Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223,...

16
EDITION HIGHLIGHTS What NCA Has Done For You page 2 Market Reports pages 8-9 NCA Scholarship Requirements and Application pages 10-11 American Ag Credit Financial Report page 13 Beef Checkoff News page 15 S age S ignals Voice of the Nevada Livestock Industry Volume XXXIV, #6 April 2011 Published monthly for its membership e Legislature is heating up both in Washing- ton and in Carson City. With the state legislature in full swing our lobbyist Neena Laxalt is working hard to represent our values and speak for our concerns. ere are several different bills that are coming forth that will affect our industry and they include but are not limited to: AB46, AB73, AB114, AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. ere are over 45 bills that we are watching closely and monitoring with staff and our lobbyist to make sure that we are advocating for the needs of our members. If you would like more information regarding this or any other bills please call the Ne- vada Cattlemen’s Association office at 1-775-738- 9214 or you can visit the Nevada Legislature web page www.leg.state.nv.us. If you visit the Nevada Legislature web page you can find full copies of all the bills that are currently being discussed, watch hearings live, comment on bills you are interested in, and learn more about how the legislature works. If there is a bill that you feel is important to the industry make sure to let the association know and we track it and make sure that our industry’s voice is heard. Several members of the Nevada Cattlemen’s As- sociation leadership are traveling to Washington DC this month for the Annual Public Lands Council Spring Conference. Leadership will have the oppor- tunity to hear and visit with members of the House and Senate along with individuals in the different federal agencies including: Joel Holtrop, Associate Deputy Chief USFS, Jim Peña, Associate Deputy Chief USFS, Doug Crandall, Director of Legislative Affairs USFS, Rob Roudabush, Chief, Division of Rangeland Resources BLM, Bob Bolton, Senior Rangeland Man- agement Specialist BLM, Erica Rhoad, Professional Staff, Subcommittee on Interior, Environment, and Related Agencies, House Committee on Appropriations, and Jim Streeter, Staff Director, U.S. House of Repre- sentatives Natural Resources Committee. Along with members of federal agencies and our state’s delegation NCA leadership will hear from other industry related individuals including: Margaret Soulen Hinson, President, American Sheep Industry Association, Colin Woodall, National Cattle- men’s Beef Association. Please look for our next article for a full report regarding our meetings in Washington and the progress of the bills moving through our state legislature. If you have questions or concerns regarding any legislation nationally or within the state please call the office to make sure that your voice is heard. We work hard to make sure that the voice of Nevada producers is heard loud and clear, and with the pace that Washington moves at and most days our own legislature it can become hard to disseminate all information. Please become a member and become a part of our email list so that information can get to you quickly. Some bills come to our attention only days before action is taken, so the faster we can get the information to you and to our legislators the better NCA can work for you. Cabin Fever Reliever Grass Tour See Pages 3-5 Ellington Peak Ranch, Red Bluff CA Many Industry-affecting Bills Slated for State and National Legislation

Transcript of Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223,...

Page 1: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

EDITION HIGHLIGHTS

What NCA Has Done For You page 2

Market Reports pages 8-9

NCA Scholarship Requirements and

Application pages 10-11

American Ag Credit Financial Report

page 13

Beef Checkoff News page 15

Sage SignalsVoice of the Nevada Livestock Industry

Volume XXXIV, #6 April 2011 Published monthly for its membership

The Legislature is heating up both in Washing-ton and in Carson City. With the state legislature in full swing our lobbyist Neena Laxalt is working hard to represent our values and speak for our concerns. There are several different bills that are coming forth that will affect our industry and they include but are not limited to: AB46, AB73, AB114, AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with staff and our lobbyist to make sure that we are advocating for the needs of our members. If you would like more information regarding this or any other bills please call the Ne-vada Cattlemen’s Association office at 1-775-738-9214 or you can visit the Nevada Legislature web page www.leg.state.nv.us.

If you visit the Nevada Legislature web page you can find full copies of all the bills that are currently being discussed, watch hearings live, comment on bills you are interested in, and learn more about how the legislature works. If there is a bill that you feel is important to the industry make sure to let the association know and we track it and make sure that our industry’s voice is heard.

Several members of the Nevada Cattlemen’s As-sociation leadership are traveling to Washington DC this month for the Annual Public Lands Council Spring Conference. Leadership will have the oppor-tunity to hear and visit with members of the House and Senate along with individuals in the different federal agencies including: Joel Holtrop, Associate Deputy Chief USFS, Jim Peña, Associate Deputy Chief

USFS, Doug Crandall, Director of Legislative Affairs USFS, Rob Roudabush, Chief, Division of Rangeland Resources BLM, Bob Bolton, Senior Rangeland Man-agement Specialist BLM, Erica Rhoad, Professional Staff, Subcommittee on Interior, Environment, and Related Agencies, House Committee on Appropriations, and Jim Streeter, Staff Director, U.S. House of Repre-sentatives Natural Resources Committee.

Along with members of federal agencies and our state’s delegation NCA leadership will hear from other industry related individuals including: Margaret Soulen Hinson, President, American Sheep Industry Association, Colin Woodall, National Cattle-men’s Beef Association.

Please look for our next article for a full report regarding our meetings in Washington and the progress of the bills moving through our state legislature.

If you have questions or concerns regarding any legislation nationally or within the state please call the office to make sure that your voice is heard. We work hard to make sure that the voice of Nevada producers is heard loud and clear, and with the pace that Washington moves at and most days our own legislature it can become hard to disseminate all information.

Please become a member and become a part of our email list so that information can get to you quickly. Some bills come to our attention only days before action is taken, so the faster we can get the information to you and to our legislators the better NCA can work for you.

Cabin Fever Reliever Grass TourSee Pages 3-5

Ellington Peak Ranch, Red Bluff CA

Many Industry-affecting Bills Slated for State and National Legislation

Page 2: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

2 April 2011Sage Signals

Membership UpdateWe would like to thank the following people for joining or renewing their membership with Nevada

Cattlemen’s Association between February 23 and March 23, 2011.(New members are in bold.)

April 6, 2011Weed Seed Free Forage Round-table Meeting9 am – 11am, Douglas County

Cooperative Extension office, with video-conference links. FMI: Jamie Greer at

[email protected] or 775-353-3640.

April 15, 2011NAF Annual Meeting

and Banquet

May 3 – 5, 2011Weed Extravaganza

California Trail Center, Elko, NV Includes Elko County Weed Summit,

Pesticide/Herbicide Applicator Certification School & Licensee

Workshop and Weed Identification and Management, Certification Testing.

For general info., Kent McAdoo, [email protected] or 775-738-1251. For specific info. about testing

restricted use herbicide/pesticide testing and/or licensing, Jon Carpenter, jcarp@

agri.state.nv.us or 775-353-3715.

May 3, 2011Pesticide Fumigants

Workshop6:30 – 8:30 pm. Deals with new federal regulations. FMI, contact Jon Carpenter, [email protected] or 775-533-3715.

May 17 – 19, 2011Riparian Grazing

Management WorkshopEureka Opera House, Eureka, NV. FMI: Sherm Swanson, [email protected] or 775-784-1251.

June 19 – 25, 2011Nevada Youth Range Camp

High school students, ages 14 – 18. FMI: Jim Gatzke,

[email protected] or 775-726-3101.

July 26-30, 20112011 Cattle Industry Summer Conference

Washington D.C.

Calendar

•Antelope Springs Ranch, Jared Brackett•Boies Ranches, Marla Griswold•Boies Ranches, Steve & Robin Boies•Burrows Hay Hauling, Ron & Amanda

Burrows•Cave Valley Ranch LLC, Dana Johnson•Chris Collis•Cross E Ranch, Louis Erquiaga•Etcheta Livestock LLC,

John Echeverria•James Grund•H Bar C Cattle Company,

Dick Huntsberger•Heguy Ranch, Mitch & Rhonda Heguy•JHC Land & Cattle LLC, Ray Callahan•Kennedy Ranches, Susan Kennedy•Lorenzen Ranches•Mary’s River Ranch•Mary’s River Ranch; Preston Wright•Mary’s River Ranch; John Wright

•Lawrence C. Masini Ranches (L-M), Larry Masini•Mike Morrison•Nevada Livestock Marketing LLC,

Jack Payne•Nevada Mining Association, Tim Crowley•Nevada Nile Ranch, Mike Phillips•Park Livestock, David Park•Peavey & Hoots, Marti Hoots•Rebel Creek Ranch, Ron & Denise Cerri•Renner Equipment, Don Renner•Rhoads Ranch, Dean & Sharon Rhoads•Salmon River Cattlemen’s Association,

Brook Holtman•UNR Dept. Animal Biotechnology, Tamzen

Stringham•Westway Feed Products, Dan Rigsbee•Wilkinson Ranch, George Wilkinson•Zunino Ranches Inc.,

Tony Zunino, Delbert Zunino

Official Publication of the

Nevada Cattlemen’s AssociationP.O. Box 310, Elko, NV 89803-310

775-738-9214wwnevadacattlemen.org•[email protected]

Ron Cerri President

JJ Goicoechea President-Elect

Ron Torell 1st Vice Pres.

Jon Griggs 2nd Vice Pres.

NE

VA

DA

N

EW

S

➤ NCA staff testified before the Assembly Natural Resources Committee regarding the goals and priorities for the association and answered questions regarding water, wild horses, and energy development.

➤ NCA staff testified before the Senate Natural Resources Committee in support of SJR 5.

➤ Officers and membership of NCA participated in the March Cabin Fever Reliever which included not only a tour of California grassland, but included a stop at the Nevada Legislature and lunch with legislators and heads of federal land agencies.

➤ President Cerri spoke on the challenges of public land ranching at the 2011 Spring Ag Outlook Conference.

➤ President Cerri, President Elect Goicoechea and other leaders from the sportsman, conservation, and wildlife groups meet regarding a state strategy on the wild horse issue.

What Has NCA Done For You:

Page 3: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

April 2011 3Sage SignalsN

EV

AD

A N

EW

S

Apply Now for Range CampCaliente, Nev., Mar. 22 — Applications are

being accepted until May 2 from high school students for the 51st Nevada Youth Range Camp. Range Camp will be held June 19-25 at the U.S. Forest Service’s Big Creek Camp-ground in central Nevada.

“Nevada Youth Range Camp is a teen-ager’s best opportunity to learn about Ne-vada’s desert and mountain rangelands,” said Jim Gatzke, youth camp coordinator. Students learn basic surveying and map reading, identification and importance of rangeland plants, evaluation of sagebrush and woodland ecosystems, wildlife survey-ing techniques, evaluation of stream health and many other topics related to rangelands. They also tour a working ranch. Range Camp is educational and offers an enjoyable, out-door experience with activities such as swim-ming, fishing, hiking, volleyball, horseshoes, campfires and photography.

Interested students must submit an appli-cation and letter of recommendation by May 2. Range Camp costs $180 which includes meals and camp activities. Forms and com-plete information can be found on the Ne-vada Youth Range Camp Web site at http://nevada.rangelands.org/Range%20Camp.html or by contacting Jim Gatzke, Natural Resources Conservation Service, at (775) [email protected].

Local conservation districts and other or-

ganizations often sponsor students to Range Camp. Students are encouraged to contact them to request a sponsorship.

The Society for Range Management op-erates the week-long camp for 14-18 year olds from Nevada and eastern California. Campers are taught by range management professionals knowledgeable in the ecology and management of the Great Basin’s desert and mountain rangelands. The University of Nevada Cooperative Extension conducts the program with staff from various State and Federal agencies including University of Nevada Cooperative Extension, Natu-ral Resources Conservation Service, Nevada Division of Forestry, Nevada Division of Conservation Districts, Bureau of Land Man-agement, U.S. Forest Service, U.S. Fish and Wildlife Service and Nevada Department of Wildlife. Financial sponsors include the Nevada Wildlife Federation, Nevada Conser-vation Districts, Nevada Bighorns Unlimited and Nevada Society for Range Management.

Camp is held every June at the US Forest Service Big Creek Campground in central Nevada’s Toiyabe Mountain Range. The Toi-yabes are one of Nevada’s most impressive mountain ranges with several peaks over 10,000 feet in elevation. June is an ideal time to be in the Toiyabes when numerous wildflowers are in bloom and the vegetation is green from the recent snowmelt.

Carter Winters

Cell: 208-890-2609Cell: 208-890-2639

P.O. Box 935, Boise, ID 83701 [email protected]

DAVIDWINTERS

LIVESTOCKNatioNal BoNded livestock Buyer

We buy weaned

calves & yearlings

Cabin Fever Reliever California Grass Tour

Fifty Nevada livestock producers recently loaded a bus and traveled three days and 1,100 miles round-trip on a Cabin Fever Reliever educational and industry supportive event. The event’s goals were to examine marketing alternatives for Nevada cattle, learn about the power of California winter grass, make a cowboy hat presence at Nevada’s capitol city, learn about the political process, and serve as a fundraising event for the Nevada Cattlemen’s Association. In addition to the Nevada Cattlemen’s Association, sponsors included many allied industries as well as the Nevada Farm Bureau, Nevada Curlew Chapter of the International Dutch Oven Society (IDOS), and the Churchill County Cattlewomen.

The entire trip was laced with educational opportunities relative to agriculture resources in northern California with visits to Western Video Market’s Shasta Livestock Auction, Herb Holzaphel’s Cedar Springs Ranch in Willows, and the Five Star Ranch in Wilton. Rogue River Ranch, Ellington Peek Ranching and Duane Martin Sr. were all on hand and discussed their expansive operations. Col-lectively, ranches visited on this tour annually purchase well over 15,000 stocker cattle, many from northern Nevada ranches. Many tour participants were able to establish or reaffirm marketing relationships with these California cattle buy-ers, expanding their knowledge about marketing alliance programs, finding out firsthand what cattle buyers prefer and pay for when purchasing Nevada calves, and getting a grasp for the power of California green grass. Each evening partici-pants were treated to a hosted social room where allied industry supporters held open discussions about marketing of cattle, animal health products, advantages /capabilities of DNA testing, and risk management opportunities available to the cow-calf sector.

Relative to the political side, tour participants listened to and interacted with the California Cattlemen’s Association who discussed common political, envi-

Protein rich forage found in Northern California

Doug Busselman and the group receive instructions prior to the tour of the Legislature. Continued on page 4

Page 4: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

4 April 2011Sage SignalsN

EV

AD

A

NE

WS

ronmental and social issues facing agriculture in both California and Nevada. The tour made a stop in Carson City to make a cowboy hat presence during the 2011 legislative session. Legislators and agriculturists were treated to a Dutch oven luncheon hosted collectively by the Nevada Cattlemen’s Association, Ne-vada Farm Bureau, Nevada Curlew Chapter of IDOS and the Churchill County Cowbells.

Thanks to the strong support shown by several allied industry companies the cost of transportation and meals were covered allowing 100% of the proceeds from each participant’s $250 donation to benefit and support NCA’s mission, which is to promote a dynamic and profitable Nevada beef industry which repre-sents the interest of its producers and consistently meets consumer needs while increasing Nevada’s market share. All fifty Nevada participants agreed that the educational goals of the trip were accomplished.

A big thank you to our sponsors of this first NCA Cabin Fever Reliever fund raising event include American AgCredit, American Angus Association, Animal Profiling International, Boehringer Ingelheim, Destron Fearing, Intermountain Beef Producers, Intermountain Farmers Association, Intervet Schering Plough Animal Health, Nevada Beef Council, Novartis Animal Health, Pinenut Live-stock, Simplot Land & Livestock, Sterling Solutions, Superior Livestock Auction, and Western Video Market. Without the kind support and donations this trip would not have been the success it was. We appreciate all who participated and we look forward to seeing down the road.

CABIN FEVER RELIEVER CALIFORNIA GRASS TOUR

American AgCredit sponsored Janell Morris to attend the

Cabin Fever Reliever Tour. She is a graduate of the Uni-

versity of Nevada, Reno earning a bachelor’s in Animal

Science, with emphasis in Pre-Veterinary Medicine, planning to

attend a school of Veterinary Medicine. She is employed by the

University of Nevada, Reno working in the cattle department of the

Agriculture Experiment Station. She is involved in many aspects

of seed stock production as well as commercial production which

has included bull and dam selection, AI, pregnancy verification,

embryo transfer, calving management, feeder selection and farm-

ing. Janell hopes to apply, as well as expand, her knowledge further

in the seed stock industry with an ultimate goal of managing her

own small herd of cattle with superior genetics aimed at meeting

the producer’s needs.California Buyers, Tour Participants, and Western Video Market Representatives at the Western Video Market Sale Barn 

Talking cows: Jim Bowman, Allen Sharp, Gary Nolan - Western Video Market and Tour Coordinator Day One, Jerry Robinson

Lunch in Carson City at the Fuji Park Recreation Building in Carson City on Wednesday of the tour, hosted collectively by NCA, Nevada Farm Bureau, Nevada Curlew Chapter of the IDOS, and the Churchill County Cattle Women.

Page 5: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

April 2011 5Sage SignalsN

EV

AD

A N

EW

S

Tour Stops• Shasta Livestock & Western Video Market, Brad Peek• Western Video Market Rep and tour coordinator, Gary Nolan• Rogue River Ranch, Catherine Wood• Cedar Springs Ranch, Herb Holzaphel• Five Star Land and Livestock, Mark, Abbie and Ryan Nelson• Geoff Gates, Intervet / Schering Plough Animal Health• Janessa Thibodeau, Intervet / Schering Plough Animal Health• Josh Davy (bus commentator, Red Bluff to Elk Grove),

Livestock, Range, and Natural Resources Advisor• Coach America Driver Hug

Allied Industry Financial Support• American Ag Credit, Ray Connelly• Animal Profiling International, Bruce Hoffman D.V.M.• Boehringer Ingelheim, Shane Strickler• Destron Fearing, Tyler Blagg• Intermountain Farmers Association, Darla Barkdull• Intermountain Beef Producers, Cevin Jones• Intervet / Schering Plough Animal Health, Geoff Gates• Nevada Beef Council, Bill Dale• Novartis Animal Health, Carl Billhimer• Pinenut Livestock Supply, John Keithley• Simplot Land & Livestock, Bronc May• Sterling Marketing, Inc, John Nalivka• Superior Livestock Marketing, Jim Davis• American Angus Association, Logan Ipsen

A Big Thank You

Lunch Preparation• Nevada Curlew Chapter of IDOS,

Gary and Kay McCuin• Meat donated by TS Ranch, Dan Gralian• Churchill Co. Cowbelles, Sonya Johnson

Legislative Coordinators• Neena Laxalt• Assemblyman Pete Goicoechea• Assemblyman John Ellison• Assemblyman Tom Grady• Senator Dean Rhoads

Complimentary Seat Donation• Witsey and Barbara Bailey• American AgCredit, Ray Connelly• Novartis Animal Health,

Carl Billhimer, Senior Territory Manager

The group at the Nevada Legislature

Chaining up the bus Wednesday morning to proceed over Donner Summit to make it to the Legislature.

Page 6: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

6 April 2011Sage Signals

Upcoming Sales

WEDNESDAY, APRIL 13TH

Holiday Inn, Visalia, CA

Bidding Line: 559-651-4069

THURSDAY, MAY 5TH

Shasta Livestock in Cottonwood, CA

THURSDAY, MAY 26TH

Shasta Livestock in Cottonwood, CA

WATCH & LISTEN TO THE SALE AT:

Page 7: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

April 2011 7Sage Signals

Livestock Exchange, Inc.SALE EVERY TUESDAY AT 11:00 A.M.

Selling All Classes of LivestockCattle • Horses • Goats • Pigs

Fallon Livestock Exchange, Inc., has the newest and most modern livestock auction in Nevada with ringscales.Our steel pens are clean, with fresh deep well water (no city water!) and we feed fresh alfalfa hay in each pen!

Where we sort, size, and class your livestock so buyers will pay the Top of the Market that day!

See you and your friends at Ringside every Tuesday!

For more marketing information, or to CONSIGN our livestock, call

MONTE BRUCK, Managerat (775) 867-2020

Where Fallon Livestock ExchangeWorks For You…“The Consignor”

Each and Every Day!

FALLON

OFFICE: 775-423-7760JACK PAYNE Cell: 775-217-9273

Alt: 775-225-8889

JOSH MACKENZIE Cell: 208-337-8347

Email: [email protected]

Full-Service Cattle Sales & Marketing serving the Fallon, Nevada and Outlying Areas.

Look for Weekly Market Reports at www.nevadalivestock.us

REGULAR SALEEvery Wednesday

Small Barn at 10:30 AM

Cows at 11:30 AM

Feeder Cattle at 1:00 PMTHANK YOU

TO ALL OF OUR CONSIGNORS & BUYERS

SALESFeeder Sale in conjunction with

our Regular Wednesday sale

April 20 & 21, 2011

May 18 & 19, 2011Butcher cows on WednesdayFeeder cattle on Thursday

starting at 11 AM

We have three cattle trains available for your cattle hauling needs.We can haul approx. 80,000# of cattle

per load either to our sale or in the country. Give us a call for pricing.

Our annual cattle sales were up 10,000 head last year and are well on the way to being up an additional 10,000 head in 2011. We really appreciate the opportunity to market your cattle.

CAFÉOpen on Sale Days

Stop by and have a Homestyle Burger

Page 8: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

8 April 2011Sage SignalsM

AR

KE

T

RE

PO

RT

S

Shasta Livestock (530) 347-3793March 11, 2011

Kevin Devine [email protected] Website-www.wvmcattle.com

Weight/Type Steer/Bull Price Heifer/Cow Price300-400 lb. xxxx-xxxx xxxx-xxxx

400-450 lb. 155.00-170.00 xxxx-xxxx

450-500 lb. 150.00-166.00 135.00-147.00

500-550 lb. 155.00-166.50 xxxx-145.00 1 lot

550-600 lb. 151.00-155.50 131.00-144.00

600-650 lb. xxxx-146.00 1 lot xxxx-xxxx

650-700 lb. 123.00-136.00 xxxx-123.00 1 lot

700-750 lb. xxxx-xxxx 108.50-119.00

750-800 lb. xxxx-xxxx xxxx-xxxx

800-900 lb. xxxx-xxxx xxxx-xxxx

Breaker Cows 73.00-77.00

Boner Cows 64.00-72.00

Cutter Cows 54.00-62.00

Bulls 1 & 2 70.00-85.00

Pairs: Too few to test.Calvy Cows: Handful at $1200.

Fallon Livestock Exchange, Inc. (775) 867-2020 March 15, 2011

Sale Every Tuesday 11:00 am

Weight/Type Steer/Bull Price Heifer/Cow Price300-400 168.00-185.00 150.00-182.00

400-500 155.00-181.00 129.00-165.00

500-600 156.00-174.00 130.00-155.00

600-700 131.00-145.00 115.00-128.00

700-800 120.00-130.00 108.00-122.00

800 & Over 110.00-126.00 101.00-114.50

Breaker Cows - Fat 66.00-73.00

Boner Cows - Medium 75.00-86.50

Cutter Cows - Lean 60.00-66.00

Feeder Cows 62.00-75.00

Butcher Bulls 62.00-92.00

Cutting Bulls 75.00-85.00

Superior Livestock Auction Region 1-ID, OR, CA, NV March 25, 2011

Website-www.superiorlivestock.com

Cattle Type Weight Range PriceSteers 540-540 156.50-156.50

590-590 161.00-161.00

630-630 157.00-157.00

630-630 161.00-161.00

745-745 144.00-144.00

785-785 141.00-141.00

840-840 135.50-135.50

850-850 129.00-129.00

900-900 129.50-129.50Heifers 475-475 144.50-144.50

555-555 160.00-160.00

925-925 117.00-117.00

Western Video Market — Price Report March 4, 2011

CONSIGNOR HEAD COUNT WT PRICEHENDRIX RANCH 86 Weaned Steers 565 $154.00

HENDRIX RANCH 97 Weaned Steers 500 $166.00

Nevada Livestock Marketing March 16 & 17, 2011

Regular Butcher Cow and Bull Sale in conjunction with Feeder Sale

Seller #Head Type Weight Price CWTMacKenzie Ranch 1/1 Cow/Calf 1150 $1,100.00/hd

MacKenzie Ranch 2 COW 1105 $1,125.00/hd

Wine Cup Gamble 27 STR 276 $199.00

Wine Cup Gamble 13 STR 438 $182.00

Joi & Hank Brackenbury 14 STR 374 $185.00

Ernie Angeles 4 STR 360 $181.00

Espil Sheep Co. 22 STR 462 $177.50

Corkill Bros Inc 9 STR 458 $177.00

Branton Genco 7 STR 478 $176.50

Logan Nuttall 3 STR 425 $174.50

Kandy Hill 15 STR 489 $173.00

Kayleen & Jalea Blasingame 3 STR 475 $171.00

Jared Brackenbury 11 STR 504 $170.50

Mike Nuttall 5 STR 510 $169.00

Bob Corbari 8 STR 506 $168.00

Steve Medlin 42 STR 541 $166.00

Tommy & Barbara Moore 20 STR 530 $166.00

Stone Cabin 52 STR 428 $165.50

Mitzi Corkill 16 STR 529 $165.00

Doug Avazino 2 STR 468 $164.00

Risi Cattle Co. 2 STR 453 $161.00

Eddie or Gloria Venturacci 3 STR 527 $161.00

Will & Cheryl Hall 1 STR 515 $160.00

Matthews Farms 6 STR 580 $156.00

Ray Knisley 8 STR 496 $155.50

Courtney Ranches 32 STR 555 $154.00

Marie Sherman 11 STR 568 $151.00

Gary Sprouse 11 STR 576 $148.50

Norris & Ron Albaugh 6 STR 525 $145.00

Sunrise Ranch LLC 4 STR 660 $142.75

Dana or Chris Finlayson 1 STR 585 $142.50

Mark Venturacci 4 STR 644 $142.00

Double Horseshoe 2 STR 593 $141.50

Deanna Porter 2 STR 553 $141.00

Stone Cabin 9 STR 527 $141.00

Robert Buckingham 20 STR 672 $140.00

Ynez Kyte 5 STR 663 $139.75

RDD Inc. 49 STR 687 $139.60

Jack Warn 5 STR 687 $139.40

Benz Tschannen 3 STR 605 $139.00

Dave Piquet 4 STR 610 $138.00

Walter J. Burrus 1 STR 485 $136.00

John Torvik 1 STR 600 $135.00

Kenneth Buckingham 12 STR 675 $132.00

MacKenzie Ranch 1 STR 645 $131.00

Starbar Cattle 5 STR 612 $128.50

Guy Fowler 6 STR 678 $127.50

Gary Sprouse 2 STR 728 $126.00

Leo & Donna Harrer 1 STR 615 $125.00

Tom Moura 2 STR 695 $125.00

Jack Warn 6 STR 796 $124.50

Villa Lobos Farms 3 STR 762 $124.50

Elar Jenkins 70 STR 807 $123.75

C-Ranches Inc. 4 STR 721 $123.00

Martin Bunyard 8 STR 745 $121.00

Ken Julian 4 STR 808 $119.50

Garley Amos 1 STR 845 $110.00

Kandy Hill 16 HFR 374 $170.00

Wine Cup Gamble 25 HFR 417 $169.00

Joi & Hank Brackenbury 11 HFR 362 $168.50

Five Fingers Grazing 4 HFR 409 $165.00

Logan Nuttall 4 HFR 395 $156.00

Tommy & Barbara Moore 29 HFR 431 $155.50

Espil Sheep Co. 19 HFR 455 $155.00

Courtney Ranches 25 HFR 519 $147.50

Dave Piquet 3 HFR 425 $145.00

Deanna Porter 2 HFR 454 $145.00

Ernie Angeles 5 HFR 469 $145.00

Ken Harmon 3 HFR 475 $145.00

Page 9: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

April 2011 9Sage Signals

Nevada Livestock Marketing March 16 & 17, 2011

Regular Butcher Cow and Bull Sale in conjunction with Feeder Sale

Seller #Head Type Weight Price CWTRay Knisley 6 HFR 535 $144.00

Tracy Clark 4 HFR 461 $144.00

Sunrise Ranch LLC 12 HFR 531 $142.00

Bob Corbari 6 HFR 543 $140.50

Dana or Chris Finlayson 3 HFR 508 $140.00

Mike Nuttall 11 HFR 545 $139.50

Jared Brackenbury 5 HFR 519 $139.50

C-Ranches Inc. 26 HFR 589 $139.25

Ron Hummel 2 HFR 470 $135.00

Mitzi Corkill 77 HFR 578 $135.00

Matthews Farms 54 HFR 581 $134.00

Jack Warn 3 HFR 609 $133.50

RDD Inc. 18 HFR 609 $133.50

Eddie or Gloria Venturacci 7 HFR 569 $133.00

Mark Venturacci 11 HFR 628 $131.50

Starbar Cattle 3 HFR 592 $130.50

Marie Sherman 4 HFR 544 $130.00

Norris & Ron Albaugh 7 HFR 521 $130.00

Corkill Bros Inc 15 HFR 614 $129.00

Doug Avazino 3 HFR 587 $126.00

Tom Moura 33 HFR 714 $125.25

Bob Gordan 1 HFR 580 $125.00

Villa Lobos Farms 2 HFR 658 $124.00

Will & Cheryl Hall 1 HFR 565 $123.00

Al Tenente 6 HFR 659 $122.00

Guy Fowler 7 HFR 566 $121.00

Double Horseshoe 3 HFR 622 $120.00

Thayne Hammond 2 HFR 678 $119.00

Robert Buckingham 3 HFR 733 $117.50

Steve Medlin 6 HFR 733 $117.25

Richardo Bratz 1 HFR 748 $114.50

Ken Julian 8 HFR 894 $114.50

Leo & Donna Harrer 1 HFR 807 $113.50

Double Horseshoe 1 HFRTT 985 $89.00

RDD Inc. 1 COW 1020 $88.50

Flint Lee 1 HFRTT 825 $88.00

Matthews Farms 1 HFRTT 1160 $87.00

Trish Cannon 1 HFRTT 1050 $85.50

BI Cattle Co. 1 HFRTT 1105 $84.50

BI Cattle Co. 1 COW 1235 $76.25

BI Cattle Co. 1 COW 1285 $75.50

Duane Boggio 1 COW 1385 $81.50

Duane Boggio 1 COW 1310 $80.00

Duane Boggio 1 COW 1190 $78.75

Ken Julian 2 HFRTT 1260 $81.00

Karl Weishaupt 1 COW 1150 $80.50

Karl Weishaupt 1 COW 1630 $70.50

Leo & Donna Harrer 1 COW 1280 $80.00

Carolyn & Stacy Drayton 1 HFRTT 740 $79.50

Jason & Josh Cassinelli 1 COW 1360 $79.50

Jason & Josh Cassinelli 1 COW 1205 $79.50

William Warner 1 HFRTT 1205 $78.50

William Warner 1 COW 1410 $77.50

Five Fingers Grazing 1 COW 1145 $78.00

Mickey Laca 1 COW 1535 $77.50

John Torvik 1 COW 1325 $76.50

Colvin & Son LLC 1 COW 1135 $76.25

Colvin & Son LLC 1 COW 1055 $76.00

Colvin & Son LLC 1 COW 1070 $74.25

Hussman Land & Cattle 1 COW 1315 $76.00

Hussman Land & Cattle 1 COW 1625 $72.00

Cara Julian 1 COW 1385 $75.50

Roberta Barlow 1 COW 1500 $75.50

Tom Moura 1 COW 1570 $75.25

Richard Bass 3 COW 1495 $75.00

Irvin Plank 1 COW 1045 $74.00

C-Punch Ranch 1 HFRTT 825 $73.00

Ron Hummel 1 COW 970 $71.00

Branton Genco 1 COW 800 $70.00

Nevada Livestock Marketing March 16 & 17, 2011

Regular Butcher Cow and Bull Sale in conjunction with Feeder Sale

Seller #Head Type Weight Price CWTTyson Torvik 1 COW 1080 $69.00

Oasis Dairy LLC 1 HFRTT 995 $83.50

Oasis Dairy LLC 1 COW 1300 $71.50

Oasis Dairy LLC 1 COW 1430 $70.50

Jeff Whitaker 1 HFRTT 1050 $81.00

Desert Hills Dairy 5 HFRTT 1042 $80.50

Desert Hills Dairy 1 COW 1570 $78.00

Desert Hills Dairy 1 COW 1755 $75.00

Lacas Vacas 1 COW 2015 $75.00

Lacas Vacas 1 COW 1905 $73.50

Perazzo Brothers 1 COW 1620 $74.50

Perazzo Brothers 1 COW 1600 $74.00

Brian Sorenson 1 COW 1855 $74.00

Brian Sorenson 1 COW 1500 $72.00

Jessie Rose Dairy 1 COW 1360 $73.00

Carolyn & Stacy Drayton 1 BULL 1310 $92.00

Klay Shafer 1 BULL 905 $91.00

Mike Nuttall 1 BULL 820 $91.00

Cross L Ranch 1 BULL 1190 $90.00

Cross L Ranch 1 BULL 1085 $80.50

C-Ranches Inc. 1 BULL 1680 $89.50

Jason & Josh Cassinelli 1 BULL 1855 $89.00

Scossa Ranch LLC 1 BULL 1830 $88.25

Richard Bass 1 BULL 2275 $87.25

Kenneth Buckingham 1 BULL 1420 $87.00

Stone Cabin 1 BULL 1555 $86.00

MacKenzie Ranch 1 BULL 1745 $85.50

Five Fingers Grazing 1 BULL 2050 $85.25

Marie Sherman 1 BULL 1710 $85.25

Darrin Allegre 1 BULL 1740 $84.50

Corkill Bros Inc 1 BULL 1980 $83.00

6J Livestock 1 BULL 1530 $80.00

Risi Cattle Co. 1 BULL 1305 $80.00

Perazzo Brothers 1 BULL 1595 $85.50

Jeff Whitaker 1 BULL 1460 $80.00

TOTAL HEAD: 2805The market rebounded the morning of the sale as the futures had been down the limit three days in a row leading up to March 17th. We were pretty nervous because we had approximately 400 head of cattle weighing 700 to 900lbs. These bigger cattle are affected considerably more than the light cattle when the futures drop or rise. Light cattle were in strong demand again with 500 and 600lb weights being the most popular. Most of the smaller cattle went to California again and the balance went north to Idaho. Our annual cattle sale numbers were up 10,000 head last year and well on the way to being up 10,000 head more this year.

MA

RK

ET

RE

PO

RT

S

RaisingRegisteredHerefords

since 1979with the

commercialherd in mind.

TOP PERFORMANCE BULLS AT CATTLEMEN’S PRICES!

Austin and Fallon (775) [email protected] www.hutchensherefords.com

CLASSIFIED ADSOverstock Sale! In business for 52 years. Guard Rail – Lifetime Corral, $4.95 now $2.75 a foot! 6750 Feet Per Truck. Safety Highway Products. Visit us at safetyhi-ghwayproducts.com 800-634-6564 – Dealers Wanted.

Page 10: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

10 April 2011Sage SignalsN

EV

AD

A

NE

WS

L.F. “SONNY” DAVIDSONFinancial Advisor - AAMS

2213 North Fifth Street, Suite AElko, NV 89801-2458775-738-8811 or 800-343-0077Fax 775-738-0189

www.edwardjones.com

“Serving Northeastern Nevada CattlemenSince 1985”

REQUIREMENTS FOR 2011 NEVADA CATTLEMEN’S ASSOCIATION

HIGH SCHOOL SCHOLARSHIPThis is a $1,000 scholarship offered by Nevada Cattlemen’s Associa-

tion to all Nevada high school graduating seniors. The requirements for the scholarship are as follows:

♦ You must plan to attend a junior college or a four-year university and plan to study in an agriculture field.

♦ You must have at least a 2.5 GPA and submit official copy of transcripts.

♦ You must submit three letters of reference from teachers.

♦ You must write an essay on any current issue involving the beef industry. The typed essay must be at least 1000 words and no more than 1500 words, plus references

♦ The deadline for scholarship applications is May 13, 2011.

Please fill out the application form and send it with your essay to: Nevada Cattlemen’s AssociationResearch and Education CommitteePO Box 310Elko NV [email protected]

Wildfire Survival – It Takes A Community

Wildfire Awareness Week Scheduled May 1-8Communities throughout the state will participate in Nevada

Wildfire Awareness Week during May 1 – May 8. In 2006, representa-tives from University of Nevada Cooperative Extension, local, state, and federal firefighting agencies and the Nevada Fire Safe Council started Nevada Wildfire Awareness Week. The purpose is to increase understanding of Nevada’s wildfire issues and to promote actions that reduce the wildfire threat. Wildfire Awareness Week is particularly important for residents of fire-prone areas because “the number of acres burned in Nevada has steadily increased in recent decades and has greatly impacted our environment, economy and society,” said Ed Smith, natural resource specialist with University of Nevada Coopera-tive Extension.

The theme for this year’s Nevada Wildfire Awareness Week is “Wild-fire Survival – It Takes A Community.” Unfortunately, many people believe firefighters are solely responsible for protecting homes and families from wildfire. In reality, it takes a lot of different professions including landscapers, builders, planners, land managers, emergency responders and others. But homeowners probably have the most im-portant role in protecting their homes from wildfire. By being proac-tive and working collaboratively, communities can survive wildfire.

In 2010, groups ranging from volunteer firefighter departments and elementary schools to Nevada Fire Safe Council chapters held Ne-vada Wildfire Awareness Week events in all of Nevada’s 17 counties. More than 130 individual activities took place and over 2,200 people attended. To find out about Nevada Wildfire Awareness Week events in your area, go to LivingWithFire.info or call University of Nevada Cooperative Extension at (775) 336-0271.

April 6, 2011: Weed Seed Free Forage Round-table Meet-ing, 9 am – 11am, Douglas County Cooperative Extension office, with video-conference links to the White Pine and Elko County Extension offices in Ely and Elko, respectively. For more information, contact Jamie Greer at [email protected] or775-353-3640.

May 3 – 5, 2011: Weed Extravaganza, California Trail Cen-ter, Elko, NV (8 miles west of Elko at Hunter Exit, just north of I-80). Includes Elko County Weed Sum-mit (5/3, 10am -5 pm), Pesticide/Herbicide Applica-tor Certification School & Licensee Workshop and Weed Identification and Management (5/4, 8 am – 5 pm), Certification Testing (5/5, 7:15 am -11 am). A detailed agenda will be available soon. For general information, contact Kent McAdoo, Univ. Nevada Cooperative Extension, [email protected] or775-738-1251. For specific information about test-ing restricted use herbicide/pesticide testing and/or licensing, contact Jon Carpenter, Nevada Dep. of Ag-riculture,@[email protected].

May 3, 2011: Pesticide Fumigants Workshop, 6:30 – 8:30 pm. Deals with new federal regulations; held in conjunction with the Weed Extravaganza (above), but meeting at the Elko Great Basin College Campus, Room 208 of the EIT Building. For more information, contactJonCarpenter,NevadaDep.ofAgriculture,@[email protected].

May 17 – 19: Riparian Grazing Management Workshop, Eureka Opera House, Eureka, NV. For more infor-mation, contact Sherm Swanson, Univ. Nevada Co-operative Extension @ [email protected] or775-784-1251.

June 19 – 25: Nevada Youth Range Camp, for high school students, ages 14 – 18. For more information, contact Jim Gatzke, Natural resources Conservation Service, @[email protected].

Upcoming Events and Workshops

Page 11: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

April 2011 11Sage Signals

2010 NEVADA CATTLEMEN’S ASSOCIATION

SCHOLARSHIP APPLICATION

Deadline for all applications: May 13, 2011

NAME: ________________________________________________________

ADDRESS: ____________________________________________________________________

PHONE: _________________________

1. Please list the extra-curricular activities, clubs and affiliations you are involved in and how long

you’ve been involved in each one. _________________________________________________

__________________________________________________________________________________

__________________________________________________________________________________

__________________________________________________________________________________

2. What leadership roles have you held? ______________________________________________

__________________________________________________________________________________

__________________________________________________________________________________

3. What are some of your hobbies/interests? ___________________________________________

__________________________________________________________________________________

__________________________________________________________________________________

4. What is your current GPA? ___________ (Enclose Official Transcripts)

5. Do you work while going to school, and if so, where? _________________________________

6. What are your future goals? ______________________________________________________

__________________________________________________________________________________

__________________________________________________________________________________

__________________________________________________________________________________

20

11

SC

HO

LA

RS

HIP

AP

PL

ICA

TIO

N

Page 12: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

12 April 2011Sage Signals

DIVIDENDSby thE truckloaD

call 800.800.4865 today or visit agloan.com

Due to the success of our ranchers, American AgCredit is paying out a record $26.3 million in cash dividends to our members for 2010, bringing our total to more than $128 million in dividends since 2006.

rENo (775) 825-7282 Elko (775) 738-8496 FaloN (775) 423-3136 alturaS (530) 233-4304 yrEka (530) 842-1304 tulElakE (530) 667-4236

Sage Signals AAC_Div_3.625x4.875.indd 1 2/7/2011 12:18:53 PM

“Wateringthe

West”

Offi ce: (775) 738-2677Fax: (775) 738-2367

www.bosstanks.com7861 E. Idaho St. • P.O. Box 70

Elko, NV 89803

3325 Reno HighwayFallon, NV

775-423-8555

3270 W. Railroad StreetWinnemucca, NV 89445

775-623-2447

13115 Hwy 20Burns, OR 97720541-573-2024.

OPEN7 DAYS A WEEK

RANCH • FARM • HOME SUPPLY

Visit Us On The Web — www.bigrwest.com

We’ve Got It

. . . and then some!

Page 13: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

April 2011 13Sage Signals

American AgCredit Reports Record Financial Results for 2010

Net Earnings Increase 65% from 2009, totaling $81.38 million2010 Dividend Payments to Customers total $26.3 Million

FALLON, NV (March 2011) — American AgCredit, the nation’s 7th largest Farm Credit Association an-nounced today financial results for 2010. Full-year earnings and net interest income reached record highs, and loan quality remained stable throughout the year. The Association’s overall levels of capital and liquidity remained strong.

“We’re extremely pleased with our financial results and business performance for 2010,” said President and Chief Executive Officer Ron Carli. “In an economic environment that remains challenging and highly volatile, American AgCredit con-tinues to serve as a dependable source of credit for farmers, ranchers and other agribusiness in our territories.”

2010 Financial ResultsAmerican AgCredit’s net income was a record $81.3 million, up $31

million from 2009. Average loan volume was $4.57 billion. Net inter-est income rose 25 percent to $134.7 million, from $107.4 million in 2009, offset by non-interest expenses and loan loss provisions of more than $53 million.

A key driver was the volatile nature of commodity input costs. While the dairy industry has stabilized somewhat since 2009, the market suffered from high feed costs and low prices during much of the year. The anemic housing market hurt the forest products indus-try as well. Demand for lumber and nursery products was far below normal levels. At the same time, other commodities financed by the Association have weathered the economic downturn with limited ad-verse effects. Vineyards and wineries, the largest segment of the loan portfolio, have fared relatively well during the economic challenges over the last two years, while nuts in particular have strengthened. The 2010 almond crop was approximately 7% above the 2009 crop and is among the largest ever, with record shipments for both domestic and export markets.

Overall, the Association’s geographic and commodity diversifica-tion along with generally strong financial condition of its agricultural borrowers have ensured the Association’s continued stability. Credit quality in American AgCredit’s loan portfolio declined only slightly to 95.7 percent acceptable, compared to 96.2 percent at December 31, 2009.

Chief Credit Officer/COO Bruce Richardson maintains that the As-sociation will continue to emphasize sound underwriting standards. “We have the capacity necessary to stand by our customers and to meet their borrowing needs in all kinds of market conditions,” Rich-ardson said. “While credit quality is anticipated to remain sound in 2011, we expect slow economic recovery and fewer government sup-port programs to affect the loan portfolio.”

The Association remains well-diversified both in its commodi-ties and its core financing components, with a large percentage of its outstanding loans in long-term farm mortgages, production and intermediate-term loans, and financing for operations and process-ing. According to Chief Financial Officer Chris Call, this diversifica-tion has created an Association that can withstand market shifts throughout various commodities.

“The credit quality of our loan portfolio has remained strong and stable,” said Call. “Agriculture is a cyclical business that is heavily in-fluenced by production, operating costs and commodity prices. With a strong capital base, we are prepared to withstand significant economic volatility.”

CEO Ron Carli emphasized the Association’s continued focus on

careful growth. “Throughout the economic volatility of the past few years, the Association has been well-served by a prudent approach to agricultural financ-ing. Our commitment to sound financial practices is firm, as is our commitment to sound agricultural practices.”

2010 Dividend PayoutBased on the strength of 2010 earnings, in March,

American AgCredit will pay $26.3 million in dividend distributions to its customers, or 75 basis points (0.75%), representing 50% more than the previous year’s dividend of 50 basis points (0.50%). Dividends paid out to customers in the Intermountain Region, which includes all of the state of Nevada and the northeastern portions of California total $1.139 million.

Over the past five years, American AgCredit has returned more than $106 million in dividends to customer-owners in California and Nevada alone; including Kansas and Oklahoma the amount jumps to more than $128 million.

Compared to 2009 and 2008 dividend returns – which total $15.8 million and $14.7 million, respectively – the 2010 dividend payout amount has increased 66% and 79% respectively.

“A strong capital base and a customer dividend are important com-ponents of American AgCredit’s philosophy,” Carli said. “As a coop-eratively organized lender, our Board of Directors made a unanimous commitment to return 0.75% of our borrowers’ daily loan balances, effectively reducing customer interest rates. The success of American AgCredit is our Member’s success.”

Association ExpansionIn a year where 157 commercial banks failed – more than the pre-

vious year – American AgCredit continued to thrive. On the heels of the successful merger in late 2009 with Farm Credit of the Heartland, ACA, late in 2009, American AgCredit opened a Capital Markets Group office in Lake Oswego, Oregon, reorganized its Crop Insur-ance activities, promoted several key staff, and moved its Santa Rosa branch to a new building.

“With these changes we’re able to streamline our operations,” said CEO Ron Carli. “We intend to remain focused on meeting the needs of farmers and ranchers for future generations. That’s our business.”

About American AgCreditFounded in 1916, American AgCredit is part of the cooperative

nationwide Farm Credit System, and is the nation’s 7th largest Farm Credit cooperative. American AgCredit specializes in providing finan-cial services to agriculture and rural customers throughout Califor-nia, Nevada, Central Kansas, and Northern Oklahoma, as well as to capital markets customers in 30 states across the nation.

The Intermountain Region of American AgCredit consists of full-time offices in Reno, Fallon, and Elko, NV and Alturas, CA. Two contact points are maintained in Tulelake and Yreka, CA. Financial services provided by all offices include production and mortgage financing, equipment and vehicle leasing, lines of credit, and the Young, Begin-ning and Small farmer program. In addition, the Association provides interest-free loans for qualifying 4-H and FFA AgYouth programs, as well as college scholarships to young people interested in agriculture.

For more information about American AgCredit’s financial ser-vices, call 800-800-4865 or visit the website at www.agloan.com for a listing of offices by region.

IND

US

TR

Y N

EW

S

Page 14: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

14 April 2011Sage Signals

Page 15: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

April 2011 15Sage Signals

NEVADA BEEF COUNCILP.O. Box 340310 • Sacramento, CA 95834-0310

www.nevadabeef.org • 877-554-BEEF (2333) • [email protected]

News from the Nevada Beef Council Checking-In On Your Beef Checkoff

Beef’s Role in Dietary GuidelinesOn Jan. 31, the U.S Department of Agriculture and the

Department of Health and Human Services released the 2010 Dietary Guidelines for Americans. Since then, checkoff staff have spoken to a number of media outlets and issued a media statement about beef’s role in the guidelines. Coverage in publications the Wall Street Journal, the Des Moines Register, and the Modesto Bee were among associated beef coverage, a the checkoff posted a “Lean Beef Strengthens Diets for a Healthier America” fact sheet to BeefNutrition.org to further translate the guidelines for health professionals and nutrition media. An e-mail to nutrition thought-leaders highlighted lean beef’s important contribution to healthful eating pat-terns and the associated positive health outcomes.

America Hearts BeefThe national beef checkoff is keeping the romance alive

with beef, according to a recent survey fielded by Pelegrin Research Group. Media responded to the checkoff’s I Heart Beef press release with open arms, publishing more than 200 feature stories, including Reuters, the Atlanta Journal-Constitution and the Arizona Republic. Food-loving bloggers and other online sites also sizzled with I Heart Beef coverage, including Bella Online, Delish.com and Holidash.com. And the Associated Press shared the checkoff’s official I Heart Beef Two Steppin’ Tenderloin recipe with key media nationwide.

Beefing up the New YearEven beyond the “I Heart Beef” program, the media’s “love”

for beef has resonated in countless outlets since the first of the year. Chef Dave Zino made a television appearance on the CW affiliate in Denver, focusing on ways to warm up even the coldest of winter nights with delicious Bistro Beef Stew. In addition, influential magazines including Better Homes and Gardens, Woman’s World and Food and Wine showcased steak as a crowd-pleasing addition to any meal from casual dinners to holiday feasts.

Fighting HungerThe checkoff joined forces with JBS-USA, the world’s larg-

est animal protein processor, to deliver 16,000 pounds of beef

to Colorado Feeding America food banks. Ranchers from Col-orado, Kansas, Minnesota and California (in Denver for the Cattle Industry Convention) were onsite to help unload the beef — the largest beef donation ever received by the Colorado food banks. The checkoff secured media coverage of the event to call attention to the growing problem of food insecurity in our own communities and demonstrate that cattle farm-ers and ranchers feed America. The Denver Post, Associated Press, and local FOX, CBS, NBC and ABC TV affiliates covered the story, as did several local radio stations and websites in-cluding Examiner.com. Feedstuffs, and the BEEF Daily Blog.

Voicing Opinions on CampusIf there is a “ground zero” in the current discussion on

food production, it’s on college campuses across the country. Fortunately, nearly one-fourth of the 2,000 Masters of Beef Advocacy (MBA) graduates to date are college students – and they are making sure the voice of beef is heard! Several MBA grads are sharing their opinions by penning pieces for their campus newspapers. For example, Jake Geis, a second-year vet student at the University of Nebraska-Lincoln has writ-ten a dozen columns for the Daily Nebraskan in the last six months, setting the record straight on subjects ranging from antibiotic use to the environmental footprint of beef produc-tion. And Brad Copenhaver is a regular columnist for the Vir-ginia Tech Collegiate Times. These and other MBA grads are helping shape the debate about food production in a positive way amongst their peers.

Derailing Disparaging RemarksTwo articles in the January and February issues of Oxygen

Magazine shared misinformation about beef, suggesting nu-tritional advantages to grass-finished beef when compared to conventionally raised beef, and disparaging feedlot cattle di-ets. The checkoff worked with Anne Burkholder, a feedlot op-erator from Cozad, Neb., to respond to the articles. As a moth-er, athlete and feedlot operator, Anne was uniquely suited to respond to the magazine’s claims, drawing on messages from the Choices of Beef Fact sheet available on ExploreBeef.org. In addition, checkoff staff drafted an introductory letter to the editors of Oxygen Magazine, offering additional information about the choices of beef, thanking them for recognizing the nutritional benefits of beef, and positioning staff as experts for counsel or commentary for future beef-related articles.

Page 16: Voice of the Nevada Livestock Industry April 2011 ... · AB115, AB326, SB17, SB48, SB130, SB223, SB226, SJR5. There are over 45 bills that we are watching closely and monitoring with

P.O. Box 310Elko, Nevada 89803-0310

Non-ProfitOrganization U.S.

PostagePAID

Elko, NVPermit #31