Volunteer Tourismhttp://

www.youtube.com/watch?v=8Cz1POqVHio

Desire to give back to the community, to learn about the culture, or to just change their daily life pattern for a short period of time

Example building a school in Africa, Habitat for Humanity in a disaster area

Spa TourismFocuses on overall health and well-being of

the travelerNutrition programs, massages, facialsMight cater organic meals, encourage golf

and tennis

Culinary TourismVery broad topic, enjoying the cultural

cuisine, attending a seminar on growing and using herbs, taking a cooking course, visiting a sugar bush, touring vineyards

EcotourismWant to better understand the biosphere, how

the varying parts of our world that work together to produce either positive or damaging results

Vacation that helps them understand the relationship between this relationship, to become involved in nature-related experience and/or to see a sight that scientists have identified before it disappears

http://www.youtube.com/watch?v=OvDSTtp0ij4

Agricultural TourismVisitor gets a chance to enjoy the chance to

work on a family farm, learning more about the production of a specific product

Medical TourismTravelers choose a destination to gain access

to specific medical practice unavailable at home

Ex. Cancer treatment or surgery when wait is too long at home or that hasn’t been approved in Canada yet

Extreme TourismAdrenalin rush, paying to put their lives at

riskExamples: Storm chasing, swimming with

sharks, ice diving

Why has the tourism industry grown?

Reason for Tourism growth1. Advancements made in how we transport

people (trains, cruises, planes)2. Better marketing, promotions, and media

coverage3. Computers and Internet4. Better educational systems5. More disposable income6. More stressful lifestyle7. Declining cost of travel8. Common currencies9. Political Stability10.Easing of government restrictions

Political StabilityTerrorist attack on World Trade Center had a

huge negative impact on tourismSparked fear of terrorists which made people

not want to travelCoupled with larger restrictions on border

crossings and customsOther effects: SARS outbreak, weakened

world economySyria tourism: http://

www.dailymail.co.uk/travel/article-2406612/Syria-violence-affects-Lebanon-tourism-government-advises-Britons-avoid-country.html

Canada is about TourismCanada has earned a reputation as being safe

and peaceful countryWe did feel the backlash from the terrorist

attack on 9-11 but we have recovered and remain a country that inspires traveler confidence

More definitionsTrip: any travel that takes a person 80km

from their place of residence for any reason other than a commute to work or school, travel in an ambulance or to a hospital or clinic; or a trip that is longer than one year

Foreign tourists: persons visiting a country other than that in which they live, for a period of at least 24 hours

Domestic tourists: people travelling in the country in which they life, staying for at least 24 hours and travelling at least 80km from their home

You are a tourist if…You are travelling for pleasure, for family

reasons, to learn more about the world in general, or for health or religious purpose

You are travelling for business reasons other than direct remuneration by the country you are visiting

You are visiting the country as part of a sea cruise or travel package

You are NOT a tourist if…You are actively going to take up an

occupation at your destinationYou are establishing residency in the countryYou are attending an educational institution

and establishing a residenceYou are staying for less than 24 hours

ExcursionistsExcursionists/same day visitors: travelling

80km from home for recreation or entertainment without staying overnight (NOT tourists)

Is not commuting to work or school, or operating as part of a crew on a train, airplane, truck, bus or ship

Why do Canadians like to travel away from Canada?Cold winters – so we want warm sunny

climates to visit in the winterRelatives who live outside the country – so go

to visitForeign countries promote their attractions

more effectively than Canada doesCanadians are not aware of the travel

treasures within their borders

Travel DeficitEvery time a Canadian leaves the country,

their tourism dollars are lost to CanadaTravel deficit: loss in tourism revenues

(difference between amount of money spent by visitors travelling to Canada and the money spent by Canadians travelling abroad – referred to as our “International Travel Account”)

Revenue productionMuch of the revenue produced by tourism

goes back into the local economyMultiplier effect shows the beneficial effect

this revenue has on nearly everyone in the community

Example: Tourists stay at the Ramada Hotel, they pay the hotel for their room. Ramada takes these “tourist dollars” and uses them to pay salaries, supplies, mortgage payments and electricity

LeakageOccurs when the community cannot support the influx of tourists

and must import workers and goods in order to sustain the industryExample: BanffBanff does not have enough residents to support the amount of

tourists who visit each summer, so they have to hire workers from outside the community. Banff also has to buy supplies from larger cities like Calgary

Ex. A student who works in Banff, uses salary to pay living expenses for summer but also pays student fees for his university in Vancouver

When leakage occurs, the community that hosts the tourist does not get the full benefit of the revenue generated

Really bad for small islands who don’t have a lot of resources to support tourists

Look through this document and find:How much “leakage” occurred in Alberta’s

National Parks?

http://www.tpr.alberta.ca/tourism/research/docs/skiec.pdf