Volume 39 October 2013 w w w . G r e e c e C h a m b e r . o r g

2402 West Ridge Road Greece, NY 14626

Tech

Tuesday

Training

2013 Business Showcase

New Roots Coffeehouse Ribbon Cutting First Friday Networking Breakfast

DOAN

Chevy

Ribbon

Cutting

Sam’s Club Grand Reopening

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Business Matters

October 2013

By: Jodie A. Perry, IOM

President & CEO

Find your Passion

I’m writing this column just a few hours after attending the funeral for Nicholas Arieno. Nick was a 2013 Athena Graduate as well as a recent graduate of our Young Entrepreneurs Academy. Losing someone when they are young is always hard, but even more so for someone like Nick, who was so full of life. His family asked me to share a few words about him at his service. Below is an excerpt of what I shared: At the end of the year, we have our students write a letter to future YEA! students to encourage them along in the program. Nick’s letter captures his spirit perfectly, please allow me to share his words with you: Congratulations on being one of the lucky few to make it into the illustrious Young Entrepreneurs Academy. As a former student of the program I would like to impart some of my vast knowledge and wisdom on to you. First off, in this class, if you really want to get something out of this class you need to be willing to put in the effort that is demanded of you. The more time you invest the greater benefit this class provides you. Second, make your business something you are passionate about. If you do, then it won’t seem like work. And lastly, pay attention to what the guest speakers say, they have so much good advice to give that is bound to help you succeed. Nick loved the Young Entrepreneurs Academy and was immensely proud of what he accomplished – as he should have been, it was very impressive. I, like all of you, was shocked and very saddened to hear of his passing earlier this week. 18 years is far too young and Nick was so full of life and enthusiasm that it feels especially difficult. But I also share with you, from the bottom of my heart, that I am inspired by the legacy of Nick’s life. How do I remember Nick? Passionate. Undaunted. Confident. Enthusiastic. Kind. Nick means something different to each of us, but I would venture to guess that we would all agree that he was a passionate young man. It’s hard to find meaning in tragedy, certainly, but I hope we will all find meaning in Nick’s life. Take his advice -- Find your passion. Live with passion. Go confidently down the path where your passion lies. If we learn that from our friend Nick, then I believe wholeheartedly his legacy will live on and influence countless lives for years to come.

CONTENTS

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Board

Of

Directors

Chairman: Delbert J. Smith, CPA

Vice Chair: Don Felter Jr.

Treasurer: Brian Ward Secretary:

Chrissy Andrews Immediate Past Chair:

Paul Chatfield

Patricia Anthony Todd Baxter

Laura Bennett Andrew Conlon

James J. Cummings III Russell Herman Chris Lohrman

Michael Mordenga Dr. Shaun Nelms Sharon Quataert

Wendy Rockcastle Todd Schirmer

Greg Stahl Michael West

Greece

Chamber

Charitable

Foundation

President: Kyle Van Putte

Vice President: Jodie Perry

Treasurer: Gilbert Cooper

Secretary: Anne Loria

Paul Chatfield

John Cirella

Jim Hofford

Christopher Johnston

Joan Korsch

Bonnie Kuppinger

Michael Masiello

Dan Richardson

William Selke

Del Smith

Eugene Welch

Committee

Chairs

Community Awards Banquet: Wendy Rockcastle Outdoors: Todd Schirmer &

Dave Pandina Ambassadors: Barbara

Giancursio Small Business of the Year:

Jim Cummings Race on the Ridge:

Anne Loria

Dewey Avenue Roundtable: Paul Chatfield

Youth Hall of Fame: Ralph DeStephano / Rhett

VanScoter

Taste of the Town: Laura Bennett

Chamber Staff President/CEO: Jodie A. Perry, IOM Director of Member Services & Events: Sue Edgett Director of Membership Development: Paula Guck Director of Marketing & Communications: Terry Hogan Director of Finance & Member Benefits: Christine Sortino Office Manager: Kathleen Strassner

Business Matters by Jodie A. Perry

Member Events

Meet Our Members

Member Benefits

Leadership Greece

Upcoming Events

New Members

Race on the Ridge

Eggs & Issues Photos

Business Showcase Photos

8

Recommended Reading

YEA! Recruitment

Small Business Success

Taste of the Town Check Presentation

Travel Ad

MEET OUR MEMBERS

Vacation like a VIP through Liberty Travel! Liberty

Travel, located at 461 Greece Ridge Center Drive, is a retail

based travel sales organization, rated #7 on Travel Weekly‘s 2013

Power List. The company has been accommodating travelers for

61 years. Their customers have 24/7 accessibility and can interact

when and how they choose: face-to-face in-store, telephone,

email, chat, or online. They are uniquely positioned as America’s

only blended travel agency.

Liberty Travel vacation experts have extensive training

and are all well-traveled. “We pride ourselves in Trust,

Knowledge and Value,” comments Jill Briska, Team Leader at

Liberty Travel. “We are here 24/7 before, during and after your

vacation, during hurricanes, strikes and snowstorms. We get it

right or we make it right.” For the traveler, all of this means

matching the right product with the right customer and all at no

extra cost. Their Price Beat Guarantee means just that, they will

not be beaten on price.

The success of this stable and financially secure

company comes from many different facets. They have found

social media to be very beneficial in learning about the vacations

that their followers are interested in and at the same time it

allows them to share information. “We do use social media on a

national and individual shop level,” says Jill. “We have found it

to be beneficial in exposure and awareness for our brand in

particular. On a national level, we have pages on Facebook,

Twitter, Instagram and Pintrest.” You will find many interesting

things on their Facebook page including vacation sweepstakes

from time to time.

All about customer experience, Liberty Travel offers a

feature called MyTime, partnering up with their best hotels to

offer VIP amenities at no extra cost for booking travel through

them. When you let Liberty Travel plan your vacation, you can

look forward to enjoying a great customer experience.

Grand Opening & Ribbon Cutting for

LA Fitness Saturday, October 12th, 2013 ~ 1877 West Ridge Road

Ribbon Cutting & Open House ~ 10:00am

www.lafitness.com

Hike for Haccamo Saturday, October 12, 2013 ~ Greece Rotary Club ~ 10:00am

~ Camp Eastman (Irondequoit) ~ $20 ~

To sign up visit www.HikeforHaccamo.org

Euchre Tournament for Two Doors Saturday, October 12th, 2013 ~ Bethany Presbyterian

Church ~ 3000 Dewey Avenue ~ 4:00 - 8:30pm ~

$12/person ~ Sign up - Barbara Giancursio 704-9242

Open House for Eastern Shore Associates

Insurance

Wednesday, October 16th, 2013 ~ 1:00 - 5:00pm ~

1109 English Road (corner of English & Fetzner) ~

www.esainsurance.com/

Groundbreaking for The Gardens

Thursday, October 17th, 2013 ~ 100 Greece Center Drive

(near Latta & Long Pond Rd) ~ Ceremony at 10:00am

Making Strides Against Breast Cancer Sunday, October 20th, 2013 ~ American Cancer Society ~

10:00am ~ Frontier Field ~ Create a team to raise money!

Contact Marci Miller for more info: 224-4928

Monster Scramble 5K & 10K Sunday, October 20th, 2013 ~ National MS Society ~ Mount

Hope Cemetery ~ 10:00am ~ Sign up at

www.MonsterScramble.org

Member Events:

Page 3

CONNECT with the Greece Chamber!

Helping You Succeed:

Have you signed up to

save money on office

supplies, payroll

processing, credit card

processing or email

services?

Have you informed the Chamber about your website address and

have submitted company details for listing on the

Greece Chamber website?

This travel agency is very proactive in the community

and supports various charities. If you are looking for a fun and

worry-free vacation, Liberty Travel is all about creating an

exceptional travel experience. Contact them at 585-227-3550 or visit

them on the Internet at their brand new website launched in

September 2013 www.LibertyTravel.com. Be sure to tell them that

you saw their spotlight in Greece Chamber’s SuccessLink Journal!

- Terry Hogan, Director of Marketing & Communications.

Chamber Seeking Fall Intern

The Greece Chamber of Commerce is currently seeking a

college student who might be interested in serving as their

fall Intern. The Intern will assist with various events and

programs that the Chamber hosts in the fall and have the

opportunity to make great connections in our community.

Interested students should send a resume and cover letter to

Chamber CEO Jodie Perry via email at

Jodie@greecechamber.org Page 4

Small Business Success:

Finding & Promoting Your

Uniqueness

Tuesday

October 22, 2013 7:30am—9:00am

Greece Chamber Board Room

Sponsored by:

NOW

RECRUITING

CLASS OF

2014 The Greece Chamber Charitable Foundation is now

recruiting high school students from Greece, Hilton and

Spencerport to be a part of the Young Entrepreneurs

Academy Class of 2014. If you know a local high school

aged student who would be a great addition to the class,

please contact Jodie Perry at 227-7272 or visit our website

to download the application materials. We’re taking

applications now through the beginning of October!

START AS A STUDENT...FINISH AS A CEO!

Join Bob Lewis from The AdviCoach to learn how to

make your business stand out from the competition.

You will learn: How to formulate your uniqueness,

How to build it into everything you do, How to keep

your staff in on it, How to ensure it keeps working for

your customer, Showing it without overdoing it.

For more details or to register call, Chris Sortino at

585-227-7272 or visit

www.GreeceChamber.org

Thanks to generous donations by Sam’s Club and Wegmans,

the Greece Chamber of Commerce presented the proceeds of

our pop & water sales at the Taste of the Town event to the

Greece Ecumenical Food Shelf and Two Doors Community

Resource Center at our September Eggs & Issues. Each

organization received $263.50. Thanks to all for their

generosity!

Electronic Business Books on the

Kindle!

D o you own a

Kindle? The Kindle

is a great electronic reading

resource, but many people are

not aware of the fact that the

Kindle Store is a terrific

resource for business. You can find books on almost

any business related topic. Many of them are written

by business owners and expert professionals. A

journey through the Kindle Store includes current

books on communications, management, leadership,

investing, entrepreneurship, social media, and more.

You will also find many industry specific books. The

best part is most are extremely affordable (far less

than print) and some are even free. Once you have

made your purchase or selected a free book, it can be

downloaded to your Kindle and on your computer

(once you have downloaded the free Kindle app). If

you are an expert of a particular field and wish to

share your knowledge, look into writing and

publishing your own Kindle book. There is a wealth

of information on how to do that on the Kindle site.

Through the year you might just find me reviewing

some of these electronic books in our own Greece

Chamber’s SuccessLink Journal. - Terry Hogan

Recommended Reading

WELCOME NEW MEMBERS! AFFORDABLE HOUSING The Gardens Carrie Heberger, Community Leader 100 Greece Center Drive Rochester, NY 14612 (585) 242-6210 Fax: (585) 232-3135

BUSINESS SERVICES World Pay Diana Bergeson, Account Executive 16 Glen Cove Rise Rochester, NY 14617 (585) 775-5623 Fax: (866) 826-1347

CHIROPRACTORS Van Zeilen Family Chiropractic & Wellness Center Carol Knapp, Office Manager 550 Latona Road, Bldg. D Rochester, NY 14626 (585) 227-8290 Fax: (585) 227-5385 www.vzfchiro.com

GLASS SERVICES Ray Sands Glass Jo Reome, Lead Auto Consultant 3315 Chili Avenue Rochester, NY 14624 (585) 889-2876 Fax: (585) 889-5447 www.raysandsglass.com

GRAPHIC DESIGN Bsimple Design Bonnie Stephens 1018 Pondview Heights

Rochester, NY 14612 (703) 835-6750 www.bsimpledesign.com

INSURANCE Eastern Shore Associates Regina Lunkenheimer, COO 1109 English Road Rochester, NY 14616 (585) 227-9810 www.esainsurance.com

INSURANCE Stephen Gallucci Insurance @ Trovato Associates Stephen Gallucci 1880 East Ridge Road, Suite 5 Rochester, NY 14622 (585) 645-2639 www.trovatoassociates.com

JUICE BAR NrGize Lifestyle Café Kelly Jean Neary, Owner 1867 West Ridge Road Rochester, NY 14626 (817) 995-2600

MAMMOGRAPHY Dynamic Thermal Imaging Carol Knapp, Office Manager 550 Latona Road, Bldg. D Rochester, NY 14626 (585) 734-6083 www.nydti.com

OFFICE EQUIPMENT – SALES/SERVICE/SUPPLIES IndOff Rochester

Chuck Gannon 80 Dove Tree Lane Rochester, NY 14626 (585) 202-2859 www.westernnyofficefurniture.indoff.com

PAINTING A Touch of Color Jason Hauerth 147 Wood Road Rochester, NY 14626 (585) 690-0343

PET CARE SERVICES Tuxedo’s K9 Training Camp Inc. Mark Patrick, CEO 74 Arbordale Avenue Rochester, NY 14610 (585) 429-0320 www.tuxedosk9.com

PUBLISHING Bakermark D.B.A. Rick Baker, Owner 127 Lawson Road Rochester, NY 14616 (585) 298-8878

RESTAURANTS/DELICATESSENS Bar Louie Ashley Kouns 98 Greece Ridge Center Drive Rochester, NY 14626 www.barlouieamerica.com

RETAIL SALES Loft Danielle Schlueter, Store Manager 271 Greece Ridge Mall Center Rochester, NY 14626 (585) 225-6152

www.loft.com

* As of September 25, 2013

PRESENTED

BY

Proceeds Benefit: Greece Chamber Charitable Foundation

Greece Residents Assisting Stray Pets (GRASP)

Genesee Valley Concerns of Police Survivors

$22 Early Bird Entry Fee (before Oct. 11th)

$25 Day-of-Race Entry Fee

$15 Youth Entry Fee (Age 18 & Under)

To Register: Call Greece Chamber 585-227-7272 or Visit www.GreeceChamber.org

Sunday

October 13th

8:00 am at The Mall at Greece Ridge

CASH PRIZES

For Top Runners!

Race on the Ridge 5K

Special Thank You

Platinum Sponsors:

Gold Sponsor:

Silver Sponsors: Pet$aver Healthy Pet Superstore Rochester Marriott Airport Hotel

The Village at Unity

Bronze Sponsors: Benefit Link, breathe yoga, Brother’s Collision & Mechanical, Critic’s on the Mall, Deborah L. Fox, DDS, EFP Rotenberg, LLP, Evangelist, Nacca & DiRaddo Agency, Fast-Fix Jewelry & Watch Repair, Frontier, Nacca & Capizzi, LLP, Party Productions Ralph Honda, Servpro of NW Monroe County The Bank of Castile, The Bike Zone, Van Putte Gardens

GPD Officer

Jonathan Ritter Honorary Race Chair

The 5K with the best

goodie bag around!!!

Upcoming Events October

10/4, Friday – First Friday Networking ~ 7:30am to 8:30am ~ Quaker Steak & Lube, 2205 Buffalo Road

10/10, Thursday – Race on the Ridge 5K Planning Committee meeting ~ 12:00pm to 1:00pm ~ Bryant & Stratton

College, 854 Long Pond Road

10/10, Thursday – Health & Wellness Fair Planning Committee meeting ~ 1:00pm to 2:00pm ~ Greece Chamber

Board Room

10/11, Friday – Leadership Greece Class Day

10/12, Saturday – Grand Opening & Ribbon Cutting Ceremony for LA Fitness, 1877 West Ridge Road, Latona

Crossing Center ~ Ribbon Cutting Ceremony at 10:00am, followed by an Open House

10/13, Sunday – Race on the Ridge 5k, Presented by Bryant & Stratton College, 8:00am Start Time at the Mall

at Greece Ridge ~ Contact the Greece Chamber for registration information

10/15, Tuesday – Normandy – D-Day 70th Anniversary Tour Info Session ~ 6:00pm to 7:00pm ~ Greece Chamber

Board Room, 2402 West Ridge Road

10/17, Thursday – Networking Luncheon ~ 11:45am to 1:15pm ~ Rochester Marriott Airport Hotel, 1890 West

Ridge Road ~ “Health Care Reform”, Guest Speaker: TBD

10/22, Tuesday – Small Business Success Series – Professional Development Track ~ “Finding and Promoting Your

Uniqueness”, presented by Robert Lewis, President and Head Coach of The AdviCoach ~ 7:30am to 9:00am ~

Greece Chamber Board Room, 2402 West Ridge Road ~ Sponsored by Bryant & Stratton

10/23, Wednesday – Chamber Strategic Planning – Chamber Office Closed All Day

10/24, Thursday – Ambassadors meeting at 8:00am

10/26, Saturday – Fall Foliage Trail Walk of the Farm Artifact Trail at 10:00am ~ Parking and Departure from

the first parking area on the right inside the park off Elmgrove Road ~ Hosted by the Greece Chamber Outdoors

Committee ~ FREE Event

November

11/1, Friday – First Friday Networking ~ 7:30am to 8:30am ~ Critic’s on The Mall, 362 Greece Ridge Center Drive

(Door #6)

11/5, Tuesday – Outdoors Committee meeting ~ 8:00am to 9:00am ~ Northwest Savings Bank, 860 Long Pond Rd

11/8, Friday – Leadership Greece Class Day

11/14, Thursday – Dewey Avenue Business Roundtable Meeting ~ 7:30am-8:30am ~ Aldersgate United Methodist

Church, 4115 Dewey Avenue

11/14, Thursday – Race on the Ridge 5K Wrap-Up Committee meeting ~ 12:00pm to 1:00pm ~ Bryant & Stratton

College, 854 Long Pond Road

11/14, Thursday – Health & Wellness Fair Planning Committee meeting ~ 1:00pm to 2:00pm ~ Greece Chamber

Board Room

11/15, Friday – Small Business of the Year Award Luncheon ~ 11:45am to 1:15pm ~ Rochester Marriott Airport

Hotel, 1890 West Ridge Road ~ Presenting Sponsor: Genesee Regional Bank ~ Media Sponsor: Democrat &

Chronicle Page 6

Leadership Greece held their opening retreat day on Friday, September 13, 2013 at the Villa of Hope Campus. Thanks to the Villa

staff for taking them through a morning of interactive exercises to get to know each other better. Our leadership facilitator, Dan Hedberg, then took over to guide the class through the rest of the day! Class of 2014 includes: Pam Bunt (Rochester Homebuilders Association), Sarah Craig (Rochester Marriott Airport Hotel), Paula Guck (Greece Chamber), Joe Hoffman (University of Rochester Medical Center), Lynanne Ingrato (The Powers Law Firm), Skelly Jeffery (Bryant & Stratton), Jake Kelley (Villa of Hope), Pam Morgan (LegalShield), Rosa Piccirillo (Greece Montessori School), Richard Sellwood (The Summit Federal Credit Union), Michele Smits (The Village at Unity), Brian Uhrmacher (Greece

Police), Cindy Wendt (Five Star Bank), Ryan Wilcox (Rochester Marriott Airport Hotel).

Page 7

Eggs & Issues

Business

Showcase

2402 West Ridge Road Greece, NY 14626-3053

TRAVEL INFORMATIONAL SESSIONS Sign up for our Travel Information Email list to stay up to date on the latest trips. Contact Chris Sortino for more info: 585-227-7272 or chris@greecechamber.org

www.GreeceChamber.org/travel

Flavors of Thailand

Featuring Bangkok, Chiang Mai

& Chiang Rai

February 21 - March 6, 2014

Memorials of War A trip to Normandy, France

in honor of the 70th Anniversary of D-Day.

May 15 - 24, 2014

INFO SESSION:

Tuesday, Oct. 15, 2013 at 6:00pm

at the Greece Chamber Offices

INFO WEBINAR:

Thursday, October 10, 2013

At 7:00pm

From the comfort of your home

Register to attend the October 15th Info Session and you’ll be entered to win a special prize!

Coming Soon… England/Scotland/Wales, National Parks and much more!

REGISTER NOW!