produce • Earthbound Farm • Ecolab • Family Tree Farms • Famous Software • Farm Fresh Direct • Farmer’s Best International • Field Fresh Foods • Florida Fruit & Vegetable Association • Florida Tomato Exchange • FMC Corporation • Four Seasons Family of Companies • Fox Packaging • Frank Donio • Fresh Produce Association of the Americas • FreshPoint • Freshway Foods • Frey Farms • Frieda’s, Inc. • Frontera Produce • Fruit Growers Supply Company • G.O. Fresh • Georgia Fruit & Vegetable Growers Association • Georgia-Pacific Corporation • Gills Onions • Giumarra Vineyards Corporation • GLOBALG.A.P • Gold Coast Packing Company • Gold Star Foods • Gowan Group of Companies • GPOD of Idaho • GreenGate Fresh • Greenhouse Produce Company • Grimmway Enterprises • Grow Farms • Growers Express • Grower-Shipper Association of Central California • H. C. Schmieding Produce Company • Hardie’s Fresh Foods • Harpak - Ulma Packaging • HarvestMark • H-E-B • Heinzen Manufacturing International • Hendrix Produce • Holthouse Farms Of Ohio • Horton Fruit Company • Hy-Vee, Inc. • I Love Produce • Idaho Grower Shippers Association, Inc. • Idaho Potato Commission • IFCO SYSTEMS • IGA • Indianapolis Fruit Company • Interfresh • International Paper • J & D Produce • J & J Family of Farms • JAB Produce/Jack Keller Co. • Jack in the Box • Jacobs Farm/Del Cabo • John Vena • Kingdom Fresh Produce • Kingsburg Orchards • Kingston Fresh • Kwik Lok Corporation • L & M Companies • Lakeside Produce • Lancaster Foods • Leger & Son • Lewis Taylor Farms • Liberty Fruit Co. • Lidl US • Lipman • Live Oak Farms • Locus Traxx • Lucky’s Real Tomatoes • Macro Plastics • Malena Produce • Mann Packing Company • Market Fresh Produce • Markon • Mastronardi Produce • McCaffrey’s Food Markets • McDonald’s Corporation • McEntire Produce • Meijer • MexBest • Mexican Hass Avocado Importers Association • Misionero Vegetables • Mission Produce • MIXTEC Group • Monsanto • Monterey Mushrooms • Moss Adams • Mucci Farms • Muir Copper Canyon Farms • Nash-Finch Company • National Onion Association • National Potato Council • National Watermelon Association • NatureSeal • NatureSweet • Naturipe Farms • New York Apple Association • New York Apple Sales • North Bay Produce • North Carolina Sweet Potato Commission • Northeast Packaging Company • Northwest Horticultural Council • Nourse Farms • NSF Agriculture • Ole Tyme Produce • Ontario Greenhouse Vegetable Growers • Pacific Coast Fruit Co. • Pacific International Marketing • Pacific Tomato Growers/Pacific Triple E • Pandol Brothers, Inc. • Paragon Foodservice • Patterson Companies • Pear Bureau Northwest • Pennsylvania Vegetable Growers Association • Pero Family Farms • Phillips Mushroom Farms • Pinto Brothers • Polymer Logistics • Potandon Produce • P-R Farms • Premier Produce • Pro Citrus Network • PRO*ACT • Procacci Bros. Sales Corp. • Produce Careers • Produce Marketing Association • Produce One • Produce Packaging • Produce Source Partners • Pure Hot House Foods • R. S. Hanline • Race West Company • Rainier Fruit Company • Raley’s Family of Fine Stores • Ready Pac Foods • Red Sun Farms • RedLine Solutions • Renaissance Food Group • Rene Produce • Richter and Company • River Point Farms • RLB Food Distributors/FreshPro • Robinson Fresh • RockTenn • Roundy’s Supermarkets • Rouses Markets • Royal Rose • RPE • Ruby Robinson Co. • Safeway • Sam Okun Produce Company • San Miguel Produce • Sanitation Specialists • Seald-Sweet • Sensitech • Simplot Plant Sciences • Smith Packing • Southern Specialties • SpartanNash • Starbucks Coffee/Evolution Fresh • Steinbeck Country Produce • Stemilt Growers • Sterman Masser • Strube Celery & Vegetable Company • Sun World International • SunFed • Sunkist Growers • Sun-Maid Growers of California • Sunview Marketing International • SureHarvest • Syngenta • Sysco Corporation • Taco Bell • Talley Farms • Tanimura & Antle • Target Corporation • Taylor Farms • Testa Produce • Texas International Produce Association • The Class Produce Group • The Culinary Institute of America • The Grinstead Group • The Kroger Company • The Nunes Company • The Oppenheimer Group • The Tom Lange Company • Titan Farms • TKM Bengard Farms • Topco Associates • Tops Markets • Torrey Farms • Tosca • Total Quality Logistics • Triple H • True Organic Products • U.S. Apple Association • United States Potato Board • United Supermarkets • Val Verde Vegetable Co. • Valley Harvesting & Packing • Van Groningen & Sons • Village Farms • Vincent B. Zaninovich & Sons • Volm Companies • W. D. Henry & Sons • W.R. Vernon Produce Co., Inc. • Wada Farms Marketing Group • Walmart • Walter P. Rawl & Sons, Inc. • Washington State Potato Commission • Wegmans Food Markets • Wells Fargo Bank • Western Cape Citrus Producers Forum • Western Growers • Westlake Produce Company • Wholesale Produce Supply Co. • Wholesum Family Farms • Wiers Farm/Dutch Maid Logistics • Wilcox Marketing Group • Wilson Produce • Winter Garden Produce • Wonderful Citrus • Yakima Valley Growers-Shippers Association • Yerecic Label n

The Power of the Fresh Produce IndustryOne voice is often lost, but a group of voices can drive long-term change!

(List of past participating companies.)

As of 06/15/2016

REGISTER TODAY AT WWW.UNITEDFRESH.ORG

Schedule of EventsMONDAY, SEPTEMBER 12

Noon - 4:30 pm Rising Leaders Program (Day 1)

6:00 pm - 8:00 pm Opening Reception at The National Portrait Gallery

TUESDAY, SEPTEMBER 13

8:00 am - 9:30 am Opening Breakfast & General Session

9:45 am - 11:45 am Concurrent Education Breakout Sessions

Noon - 1:30 pm General Session Luncheon

2:30 pm - 5:30 pm March on Capitol Hill: U.S. House of Representatives and U.S. Senate Congressional Meetings

6:00 pm - 9:00 pm United FreshPAC 2016 Presidential Election Party

WEDNESDAY, SEPTEMBER 14

8:00 am - 10:00 am General Session Breakfast

CONFERENCE ADJOURNED

10:00 am - 1:30 pm Rising Leader Program and Luncheon (Day 2)

“It’s easy to think that policies set in Washington won’t impact our daily business, or that they are impossible to influence anyway. But nothing could be further from the truth. It’s definitely worth the time and financial investment to go to D.C. and take an active role in the industry’s future. If we don’t who will?” – Douglas Kling, Senior Vice President and Chief Marketing Officer, Village Farms International, Inc.

WASHINGTON CONFERENCEThe Power of Fresh

SEPTEMBER 12-14, 2016 | WASHINGTON, D.C.

REGISTER TODAY AT WWW.UNITEDFRESH.ORG