WAPGRID: Savings Lives by Protecting Medicines
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Transcript of WAPGRID: Savings Lives by Protecting Medicines
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Bright B. SimonsCoordinator
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III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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MEDICINES ARE NOT CUTE
III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
THALIDOMIDE HORROR
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ENSURING A SAFE MARKET OF MEDICINES IN WEST AFRICA
EVERYTHING BOILS DOWN TO COMMUNICATING INFORMATION
ABOUT QUALITY
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THE BIG PICTURE
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III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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mPedigree National Presentation 2009 5
FURTHERMORE, NO MARKET IS AN ISLAND
III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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...IN VIEW OF THE MODERN MARKETPLACE OF MEDICINES
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“SIMPLE”, MULTI-MODAL, ADAPTABLEREPLICABLE & TESTED
NEED THEREFORE FOR SMART TECHNOLOGY
III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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...TECHNOLOGY CAN CHANGE THE DYNAMIC
BY BRINGINGTHE CONSUMER/PATIENT INTO QUALITY ASSURANCE
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•1/3 of medicines in the developing world are counterfeit made by criminals.
• They contain little or no active ingredients, and have been known to kill.
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BUT WHAT EXACTLY IS AT STAKE?
III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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COUNTERFEIT DRUGS FACTORY
Source: Pfizer: Counterfeiting Briefing Handout 3-29-07
BUT DONT BE DECEIVED!
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THERE IS A CLEAR CHOICE FACING THE WORLD...
OR
III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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Existing Security Measures Outdated
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III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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BORDER MANAGEMENT
Credit: RCMP
III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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8-digit non-duplicable code 4-digit SMS number 2-second response = saves 1 life.
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AND WE SHOULD GIVE IT TO CONSUMERS...
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Consumers pay $0 and drug manufacturers pay <% of standard SMS rate
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III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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“NUTS AND BOLTS”
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III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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REGULATOR
PHARMACISTS
DRUG MANUFACTURERS
TELECOM CARRIER
PUBLIC – PRIVATEPARTNERSHIP
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WHY MOBILE?
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Credit: Blycroft Ltd.
Credit: WIRED
III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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MPEDIGREE METRICS
15 Telecom Partnerships in 5 Countries, and counting
3 Public Sector Agencies, and countingA successful Full-run Trial of TechnologyComplete Technology Upgrade to
International Performance Standards6 Civil Society Partnerships, and counting4 Major Global Partnerships Coming Up
mPedigree National Presentation 2009 22
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RECOGNITION & VALIDATION
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III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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Social Value Created (5yrs) = $120m Commercial Value Created= $42 million Total Investment= $5 million Target Population= 200m
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DO GOOD & DO WELL
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These 50,000 Kids from Niger were doomed…
Let’s Change the odds for this one!
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BEYOND STATISTICS
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III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation
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THANK YOU
QUESTIONS?
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III Encuentro Internacional de TIC en la Cooperación el DesarrolloIII International Meeting of ICT for Development Cooperation